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Paper Undergraduate
Risk Tolerance and the Prisoner\'s
Risk Tolerance and the Prisoner's Dilemma
Essay Doctorate
Current pricing strategy and product positioning analysis of Colgate-Palmolive toothbrush and toothpaste
Colgate Palmolive's toothpaste and toothbrush business is a mature market in most countries, with limited growth prospects. The company is positioned at the high end of the market with its flagship Colgate lines, and…
Paper Doctorate
Mobile Computing: A Disruptive Innovation Whose Time
The pervasive adoption of mobile computing devices, combined with cloud computing and the quantum gains in application software are creating a globally diverse collaborative platform. These elements taken together are deliver an exceptionally fast and pervasive level of disruptive innovation across all sociocultural and technology sectors (Bernoff, Li, 2008). The impact of this disruptive innovation is so significant that IT departments have to drastically reorder their policies in smartphones, tablet PCs and other devices that employees are using to streamline their lives (Thomson, 2012). Smartphones, tablet PCs and devices like them are becoming so pervasive today that they are considered a formable cultural and socioeconomic factor in the planning and execution of business and government strategies well into the future (Bernoff, Li, 2008). This platform of technology is so pervasive, that it requires in-depth support to enable integration of systems to supporting data and network access to ensure the stability, security and reliability of performance. All of these factors are leading enterprises to create end-to-end platforms and technologies to enable the use of smartphones and tablet PCs' integration into the most complex workflows companies have (Saltzer, Reed, Clark, 1984). The large-scale investments by Google, Microsoft and others in the area of context-based computing and algorithm development, the continual investments in a technique called cyber-foraging, which is the ability to determine a person's location and interests based on the messaging provided by their smartphone or tablet PCs are nascent yet showing very significant potential (Gaddah, Kunz, 2003). In conjunction with these technologies is the continued reliance on Global Positioning Systems (GPS) to determine relative location of smartphones or tablet PCs and interlink them with local Web servers that have potentially relevant information (Satyanarayanan, 2001). Of the many technologies used for defining relative location of mobile devices to Web and cyber-foraging-based servers, the most reliable to date has been Radio Frequency Identification (RFID) (Welbourne, Balazinska, Borriello, Brunette, 2007). RFID has also emerged as the most reliable and secured technology to build middleware components of an enterprise-wide mobile platform on (Gaddah, Kunz, 2003). Middleware is software that unites the operating systems running the variety of diverse legacy and 3rd party systems enterprises rely on for successfully running their businesses on the one hand, and the application layer of the mobile software that users actually see on their systems. Based on the analysis completed for this study, middleware is a critical component for the overall performance of any mobile network. In evaluating the role of mobility in general and specifically the technologies needed to enable it on a global scale, the need for capturing, interpreting and providing insights in real-time back to mobile devices is critical. One of the most successful approaches for accomplishing this has been developed by Nokia, which uses a cyber-foraging technology that defines relative location of a smartphone or mobile device, also capturing its characteristics and the interests of the owner (Gaddah, Kunz, 2003). Cyber-foraging seeks to capture, classify, aggregate response to and then selectively publish content of interest from localized servers back to a mobile device, all transparently and in real-time to the user. This study evaluates how much more effective users of mobile devices are when the have access to the data they need, both from a personal and professional standpoint (Bernoff, Li, 2008). There has been five years of analysis completed on how to use cyber-foraging to streamline complex selling and services tasks throughout enterprises using this technology (Emmerich, 2007). Middleware's role in the future of mobility enterprise application development and its pervasive adoption is well-documented and known, and will continue to accelerate given the interest in this area by venture capitalists globally (Blair, Coulson, Grace, 2004). This analysis evaluates the advances made in Cloud-based middleware development and its use in enterprise-wide and metro-based network architectures. The third factor this that of usability, an area that has continually be a weakness in the development of mobile-based operating systems and applications. Smaller and lower-resolution screens have made even the simplest applications difficult to use over time. There are significant implications for how the future of mobility will progress based on the development and fine-tuning of operating systems on the usability dimension. The adoption of devices based on operating system is also included in this analysis, as the impact of design and usability standards has an immediate impact on customer adoption and long-term usability. The operating systems including Apple iOS, Google Android and Microsoft Windows and others are included in the analysis. This study has determined that the greater the level of robustness in middleware the higher the level of cross-platform integration support and stability of legacy applications over time (Gaddah, Kunz, 2003). The last section of this analysis includes an assessment of the security aspects of mobility strategies and devices, including the potential of hackers to completely overtake a mobile device and capture al personal data on it. The impact of middleware on the security and stability of any mobility network is evident in how effective Apple has been in creating enterprise-level options for enterprise IT departments to immediately wipe the contents clean off of any iPhone or Ipad that may have confidential data stored on it after it has been lost or stolen (Zhang, Gao, Jacobsen, 2005). This advanced level of functionality is attained through the use of middleware functions and support.
Essay Doctorate
Financial performance and competitive analysis of Bank of America
The banking industry, over the last decade has undergone significant change. Industry regulation such as Dodd-Frank, Basel 3, and international capital requirements have now made the industry safer and more transparent. However, due primarily to the crisis of 2008, some banks are more stable than others. In many instance, due to unethical practices of the past, many banks are now suffering as they struggle to attract market share and consumer acceptance. First, the bank did not single handedly start the financial crisis as many pundits believe. They much like many of the other large banks did have a part in the crisis. However, they were not the sole owners of the problems that resulted from it. This is an important distinction as Bank of America's market valuation and profitability have been significantly effected by perception rather than reality.
Paper Masters
Apple's historical origins and early development
The computer industry is characterized by rapid technological change, intense rivalry and an increasing trend towards commoditization of key inputs. Apple has succeeded in this industry by adopting a differentiated…
Paper Undergraduate
External and internal environmental analysis
Southwest Airlines External & Internal Analysis
Essay Doctorate
Small Medium Sized Businesses in United Arab
The objective of this study is to trace the history, customer services, CRM and satisfaction issues and problems in small medium size businesses in the United Arab Emirates and to discuss the trends in SMEs. Small and Medium-scale Enterprises plays an important role in economic development worldwide. Many developing countries in fact have placed Small and medium enterprise development and promotion on top of their economic agenda one of them is The UAE country. Today United Arab Emirates setup governmental fund such as khalifa fund and Dubai SME fund to expand the SME sector and open new opportunities for entrepreneurs to grow and improve.
Paper Undergraduate
School of Engineering and Design
The overarching aim of this study was to investigate the benefits of buying material from foreign suppliers instead of local vendors in general and in the Turkish market in particular. The study also presents the positive points of buying material locally. Additionally, the factors taken into consideration will include nature of the item to be purchased, the level of production technology, the item costs, the volatility of demand, rate of change of specification etc.
Essay Doctorate
Luxury car brand positioning: Audi AG market segmentation and strategy
Audi is a luxury car manufacturer with international sales and recognition for its cars, but without the degree of market share as other luxury brands such as Mercedes and BMW, and without the sense of extreme…
Paper Undergraduate
Free Trade vs. Protectionism in New Zealand Agriculture
Contemporary Issues in International Business