Pharmaceutical Industry Essays (Examples)

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Pharmaceutical Industries Merck & Co

Words: 959 Length: 3 Pages Document Type: Essay Paper #: 76104578

38 per share on the company's common stock for the first quarter of 2005. The dividend is payable January 3, 2005 to stockholders of records at the close of business on December 3, 2004. Growth in the ZETIA and VYTORIN franchises are expected to continue. T

There are currently several candidates in Phase III that Merck plans to file in 2005 as well as Type 2 diabetes treatment and three vaccines. The fourth-quarter 2004 EPS anticipation is stated to be $0.48 to $0.53, which includes the impact of approximately "$700 to $750 million foregone sales of VIOXX. The result is anticipation by Merck for EPS guidance (2004 full-year) of $2.59 to $2.64. These amounts include withdrawal impact and next years negative affects of the DPS by $0.50 to $0.55."

Merck & Co., Inc. announced in a recent report that they had made submission to the U.S. Food and Drug Administration…… [Read More]

Bibliography:

"Merck Board Appoints Special Committee to Review VIOXX Withdrawal" 2004 Dec 2 Whitehouse Stations, N.J. [Online] available at: http://www.merck.com/news room/press_releases/corporate/2004_1207.html

The global pharmaceutical market in 2000 - North America sets the pace (nd) [Online] available at: http://www.ims-global.com/insight/news_story/0103 / news_ story _010 314.htm

Merck Announces Voluntary Worldwide Withdrawal of Vioxx 2004 Sep 30 [Online] available at: http://www.vioxx.com/rofecoxib/vioxx/hcp/hcp_notification_physicians.jsp

Paraphrased
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Pharmaceuticals Industry Political and Social

Words: 1647 Length: 5 Pages Document Type: Essay Paper #: 25083407



There are two constant irritations in U.S. pharma companies' relationships internationally:

Some developing nations, such as India, razil and South Africa, are chipping away at the patent situation, trying to shorten the time until the drugs can be brought out in generic form.

The U.S. has supported high prices as the cost for innovation. Since other countries are not playing along, this means that their citizens are benefiting from the innovation paid by Americans.

Conclusion

ig Pharma is at a crossroads today. The previous "great" chronic diseases, like diabetes, heart disease, infectious disease (viral and bacterial) have now been tackled by "blockbuster" drugs.

The high regulatory pressures, price pressures and lack of future such blockbuster markets dictates that pharma companies will have to innovate a lot more in niches -- more products, smaller markets. The large pharma companies which grew up in a time of plenty will therefore have to…… [Read More]

Bibliography

Bureau, U.S. Census. (2001). An Aging World. Washington, DC: U.S. Census Bureau.

Economist. (2007, October 25). The Pharmaceutical Industry: Beyond the Pill. Economist, p. n.p.

Economist. (2007). World Atlas. London: Economist.

Herper, M. (2007, October 29). Drug Drought. Forbes, p. n.p.
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Pharmaceutical Companies Intellectual Property and the Global AIDS Epidemic

Words: 2358 Length: 8 Pages Document Type: Essay Paper #: 91128704

Pharmaceutical Companies, Intellectual Property, and the Global AIDS Epidemic

For this case study, six questions had been asked. The first one is: Should pharmaceutical companies distribute drugs at low cost in third world countries? What are the pros and cons of such an approach? The second one is: What are the principal arguments of pharma companies who oppose making exception to IP laws for developing countries? What are the arguments by NGOs and others for a differential treatment? The third question is: What impact would you expect South Africa's decision to levy duties on drug imports from Western nations to have on the international distribution of drugs to South Africa? The fourth question is: In June 2002, the WTO extended the transition period during which least-developed countries (LDCs) had to provide patent protection for pharmaceuticals. In your opinion, do you think this is an appropriate change in policy, or a…… [Read More]

References

Avert.org (a). Accessed online from: http://www.avert.org/prevent-hiv.htm

Avert.org (b). Accessed online from: http://www.avert.org/generic.htm

Avert.org. Accessed online from: http://www.avert.org/aidstarget.htm

Bate, R. And Tren, R. (2004). The Real Obstacles to Sound Treatment of AIDS in Poor Countries. Accessed online from: http://www.fightingmalaria.org/pdfs/treatment_obstacles.pdf
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Pharmaceutical Property Intellectual and Tangible

Words: 825 Length: 3 Pages Document Type: Essay Paper #: 91581876

New communication technologies require stricter scrutiny, as well. The threat of reprisal is the most effective measure against intellectual property right infringements, and for this reason one of the most essential actions that can be taken in this regard -- and frequently is -- is the filing of civil and criminal charges against companies that infringe upon these rights in an aggressive and uncompromising manner (Long 2000). This not only limits damages, but dissuades future infringement.

Protecting Other Firms

efraining from infringing on another company's tangible and intellectual property rights might be seem to be a simple task, but it does require that certain actions are taken by pharmaceutical company managers. First and foremost, knowledge of the property right laws in effect must be obtained and thoroughly understood in order to refrain from infringing upon them. With this knowledge in place, managers can ensure that any similarities that develop between…… [Read More]

References

Ghauri, P. & Rao, P. (2008). "Intellectual property, pharmaceutical MNEs and the developing world." Accessed 17 January 2010. http://www.sciencedirect.com/science?_ob=ArticleURL&_udi=B6W5M-4SY6YJR-3&_user=10&_rdoc=1&_fmt=&_orig=search&_sort=d&_docanchor=&view=c&_searchStrId=1171065541&_rerunOrigin=google&_acct=C000050221&_version=1&_urlVersion=0&_userid=10&md5=e667e8f8848aae7fd6fe1c222ed046d6

GTN. (2004). "Intellectual property summary." Accessed 17 January 2010.  http://www.cid.harvard.edu/cidtrade/issues/ipr.html 

Kaufman, J. (2008). "Intellectual Property Rights and the Pharmaceutical Industry." Accessed 17 January 2010. http://www.america.gov/st/econ-english/2008/April/20080429230451myleen0.4181027.html

Long, C. (2000). "Intellectual property rights in emerging markets." Accessed 17 January 2010. http://www.scribd.com/doc/2011460/Intellectual-Property-Rights-in-Emerging-Markets
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Industry and Regulatory Strategy the Generic Drug

Words: 1238 Length: 3 Pages Document Type: Essay Paper #: 25022845

Industry and egulatory Strategy

The generic drug industry provides the public with pharmaceutical alternatives to branded big name prescription drugs. "In 2010 alone, the use of FDA-approved generics saved $158 billion, an average of $3 billion every week."(Generic Pharmaceutical Association. 2011. P.1). With the continuing increase in health care expenditures and health insurance premiums for business and consumers; in 2011 premiums increased by nine percent (Abelson, eed. September 27, 2011. P.1), and "with so many people relying on prescriptions, the cost implications loom large for the American public, health insurers, and government payers" (Kaiser.edu.org. N.D.P.1). Generic drugs must play a more prominent role in the U.S. health care profile, as such as CEO of the Generic Pharmaceutical Association (GPA), the organizations legislative push is toward patent reform which would call for generic drug competition within seven years of the name brand drug introduction. In so doing pharmaceutical prices would fall…… [Read More]

References

Abelson, Reed. (September 27, 2011). Health Insurance Costs Rising Sharply This Year,

Study Shows. The New York Times. Retrieved December, 12, 2011 from http://www.nytimes.com/2011/09/28/business/health-insurance-costs-rise-sharply-this-year-study-shows.html?pagewanted=all

Bio Job Blog.com. (February 1, 2010). Why Generic Drug Companies Will Dominate

Future Pharmaceutical Markets. Bio Job Blog.com. Retrieved December 12, 2011 from http://www.biojobblog.com/2010/02/articles/biobusiness/why-generic-drug-companies-will-dominate-future-pharmaceutical-markets/
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Pharmaceutical Marketing Questions 175 Words

Words: 499 Length: 2 Pages Document Type: Essay Paper #: 5223581

More specifically, the new compensation scheme could still require a minimum number of sales to qualify for the base salary. In principle, the base salary would reduce discontentment among sales staff in connection with the complete dependence of their compensation on their sales success and reduce the perception that MedTech cares only about sales and not about its employees (obbins & Judge, 2009).

However, the most important change that Harold should make is in connection with the reimbursement of sales personnel for their expenses incurred in promoting the product to prospective customers. In that regard, MedTech is actually in a fairly unique position because (based on the available information in the case) there are no contraindications associated with the product. Ordinarily, there are significant ethical issues associated with marketing pharmaceuticals to physicians (Halbert & Ingulli, 2008). Specifically, many medical products and pharmaceuticals can be used inappropriately (typically, in so-called "off-label"…… [Read More]

References

George, J.M. And Jones, G.R. (2008). Understanding and Managing Organizational

Behavior. New Jersey: Prentice Hall.

Halbert, T., and Ingulli, E. (2008). Law & Ethics in the Business Environment.

Cincinnati, OH: West Legal Studies.
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Pharmaceuticals in Russia

Words: 2040 Length: 7 Pages Document Type: Essay Paper #: 51255529

pharmaceuticals in ussia. The writer provides an overview of the history of the topic as well as the current concerns in the field. There were five sources used to complete this paper.

When the Soviet Union dismantled its communist regime and began to rebuild its entire political and economic structure the world cheered and offered its support. It has been more than a decade and while several areas have been enjoying marked success the pharmaceutical field has been fraught with problems. The pharmaceutical industry in ussia has dealt with many problems including fraud, counterfeit and fake products. It is an industry that by its very nature mandates the strict compliance with purity both in manufacturing as well as cost. ussia works towards that compliance while trying to rid itself of the problems that have come with it.

The ussian pharmaceutical market is filled with problems and one of the biggest…… [Read More]

References

Privin, Irina (1997). Russia Beckons the Industry., Pharmaceutical Executive, 10-01-1997, pp 88.

Author not available (1996). RUSSIA DISCUSSES QUALITY OF MEDICAL IMPORTS FROM INDIA.., ITAR-TASS, 04-04-1996.

Author not available (1998). AS OF DEC. 8 RUSSIA RAISES IMPORT DUTIES ON ANY PHARMACEUTICALS HAVING A RUSSIAN-MADE ANALOGUE.., A&G Information Services, 12-29-1998.

Startseva, Alla (2002).Fake Drugs Called a $250M Business, THE MOSCOW TIMES., The Moscow Times (Russia), 04-26-2002.
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Pharmaceutical Supply Chain

Words: 3470 Length: 10 Pages Document Type: Essay Paper #: 44140658

Integration of Anti-Counterfeit Technology in the Pharmaceutical Supply Chain

Organisational Background

ationale for Strategic Action Plan

Strategic Aims and Objectives

Levers and Obstacles

Analysis of Internal Capabilities -- Strengths and Weaknesses

Trends and External Forces -- Opportunities and Threats

Stakeholder Influence

Strategic Action Plan

Key Actions, Actors, and esponsibilities

Timeline and Milestones

Cost Analysis

isk and Barriers

Mechanisms to Track Progress

Organisational Background

The organization, Cure Pharmaceutical (Cure), operates in the pharmaceutical industry's drug delivery technology segment. Cure is considered a small pharmaceutical company with revenues of one hundred and fifty million. A technology designed by the firm enables patients to take medications without water. This patented Oral Thin Film Technology (OTF) is small, light and occupies much less space after packaging. The technology can be shipped in single dose form or in bulk rolls to the site of patient care. Cure's core business integrates generic drugs that are an…… [Read More]

References

Abel, J., 2010. Prevent Counterfeiting in the Pharmaceutical Industry. Pharmaceutical Engineering, vol. 30, no. 6, p. 3.

Ascher, J., Bogdan, B., Dreszer, J. and Zhou, G., 2015. Pharma's next challenge. [online] Available at: [accessed 29 November 2016]

Bansal, D., Malla, S., Gudala, K. and Tiwari, P., 2013. Anti-counterfeit technologies: a pharmaceutical industry perspective. Scientia Pharmaceutica, vol. 81, no. 1, pp. 1-13.

Cummings, T. and Worley, C., 2013. Organisation development and change. 10th ed. Boston: Cengage Learning.
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Pharmaceutical Companies Intellectual Property and

Words: 2455 Length: 8 Pages Document Type: Essay Paper #: 4041602

As a result, this protection was removed to increase the supply and ensure that the public has access to affordable drugs. ("Pharmaceutical Companies," n.d., pp. 97-99)

Some of the negative implications of this decision are that there could be large amounts of generic drugs produced. This is because the various protections were removed to the point, that a number of players could begin manufacturing the medication. Over the course of time, this could destroy any kind of financial incentive in these areas. Once this occurs, it means that any kind of profit motives for these firms to sell drugs in these areas will decrease. This is when the available supply could decline, because there is too much competition. ("Pharmaceutical Companies," n.d., pp. 97-99)

At the same time, the quality of products could be inferior. This is because many firms will have select procedures in place to ensure that everyone is…… [Read More]

Bibliography

Global Report. (2009). UNAIDS. Retrieved from:  http://www.unaids.org/globalreport/documents/20101123_GlobalReport_full_en.pdf 

Pharmaceutical Companies. (n.d.)., 94 -- 103.

Hunter, S. (2003). Black Death. New York, NY: McMillian

Poku, N. (2005). AIDS in Africa. Cambridge: Poulty.
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Pharmacutical Industry What Do You Think the

Words: 1057 Length: 3 Pages Document Type: Essay Paper #: 32997500

Pharmacutical Industry

What do you think the pharmaceutical Industry will look like in 10 years? Why?

What do you think the pharmaceutical industry will look like in ten years? Why?

Despite the sharp upturn in profits over the past twenty years for the pharmaceutical industry, there is grave concern amongst industry insiders that this cannot continue indefinitely. "Increasing price and cost pressure, regulatory changes and expiring patents are leading to shrinking margins in the pharmaceutical industry. Almost three in four companies believe their industry is in a strategic crisis" (Berger 2013). This is despite the fact that "the top 10 pharmaceutical companies were able to increase sales by about 13% between 2009 and 2010" (Berger 2013). Concerns abound that the failure to create a new 'hot' drug will create substantial downward price pressure. "&D costs have risen by more than 80% worldwide over the past 10 years. On the other…… [Read More]

References

Berger, R. (2013). Global pharmaceutical industry is in a strategic crisis -- business models must be adjusted. Roland Berger. Retrieved:  http://www.rolandberger.com/press_releases/513-press_archive2013_sc_content/Pharmaceutical_industry_in_a_strategic_crisis.html 

Carroll, J. (2013). Novo Nordisk betting $3.7B on a blockbuster oral diabetes drug market

Fierce Biotech. Retrieved from:

 http://www.fiercebiotech.com/story/novo-nordisk-betting-37b-blockbuster-oral-diabetes-drug-market/2013-10-07#ixzz2iSxrUzjo
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Applying Statistical Process Control Pharmaceutical Manufacturing the

Words: 1635 Length: 6 Pages Document Type: Essay Paper #: 76683966

Applying Statistical Process Control Pharmaceutical Manufacturing

The use of applied statistics in studying a pharmaceutical manufacturing process is examined in the work of Tiani (2004) reports that health care quality is critically important in society and the quality of health care is important to all individuals. It is important that treatment is given in an accurate manner and this is particularly true of medications given to patients as it is expected that "the bottle of medicine has the specified number of tablets and that each tablet contains the specified quantity of the correct drug." (Tiani, 2004)

Legal and Regulatory Framework

There are legal and regulatory requirements set out in the law of the United States that the quality of medications be controlled in the pharmaceutical industry. The regulations are contained in federal statutes and outline "a quality control functions that emphasizes inspection and defect detection, and pharmaceutical quality control technology."…… [Read More]

Bibliography

Shanley, Agnes (2011) No Time for Process Control? PharmaManufacturing Magazine. Retrieved from: http://www.pharmamanufacturing.com/articles/2010/123.html?page=full

Janardhan, 2011, Pala Bashanam (2011) Pharmaceutical Manufacturing: Embracing Process Analytical Technology. Pharma Focus Asia. Retrieved from:  http://www.pharmafocusasia.com/manufacturing/pharmaceutical_manufacturing_pat.htm 

Moore, V (2003) Statistical Process Control. Chapter 24 9 Apr 2003. Retrieved from: http://www.uncp.edu/home/marson/360chapter24.pdf

Guidance for Industry Process Validation: General Principles and Practices (2011) U.S. Department of Health and Human Services Food and Drug Administration Center for Drug Evaluation and Research (CDER) Jan 2011. Retrieved from: http://www.pharmamanufacturing.com/wp_downloads/pdf/FDAProcessValidationJan2011.pdf
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Five Forces and Pharmaceuticals

Words: 604 Length: 2 Pages Document Type: Essay Paper #: 50922434

Five Forces and Pharmaceutical Companies

Pharmaceutical Companies spends many years and millions of dollars developing new drugs. In order for these companies to be successful they must sell any successful drug at a high price to attempt to regain some of the cost of the drug. Once other companies replicate the drug the cost of the drug can be driven down with competition. Most people use their insurance companies to pay for their drugs, pharmaceutical benefits management (PBM). The pharmaceutical companies try to make deals with the PBM, by offering them lower prices so that they would pressure doctors into writing those prescriptions. Below is the five forces that drives the pharmaceutical industry.

Supplier Power is where the pharmaceutical company that is supplying the medication controls the power because of the volume of demand. The supplier power is defined by many different aspects of selling a specified drug. Usually once…… [Read More]

References

Higgins, M. (2006). Stricter gift ethics urged for doctors; study sees influence on diagnosis. The Washington Times.

Porter, M.E. (2010). Strategic management. Retrieved from  http://www.quickmba.com/strategy/porter.shtml
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Ganga Pharmaceuticals Is a Multinational Indian Corporation

Words: 3093 Length: 10 Pages Document Type: Essay Paper #: 91113331

Ganga Pharmaceuticals is a multinational Indian corporation that competes in the manufacturing of pharmaceuticals and related research and development with annual revenues of about $285 million. The company features one of the largest biotechnology parks in India and currently employs around 7,000 employees globally. In recent years, Ganga has acquired a number of companies in Europe and the United States, including C-Pharma, which was acquired in 2003 for approximately $17.2 million. As part of this acquisition, the human resources division at Ganga sought to align the newly acquired C-Pharma with the parent company, but met with mixed success due to some missteps in its administration of the transition. To determine where the company went wrong and what steps could have been taken to avoid these adverse outcomes, this study provides a review of the relevant literature in two parts. The first part provides an overview of Ganga, its operations strategy,…… [Read More]

References

Brewster, C. & Harris, H. (1999). International HRM: Contemporary issues in Europe. New York: Routledge.

Budhwar, P.S., Varma, A., Katou, A.A. & Narayan, D. (2009). The role of HR in cross-border mergers and acquisitions: the case of Indian pharmaceutical firms. Multinational Business Review, 17(2), 89-91.

Ncube, L.B. & Wasburn, M.H. (2008). Strategic analysis: Approaching continuous improvement proactively. Review of Business, 29(1), 15-17.

Wall, S.J. & Wall, S.R. (2000). The morning after: Making corporate mergers work after the deal is sealed. Cambridge, MA: Perseus Books.
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Wyeth Pharmaceuticals Company Respected Madam Sir

Words: 2391 Length: 5 Pages Document Type: Essay Paper #: 15807384

(Drug Creation Process: Learn and Confirm, a new Paradigm for Clinical Development at Wyeth)

Pharmaceuticals - a knowledge driven industry:

Pharmaceuticals happen to be one of the most extremely 'Knowledge Driven' industries that is always in a state of change. Human, animal, and environmental health remains the topmost interest of the society. Diversities in life form and infections render grave challenges to the formulation of particular and targeted solutions. Drug discovery is an elaborate process needing almost a decade at a cost of 300 million U.S. dollars to get a new drug to the market. Hence the long waiting period in between 'learning', knowledge generation' and its changeover to 'value added knowledge' requires the building of Proprietary Knowledge' that is of immense value in setting up and maintaining a worldwide creative gesture. One of our major competitors Merck and Co holds expertise in medicinal preparations & chemistry of N-Heterocyclics liquid…… [Read More]

References

Drug Creation Process: Learn and Confirm, a new Paradigm for Clinical Development at Wyeth. 2007. Retrieved 14 October, 2007 at http://www.wyeth.com/research/drugprocess

Ganguli, Prabuddha. Global Pharmaceutical Industry: Intellectual Wealth and Asset

Protection. Retrieved 14 October, 2007 at http://www.sristi.org/mdpipr2005/other_readings/or%2026.doc

Global Pharmaceutical Contract Manufacturing Markets. Retrieved 14 October, 2007 at  http://www.frost.com/prod/servlet/report-brochure.pag?id=A918-01-00-00-00
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Fen-Phen Disaster to Top Pharmaceutical

Words: 2231 Length: 7 Pages Document Type: Essay Paper #: 42853501

Wyeth may have been prescient in recognizing the need to break the mold in pharmaceutical research: the old model of heavy, expensive and long research projects (with a concomitant high rate of failure) needed to be addressed. Also, the earlier emphasis on the industry in finding the "next blockbuster" is now giving way to the new realities of smaller niches, more specialized products, and shorter product development cycles.

Appendix

Wyeth Rated est in Pharmaceutical Industry on the Wall Street Journal Patent Scorecard

Madison, N.J., August 9, 2007 - Wyeth (NYSE: WYE) announced today that the August 7, 2007 issue of the Wall Street Journal® Patent Scorecard ™ ranks Wyeth first among 35 global pharmaceutical companies evaluated for patent-based intellectual property, as measured by indicators including patents granted; quality of patents; Science Strength™, or the degree to which a company's patent portfolio is linked to core science; Research Intensity™, a comparative…… [Read More]

Bibliography

Cremieux, P-Y, Meilleur, M-C.,Ouellette, P., Petit, SP, Zelder, M and Potvin, K. "Public and private pharmaceutical spending as determinants of health outcomes in Canada." Health Economics (2004): 107-116.

Epsicom. Wyeth: Performance, Products, Pipeline and Potential. Investor. New York: Epsicom Healthcare Intelligence, 2007.

FDA. "Humanitarian Use Exemption." 2007. FDA. 21 October 2007 http://www.accessdata.fda.gov/scripts/cdrh/cfdocs/cfHDE/HDEInformation.cfm.

Feick, K. "Pharmaceutical Industry Faces Multiple Challenges - Future lies in Drug Pipeline Sustainability." Medical News Today 26 May 2005: n.p.
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Prevateur Ethical Stance of the Pharma Industry

Words: 942 Length: 3 Pages Document Type: Essay Paper #: 25735582

Prevateur Ethical Stance of the Pharma Industry

Pharmaceutical industry has been challenged with more than its fair share of ethical dilemmas. Even though generally considered an industry vital to the health and lives of people, this industry has also faced challenges like no other industry because of the very fact that it deals with lives and health of the public. The pharmaceutical industry believes in developing drugs for the general and specific benefit of the population and they would do every in their power to accomplish this task with absolutely care. However there are things where they may not compromise which can lead to ethical problems. One such area is drug prices. We all know that prescription drugs though considered ethical drugs are very high in prices and the more specific the target, the higher the price. Those who do not have insurance can find themselves in a very bad…… [Read More]

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Saudi Arabian Pharmaceutical Market Is One of

Words: 880 Length: 2 Pages Document Type: Essay Paper #: 90802767

Saudi Arabian pharmaceutical market is one of the largest in the Middle East. Within the Gulf Cooperation Council (GCC), Saudi Arabia represents 65%, or $1.7 billion, of the pharmaceutical market (EPSICOM, 2011). This work will analyze the unique opportunities within the Saudi pharmaceutical industry along with challenges, such as heavily regulated price controls and the barriers to access faced by international pharmaceutical companies. Through a better understanding of these factors, a more complete picture of the market can be obtained.

Saudi Arabia is a unique pharmaceutical market. It is the largest consumer in the GCC, with more than 82% of the medicines utilized being imported (aines, 2009). Also, the GCC is unique from nearly every other global region in that patients favor brand products over generics. This is despite that generics are the vast majority of the drugs produced in the Kingdom and the GCC. One study estimates the market…… [Read More]

Bains, E. (2009). Pharmaceuticals: Bringing in the Global Leaders. Middle East Econ. Dig. 53(33).

EPSICOM. (2011). The Pharmaceutical Market: Saudi Arabia. Last Modified 31 Oct 2011. URL: Http://www.espicom.com/prodcat2.nsf/Product_ID_Lookup/00000367?

OpenDocument
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Incentive Plan at Watson Pharmaceutical Watson Pharmaceutical

Words: 854 Length: 3 Pages Document Type: Essay Paper #: 77777999

Incentive Plan at Watson Pharmaceutical

Watson Pharmaceutical Company is located in Corona, California and is a leading company worldwide for pharmaceutical products. The organization develops, manufactures, markets and distributes generic pharmaceutical drugs specialized in women's health and urology, in the United States and throughout the world ("About Watson," 2010). Watson utilizes an incentive plan to motivate their employees to work harder and achieve their sales goal. The incentive plan motivates the employees to achieve their individual goals, allowing the organization to accomplish the organization goals. This is a strategy that is utilized by many organizations in pharmaceutical industry, as well as other sales agents. In this paper I will discuss Watson's incentive plan and how it is utilized to achieve the organization goals.

Incentive Plans

Incentive plans are extremely popular in the pharmaceutical industry. This is short-term compensation for achieved sales goals and increased revenue (Morningstar, 2011). Watson Co. utilizes…… [Read More]

References

About Watson. (2010). Retrieved from http://www.watson.com/about.asp

Custers et. al. (2008). Selecting effective incentive structures in health care: A decision framework to support health care purchasers in finding the right incentives to drive performance. BMC Health Services Research. 8 66-72

HR Focus (2001). Incentive Pay Plans: Which Ones Work and Why? HR Focus 78 (4) 3-5

Morningstar (2011). Big Pharmma Incentive Model Flawed, According to New Research from Hay Group. Retrieved from http://news.morningstar.com/all/business-wire/20110318005825/big-pharma-incentive-model-flawed-according-to-new-research-from-hay-group.aspx
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Gray Markets for Pharmaceuticals

Words: 2839 Length: 10 Pages Document Type: Essay Paper #: 48303911

Pharmaceutical Gray Market on Operations and Strategies

The safety, security and prices of pharmaceuticals in the United States represent a fundamental national security interest. When essential drugs are unavailable or priced too high, the public's health is threatened and this is what is happening because of the pharmaceutical gray market. This paper reviews the relevant literature to determine how the pharmaceutical "gray market" affects the operations of pharmaceutical companies operating in the U.S. pharmaceutical market as well as strategies used by pharmaceutical companies to combat this issue. A summary of the research and important findings concerning these issues are provided in the conclusion.

eview and Discussion

Generally speaking, pharmaceuticals are enormously expensive to develop and bring to market (Kelly, 1999). According to Kelly, "The development of prescription pharmaceuticals requires costly and time-consuming research. After a product has been developed, it must undergo the rigorous approval process of the Food and…… [Read More]

References

Bender, A.D. (2004, Winter). The coming of the baby boomers: Implications for the pharmaceutical industry. Generations, 28(4), 26-30.

Chen, H.L. (2002, June). Gray marketing and unfair competition. Atlantic Economic Journal,

30(2), 196-202.

Chercici, C., McGinnis, P. & Russell, W. (2011, August). Buyer beware: drug shortages and the gray market. Premier, 3-11.
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Decisions in the Generic Pharmaceutical

Words: 578 Length: 2 Pages Document Type: Essay Paper #: 84205891

This was not the main finding, however. The study's focus was determining when generic pharmaceutical companies were likely to branch out into new markets via the manufacture of new drugs. The answer tended to be that companies entered markets with similar supply and demand levels as those of drugs already produced by the generic manufacturer. The study also interprets these results to mean that specialization based on supply capabilities is beneficial to all generic pharmaceutical manufacturing companies as it reduces the "overentering" (or over-saturation) of a market.

This was the bulk of what I learned from the article. Some of the other findings followed basic common sense -- markets with higher revenues, drugs that were purchased by hospitals more, and drugs that treated chronic conditions all received more market entries. This makes sense as these markets will increase the manufacturer's profits. I also learned -- though I should not have…… [Read More]

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American Industry Within the Past

Words: 1606 Length: 5 Pages Document Type: Essay Paper #: 69159763

Overall the growth of the homebuilder industry is consistently in flux. This is because, this particular industry is not nearly as solidified in its infrastructure as the above two industries. As a result, speculation and investment often drives homebuilding to a frenetic pace, but then can crash almost instantly as well. Furthermore, the economy dictates to a much stronger degree to the actual success of the industry.

However, in application to tradeshows, the constant flux in the industry has a positive effect. This is because homebuilding professionals are much more interested in price and diversity as result of the diversity within the sector. Tradeshows that exhibit different products can cater to the differing needs of their clients, as a result, they are much more effective than other industries. Professionals are always looking at new methods to out compete whether through quality or price. Therefore tradeshows offers them the opportunity to…… [Read More]

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Johnson & Johnson Pharmaceutical Division Strategic Analysis

Words: 2307 Length: 5 Pages Document Type: Essay Paper #: 62405674

Strategic Analysis of Johnson & Johnson Pharmaceutical Division

This study provides the strategic analysis of Johnson & Johnson's pharmaceutical division to assist the company developing an effective strategy to achieve the competitive market advantages. The paper uses the SWOT analysis, PEST analysis and Porter's five forces for the strategic analysis. The outcomes of the analysis reveal that Johnson & Johnson is one of the top players in the pharmaceutical industry making the company enjoying superior market advantages in the United States and outside the United States. However, the company is still facing stiff competitions with other key players in the industry. Moreover, the company has not been able to reduce its cost of operations. The study recommends that Johnson & Johnson should launch its products in China to enjoy huge Chinese markets. Moreover, the company should take advantage of Chinese low stringent laws and regulations to produce drugs for Indian…… [Read More]

Reference

Arnum, P.V. (2015). Outlook 2018: The Current and Future Direction of the Pharma Industry. IMS Market Prognosis.

Gates, L.P. (2010). Strategic Planning with Critical Success Factors and Future Scenarios: An Integrated Strategic Planning Framework. Technical Report. Carnegie Mellon University. Software Engineering Institute.

KPMG (2011). Future Pharma Five Strategies to Accelerate the Transformation of the Pharmaceutical Industry by 2020. KPMG LLP, UK.

Phrama (2016). 2016 Profile Biopharmaceutical Research Industry. Washington, DC: PhRMA.
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Case Study of Pharmaceutical Companies

Words: 527 Length: 2 Pages Document Type: Essay Paper #: 40843101

Management

Case Analysis: Pharma, Intellectual Property

Prior to 2003, the U.S. pharmaceutical industry heavily restricted intellectual property rights that would allow African countries and others ravaged by AIDS to receive generic medicine

There are a great deal of shocking statistics regarding the global populations living with and dying from AIDS, particularly in the age group of 15 -- 19

Health is a factors that is considered relative to a country's wealth; in Africa, a continent that is rich in natural resources, yet those resources are not controlled by the indigenous peoples, the number of people with AIDS is yet another way that Africa's extreme poverty demonstrates itself

Most of the people in the world who died from AIDS annually, are those from the southern parts of Africa

Pharmaceutical treatments are not cheap or instantaneous; the industry booms and will continue to do so for years to come because of the…… [Read More]

References:

Shah, Anup. "Pharmaceutical Companies and AIDS." Global Issues: Social, Political, Economic and Environmental Issues That Affect Us All, Web, Available from:  http://www.globalissues.org/article/53/pharmaceutical-corporations-and-aids . 2013 February 18.

UNAIDS. "2002 Report on the Global HIV / AIDS Epidemic." Provided.
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Pfizer Inc - Good Buy in Pharmaceutical

Words: 947 Length: 3 Pages Document Type: Essay Paper #: 28090929

Pfizer Inc. - Good Buy in Pharmaceutical Stock?

Pfizer Inc., is a giant in the Pharmaceutical Sector. It is traded on the New York Stock Exchange under ticker symbol PFE. Its principle activities include the research and manufacturing of prescription medicines for human and veterinary applications on a global scale. Their products carry such familiar names as Zoloft, Lipitor, Norvasc, Zithromax, Zyrtec, and the household name, Viagra. They also have a line of consumer products such as confectionery products, shaving products, and tetra fish products (www.bigcharts.com,2003). Pharmaceuticals account for the largest portion of their revenues, averaging 84%, while consumer products make up the remainder of their income stream.

Pfizer stock has been on a downtrend since mid year 2001. This came after a boom in the biotechnology sector, a sector closely related to the pharmaceutical sector. The key question that an investor must answer is whether this means that Pfizer…… [Read More]

References

Bigcharts.com. (2003) Profile. Http://www.bigcharts.com. Accessed February 14, 2003.

Pfizer, Inc. (2003a) For Investors. http://www.pfizer.com/are/mn_investors.cfm Accessed February 14, 2003.

Pfizer, Inc. (2003b) For Investors. SEC Filings. http://www.pfizer.com/are/mn_investors_sec.cfm Accessed February 14, 2003.
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Mortgage Industry Impacts on New

Words: 2465 Length: 8 Pages Document Type: Essay Paper #: 3772477

Interest rates will be lowered reaching 3.4% in 2011 and borrowers won't have to begin repayments until they are making about $15,000." (Education Portal, 2007) Furthermore, the effectiveness of this bill is questioned because after 2011 interest rates will quickly climb on these loans again.

The work entitled; "Student Loan Lenders Creating a New Credit ubble" states of investors, that they are: "...clamoring to purchase bundled student loans. According to Moody's Economy.com, the market for private student loan-backed securities has seen an increase of 76% in the last year alone. The same thing happened in the sub-prime mortgage market during 2005 and 2006. There has since been a 'meltdown' in the industry. A total of 161 mortgage lenders have imploded since late 2006 (source: Mortgage Lender Implode-O-Meter), and more than 2 million mortgage borrowers are expected to default on their mortgage loans before the end of 2008." (Education Portal, 2007)…… [Read More]

Bibliography

55 Colleges Under Investigation for Unethical Student Loan Practices (2007) Education Portal. 2 Nov. 2007. Online available at http://education-portal.com/articles/55_Colleges_Under_Investigation_for_Unethical_Student_Loan_Practices.html

Facts About Student Loans (2007) Education Portal 14 Sept 2007 Online available at http://education-portal.com/articles/Facts_About_Student_Loans.html

Gordon, Marcy (2008) Student Loans Sow Seeds of Economic Ills. 13 Mar 2008 USA Today. Economy. Online available at http://www.usatoday.com/money/economy/2007-09-30-studentloans_N.htm

Hughes, Art (2008) Private College Loans May Spell Trouble for Students. Minnesota Public Radio. 5 Mar 2008. Online available at http://minnesota.publicradio.org/display/web/2008/03/05/loantroubles/
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How Is Reverse Logistics Important in the Food and Beverage Industry

Words: 1293 Length: 4 Pages Document Type: Essay Paper #: 15141119

everse Logistics

LOGISTICS

The implementation of sustainable rules and regulations as well as constraints in the markets across the world, have compelled international industries, in this case, the food and beverage industry, to establish reverse logistics, which is the backflow management of the supply chain system. everse logistics encompasses the waste management of products and merchandises in the backward supply chain. There has been a gap or limitation in research studies on the implementation of reverse logistics on the food and beverage industry. Due to the fact that food and beverage products are delicate in nature, the backward flow of packing and food supplies compel the formation of a free-flowing reverse logistics system throughout the supply chain. The development of an efficacious reverse supply chain practice for the food retail industry necessitates the conduction of studies on prevailing reverse procedures, and their enactment across the diverse retail set-ups.

Introduction

The…… [Read More]

References

Hawks, K. (2006). What is Reverse Logistics. Reverse Logistics magazine. Retrieved 1 October 2015 from: http://www.rlmagazine.com/edition01p12.php

Kabir, M. I. (2013). Reverse Logistics in Pharmaceutical Industry. International journal of supply chain management, 2(1).

Rogers, D. S., Tibben-Lembke, R. S. (1998). Going backwards: reverse logistics trends and practices. Reverse Logistics Executive Council.

Sharma, S. K., Panda, B. N., Mahapatra, S. S., & Sahu, S. (2011). Analysis of barriers for reverse logistics: an Indian perspective. International Journal of Modeling and Optimization, 1(2), 101-106.
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A Cra S Initial Site Visit to a Pharmaceutical Firm

Words: 413 Length: 2 Pages Document Type: Essay Paper #: 16237012

Clinical esearch Associate (CA) Visit to a Major Pharmaceutical Firm

An agenda for the visit that you will send to the site prior to the visit

The agenda set forth in Table 1 below will be sent to the pharmaceutical firm preparatory to the site visit:

Agenda for CA Site Visit

Activities

9:00-9:30 A.M.

Introductions and orientation

9:30-10:15 A.M.

Preliminary presentation to selected division chiefs and researchers concerning the CA's role and responsibilities

10:15-10:30 A.M.

Break

10:30-12:00 A.M.

Meetings with researchers and clinicians in their divisions concerning purpose of clinical trials, relevant protocols and controlling legislation

a.m. -- 1:00 P.M.

Lunch

p.m. -- 2:00 P.M.

eview of research to date and findings

p.m. -- 3:00 P.M.

Meeting with pharmaceutical firm's staff attorneys concerning U.S. Food and Drug Administration requirements for clinical trials (Jackson, 2007)

3:00 p.m. -- 4:00 P.M.

Concluding presentation concerning the findings that emerged from the site visit…… [Read More]

References

Hurst, C. & Dennis, B. (2013, Fall). Developing a clinical research associate training program at Dillard University: The impact of collaboration. ABNF Journal, 24(4), 104-107.

Jackson, L. A. (2007, June). A prescription for success: Finding career opportunities in the pharmaceutical industry. Black Enterprise, 36(11), 210-212.
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Risk Mitigation for Pharmaceutical Companies

Words: 692 Length: 2 Pages Document Type: Essay Paper #: 93818718

isk Minimization

Contract, international law, and business law for WorldWide

Before entering into any legal agreement, it is essential to have our legal staff carefully review the provisions of the contract. The contract must be both legal and enforceable. Both state and, in the case of interstate commerce, federal law, should be reviewed to ensure that the agreement does not run afoul of existing regulations (Meiners, ingleb, & Edwards 2015: 90-91). It is also important to consider the likely trajectory of future regulation. The legalities pertaining to the economic environment is always changing, especially in the volatile world of healthcare and technology. In the case of many business deals, clauses are specifically inserted to ensure that one party does not bear the brunt of excessive unexpected damages. "Within a contract, risk transfer is primarily accomplished through a combination of indemnification/hold harmless, limitation of liability, and waiver of subrogation clauses" ("Basic…… [Read More]

References

Basic guidelines for contracts and contract risk management. (2015). Harvard University.

Retrieved from:

http://rmas.fad.harvard.edu/basic-guidelines-contracts-and-contract-risk-management

Danzon, P. (2006). NBER Reporter: Research Summary. Retrieved from:
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Industry-Specific Accounting and Finance

Words: 639 Length: 2 Pages Document Type: Essay Paper #: 43011395

nature of a firm's business and its environment are big factors in determining what the firm's financial statements look like."

Industries vary wildly in terms of how they account for profits, losses, depreciation of assets, and other critical components that affect the appearance of their financial statements. Some industries are more apt to operate on credit on a regular basis than others; some industries make the bulk of their profits on a seasonal basis (such as retailers which make most of their money at Christmas) or have profits which vary markedly from year to year. For example, a pharmaceutical company may experience a notable drop in revenue when one of its most popular drugs loses its patent; it may gain sharp windfall that lasts for a fixed period of time while it can exclusively profit from a new drug. Some industries are extremely risky to invest in because of innate…… [Read More]

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Market Driven Management

Words: 25695 Length: 75 Pages Document Type: Essay Paper #: 32150042

Pharmaceutical industries have to operate in an environment that is highly competitive and subject to a wide variety of internal and external constraints. In recent times, there has been an increasing trend to reduce the cost of operation while competing with other companies that manufacture products that treat similar afflictions and ailments. The complexities in drug research and development and regulations have created an industry that is subject to intense pressure to perform. The amount of capital investment investments required to get a drug from conception, through clinical trials and into the market is enormous. The already high-strung pharmaceutical industry is increasingly investing greater amounts of resources in search of the next "blockbuster" drug that can help them gain market position and profits. Laws, regulations and patents are important to the industry while spending billions of dollars in ensuring the copyright of their products.

It is the intention of this…… [Read More]

Bibliography

Ansoff, H.I. (1957). Strategies for diversification. Harvard Business Review, 35(5), 113-124.

Ansoff, H.I. (1965). Corporate Strategy. New York, NY: McGraw-Hill.

Ashour, M.F., Obeidat, O., Barakat, H., & Tamimi, A. (2004). UAE Begins Examination of Patent Applications. Tamino.com. Retrieved January 18, 2004, from the World Wide Web: http://www.tamimi.com/lawupdate/2001-01/intprop.htm

Bain, J.S. (1954). Economies of scale, concentration, and the condition of entry in twenty manufacturing industries. American Economic Review, 44, 15-36.
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Drug Company Ethics

Words: 1242 Length: 4 Pages Document Type: Essay Paper #: 24326385

Pharmaceutical Industry

The author of this report has been asked to review five Harvard Business Review documents from the recent years that relate to the pharmaceutical industry. From this review, the author is asked to summarize and offer several lessons learned from the cases as it relates to the power and limitations of the pharmaceutical market in addressing medical needs of patients. Indeed, there are some obvious lessons that can be cited in the reports. While pharmaceutical markets can solve a lot of problems and cure a lot of ills, the profit motive and the logistics of helping certain people prevent certain people from being assisted in a timely fashion, if at all.

Lessons Learned

One major challenge of the pharmaceutical industry is getting drugs to market. The process of getting a drug to market is long and arduous. Even when everything goes according to plan, the specter of lawsuits…… [Read More]

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Healthcare Industry Changes in Healthcare in the

Words: 1234 Length: 4 Pages Document Type: Essay Paper #: 32949900

Healthcare Industry

Changes in healthcare in the last ten years

In the last two decades, the average cost of healthcare per person was $2,800. This almost doubled in a span of ten years to reach a staggering $4,700. The cost tripled to reach $7,500 per person in 2008. This has happened as the number of Americans without insurance keeps increasing. The number of uninsured Americans has risen from 13.1% in 2001 to 16.3% in 2008 (Chideya, 2012). This implies that approximately 50 million people are uninsured today the reason being the job losses that were witnessed during the world economic meltdown and employer's decision to cut back on coverage (Chideya, 2012). A number of innovations in the healthcare sector were also registered within the last ten years especially the use of iPhone in clinical trials. These phones could be turned into EKG monitors that automatically transmitted data to a cardiologist…… [Read More]

References List

Chideya, F. (2012). Healthcare 5, 10, 20 years in the past and Future. Retrieved from http://www.forbes.com/sites/singularity/2012/07/02/healthcare-5-10-20-years-in-the-past-

and-future/

Garson, A. & Levin, S.A. (2001). Ten 10-Year Trends for the Future of Healthcare: Implications

for Academic Health Centers. Ochsner Journal, 3(1), 10-15.
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Management Pharmaceutical Drug Costs in

Words: 2612 Length: 8 Pages Document Type: Essay Paper #: 55471858

These four dimensions are the tools for developing the company's marketing strategy and deciding which product line to cultivate, preserve, yield, or get rid of. Strong products should be grown or maintained. eak or unprofitable lines should be sold or discontinued as soon as possible. "Four basic factors are critical in the decision to manage individual product lines.

Consumer demand

Cost to produce

Gross margin

Total sales volume" (Berry, 2012).

Going through the process of developing a marketing plan will help CVS to figure out how they are going to draw people into their stores and sell them things beyond discounted generic drugs. A provides the market with a source of discounted drugs among other products. This market need is important today as many Americans are faced with the dilemma of using their limited income on food or meds. A pharmacy should seek to fulfill the following benefits that are…… [Read More]

Works Cited

Berry, T. 2012. "Add competitive analysis to your marketing plan." Web. 2 April 2012.

Available from: http://articles.mplans.com/include-competitive-analysis-in-your-plan/

Berry, T. 2012. "Product marketing." Web. 2 April 2012. Available at:

http://articles.mplans.com/product-marketing/
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Pharm Case Pharmaceutical Recall Case

Words: 932 Length: 3 Pages Document Type: Essay Paper #: 71467694

In addition, the recall constitutes an expectation of substantial change before products actually reached consumers, placing it in compliance with 402A. obins & obins lived up to its legal and its ethical responsibilities.

Question 4

The Blanchard and Peale method of determining ethicality consists of three checks, which can be applied to both the decision to avoid the $0.35 per-package charge to automate recalls and to the "fake" recall process of the company (Lankard, 1991). First, the models asks if the action is legal, both in terms of governmental laws and company policy; the answer for both dilemmas in this case is "yes." The second test is whether the action is balanced and fair, promoting "win-win" solutions; here, the answer in both cases is more ambiguous. The additional costs of medications from the UPC rule would have been passed on to consumers, which is a "lose" to some extent even…… [Read More]

References

Adminsitrative Procedure Act. (n.d.). Accessed 18 April 2012.  http://www.archives.gov/federal-register/laws/administrative-procedure/553.html 

402A. (n.d.). Accessed 18 a /  http://biotech.law.lsu.edu/cases/products/402a-b.htm 

Lankard, B. (1991). Resolving Ethical Dilemmas in the Workplace. Accessed 18 April 2012.  http://www.ericdigests.org/pre-9220/focus.htm 

Radcliffe, M. & Brinson, D. (1999). Contracts Law. Accessed 18 April 2012. http://library.findlaw.com/1999/Jan/1/241463.html
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Price Targeting Industry Customers Usually Complain That

Words: 2402 Length: 8 Pages Document Type: Essay Paper #: 71375533

Price Targeting Industry

Customers usually complain that they purchased the same product or service at higher price than their friends did. This is actually the price targeting technique that sellers use in order to receive maximum profits or revenue. However, if the customers are aware of the actual price and sellers' technique then they can make a better deal.

Price Targeting

Price targeting is one of favourite techniques of vendors to earn more profits since they can sell the same product or service at different prices to different customers. y this method, vendors identify point of transaction where consumer decides to purchase the product or service and is ready to pay amount close to the maximum price. Thus, the vendors may capture the consumer surplus.

Retailers make discrimination in prices because consumers also hide the maximum price that they are willing to pay off for the particular product or service.…… [Read More]

Bibliography

Avert. (n.d.). AIDS, Drug Prices and Generic Drugs. Retrieved from avert.org: http://www.avert.org/generic.htm dnanews. (2012, July 21). AIDS Deaths Worldwide Drop as Access to Drugs Improves. Retrieved August 30, 2012, from dnanews.com: http://dnanews.com.pk/?p=238

history-society. (2009). Fundamentals of Business. Retrieved from history-society.com: http://www.history-society.com/an-example-of-price-index.html

Hornbeck, R. (2005). Price Discrimination and Smuggling of AIDS Drugs. Topics in Economic Analysis & Policy.

Martinez, L. (2010, November 16). What is Price Targeting and How Does it Affect You? Retrieved August 30, 2012, from fivecentnickel.com:  http://www.fivecentnickel.com/2010/11/16/what-is-price-targeting-and-how-does-it-affect-you/
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Stay Healthy Pharmaceuticals Is a Multi-Million Dollar

Words: 1582 Length: 5 Pages Document Type: Essay Paper #: 33438024

Stay Healthy Pharmaceuticals is a multi-million dollar firm that has recently discovered that it's one step behind its competitors in all developments of new drugs. Since the company's survival and success in this industry is dependent on the number of successfully developed new drugs, it has research scientists who work in teams in the process of developing such drugs. While every research scientists' team is committed to the success of its own drug project, the company has noted that these teams have become very competitive with each other.

Based on the analysis conducted by the company's upper management, the stiff competition among the various research teams has reached a destructive level. As each team has begun hoarding information and knowledge that could be beneficial to other teams, the competition appears to be stifling the company's research. This stiff competition between the teams is also lessening the quality of decision-making and…… [Read More]

References:

"Consensus Team Decision Making." (n.d.). Strategic Leadership and Decision Making.

Retrieved from National Defense University website:  http://www.au.af.mil/au/awc/awcgate/ndu/strat-ldr-dm/pt3ch11.html 

"Guidelines to Improve Decision Making." (2005, October 11). Army Study Guide. Retrieved September 17, 2011, from http://www.armystudyguide.com/content/army_board_study_guide_topics/leadership/guidelines-to-improve-dec.shtml

"How to Improve Teamwork on the Job." (n.d.). Speedupcareer.com. Retrieved September 17,
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Healthcare Industry Marketing Why Is

Words: 726 Length: 3 Pages Document Type: Essay Paper #: 50962613



In your opinion, has marketing been truly accepted as a necessity for health care organizations yet, or is it still regarded as a luxury?

It is a necessity because of how competitive the industry is, how studies continue to show the continual sharing and publishing of healthcare benefits from given products does lead to interest and trial, and how critical the physician base as a distribution channel is (Joseph, Spake, Finney, 2008). Marketing is also critically important from the standpoint of providing more effective customer success stories and sharing insights as to which products and solutions are also delivering the greatest value (Lee-Wingate, Xie, 2010).

All companies' brands and messaging are predicated on stories of how they serve customers, deliver value, and help to alleviate pain or increase the quality of life. Marketing is the catalyst of all successful storytelling and branding within any industry. Arguably, the more an industry…… [Read More]

References

Massimo Bertolini, M. Bevilacqua, F.E. Ciarapica, & G. Giacchetta. (2011). Business process re-engineering in healthcare management: a case study. Business Process Management Journal, 17(1), 42-66.

John Hamilton. (2009). Building a targeted pharmacy customer engagement approach. International Journal of Pharmaceutical and Healthcare Marketing, 3(4), 381-396.

Matthew Joseph, Deborah F. Spake, & Zachary Finney. (2008). Consumer attitudes toward pharmaceutical direct-to-consumer advertising: An empirical study and the role of income. International Journal of Pharmaceutical and Healthcare Marketing, 2(2), 117-133.

Sooyeon Nikki Lee-Wingate, & Ying Xie. (2010). Consumer perceptions of product-claim vs. help-seeking direct-to-consumer advertising. International Journal of Pharmaceutical and Healthcare Marketing, 4(3), 232-246.
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Healthcare World Industries the Healthcare

Words: 836 Length: 2 Pages Document Type: Essay Paper #: 95538372

Human Resources planning and strategy will be 'key' in enabling the organization to deal with pandemic situations. This leads to another primary challenge that the health care industry faces which is the shortage of nursing staff in today's health care organizations and institutions. Nursing staff in the healthcare industry re under great stresses on staffing due to an inadequate supply of individuals pursuing their nursing degree with an."..unprecedented demand for nursing services" however, colleges and universities as well as health care institutions have failed to develop effective workforce supply. The work of leich and Hewlett (2004) entitled: "Dissipating the Perfect Storm - Responses from Nursing and the Health Care Industry to Protect the Public's Health" published by the Journal of Issues in Nursing states: "In spite of the progress in nurse recruitment, the prognosis for balancing supply with demand is still precarious, at best. Sadly, AACN (2003a) reports that more…… [Read More]

Bibliography

Bleich, Michael R. And Hewlett, Peggy O. (2004) Dissipating the Perfect Storm - Reponses to Nursing and the Health Care Industry to Protect the Public's Health. Online Journal of Issues in Nursing. Vol. 9 No.2, May 2004. Online available at  http://www.nursingworld.org/MainMenuCategories/ANAMarketplace/ANAPeriodicals/OJIN/TableofContents/Volume92004/No2May04/DissipatingthePerfectStorm.aspx 

Bureau of Labor Statistics, U.S. Department of Labor, Career Guide to Industries, 2008-09 Edition, Health Care, on the Internet at http://www.bls.gov/oco/cg/cgs035.htm (visited March 11, 2008).

Business Continuity Planning for the Global Healthcare Industry (2007) International Federal of Pharmaceutical Manufacturers and Associations. Jan 2007 IFPMA.

Memorandum
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Wal-Mart Analysis Industry Information in

Words: 3480 Length: 12 Pages Document Type: Essay Paper #: 58002131



orporate Mission

As the largest mass merchandiser in the world, Wal-Mart's work in supply chain execution, research, and policies defines best practices for the broader high volume retailing industry worldwide. Wal-Mart is comprised of three operating segments including the Wal-Mart stores, Sam's lub and the International Stores. The typical Wal-Mart discount store as 50 departments or more and a few are offering groceries in addition to apparel, fabrics, stationery and books, shoes, house wares, hardware, electronics, home furnishings, small appliances, automotive accessories, gardening accessories, sporting goods, toys, and pet food. Wal-Mart moved into the Superenter retailing concept in the 1990s and has at this point 1,700 of these Superenters worldwide (Sampson, 2008).

These Superenters range in size from slightly over 90,000 square feet to 260,000 square feet. These are substantially larger than its normal stores, ranging in size from 90,000 square feet to 261,000 square feet. Wal-Mart also runs smaller…… [Read More]

Concentrating on supply chain efficiencies to support is primary messaging of its Low Price Everyday (LPED) value proposition, Wal-mart is differentiating itself by concentrating on the two most critical aspects that consumers consider when purchasing more commodity like products, which are price and availability. The general marketing strategy is to concentrate on what Wal-Mart calls the price value shopper, which comprises 16% of its total customer base, followed by brand Aspirational (29%) and price-Sensitive Affluents (15%). This segmentation strategy is how the company defines its strategic objectives for creating a demand-driven supply chain as well.

The value chain for Wal-Mart is integral to its overarching marketing strategy. Only by having a high enough level of inventory turns and logistics, supply chain and operational efficiencies can Wal-Mart support is LPED value proposition. Further, the role of each SuperCenter as a Distribution Center (DC) in the supply chain also underscores the other critical elements of the LPED strategy, which is to focus on price and availability over premium product or pricing positioning. Strategic marketing planning at Wal-Mart centers on the Price Value Shopper Segment, the majority of which are women who shop for their families whose household income (HH) is $40,000 or less per year (Birchall, 2008). Wal-Mart has successfully defined itself as a shopping strategy for making ends meet in the Value-Shopper segment and as a result has been able to sustain strong customer loyalty. In the customer segmentation discussion Wal-Mart's specific approaches to managing each segments' unique requirements is discussed. Market Strategy

The Wal-Mart market strategy concentrates on the Price Value Shopper segment as its top priority followed by the Brand Aspirationals who comprise 29% of their total sales. With the primary
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Trade Show Industry in Germany

Words: 31155 Length: 80 Pages Document Type: Essay Paper #: 38292092

Therefore, this study is significant because it explores a very important channel of marketing and communication in the B2B market.

The study is important for a second reason that international trade is becoming a cause for concern after the global recession. The economies of various countries have been affected after a decline in their purchasing power. It is said that economic recovery is possible through an increase in trade and opening up of markets (OECD, 2009). As a result, governments are trying to find new ways of stimulating trade in order to increase demand in the national economy and create more jobs to reduce unemployment. Trade shows can be an effective means of stimulating trade activity by bringing together buyers and sellers in a single location. This study will be useful for governments because it will help them to identify the economic, regulatory, legal, and logistical issues that need to…… [Read More]

UFI.(2009). The Trade Fair Industry in Asia, 5th edition: A UFI report researched and compiled by Business Strategies Group Executive Summary -- for UFI members only." Business Strategies Group Ltd. [online] Available at http://www.ufi.org/media/membersarea/studies_reports/2009_bsg_report_summary_andorder_form.pdf [Accessed 10 May, 2012].

Viardot, E. (2004). Successful Marketing Strategy for High-Tech Firms. Volume 5. NY: Artech House

Yeshin, T. (2006). Sales Promotion. NY:Cengage Learning
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Healthcare Industry Medical Laboratories As the Conditions Change

Words: 1805 Length: 4 Pages Document Type: Essay Paper #: 11240207

healthcare industry/medical laboratories. As the conditions change and new information becomes available, one can easily realize that this industry has many components that drive it.

Prices

As demand for laboratory services is rather inelastic, laboratories can establish prices as they deem appropriate. eimbursement for services is limited, however, by contracts which the laboratory holds with various healthcare plans (Daron 2008). These healthcare plans, including Medicare and Medicaid, will negotiate reimbursement fees with the laboratory that are lower than the laboratory's usual and customary fees (Eddy 2007). The laboratory agrees to accept the reimbursement received from the health plan as payment in full. Laboratories are often forced into contracting with the large health plans in its area because referring clinicians will often not send specimens to the laboratory for processing unless the contracts exist (Daron 2006). Because the reimbursement from the health plans is often very low, the laboratory must find…… [Read More]

References

Daron Acemoglu, David Cutler, Amy Finkelstein, and Joshua Linn. Did Medicare Induce Pharmaceutical Innovation? American Economic Review, 96(2):103{07, May 2006.

Daron Acemoglu and Amy Finkelstein. Input and Technology Choices in Regulated Industries: Evidence From the Health Care Sector. Journal of Political Economy, 116(5):837{880, October 2008.

Eddy M.M. Adang and George F. Borm. Is There an Association between Economic Performance and Public Satisfaction in Health Care? European Journal of Health Economics, 8(3):279{85, September 2007.

Anna Alberini and Aline Chiabai. Urban Environmental Health and Sensitive Populations: How Much are the Italians Willing to Pay to Reduce Their Risks? Working Paper 2005.105, Fondazione Eni Enrico Mattei, 2005.
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Wine Industry Attractiveness in a

Words: 1900 Length: 7 Pages Document Type: Essay Paper #: 82940184

The main advantage Mondavi possesses over Allied Domecq is the fact that it has a series of well established brands, brands which have become well-known to the market through marketing campaigns that ensure that the brand has a distinct identity and unique image. Additionally, in my opinion, until the synergies begin producing results, the tactics of simply buying players on the market needs time to sediment and to become cohesive. From this point-of-view, Mondavi, as a family business first of all, has always being united around a common idea and figure.

4. Morandi basically has two strategic options in 2002: growth through acquisitions, a method that one of the most important competitors has employed, as we have previously seen, and growth through organic development. Morandi has already picked the latter, but we need to go through each of them to point out why this is naturally the best option for…… [Read More]

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Abalone Industry in New Zealand

Words: 1789 Length: 5 Pages Document Type: Essay Paper #: 93578848

The abalone must have fresh ocean water to thrive and have been carefully managed for numbers, in order to not over-harvest and allow for growth (Abalone 2006).

Throughout the South Island there are 18 local r-nanga (committees). An elected representative from each r-nanga makes up Te -nanga o Ng-i Tahu, the governing body overseeing the tribe's activities.

The executive functions of Te -nanga o Ng-i Tahu are carried out by the Office of Te -nanga o Ng-i Tahu which manages administration and monitoring and delivers social and cultural programs; and the Ng-i Tahu Holdings Corporation Limited, which manages commercial activities for the tribe (Ngai-Tahu, 2006)

The abalone industry in New Zealand has reached an important and critical time. With rumors of black market selling of abalones by the tribes, who are not considered bound by the nation's laws, there is a danger of its becoming an endangered source of food.…… [Read More]

References

Abalone Aquaculture, (2006)Website. Retrieved October 12, 2006 at http://www.ngaitahu.iwi.nz/About%20Ngai%20Tahu.

Dore, I. (1991) Shellfish: A Guide to Oysters, Mussels, Scallops, Clams and Similar Products for the Commercial User. Van Nostrand Reinhold, New York.

Ebert, E.E. (1992) Abalone aquaculture: A North American regional review, in Abalone of the world - Biology, fishery and culture (eds. S.A. Shepherd, M.J. Tegner, and S.A. Guzman del Pr o), Fishing News Books, Cambridge, MA, pp. 570-582.

Mallard, Trevor (2006, October 4). Aquaculture industry unites with govt. support, Scoop. Retrieved October 12, 2006 at  http://www.scoop.co.nz/stories/PA0610/S00051.htm
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Consultant Evaluation and Healthcare Industry

Words: 4888 Length: 15 Pages Document Type: Essay Paper #: 61453629

com). A certain amount of errors is to be expected, but there should not be so many that it demonstrates a certain level of skewedness about the model in its entirety. Thus, if the NHI model is the one which is selected, then it needs to be tested against a range of different scenarios. The following demonstrate some truly relevant what-ifs: what if the doctors only move half the projected volume; what if medicare slashes rates; what if competitors open a comparable program (dgapartners.com).

There are a range of factors which can change or adjust once a healthcare facility opens their doors for business. And as much as this facility is attempting to engage in a solid humanitarian effort, at the end of the day, it's still a business and people need to get paid. Thus, before engaging in further developmental activities, one needs to determine in what ways the…… [Read More]

References

Brakatu Ofori-Adjei, a. (2007). Microfinance: An Alternative Means of Healthcare Financing for the Poor. Ghana Medical Journal, 193-194.

Burnstein, L., Harris, R., & Love, L. (2012, August 30). Top Four Legal Issues to Consider When Opening an Urgent Care Center. Retrieved from Mondaq.com:  http://www.mondaq.com/unitedstates/x/194082/Healthcare/Estate+planning+is+important+step 

Burnstein, M., Harris, R.L., & Love, L. (2012, August 20). Top Four Legal Issues to Consider When Opening an Urgent Care Center. Retrieved from Mondaq.com:
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Jurox Is a Small Pharmaceutical Company Specialising

Words: 1302 Length: 4 Pages Document Type: Essay Paper #: 99248894

Jurox is a small pharmaceutical company specialising in niche markets that relies primarily on focused research to create new products to fill certain niche markets.

Jurox began to experience problems with the many projects underway not achieving significant results as well as operating inefficiently and at high cost. While the company does not expect the majority of research to result in feasible products, it does expect this research to be carried out efficiently so that new projects can begin in different areas.

The company analysed the problem and decided that the organisational structure was the source of the problem. The organisational structure was a flat structure organised by function, with separate departments handling each stage of the project and then passing it on to the next department. The original process was for accounting to determine the financial feasibility, marketing to assess the marketing potential, research and development to create the…… [Read More]

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Fluor and Their Competition in the Construction Industry

Words: 4142 Length: 12 Pages Document Type: Essay Paper #: 84694058

Fluor and Their Competition in the Construction Industry

usiness Strategy(s)/Strengths of Fluor

Company Information

Competitive Tactics/Strategy/Advantage-

Corporate Strategy-

Differentiation Strategy-

Executive Leadership-

Financial Leverage-

Industry/Industry Information

Market Position/Segmentation-

Strategic Decisions-

Porter's Five Strategies/Forces

Union Relations-

Outsourcing-

usiness Strategy(s)/Strengths of Fluor

Fluor Corporation is seen as one of the largest and publicly owned organizations in the world. It is in the business of engineering, procurement, construction and maintenance of facilities for manufacturing organizations. As a company it operates through its subsidiaries and has become now one of the world's business leaders. It is able to provide very good expertise and technical knowledge during all phases of a project. The strength of the company is viewed by its customers as being able to provide the best possible solutions which are able to optimally use the assets of the customer. This helps the customers improve their competitive business position and provide greater successes…… [Read More]

Bibliography

About Fluor. 2003. Retrieved at http://dir.jayde.com/profile10132971-fluor.html. Accessed on 30 July, 2004

CIIMA Insider. Hard drive. July/August, 2003. p.23. Retrieved at http://www.cimaglobal.com/downloads/ci_julyaug_03_p23.pdf. Accessed on 30 July, 2004

Decision and Order. March 2, 2001. Retrieved at http://www.nlrb.gov/nlrb/shared_files/decisions/333/333-57.htm. Accessed on 30 July, 2004

DEL-JEN, INC. acquires Trend Western. 2003. Retrieved at http://www.del-jen.com/faq.htm. Accessed on 30 July, 2004
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Effect of Downsizing on Manufacturing Industries

Words: 6191 Length: 20 Pages Document Type: Essay Paper #: 78581859

downsizing on Manufacturing Industries

The amount of information on the effects of down sizing on manufacturing was not plentiful, however one main point that flows through all of the articles is that even though down sizing may be done to help a company it can end up hurting them in the long run. In the paragraphs to follow we look at the effects that downsizing has on people and companies as well as look at whether or not downsizing is truly the answer.

Parker (2003)eports that in 2003 the expected job losses among the manufacturing industries in Great Britain would create the effects of rising input costs and oil price increase on the job cuts; Downturn of the purchasing managers' index for manufacturing; Decrease in the rate of manufacturer's orders. So even though these cuts may be necessary he pointed out that it would have an overall negative effect.

The…… [Read More]

References

Budros, A. (1997). The New Capitalism and Organizational Rationality., 76, 229-250.

Budros, A. (1999, Jan/Feb). A Conceptual Framework for Analyzing Why Organizations Downsize.. Organization Science, 10(1), 69-83.

Isabella, L.A. (1999, May). Downsizing: Survivors' assessment. Business Horizons, 32(3),

Labib, N. (1993). Strategic Downsizing: A Human Resources Perspective. Human Resource Planning, 16(4), 69-93.
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RFP in Healthcare Industry Request for Proposal

Words: 2822 Length: 10 Pages Document Type: Essay Paper #: 71740769

RFP in Healthcare Industry

Request for proposal in health care industry

Request for Proposal (RFP) in Healthcare Industry

In order to continually provide adequate Medicare to patients, a review of the electronic health record options reveal that the appropriate strategy is to procure Electronic Medical Record software. The primary objective of this RFP is to implore bids from system integrators or commercial off the shelf software merchants to devise, install, construct and implement integrated EMR software solution. The health care system, Future Correctional Center seeks to procure a software solution including licenses, hardware (as recommend by the bidder), execution, and maintenance and support services. In addition, the software configuration should present a core set of EMR attributes that meet particular requirements such as order entry, outcome review, nursing and physician documentation, registration.

Something significant to note; Future Correctional Center will not consider proposals from bidders offering software as a service…… [Read More]

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Consulting Plan for Pharmaceuticals Company

Words: 417 Length: 2 Pages Document Type: Essay Paper #: 57901376

Consultant Cover Letter

CEO, Capellon Pharmaceuticals

This memo serves as an introduction to my consulting services and a briefing of the work I have just completed for Capellon. I met with Alexi Parsons two weeks earlier to outline a plan for my consultation and to set this day as the target for completion of my research. Below, I describe my perspective of the challenges Capellon faces, my research findings, and my recommendations to you and the board of directors.

Challenges. Productivity and morale have decreased company-wide. Resources have been heavily allocated to the marketing department, but year-over-year sales fell markedly.

Staff resisted required changes in policies and interactions have been sophomoric. Consequently, turnover had reached unacceptable levels that threaten to mare the company's reputation in the industry. The marketing manager does not have leeway to function effectively and is chronically micromanaged by superiors who do not understand the operations of…… [Read More]

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Ligand Pharmaceuticals

Words: 1561 Length: 5 Pages Document Type: Essay Paper #: 88527179

accounting standards and concepts violated by Ligand Pharmaceuticals, as well as the role of the PCAOB as a regulatory body.

Standards for Accounting of Sales Returns

The applicable standard includes FAS 48, which establishes standards for revenue recognition when the right of return exists. FAS 48, issued in 1981, specifies under what circumstances revenue is recognized on a sale in which a product may be returned. For a business that sells its products but gives buyers the right to return the product, FAS 48, paragraph 6, states that revenue from the sales transaction is recognized at the time of sale only if all of the six conditions specified in items a through f were met. One condition which proved a problem for Ligand was that "the amount of future returns can be reasonably estimated (paragraph 8)" (FASB, 1981, p. 5).

Paragraph 6 further specifies that, in the event that all…… [Read More]

Works Cited

AICPA. (1972). AU Section 560 Subsequent Events. Retrieved December 2, 2011 from:  http://www.aicpa.org/Research/Standards/AuditAttest/DownloadableDocuments/AU-00560.pdf 

FASB. (1981). Statement of Financial Accounting Standards No. 48). Retrieved December 2, 2011 from: http://www.fasb.org/cs/BlobServer?blobcol=urldata&blobtable=MungoBlobs&blobkey=id&blobwhere=1175820909255&blobheader=application%2Fpdf

Hilzenrath, D.S. (2010, July 11). Critics question effectiveness of auditing oversight board. The Washington Post. Retrieved December 2, 2011 from:  http://www.washingtonpost.com/wp-dyn/content/article/2010/07/10/AR2010071000074.html 

McKenna, F. (2010, June 26). Bigger, stronger, faster: The PCAOB after the Supreme Court ruling. Retrieved December 2, 2011 from:  http://retheauditors.com/2010/06/26/bigger-stronger-faster-the-pcaob-after-the-supreme-court-ruling/