Sign Up Now
Get instant access to over 1 million+ study documents
OR
Already registered? click here to login
By creating your account, you agree to our terms of service, privacy policy and student honor code.
Art of Selling: My Two Experiences
A career in selling has its own challenges. This is particularly the case given that to be able to sell any product or item, one has to not only persuade but also convince the prospective buyer that the item in question is beneficial and worthy of purchase. In an attempt to enhance their sales, some salespeople tend to be rather dishonest especially with regard to the claims they make about the ability of specific products to satisfy a want. In that regard, therefore, not all our encounters with salespeople end up being captivating and memorable. Indeed, I have had my share of bad moments with salespeople as will be highlighted elsewhere in this text
Most Memorable Experience with a Salesperson
My most memorable interaction with a salesperson took place during the December festive seasons. We were shopping for a good lawn mower and a friend recommended a certain brand of the same and offered us contact details of a salesman whom she had purchased a similar product from. I immediately dialed the salesman's number and on the other end of the line was an extremely courteous man who promised to pay us a visit the very next day to discuss our specific needs. The salesman did not disappoint. Indeed, he was at our door step at the appointed time and without the slightest sign of exaggeration proceeded to compare his company's brand with what the competition had to offer. This was after we zeroed-in on the ideal product (interims of size, mode of operation...
Although assertive, he did not betray any sign of impatience over our nagging questions -- he instead encouraged us to raise all the concerns we had regarding the product in question. His way of communication was also unique. For instance, he never at any time made us feel rushed to make a purchase decision. He even suggested that before placing the order, we go through the product brochure and compare what his company had to offer with what other sellers were offering -- especially with regard to after sale services, servicing, pricing, etc. He was not only confident but also honest. Even after leaving, he stayed in touch by making follow ups. We purchased the lawnmower four days later.
Worst Experience with a Salesperson
About a month ago, a friend was shopping for a house and I accompanied her to a real estate sales agent to have a look at the various property listings in various locations. At first, everything seemed proper. The agent was not only courteous but also polite. This was until we visited the properly site of a house my friend had identified as being ideal. To begin with, it was very clear from the onset that the real estate sales agent had lied about the condition the house was in. Back in the office, the real estate sales agent had claimed that the house was in "perfect condition." What we were seeing was, however, far from perfect -- from signs of a leaking roof to poor lighting and peeling bedroom walls. Worse, when…
References
Mackay, A. & Wilmshurst, J. (2012). Fundamentals and Practice of Marketing (4th ed.). Woburn, MA: Routledge.
Shimp, T. & Andrews, C. (2013). Advertising Promotion and Other Aspects of Integrated Marketing Communications (9th ed.). Mason, OH: Cengage Learning.
Personal Marketing Plan The microbrewery business is booming in America, and my skills as a brewer will enhance the quality of both the beer and the business of brewing. Combining adept marketing skills with a being a third-generation brewer, I have a unique personal portfolio. Breweries in the United States will be proud to have me on board, as I will help them reach and also expand their target market. To promote
Sales Presentation Herceptin Sales to Cancer Treatment Centers of America Sales Presentation to Cancer Treatment Centers of America Prospecting Pre-Approach Handling Objections Herceptin is a recently developed drug used in the treatment of HER2-positive breast and gastric cancer that has metastasized. HER2 is human epidermal growth factor receptor and when found on the outside of cancer cells it promotes tumor growth. Approximately 20% of tumors express HER2-positive characteristics. If untreated this cancer has the potential to
Insomuch, I have worked closely with customers on a myriad of issues to ensure their needs were met. Such concern for my constituents has transcended to an elevated level of service for individuals in the healthcare field. Additional Information for Consideration Although I may not be a traditional candidate, I have always worked hard to attain my goals. Regardless if goals seemed to be unreachable, I have always persevered in the
Art vs. Science in Education Teachers and other educators have been debating what makes an effective teacher for as long as the profession has been recognized. Certainly in the last century, the topic of what makes a good teacher, and what comprises good teaching, has been an important topic in colleges of education. Because the role of a teacher is so important, the topic of what constituted good teaching has been
Personal Statement What is your intended major? Discuss how your interest in the field developed and describe any experience you have had in the field - such as volunteer work, internships and employment, participation in student organizations and activities - and what you have gained from your involvement. My planned major is Sociology. My interest in this field stems from my own life's challenges such as being brought to the United States
My parents determined that I should go to the United States, because they felt that the U.S. provided a more sophisticated and forward-looking business administrative education. My father was quite successful in China as a businessman, but he believed that the world was changing, and that it was essential that his child have some grounding in the new economic reality of the global marketplace to become equally successful. He