Environmental Scan of the Restaurant Industry PEST analysis remains a critical business tool essential in aiding the identification of macroeconomic factors that could affect the business. Specific measures encompassed in this tool are political, economic, social, and technological. Restaurants can improve their decision making processes and timing. PEST analysis is essential in tackling future challenges and highlight opportunities (Ho, 2014). Engaging this tool in analyzing the industry helps dissect the macroeconomic

3 Squares Restaurant and Sustainability The analysis on the 3 Square Restaurant shows a wide variation regarding their marketing potential as well as the challenges they encounter in the process. Critically looking at 3 Square Restaurant, the business has the biggest potential to do great because of the strategies that the top management has instituted (Dimitri, & Oberholtzer, 2009). The implementation of the market segmentation is what has catapulted it to

New York Real Estate and Office Markets NEW YORK CITY OFFICE MARKET New York is one of the premiere metropolitan areas of the world, exerting a significant impact on global commerce, finance, media, art, fashion, research, technology, education, and entertainment. The home of the United Nations Headquarters, New York City is an important center for international affairs and is widely deemed the cultural capital of the world. With its unmatched scope of

Carrefour Expansion and Entry Plan into the Bangladesh MarketExecutive summaryThe increase in globalization has increased market opportunities for large companies and organizations, making them go international. Carrefour is one of these organizations that have been sought to increase their market share by venturing into the global market. This expansion plan is for the organization�s expansion and entry into the Bangladeshi retail market. PESTLE Analysis of the Bangladesh market shows that

Segmentation -- Barcelona Travel Market segmentation is a technique that groups consumers with similar needs and common buying behaviors into segments. These segments become the basis for targeted marketing, which is a more efficient and effective method of marketing than advertising to the masses (Epetimehin, 2011). A feature of market segmentation is the creation of consumer personas or profiles. Consumer personas are pegged to distinct market segments identified through the segmentation

The process would then need to continue so that the changes that can be seen in the environment can also affect the changes in entry strategies. Environmental factors, economic factors, political/legal factors, social/cultural factors and also technological factors should all be considered. The legal factors that need to be addressed include issues in employee law, monopolies and mergers legislation, environmental protection laws, and wider issues such as foreign trade regulations.