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Business Process
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What is Business Process?

Business process is a foundational concept in business education that examines how organizations structure, coordinate, and optimize the activities that produce goods, services, and outcomes. It appears across a range of courses, including operations management, strategic management, information technology management, and integrative business programs. What makes the topic academically compelling is the tension between efficiency and adaptability — organizations must design processes that are reliable enough to deliver consistent results yet flexible enough to respond to change, competitive pressure, and innovation.

The papers archived on this topic approach business process from several distinct angles. A significant number focus on the internal business process perspective as part of the balanced scorecard framework, analyzing how performance measurement connects operational activity to broader strategic goals. Others take a case-study approach, examining specific organizations such as Google or companies like Cordys to explore business process management and innovation in real-world contexts. Additional papers engage with reengineering and the redesign of marketing and operational workflows, while comparative analyses place different organizational processes side by side to draw lessons about effectiveness and efficiency.

A strong essay on business process begins with a clearly scoped thesis that identifies which process or set of processes is under examination and what claim is being made about its design, performance, or improvement. Evidence drawn from specific organizational examples, performance metrics, or established management frameworks tends to carry the most weight. One common pitfall is treating business process as purely descriptive — simply mapping what an organization does rather than analyzing why its processes succeed, fail, or require change. The strongest essays connect process-level observation to broader strategic or operational consequences.

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Thesis Undergraduate
Measuring customer satisfaction and employee performance in modern business
The contemporary business environment which is dynamic and highly competitive requires firms to have a high level of business intelligence. In this paper, we explore the concepts of customer satisfaction as other internal business processes such as employee performance. The aim is to explore how these constructs and parameters are measured as well as the need for their accurate measurement.
Paper Undergraduate
SWOT analysis of Cordys' business process management software
Companies succeed through the adoption of succinct innovative processes. This is possible when such organizations analyze their internal and external business environments. This study provides a comprehensive SWOT and PESTEL analysis for Cordys, a company that deals with search engine optimization. The innovative processes adopted by the company have been helpful in ensuring the goals are achieved as planned.
Essay Doctorate
The balanced scorecard at Duke Children's Hospital
The balanced scorecard at the Duke Children's Hospital
Paper Undergraduate
Re-Engineering Marketing: BPM for Campaign and Lead Management
Business Process Management (BPM) is one of the most effective approaches of aligning processes to objectives, making them more measurable and effective in the process. Applying BPM principles to the most critical…
Paper Doctorate
Cameron Balloons: Operations, Departments & Process Flow
Cameron Balloons' business process is a complex one. Their goal is to manufacture hot air balloons in the most timely and cost efficient way possible. Their inputs include design, fabric, burners, and baskets.
Essay Doctorate
Improving competitive position through internal process and organizational culture change
The papers look at the ideal measure that needs to be considered for effective competition strategy in the market given the rise in competition. The changes targeted have the objectives of changing the customer perspective of the organization. The paper also evaluates the customers the fitness of the changes to the current objectives.
Essay Doctorate
Balanced scorecard implementation at Duke Children's Hospital
In the context of a rapidly evolving society, the health care sector must also develop new mechanisms by which to keep up with the emergent changes and challenges. One example in this sense is represented by the implementation of business tools and techniques within the act of health care provision. One relevant example in this sense is offered by Duke Children's Hospital in Durham, North Carolina, which implemented the balanced scorecard to address some critical problems with costs of health care provision and nurse dissatisfaction.
Essay Doctorate
Google's balanced scorecard approach to internal business processes
Google's internal business processes are surprisingly informal for a group of engineers. Rather, Google likes to encourage the creative side of their workers, and so there is an emphasis on projects, even where there is…
Essay Doctorate
Improving Apple's internal business processes: work environment, quality control, and research and development
¶ … improving the organization's internal business processes, and show how they relate to the mission, vision and strategy of the organization.
Paper Doctorate
Swim lane and value stream mapping methodologies for distributed order management
Of the many examples of business processes provided in the text, the one that continues to go through significant change as a result of continued innovations in enterprise application development is distributed order…