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Business Model
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What is Business Model?

A business model describes how an organization creates, delivers, and captures value — defining the relationship between a company, its customers, and the market it operates in. Business courses across management, strategy, entrepreneurship, and organizational development regularly ask students to examine business models because they sit at the intersection of planning, operations, and competitive positioning. The topic is academically interesting precisely because no single framework applies universally; models must account for the specific services a company provides, the customers it targets, and the broader market conditions it faces.

The papers archived on this topic approach business models from several distinct angles. Case-study analysis is common, with papers examining specific organizations — including Skype, Telstra, and Redbox — to evaluate how their models perform under real conditions. Other papers take a strategic lens, linking business model design to human resources, finance, and organizational change. Some focus on emerging technologies such as RFID and cloud computing to explore how innovation forces companies to rethink service delivery and management structures. Still others address sector-specific challenges, such as attracting and retaining teachers or assessing the productivity of teleworking arrangements.

A strong essay on this topic begins with a clearly scoped thesis that connects a company's model to a specific outcome — growth, failure, competitive advantage, or adaptation. Evidence drawn from operational data, market behavior, and organizational structure tends to carry the most weight. One common pitfall is treating a business model as a static snapshot; strong essays account for how models evolve in response to changing customer needs, market pressures, and internal management decisions.

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Essay Doctorate
Southwest Airlines' low-cost business strategy and competitive success
This is a report that looks at all of the pricing and marketing efforts of Southwest Airlines. The company has been in business for more than 40 years, and has remained profitable for that entire time because they continue to innovate and treat employees with the respect that they deserve. This is an effort that is company wide. The pricing strategy is largely dictated by the customers, but becauase Southwest has stayed true to it motto, the people keep coming back.
Paper Doctorate
Reasons for and challenges in the Delta and Northwest Airlines merger
¶ … corporate merger between Delta and Northwest airlines in order to find out the possible reasons why it was necessary. We evaluate the merits associated with corporate mergers and the challenges that might be faced…
Research Paper Undergraduate
Coffee consumption survey design and data collection methods for CoffeeTime's Indian market entry
CoffeeTime is interested in the coffee-drinking habits of people in India. What is the problem in asking subjects: 'How many cups of coffee have you consumed in the past 30 days? What subjects would be the most likely…
Paper Doctorate
Brand identity as a competitive strategy in low-cost markets
This paper is about combining the SWOT analysis and the generic strategies. A matrix is created, and the approach to different elements of a SWOT are analyzed in the context of each generic strategy. So for example, how a low cost provider or a differentiated provider would address the threat of substitutability.
Research Paper Undergraduate
Price competition as a business model differentiator
What does competing on price mean? Can you name some companies that compete on price?
Paper Undergraduate
Contingency framework for international management and global operations
Definitions and answers to 17 questions on international business with heavy emphasis on the Hofstede Model of Cultural Dimensions and its applicability to global marketing and distribution. Additional analysis of the many forms of globalization and their implications on overall market growth. Includes assessments of China and other nations that are part of the BRIC nations.
Paper Undergraduate
FedEx's failed acquisition of Kinko's and lost innovation
FedEx had spent the previous twenty years expanding its business, and revolutionizing the way the world viewed the shipping industry. As a result of FedEx's mastery of logistics, the global business community had…
Paper Undergraduate
Diet to Go SWOT analysis and strategic positioning
How well in your estimation is the company's present strategy working? What are the strengths; weaknesses, opportunities and threats (SWOT) of the organization? How strong, if applicable, is the company's position?
Paper Undergraduate
Knowledge management strategy and organizational challenges at Accenture
To the extent that Accenture excels at knowledge management is the extent to which it this globally-based consultancy can attain its long-term revenue and profit objectives. Critical to Accenture's day-to-day…
Paper Doctorate
Economic empowerment through small business development in disadvantaged communities
¶ … University of Pennsylvania is one of the most widely recognized and esteemed schools in the nation, and it is with great humility, honor, and respect that I apply to the Wharton School of Business.