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What is Culture?

Cultural studies is an emerging field that falls under the rubric of multi-disciplinary or interdisciplinary studies. Cultural studies focuses on culture. Culture is defined in various ways, but generally includes: group knowledge, beliefs, values, experiences, religion, philosophies, beliefs about the universe, belongings, notions of property, traditions, beliefs about time, social roles, gender roles, ways of conceptualizing spatial relationships, symbols, meanings, attitudes, and hierarchies. Culture refers to group beliefs, but it can refer to a broad group, such as a national culture, or a smaller sub-group that exists within the larger group.

In many ways, culture refers to daily life and how groups of people live their daily lives. Therefore, culture is not a static concept, but a changing concept, which evolves for various reasons. Technology, immigration, emigration, changing gender norms, and scientific advances are just a few of the variables that can drive cultural change. Moreover, people experience several layers of culture: national, regional, religious, gender, generational, social class, racial, educational, and workplace are all common layers of culture, all of which may impact the individual in different, sometimes conflicting, ways.

Cultural determinism is a theory that culture is transmitted through learned values, beliefs, ideas, and meanings, and that this learned culture determines human nature. While this theory would seem to limit human ability because people learn what it means to be human from their surrounding culture, it actually suggests no limitations on human ability; as long as people can learn behaviors, they can change. However, it also suggests that conditioning is extremely powerful and that while people can make changes after being exposed to different cultures, those changes are unlikely because they have already been conditioned to accept one version of humanity.

Cultural relativism takes the view that no culture is superior to any other culture. Therefore, no society can be considered normative. This position is relevant to members of all cultures, because, since ethics and morals are culturally-based, it suggests that there are not only no universal ethical or moral systems, but also that all ethical and moral systems are inherently equal. Cultural relativism is also known as pluralism and tolerance.

In contrast to cultural relativism, cultural ethnocentrism is a belief that one’s culture is superior to other cultures. This belief can be overt and conscious, where it manifests as overt bigotry, racism, and xenophobia, but it can also be subtle and unconscious, with people judging other people’s cultures by referencing their own culturally-defined values and morals. It is very difficult to be completely objective, but being aware of how your own cultural influences have shaped how you view other cultures is one way to be more tolerant. Gaining information about other cultural practices and why they occur is another way to reduce cultural ethnocentrism.

Learning about culture involves studying many different areas. Earning a cultural studies degree generally involves studying: art, language, gender relationships, families, marriage, laws, philosophy, literature, history, sociology, and communication. Cultural studies majors learn to analyze and critique culture using several methodologies and theories, including: ethnography, class theory, deconstruction, gender theory, and semiotics. [ Show Less ]

 

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Services marketing strategy and competitive advantage at Singapore Airlines
The airline business is among the most competitive sectors in the economy. The airline company under evaluation is Singapore Airlines. Globalization of the economy is considered as the way forward for most businesses. The target market for the airline is shifting with the increased competition forcing players to venture into the low-fare services. Singapore Airlines has a strong position in the competitive marketThe company provides a variety of online services that improve the customer's experience. The workers communicate with the customers to ensure service delivery. Low fair pricing strategies will enable the organization to increase its client base and maintain its loyal customers.
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The Daimler-Chrysler merger: rationale, red flags, and failure
The potential benefits of the merger were roughly equal both sides of the two companies. First of all Chrysler had a significantly bigger presence in the North American market while Daimler-Benz had a much bigger presence in Europe. Therefore, both companies were eager for more market penetration in the others home-territory. However, the rationale extends far beyond the geographical market presence. At the time of the merger, both companies were profitable but were eager to expand in order to create a long term orientation and be more competitive with the larger automotive manufactures.
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How film technology transmits modern mythology to mass audiences
Modern trends keep changing and their length of time within the society depends on a lot of factors. Of most significance here is how these trends turn from oblivion into being trends.
Essay Doctorate
The evolution of the Chinese film industry over the last century
For literally thousands of years, the Culture of China has inspired people and been a source of awe and excitement for people all over the world. The Chinese culture is rather unique and elegant with elements that are not commonly found in other cultures. Part of the cultures attraction is undoubtedly because it is one of the oldest cultures in the world and had has thousands and thousands of years to evolve into what it is today. It has drawn so much interest that it is integrating with other cultures. Although much of the ancient traditions have been somewhat overcome by various Western influences and modernization, traces of various aspects of the previous cultures still manage to stand the test of time and can still be seen today.
Paper Doctorate
McDonald's: history from small restaurant to global franchise
McDonalds is currently a global leader in the offering of fast foods. Its history shows that it suffered some setbacks in the early times of its inception. Serious setbacks were seen in the early 2000s when it adopted a new technology that was poised to enhance its productivity. The contrary happened but the management was able to counter its effects. The managers have been able to widen the scope the company's operations as shown in this study.
Research Paper Doctorate
Change management strategies in educational leadership and institutional culture
Current educational landscapes are rapidly changing as accountability looms over public schools. School leaders must develop strategies to increase achievement with all learners. Successfully managing these charges…
Research Paper Doctorate
The quest for immortality in the Epic of Gilgamesh
Epic of Gilgamesh from Babylonia is believed to be the oldest known work of literature, written approximately in the year 2500 BC or 400 years before the earliest known written stories (Wikipedia 2006).
Research Paper Doctorate
National identity and deconstruction in postmodern American fiction
Discuss the representation (or the deconstruction) of national culture in the postmodernist fiction of the United States (reviewing four novels).
Research Paper Doctorate
Satan as a person versus an abstract concept of evil
Angels, demons, and Satan are persons. Satan is often presented to both the religious and secular communities as a label for an abstract concept of evil. I think it is possible that the misinterpretation could certainly…
Research Paper Doctorate
Common patterns and processes in early childhood language acquisition
The ways in which young people go about learning how to talk have been the subject of an increasing amount of research in recent years. The research to date suggests that there are some commonalities involved that can…