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IBM is one of the most studied corporations in business and technology education, making it a natural subject for students across disciplines such as management, information systems, computer science, and business ethics. Its decades-long presence at the center of computing innovation gives it historical depth that few companies can match, while its scale and complexity make it a rich case for examining how large organizations adapt to shifting markets. Courses in management information systems, organizational behavior, and strategic management frequently use IBM as a reference point for understanding how technology companies build and sustain competitive advantage.

The papers archived on this topic reflect a broad range of academic approaches. Some focus on organizational and ethical dimensions, examining IBM's corporate culture and ethics programs. Others take an analytical or strategic angle, applying frameworks like value chain analysis to evaluate the company's business operations. Additional papers treat IBM through comparative lenses, placing it alongside competitors in discussions of database management systems, outsourcing decisions, and ordering processes drawn from Harvard Business School case studies. Topics like Hofstede's cultural theories and integrated marketing communication also surface, showing how IBM serves as a real-world anchor for theoretical frameworks taught across business curricula.

A strong essay on IBM should establish a clear, focused thesis rather than attempting to cover the company's entire history or product portfolio. Evidence drawn from specific business decisions, market outcomes, or organizational practices tends to carry more weight than broad generalizations. The most common pitfall is treating IBM as a static institution — effective analysis acknowledges how the company has evolved across different eras of the technology industry and grounds observations in that context.

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Essay Doctorate
Cloud Computing as an Enterprise Application Service
Cloud computing continues to revolutionize enterprise computing due to its economics, speed of deployment, and ability to customize more precisely to a company;s needs. All of these factors are critical for their success. However the most critical is managing change effectively, which is critically important for getting people to actually use the systems deployed. this analysis shows how change management can be accomplished with enterprise cloud computing deployments.
Essay Doctorate
Apple Inc. Talent Recruitment, Selection, and Training
Apple Company Introduction This paper delves into the Apple Company and how it recruits talent, how it selects and trains talent, and why it has become the most successful and most visible technology company in the world. Description of Apple The Apple Company (Apple Inc.) was first incorporated on the 3rd of January 1977. Apple is known for its excellence in "…designing, manufacturing and marketing mobile communication and media devices," according to the Apple profile written by Reuters. Steve Jobs and Steve Wozniak worked together to invent the Apple computers (Apple I and Apple II), and Apple II was the first successful computer designed for home computing using a mouse-driven graphical device. Meanwhile, today, the devices that Apple designs and manufacturers include personal computers, portable digital music players, iPhones, iPads, Macintosh products, apple TV among other electronic devices. In addition to these products, Apple sells many peripherals, a variety of software programs, networking solutions and "…third-party digital content and applications," Reuters explains. One of Apple's most popular portals is iTunes, and it also offers the "App store, iBookstore and Mac App Store" (Reuters). Apple is all over the world, manufacturing and marketing its products in Japan, Europe, the Americas, Asia Pacific (including Australia and other Asian countries except Japan), and it provides mobile learning products and products for educational settings.
Essay Doctorate
Amazon e-Strategy: A Strategic Assessment of Amazon.com
Amazon's remarkable ascent as one of the top online global retailers can be attributed to the foresight they had in creating a comprehensive distributed order management, Enterprise Resource Planning (ERP), Supply Chain Management (SCM) and e-commerce series of systems. The many other e-commerce sites that rose quickly with massive infusions of venture capital just as quick exited the market, flaming out due to a lack of system and process scalability, lack of understanding of customer dynamics, and a complete loss of focus on scalable business models. All of these factors are what caused competitors to Amazon to exit the e-commerce market either through acquisition, merger or complete exist from the market. When starting Amazon, Jeff Bezos invested heavily in the distributed order management, ERP, SCM and e-commerce integration points to book distributors initially, and then expanded into a broader product mix. This allowed the enterprise to quickly scale as volumes increased during the first five years of the company's existence. Having creating this reliable, scalable and secure platform, Mr. Bezos and the Amazon founders concentrated on creating an analytics layer throughout their architecture that could quantify customer, distributor, dealer and even competitor activity on the site (Amazon Investor Relations, 2012). This reliance on analytics also gave Amazon executives and technical staff the insight they needed to launch quickly into entirely new product categories, get the complex and often confusing task of localization right, and also create a highly popular and profitable Amazon Web Services (AWS) cloud computing platform and hosting platform for Software-as-a-Service (SaaS) applications (Mitchell, 2012). From a technology standpoint the performance of Amazon today can be directly attributed to the insightful decisions made in 1994 and 1995 when the company founders prioritized the development of enterprise-wide platforms and a strong focus on analytics over spending all their time on the front-end website and its façade (Lindic, Bavdaz, Kovacic, 2012). As Jeff Bezos would later remark in interviews, by investing to create a truly world-class enterprise back-end system first, his company was freed up to fast track the actual user interface of the e-commerce sites globally at a pace that left comp[editors far behind in terms of functionality and product breadth (Amazon Investor Relations, 2012). Mr. Bezos chose in 2007 to also institute a culture of metrics that also capitalized on the nearly two decades of investment in their infrastructure (Amazon Investor Relations, 2012). Combining the global e-commerce, enterprise-tested infrastructure and the most robust set of analytics that any e-commerce provider had, Amazon was ready to begin expanding their product strategies, start offering greater options in their Amazon Web Services initiative which today is expected to be a $1B by 2015, even by conservative forecasts (Amazon Investor Relations, 2012) and also invest heavily in their state-of-the-art recommendation engine technology that seeks out products and services customers may be interested in and present them during shop[ping sessions in real-time (Sun, 2012). It's important to appreciate just how vast of an e-commerce infrastructure Amazon has in completing this analysis of their e-strategy. They have greater agility, flexibility and capability to execute than any other online retailer globally today. How they choose to use these technologies to attract new customers and keep existing ones loyal, a point the case study makes in greater detail, is predicated on the ability to get the most value from this infrastructure while still staying focused on delivering a world-class customer experience in each transaction. Based on the analysis undertaken for this case analysis, it is abundantly clear that Jeff Bezos and the executive management team are passionate about keeping the company as customer-focused as possible, including the continual selective use of technology to accentuate and strengthen the user experience online and off (Murphy, Narkiewicz, 2010). With these foundational aspects of Amazon defined, the seven areas of focus in this analysis are next presented. The overarching objective of this analysis is to understand the value of e-strategies in organizations, with Amazon being the organization of interest in the analysis. Specifically concentrating on the benefits of having an e-strategy at Amazon, defining how e-strategies contribute to Amazon's broader accomplishments, and an analysis of how Amazon aligns their e-strategy to the overarching organizational strategy as well., The analysis continues with an analysis of the key business factors that are the catalysts of the e-strategy at Amazon, followed by a suggested strategic plan for ensuring e-strategy initiatives at the company continue to lead to profitable growth. The final section of this analysis provides an assessment of the technical infrastructure needed to accomplish the proposed strategic plan. As Amazon has continually evolved its position as a global force in online retailing, its command of supply chains globally has also evolved very quickly. In the latest rankings of the highest-performing supply chains completed by Gartner, a leading research consultancy, Amazon has ranking within the top twenty five for five years running (Amazon Investor Relations, 2012). What this signals is that Amazon has progressed from relying on enterprise-wide infrastructure to compete and is now on the growth trajectory of making supply chain processes their competitive advantage.
Essay Doctorate
Information Lifecycle Management: Tools, Strategies & Roadmap
Information protection and its management has become the most vital task encountered by IT organizations as information's value to the business can vary depending on the data type and its present stage of its lifespan. The importance of applying Information Lifecycle Management--ILM technology lies in correctly managing information subject to its relative importance to the enterprise at a given point of time across its lifecycle. It is crucial to note there that ILM is not just a storage based methodology, but covers a wide-ranging contents and records management system as well that are leveraged to assist in dealing with corporate and regulatory data preservation and safeguarding governance needs. Hence data becomes information when its content is capable of being used within a context.
Paper Undergraduate
Marketing Plan for a Small Computer Technology Company
The marketing plan delivers the various strategies that All Technology Computer will use to enhance competitive market advantages. The paper discusses the company mission statement and the strategies that the company will use to align its mission statement with its strategic objective. The brand differentiation is an effective marketing tool to enhance marketing advantages and IMC has been identified as an effective marketing tool within the business environment. More importantly, the company will be operating in the U.S economy and the company will take the advantages of the economic and technological superiority of the US to deliver high quality product and services.
Paper Undergraduate
Big Data's Impact on Business Strategy: History and Future
Business strategy is continually evolving as information technology and business process redesign assist in the innovative design of central business .Attempts to get rid of the mainframe and replace it with an all PC network have failed, with systems failed and information was lost or misplaced The revolution of IT and its use in businesses is due to the personal computer and local area network technology. Networking either by Ethernet or LAN technology assisted organizations to improve communication, transmission of reports and messages across the organizational structure
Research Paper Doctorate
Teacher Recruitment and Retention Crisis in Florida Schools
Plan for the Recruitment and Retention of Teachers in Florida
Research Paper Doctorate
IBM System/360 and the Personal Computer Revolution
Many inventions have changed the world: The automobile, the airplane, the telephone, and the computer. Each in its own way transformed how we live, how we work, and how we communicate.
Paper Undergraduate
Construction Project Risk Management: Strategies and Analysis
Objective of this course work is to explore the strategy to be used for the risk identification and risk management within the construction project. The study discusses risk identification, risk management, data collection and risk analysis. The study uses a case study to demonstrate the importance of risk management within the construction industry. The findings of the case study reveal that risk plan is critical before the project implementation. The risk plan will be used to identify the known and unknown risks during the project lifecycle and the method to manage these risks. The study suggests for further research on the risk management procedure within a complex construction project.
Essay Doctorate
Singapore as a Top Destination for Multinational Corporations
In a time of global recession, Singapore represents a highly stable economy. This essay details the relationship between the nation's conducive business environment, its relative freedom from corruption and its appeal to Multinational Corporations (MNCs). The essay also identifies key industries, barriers and innovations relating to business operations in Singapore.