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What is Culture?

Cultural studies is an emerging field that falls under the rubric of multi-disciplinary or interdisciplinary studies. Cultural studies focuses on culture. Culture is defined in various ways, but generally includes: group knowledge, beliefs, values, experiences, religion, philosophies, beliefs about the universe, belongings, notions of property, traditions, beliefs about time, social roles, gender roles, ways of conceptualizing spatial relationships, symbols, meanings, attitudes, and hierarchies. Culture refers to group beliefs, but it can refer to a broad group, such as a national culture, or a smaller sub-group that exists within the larger group.

In many ways, culture refers to daily life and how groups of people live their daily lives. Therefore, culture is not a static concept, but a changing concept, which evolves for various reasons. Technology, immigration, emigration, changing gender norms, and scientific advances are just a few of the variables that can drive cultural change. Moreover, people experience several layers of culture: national, regional, religious, gender, generational, social class, racial, educational, and workplace are all common layers of culture, all of which may impact the individual in different, sometimes conflicting, ways.

Cultural determinism is a theory that culture is transmitted through learned values, beliefs, ideas, and meanings, and that this learned culture determines human nature. While this theory would seem to limit human ability because people learn what it means to be human from their surrounding culture, it actually suggests no limitations on human ability; as long as people can learn behaviors, they can change. However, it also suggests that conditioning is extremely powerful and that while people can make changes after being exposed to different cultures, those changes are unlikely because they have already been conditioned to accept one version of humanity.

Cultural relativism takes the view that no culture is superior to any other culture. Therefore, no society can be considered normative. This position is relevant to members of all cultures, because, since ethics and morals are culturally-based, it suggests that there are not only no universal ethical or moral systems, but also that all ethical and moral systems are inherently equal. Cultural relativism is also known as pluralism and tolerance.

In contrast to cultural relativism, cultural ethnocentrism is a belief that one’s culture is superior to other cultures. This belief can be overt and conscious, where it manifests as overt bigotry, racism, and xenophobia, but it can also be subtle and unconscious, with people judging other people’s cultures by referencing their own culturally-defined values and morals. It is very difficult to be completely objective, but being aware of how your own cultural influences have shaped how you view other cultures is one way to be more tolerant. Gaining information about other cultural practices and why they occur is another way to reduce cultural ethnocentrism.

Learning about culture involves studying many different areas. Earning a cultural studies degree generally involves studying: art, language, gender relationships, families, marriage, laws, philosophy, literature, history, sociology, and communication. Cultural studies majors learn to analyze and critique culture using several methodologies and theories, including: ethnography, class theory, deconstruction, gender theory, and semiotics. [ Show Less ]

 

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Paper Undergraduate
Mormon Polygamy and the Conflict with American Law
The Church of Jesus Christ of Latter-Day Saints (LDS) is an American curiosity. Founded in the early nineteenth century by Joseph Smith, Jr., the faith blends traditional Christianity with visionary fervor.
Paper Doctorate
CRM and Data Warehousing Strategy at First American Corporation
The transformation of First American Corporation (FAC) from a $60M loss in 1990 to $211M in 1998 can be attributed to the greater levels of effort and high priority placed on putting the customer and their needs at the center of the business. The many investments in Customer Relationship Management (CRM) systems, analytics platforms, integration of marketing, sales and financial reporting systems which combined to form the VISION data warehouse are pivotal to the ongoing efforts at attaining profitability and performance. As FAC has been able to achieve significant results using the Tailored Client Solutions (TCS) strategy, the most critical success factors of this framework can all be attributed to how they unified customer experiences across all segments First American serves. The initial results have been impressive, yet there is much more work that needs to be done in order to gain even greater profitability and customer loyalty. The intent of this assessment is to illustrate how FAC can continually gain greater market share while increasing customer loyalty and profitability in the process. The formidable investment in analytics, BI and CRM systems is paying off, yet there are additional initiatives FAC can take to further grow beyond its current constraints and become a dominant force in the industry. The Tailored Client Solutions (TCS) strategy that includes client information, flexible product lines that can be customized to customers' specific needs, support for distribution management, and consistent service are also proving to be a scalable, highly effective platform for serving the three dominant customers as well. What needs to be included is more of a focus on how to transform these customer experiences into a foundation of ongoing trust. With the series of insights and recommendations gained from this analysis, FAC will be able to become a trusted advisor to its most valuable clients while also using the pervasive analytical platform to better understand their needs, preferences, wants and requirements. It is the intent of this analysis to show FAC how best to accomplish greater customer loyalty, increase customer trust and understand customers to a greater depth and with greater insight than ever before. All of these efforts are unified by deliberately choosing to deliver a perfect customer experience to every customer on every interaction.
Research Paper Undergraduate
Malinowski's Functionalism and Anthropological Fieldwork
Bronislaw Malinowski is one of the twentieth century's most prominent and influential anthropologists. He is highly regarded for his pioneering work in the field of ethnographic fieldwork, giving a major contribution to…
Research Paper Undergraduate
Human Cloning Ethics: Why It Should Never Be Allowed
¶ … human cloning and why it should not be allowed. Cloning, once thought to be impossible, is a scientific reality in the 21st century. However, human cloning is a far different situation than cloning an animal or a…
Paper Doctorate
Underage Drinking in Blue Mountains NSW: Health and Family Impact
¶ … Drinking and its impact on adolescent's health and its effect on the families in Blue Mountains NSW.
Paper Undergraduate
Action Research in Education: Context, Methods, and Ethics
Appropriate Context for Action Research in Education
Paper Undergraduate
Filipino Culture: Traditions, Values, and Daily Life
This country is a collection of more than 7,000 islands where the East and West cultures amalgamate. This thus makes Filipino psyche the receptacle of a number and even contradictory influences and cultures, which make…
Research Paper Doctorate
Ethics of Genetically Engineering a Deaf Child: A Case Study
The experience of persons with any disabilities in the United States is interesting to investigate. Legislation has evolved to such an extent that great lengths are pursued in order to give people with disabilities the…
Paper Undergraduate
Henry James's "The Art of Fiction": A Critical Review
¶ … James' "The Art of Fiction" was expecting this essay on the art of fiction to be boring, but instead I found myself agreeing with a lot of what novelist Henry James had to say. Very often I have found that…
Paper Undergraduate
Communication Challenges in Homeland Security Agencies
¶ … Homeland security [...] natural barrier to communications between agencies and jurisdictions. Homeland security agencies have to learn to work together, sharing information and intelligence to truly keep America…