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What is Culture?

Cultural studies is an emerging field that falls under the rubric of multi-disciplinary or interdisciplinary studies. Cultural studies focuses on culture. Culture is defined in various ways, but generally includes: group knowledge, beliefs, values, experiences, religion, philosophies, beliefs about the universe, belongings, notions of property, traditions, beliefs about time, social roles, gender roles, ways of conceptualizing spatial relationships, symbols, meanings, attitudes, and hierarchies. Culture refers to group beliefs, but it can refer to a broad group, such as a national culture, or a smaller sub-group that exists within the larger group.

In many ways, culture refers to daily life and how groups of people live their daily lives. Therefore, culture is not a static concept, but a changing concept, which evolves for various reasons. Technology, immigration, emigration, changing gender norms, and scientific advances are just a few of the variables that can drive cultural change. Moreover, people experience several layers of culture: national, regional, religious, gender, generational, social class, racial, educational, and workplace are all common layers of culture, all of which may impact the individual in different, sometimes conflicting, ways.

Cultural determinism is a theory that culture is transmitted through learned values, beliefs, ideas, and meanings, and that this learned culture determines human nature. While this theory would seem to limit human ability because people learn what it means to be human from their surrounding culture, it actually suggests no limitations on human ability; as long as people can learn behaviors, they can change. However, it also suggests that conditioning is extremely powerful and that while people can make changes after being exposed to different cultures, those changes are unlikely because they have already been conditioned to accept one version of humanity.

Cultural relativism takes the view that no culture is superior to any other culture. Therefore, no society can be considered normative. This position is relevant to members of all cultures, because, since ethics and morals are culturally-based, it suggests that there are not only no universal ethical or moral systems, but also that all ethical and moral systems are inherently equal. Cultural relativism is also known as pluralism and tolerance.

In contrast to cultural relativism, cultural ethnocentrism is a belief that one’s culture is superior to other cultures. This belief can be overt and conscious, where it manifests as overt bigotry, racism, and xenophobia, but it can also be subtle and unconscious, with people judging other people’s cultures by referencing their own culturally-defined values and morals. It is very difficult to be completely objective, but being aware of how your own cultural influences have shaped how you view other cultures is one way to be more tolerant. Gaining information about other cultural practices and why they occur is another way to reduce cultural ethnocentrism.

Learning about culture involves studying many different areas. Earning a cultural studies degree generally involves studying: art, language, gender relationships, families, marriage, laws, philosophy, literature, history, sociology, and communication. Cultural studies majors learn to analyze and critique culture using several methodologies and theories, including: ethnography, class theory, deconstruction, gender theory, and semiotics[ Show Less ]

 

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Paper Undergraduate
Moral Dilemma Anyone Who Know
Anyone who know anything about the Star Trek Universe knows about the Prime Directive which bans any Federation personnel from interfering in the internal affairs of non-spacefaring civilizations.
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Travel Blog: Year 2012 Travel
The paper presented here offers five top cities for couples to visit in 2012. The paper is presented as a travel blog in the first part, one that offers advice on the various destinations; in the second part, the paper focuses on a letter sent to a journalist that aims to promote the blog.
Paper Undergraduate
Observational studies and data collection methods
Walking downtown is normally an everyday occurrence for so many people. No one really expects to be walking down the street and become part of an empirical observation. Yet, it is inevitable that our actions and…
Paper Doctorate
International relations and global systems
Cultural Adjustments: Business in China and the U.S.
Paper Undergraduate
Wal-Mart\'s Global Expansion the Following
The following is an analysis of the Wal-Mart's Global Expansion case study, utilizing the AMA case study analysis process. In addition, four discussion questions regarding the case are answered.
Research Paper Doctorate
Marijuana Use in the USA
According to a 2001 survey published in the Economist, America's Illegal-Drugs policy is a dismal re-run of it's attempt to prohibit the sale of alcohol. One of the government's most controversial targets is marijuana.
Paper Undergraduate
Adolescent self-portraiture and identity development
Adolescence is often considered to be a particularly 'fraught' time during the average individual's life history. Although the construction of adolescence and the age during which someone is considered to be an…
Paper Undergraduate
Post-traumatic stress disorder: overview and clinical implications
¶ … skills, and professional attributes you bring to your area of practice or specialization.
Research Paper Doctorate
Social Policy Regarding Sexism How Are Sexism
Sexism basically deals with discrimination related to gender. This can undertake discrimination against just women or even against men too. Sexism implies that there are conventional gender roles that one ought to follow and these roles have an effect on the way people behave in society. Sexism involves the stereotyping of genders and generalizing the way people act (Gotz, 1999). This often has farfetched effects on individuals. Heterosexism on the other hand implies that everyone should be a heterosexual and that is the best form of sexual orientation and is preferred over being an LGBTQ. This implies a form of biased attitude towards those who have a different sexual orientation and this is why they face discrimination and differed attitudes in society. Hence, both sexism and heterosexism are linked as they create differences in society and label gender roles and the way people are supposed to act in society (Gotz, 1999).
Case Study Undergraduate
How Does Branding Affect Consumer Purchasing?
DBA Qs 1: How Branding Affects the Buying Decision "How Does Branding Affect Consumer Purchasing?". Using this research question, analyze the strengths and weaknesses of each research method (qualitative and quantitative) within the scope of the proposed dissertation topic. Identify which method you will select (or state whether you will use a mixed methodology) and explain the reasons for your choice. DBA Qs 1 Answer The marketing guru Philip Kotler perceives branding as a "name, term, design, symbol, or any other feature that identifies one seller's good or service as distinct from those of other sellers." It has also been adopted by the American Marketing Association.