This essay examines whether prejudice can be unlearned by applying Julian Rotter's social learning theory to the question of behavioral change. Using the empirical law of effect as a foundation, the paper argues that because personality emerges from the interaction between an individual and their environment, social scientists can theoretically eliminate prejudiced behavior by altering environmental conditions and reinforcing non-prejudiced actions. The essay acknowledges significant practical barriers β particularly the need for major intervention in an individual's life β while maintaining that targeted changes to learning environments offer a plausible pathway toward reducing prejudice over time.
Summer is a time of relaxation for students across the country, but over those balmy summer months, researchers say that students forget approximately two months' worth of information β roughly twenty-two percent β from the school year ("College and University Blog"). Though teachers may be disappointed by this statistic, might they feel differently if students forgot other things: talking back? Being aggressive in class? Or perhaps even prejudice against one another and the community at large? In the modern day, many social scientists have grappled with the notion of having certain thoughts unlearned, a development that could potentially revolutionize society in a tremendous way. However, social scientists who believe that prejudice can be unlearned would have to intervene in an individual's life in a major way before that can happen.
Julian Rotter developed a social learning theory outlining how individuals learn. The dominating perspective that Rotter developed was founded in the empirical law of effect, which asserts that individuals are "motivated to seek out positive stimulation or reinforcement and to avoid unpleasant stimulation" (Mearns). To that end, "personality represents an interaction of the individual with his or her environment," so to understand someone's personality, the environment that the individual inhabits, coupled with their life history of learning, would together produce that individual's personality. If this is the manner in which individuals learn, then it is absolutely critical that social scientists alter the foundational elements of learning through targeted intervention in order to eliminate the conditions that cause certain personality traits β such as prejudice.
Social scientists have the opportunity to help individuals unlearn harmful beliefs. If people seek positive reinforcement for their behavior, it is possible to reinforce non-prejudiced actions and thoughts with the hope that this will transform and ultimately eliminate prejudiced behavior. Furthermore, it is important to explore and address the relationship that individuals have with their environment, as that relationship has the ability to produce certain behaviors.
Social scientists may not be able to change individuals' life histories and the ways in which they have learned; however, it is possible to alter the environments where individuals live and interact. It is likely that individuals have learned to be prejudiced because of the interactions they have had and the reinforcement they received from those actions. If social scientists change the environments where individuals of different ethnicities and backgrounds encounter one another β and reinforce positive cross-group interactions β then, over time and according to the social learning theory, a transformation from prejudiced behavior toward non-prejudiced behavior would likely be observed.
"Conclusion affirms possibility of unlearning prejudice through intervention"
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