Smartphones
Essays

Since the inception of mobile banking service as part of Bank of America's digital initiatives, the system has generated huge financial incentives to the bank. However, this success has also come with various challenges as the bank currently experiences the strategic problem of leveraging its mobile platform following constant requests by line-of-business managers. This paper critically analyzes this strategic problem and provides three courses of action with their pros and cons. It also includes operational and realistic recommendations that the bank could adopt to resolve the strategic problem.

Apple is a personal electronics manufacturer and marketers. The company competes in personal computers, mp3 players, tablet computers, software and smartphones (Apple.com, 2011). Apple has improved revenues and profits…

Can All Our Business and Societal Problems Be Solved by Technology?

¶ … Marketing a Human-Powered Electricity Generating Device

The music industry is in a constant state of change and this is largely due to the impact brought on by new technology innovations. Spotify is a Digital Rights Management company that employs several unique strategies which distinguish its model over competitors such as iTunes and Pandora. The research here on Spotify considers how technology-mediated improvements using CRM, social networking and mobile apps can help the business improve its marketing mix.

The first risk associate with a BYOD policy is the added costs associated with adding multiple phone lines to the overall platform. As the firm has over 210 associates, it will be very costly to implement a blackberry, android, and IPhone platform that accommodates all the investment personnel within the company. As such, the firm will incur the risk of increasing costs at the expense of familiarity with mobile devices. The investment personnel within the firm are using multiple applications on differing devices for their clients. Some applications are tablet based while others exist on mobile phones. By allowing a BYOD policy, the firm will be utilizing disparate systems and operating software to engage and attract clients. This form of business may be detrimental as the format of presentations will be varied and inconsistent. As such, the firm runs the risk of being inconsistent with its overall presentation to potential and current investors. This will occur due to the multiple devices in which employees will be using

Vietnam's Economy during the Global Financial Crisis

This report provides a description of a proposed digital media product, three personas for the proposed digital media product, and two use cases based on these personas concerning the use of the proposed app. Finally, a storyboard depiction of the operation of the proposed digital media product and its intended use is followed by a description concerning how the product will be evaluated for effectiveness using the DECIDE framework. A summary of the research and important findings are presented in the report's conclusion.

Businesses may rest on their laurels and think they have it made for all time but the downfalls of Circuit City and the near- or current arcs of Best Buy and Blockbuster prove that business models change with the culture and industry and being too complacent can lead to the death of a company. Visionary leaders are what is needed to avoid this.

The scope of the current chapter is that of assessing the values and benefits of cloud computing to enterprises. The literature review section is constructed through the gradual and sustained consultation of various specialized sources in the available literature. The sources to be used at this stage are all reputable, coming from all articles, journals and books, each of these sources revealing their own advantages and disadvantages.