Balanced Scorecard The Traditional Way Term Paper

Length: 2 pages Sources: 1+ Subject: Business Type: Term Paper Paper: #92667096
Excerpt from Term Paper :

Ultimately, McDonald's will have to drill down into the business processes that influence customer satisfaction and thus, frequency. Is service quick and efficient and are employees appropriately trained (Balanced Scorecard 101)?

McDonald's could measure such elements as the amount of time from order to delivery, the number of employees attending and passing training classes (Balanced Scorecard 101) and employee retention (Wendy's). Most large organizations such as McDonald's have a strategy in place and know the business processes that will help support the strategy. But, it's difficult to bring that strategy down to its front lines so that the processes are executed efficient and effective (Wendy's). The Balanced Scorecard will help McDonald's align its various divisions and restaurants with its strategy.

Competitive benchmarking suggests that McDonald's must move forward with a balanced...


One of McDonald's main competitors, Wendy's is already using the Balanced Scorecard to significantly reduce staff turnover and increase customer satisfaction (Wendy's). With new insights gleaned from its Balanced Scorecard project, Wendy's can now go beyond gauging its profitability per restaurant to measuring profitability per customer per hour for each of its 6,043 restaurants in twenty-six countries. In the highly competitive food business, McDonald's must move forward as well.


Balanced Scorecard 101. Retrieved August 17, 2006 from Web site:

Marketing your restaurant: Part I. Retrieved August 17, 2006 from Web site:

Wendy's. Retrieved August 17, 2006 from Web site:

Sources Used in Documents:


Balanced Scorecard 101. Retrieved August 17, 2006 from Web site:

Marketing your restaurant: Part I. Retrieved August 17, 2006 from Web site:

Wendy's. Retrieved August 17, 2006 from Web site:

Cite this Document:

"Balanced Scorecard The Traditional Way" (2006, August 17) Retrieved January 23, 2022, from

"Balanced Scorecard The Traditional Way" 17 August 2006. Web.23 January. 2022. <>

"Balanced Scorecard The Traditional Way", 17 August 2006, Accessed.23 January. 2022,

Related Documents
Balance Scorecard Applications in Healthcare Organizations Balanced...
Words: 12912 Length: 40 Pages Topic: Business - Management Paper #: 64681019

Balance Scorecard Applications in Healthcare Organizations Balanced Scorecard The Learning & Growth Perspective The Business Process Perspective The Financial Perspective Strategy Mapping General Perspective of Performance Management Performance Planning Ongoing Performance Feedback Employee Input Performance Evaluation & Review Performance Management in Healthcare Organizations Healthcare Organization as Learning Organization Principles of Performance Management in Healthcare Organizations Performance Measurement & Evaluation Methods Used In Healthcare Organizations Setting Up Performance Management Systems Dimensions and Approaches to Performance Management in Health Care Taken From the British National Health Service Induction Programs Performance Monitoring Personal

Balanced Scorecard the Global Environment Continues to
Words: 870 Length: 3 Pages Topic: Business - Management Paper #: 91545201

Balanced Scorecard The global environment continues to be very contentious as organizations compete for market share around the world. As business continues to become more integrated, it is necessary to have standardized rules and processes. This standardization however must be adapted to fit local constituency within a given market. The balance scorecard is no different in this regard. A balanced scorecard allows businesses to better ascertain their particular strengths within a

Balanced Scorecard Approach Typically Focuses on the
Words: 650 Length: 2 Pages Topic: Business - Management Paper #: 12118841

Balanced scorecard approach typically focuses on the organization finding links and balances between its mission and vision and four perspectives -- the financial, learning & growth, internal operations and customer (Kaplan & Norton, 2013). This approach is contrasted with a modified version that was used in the construction of Heathrow Airport Terminal 5 (Basu, Little & Millard, 2009). The Heathrow Terminal 5 project began with a number of objectives relating to

Balanced Scorecard Method Performance Measurement
Words: 13021 Length: 45 Pages Topic: Business Paper #: 36300732

However, none was found that centered on small hotels in China. This research add to the existing body of research by providing an assessment of the balanced scorecard method in this special business setting. The information obtained by this study will help to make small hotels in China more competitive and able to compete well into the future. This research will play an important role in the development of the

Balanced Scorecard BSC the Concept
Words: 2396 Length: 9 Pages Topic: Business - Management Paper #: 68130658

Chang and Young (1995) points that the process of measuring performance give an organization an opportunity to have focus, projections, common understanding as well as quality knowledge to enhance good decision making process in any organization. It also helps organizations to have a mechanism of getting feedback on the improved efforts of service delivery. In addition to this due to the fact that measurement of performance is closely related to

Balanced Scorecard Within Application of
Words: 2048 Length: 7 Pages Topic: Business - Management Paper #: 49084753

Strategy implementation can also be severely affected by the lack of commitment of employees of all levels. "The resistance from some employees who not yet see the big picture" can have detrimental affects on the successful implementation of strategies derived from the Balanced Scoreboard process (Berger 2009). Moreover, there are long durations between creation, implementation, and results. Long pauses in implementation can drastically lower the momentum of the entire project,