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Smartphones
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What is Smartphones?

Smartphones sit at the intersection of technology, business, and society, making them a frequent subject across courses in information technology, business management, marketing, and media studies. What makes the topic academically compelling is its scope: a single device functions as a communication tool, a computing platform, a commercial product, and a cultural artifact all at once. Students are drawn to examine how smartphone technology evolves, how companies compete to develop and sell devices, and how individuals are affected by the widespread adoption of these products in everyday life.

The papers archived on this topic reflect a range of approaches. Many take an industry and market focus, analyzing how companies position their products, compete for dominance, and respond to economic conditions. Others explore the technological dimensions of smartphones, including mobile computing capabilities, operating systems, and applications. Some papers shift toward social and behavioral angles, examining how devices shape habits, emotions, and development, particularly among younger users. Business-oriented essays often incorporate supply and demand analysis or eCommerce frameworks to assess the smartphone market's broader economic impact.

A strong essay on smartphones benefits from a clearly scoped thesis that commits to one angle rather than trying to cover the entire subject. If the focus is industry competition, specific companies and market dynamics should anchor the argument; if the focus is individual impact, particular behaviors or outcomes need to be defined precisely. Evidence drawn from product data, market analysis, or documented research carries more weight than general observation. The most common pitfall is treating smartphones as a monolithic subject — strong essays make deliberate choices about whether they are examining the technology, the market, or the human experience.

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Essay Doctorate
Google vs. Microsoft Bing: A Marketing Mix Comparison
Google's dominance of the search market globally continues despite the aggressive launch in 2009 of Bing, a new search engine, by Microsoft. To date, Google is still the most preferred search engine globally, with a commanding market share lead (Grensing-Pophal, 2012). Both of these search engines are financed through advertising revenues, with Google's AdWords being the most profitable online advertising platform globally today as well. Microsoft's Bing advertising strategies have gravitated towards paid search and more traditional forms of online business models (Grensing-Pophal, 2012). These have been somewhat successful in raising the profitability of the Online Division of Microsoft, known as one of the least profitable in the entire company (Vance, 2012). Google on the other hand continues to be one of the most consistently profitable businesses in the high technology sector, often surpassing revenue and profitability targets on a consistent basis (Cho, 2009). The intent of this analysis is to evaluate each of these companies using the marketing mix, which is comprised of product, price, promotion and place or distribution. Place will be interpreted as their actual website and location online.
Paper Undergraduate
Intuit Case Study: Innovation, Smartphones & ERP Strategy
(i) Use this case study to explain how and why a given application, if left unchanged, invariably declines in usefulness.
Paper High School
Vietnam's Economy During the Global Financial Crisis
Vietnam's Economy during the Global Financial Crisis
Paper Undergraduate
Hotel Mobile App Design: Digital Media Technology Plan
This report provides a description of a proposed digital media product, three personas for the proposed digital media product, and two use cases based on these personas concerning the use of the proposed app. Finally, a storyboard depiction of the operation of the proposed digital media product and its intended use is followed by a description concerning how the product will be evaluated for effectiveness using the DECIDE framework. A summary of the research and important findings are presented in the report's conclusion.
Paper Undergraduate
Role of Scientists and Engineers in the Modern World
Providing the catalyst of both collaborative and disruptive innovation, scientists and engineers have a critical mission in the modern world. They need to be the champions of change in every industry they touch with research, innovation and a continual emphasis on improving processes, products and technologies. Now given the continual economic turbulence globally, the role of scientists and engineers as the creators and enablers is to create new concepts, products and innovations that have the potential to deliver positive economic disruption from the status quo as well. Nowhere is this more evident than in the area of knowledge management and specifically contextual computing [1].
Paper Undergraduate
Palm's Feedback Loops: Marketing, Innovation, and HP
Feedback loops help firms to understand the implications of actions on their performance, in particular where these interactions have a high degree of co-dependency. Palm has found itself in a difficult market position,…
Essay Doctorate
Apple's Competitive Advantage: Brand, Innovation & Strategy
Apple Computer is one of the great corporate success stories of the past decade. On the back of a successive string of hit products, the company has experience rapid growth over the past several years.
Essay Doctorate
Amazon Kindle Fire vs. Apple iPad: Market Analysis
The Amazon Kindle Fire, introduced September 28, 2011 is actually going to expand the total available market for e-readers and tablet devices including the Apple iPad. Rather than the two competing, both will form a…
Essay Doctorate
Mobile Device Cybersecurity: Threats and Protections
Mobile devices have increased and users are now using the devices for official and personal uses. This paper discusses the impact that mobile devices have on cyber security. The different vulnerabilities that mobile devices posses have been presented, and discussed in the paper. Finally, the prevention strategies that one can use are analyzed.
Essay Doctorate
UNIX Skills and Job Marketability in the Modern Era
UNIX is the most-used operating system powering enterprise today, surpassing Microsoft Windows and all other operating systems combined. UNIX is also the foundation of the Linux operating systems, many variants of open source software, and is also in large part the theoretical foundation of the Google Android operating system (Sen, Singh, Borle, 2012). As a result of the pervasive adoption and widespread standardization on UNIX, the career opportunities are very significant. The salaries for positions vary by the difficult of the work being done, difficulty of replacing the person doing it, and the scope of experience a job candidate has (MacInnis, 2006). The future for those with UNIX programming and development skills is also being accelerated by the rapid adoption of Linux as the foundational operating systems of enterprises today, specifically in the areas of Enterprise Resource Planning (ERP) integration, transaction management and databases management and administration (de Brulin, Bos, Bal, 2011). Where the highest growth opportunities are however for those with UNIX programming and software development skills is in the area Web application development and the creation of mobile applications for the Google Android operating system and Apple iOS operating system. Of these two, UNIX has had a far greater influence on the development and continual fine-turning of Android, as Google seeking to bring this operating system to tablets, smartphones and mini-tablets in the 2012 – 2013 timeframes (Sen, Singh, Borle, 2012). For those more interested in the administration and management of enterprise systems, there's also the role of system administrator, which can over time become a career path to system manager and eventually IT Director of Infrastructure (Dobb, 2011). This analysis will evaluate the current state of UNIX and job marketability, specifically focusing on how Linux, Google Android and Apple iOS operating system development is one of the fastest growing areas of programming employment right now. These three areas, Linux, Android and Apple iOS, are also heavily based on the fundamental concepts of UNIX, as the creators of these applications are more focused on how to create scalable, secure and stable operating systems that will lead to mass adoption of the applications built on them.