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Elvis Presley
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What is Elvis Presley?

Elvis Presley stands as one of the most studied figures in American popular culture, appearing in courses ranging from music history and cultural studies to media studies and American history. His career draws academic attention because it sits at the intersection of race, commerce, youth identity, and technological change — particularly the rise of television and film as vehicles for musical celebrity. Students writing about Elvis are often asked to explain not just his personal biography but the broader social conditions that made his ascent possible, including the cultural landscape of the 1950s and the emergence of rock and roll as a defining genre.

The papers collected here take a wide range of approaches. Some focus on Elvis's significance to American culture as a whole, treating him as a symbol of postwar youth expression and shifting social norms. Others situate him within the music of the 1950s more broadly, examining how rock and roll developed and what the British Invasion later did to reshape the cultural terrain he helped create. Additional angles include his presence in film and television, the role of his clothing and physical persona in constructing his image, and how younger generations continue to engage with his music and legacy through evolving media platforms.

A strong essay on Elvis Presley anchors its thesis in a specific, arguable claim — about his cultural impact, his image, or his historical moment — rather than offering a general biography. Evidence drawn from his songs, films, television appearances, and contemporary criticism carries the most weight. The most common pitfall is treating him in isolation; grounding the argument in the broader social and musical context of his era produces a far more persuasive analysis.

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Paper Undergraduate
Tobacco Advertising Icons: Marlboro Man and Joe Camel
This sort of mass media advertising directly led to countless teen smokers picking up the habit in their adolescence. Major tobacco companies deny that these ads were targeted towards children or teens, a denial which created a tense debate between Big Tobacco and American parents, and although “the tobacco industry denies that their marketing is targeted at young nonsmokers … it seems more probable that tobacco advertising and promotion influences the attitudes of nonsmoking adolescents, and makes them more likely to try smoking” (Lovato, Linn, Stead & Best 344). The debate was settled when the United States Congress intervened over ten years ago and facing enormous pressure and scrutiny, all major tobacco companies have abandoned their once beloved logos. The demise of the Marlboro Man and Joe Camel is a welcome shift from the sinister advertising tactics used by tobacco companies in the past, but as we have learned from past regulation efforts, “over the past half-century, cigarette manufacturers have found ways to successfully sell their product despite increasing advertising restrictions and will no doubt try to continue to do so in the face of this new legislation” (James and Olstad 1). The impact from these icons on our popular culture will never be forgotten, however, as millions of people each year die from cigarette related illnesses. These pop culture icons, no matter how horrifying they are in a way, will always be remembered as among the most remarkable and memorable advertising strategies of all time.
Paper Undergraduate
Music's role in cultural identity and social movements in America
Music is one of the most common human activities and is evident throughout human cultures everywhere on earth. It has a long history of cultural and religious significance and still plays a fundamental role in modern…
Essay Doctorate
Is child sexualization evidence-based or moral panic?
Public hysteria or "sex panic" involving the "sexualisation" of children may be getting a decent outing in Australia at the present moment, but it is certainly nothing new: fifty years ago it was Elvis Presley's hips…
Paper Doctorate
Drug use among rock stars before the psychedelic era, 1955-1965
Much is made in the media about rock history and drug involvement by rock stars, particularly in the late 1960s and into the 1970s. The deaths of Jimi Hendrix, Janis Joplin, Jim Morrison and others were apparently due…
Research Paper Doctorate
Bertelsmann AG's evolution from printing house to media conglomerate
Bertelsmann AG was founded in July 1835 by Carl Bertelsmann as a print shop. Initially the company concentrated on Christian books and songs. In 1849 Carl Bertelsmann's son Heinrich took over the publishing business,…
Paper Undergraduate
Music's role in defining the 1960s American counterculture movement
Music has long been an expression of the society within which the particular kind or genre of music originated in. There is a distinct musical expression that can be identified with most cultures at any given time…
Paper High School
David Halberstam's "The Fifties" and the Civil Rights Movement
The book the Fifties by David Halberstam has as its purpose the description of all, or at least most of, the events during this decade in the United States. Indeed, it appears that the author has included as many as…
Research Paper Doctorate
Andy Warhol's political art and commentary on modern violence
Andy Warhol is considered one of the most important and influential artists of the Twentieth Century. His art focused not only on creating new modes and styles of artistic expression but they also functioned as…
Research Paper Undergraduate
An oral history of 1950s popular music and youth culture
How old are you? I was born June 3rd, 1940
Paper Doctorate
The British Invasion and its impact on American music and culture, 1964-1967
This paper explores the impact of the British Invasion from 1964 to 1967. American influences on the musicians from Britain prior to 1964 are discussed as well as the changes in music, culture and social behavior brought about by the proliferation of the music produced by British bands. Specifically the influences of the Beatles and the Rolling Stones are discussed in this context.