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Branding presented a major consideration for the company, and initially it was not at all certain how many brands Iconic, Inc. should offer. Ultimately, the decision to offer two brands was decided upon, and each of these brands was later retooled to another version over the course of the simulation. The disappointing initial sales in the Workhorse segment might have been partially a branding issue, and offering more brands could also have shored up sales in this segment and supplemented them in other segments, potentially, but overall the decision to focus on two brands seems to have served the company well. Two brands provided a certain level of insulation while allowing the company to focus its efforts and resources in a fairly narrow fashion, which definitely boosted profits.
If there were a few extra quarters of the simulation, there are several things I would like to try with the company to determine just how successful Iconic, Inc. could be and how dominant the company could become in the industry. An even more aggressive expansion plan and engaging in more competitive pricing structures, especially with the capital backing and already-present success of the company,...
Once competition had been reduced and expansion efforts had created more efficient and effective sales and distribution channels, prices and profit margins could again increase. The volume of sales after such efforts would also increase overall profitability even at lower margins, which would enable the company to become even more competitive in later periods. The idea of having true market dominance is appealing on many levels, and it would be exciting to see if the company could be taken this far with a more aggressive strategy.
There are not many things that should be changed about Iconic, Inc.'s strategy overall. The company did quite well throughout the simulation, and even the initial sales figures and market share of the Workhorse segment while less than what was hoped for represented larger shares than most companies achieved. Ultimately, the decisions made in the development of Iconic, Inc. proved to be highly profitable, and a more aggressive strategy could have been even more so, but this could not have been known before each quarter's results became known.
" (Rizzoli, Oliverio, Montemanni and Gambardella, 2004) According to Rizzoli, Oliverio, Montemanni and Gambardella objectives are that which "measure the fitness of a solution. They can be multiple and often they are also conflicting. The most common objective is the minimization of transportation costs as a function of the traveled distance or of the travel time; fixed costs associated with vehicles and drivers can be considered, and therefore the number of
Rainfall Simulation Studies to Estimate Soil Erosion as Influenced by Rainfall Intensity and Slope in Four Distinct Soils (1) To investigate the effect of slope angle and rainfall intensities on soil erosion under controlled conditions using four (4) distinct soil types; (2) To compare this data with that for a cropped plot; and (3) To highlight an approach at estimating erosion risk and nutrient loss. Soil erosion or the wearing away of
Academic Simulation Describes potential WMD threat from Andean Religious Fighters Two-Step Operations Plan Prevent the attack Threat is nebulous Threat is well organized Response to the attack Response follows the adage that no battle plan survives the first shot Response is predictable based on known lethality of agent Threat is real and represents a legitimate threat to national security Threat demands immediate and stepped-up response Pursue step one more aggressively Coordinate step two with local first responders in the interim TOP SECRET Office
Results from the study by Petersen, Ragatz and Monczka show that effective collaborative planning depends on information quality, and the trust level firms share. The authors purport: "Collaborative planning activities between supply chain partners are expected to lead to better performing supply chains" (Petersen, Ragatz & Monczka, Introduction section ¶ 1). In addition, numerous other researchers have also explored the perception relating to supplier alliances, that enhanced collaborative planning
Development of a Nursing Peer Review Process at Cypress Fairbanks Medical CenterTask 1: Project ProposalClinical/Organizational ProblemThe need for establishing a nursing peer review (NPR) process has been identified by researchers in the healthcare industry (Bergum, Canaan, Delemos et al., 2017). Cypress Fairbanks Medical Center currently has no NPR process in place and thus has no means by which nurses can receive peer evaluation when a patient care problem has been
Curriculum Design Introduction As Terzioglu, Tuna and Duygulu (2013) state, “learning from experience is an important part of nursing education [and] using simulation as an innovative teaching strategy in nursing education” is an effective way to reinforce technique, principles, knowledge, skills and practice (p. 34). Simulation gives nursing students the opportunity to engage with real world dynamics in a controlled environment where they can receive immediate feedback following their active learning experience.