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The omakase will receive service from the sake sommelier, but not from any waiter or waitress. The interaction will be with the chef only. The chef will be wearing chef's whites, as this is a chef's table experience. Omakase, for the uninitiated, is a system where the chef chooses the dishes based on the total bill the diners would like. It is typically the most exclusive meal at a sushi restaurant, with the best cuts of fish and the best presentations.
For a restaurant like this, marketing will be primarily be word of mouth. This is consistent with most high-end fine dining establishments, and in particular for a small space like this one. The foodie community and the fine dining community will know about our chefs. Word will spread among these communities, in advance of the restaurant opening. Only low-cost forms of marketing will be used beyond word of mouth,…… [Read More]
sushi economy: Globalization and the making of a modern delicacy.
Position in the literature
The main arguments
The fish economy
There are various books and articles published to highlight he significant impacts and reasons of increased globalization. The books cover a series of specific topics and as a result they represent their main ideas in the most relevant format. The current book is not only a significant piece of work that addresses economic and globalization as a subject. However after reading the book it is also likely that the reader gains an impression of reading a travel account. The author has covered a variety of aspects related to globalization as main argument of the work. The presentation of historic, global, cultural, economic, and futuristic view of the global culture is addressed using a comprehensive approach.
According to Pilling (2007) the book is reviewed in the following sections addressing…… [Read More]
In fact now the trend has reversed so there are now sushi bars in Japan serving Americanized version of sushi which is considered the "in" item in Japan as everything else that is American. "Sushi has evolved here in the United States. Sushi has come into its own style and culture here, and in some places it's almost considered as American as apple pie. Crazy combinations of ingredients can be found inside sushi rolls, with bizarre names like the Caterpillar roll, Spider roll and Surf's Up roll. But beyond the crazy names and ingredients, the style of sushi has changed. American sushi has taken on a decidedly western technique when it comes to sushi creation, adding area-specific ingredients and changing the shape, size and presentation format laid out by Japanese inventors."
Sushi has thus come a long way since its early days in the U.S. From a novelty item that…… [Read More]
Sushi: A Globalized Favorite from Humble Beginnings
The genealogy of some of Japan's favorite cuisines can be traced back over a thousand years and beyond their borders. Sushi, the most popular of all Japanese cuisine, has a fascinating history relating to its evolution to what we know today. Sushi's popularity has continued to explode, spreading throughout the United States in the 1970s. Sushi is now a global phenomenon.
Japanese cookery has evolved over time and has features that make each item unique and identifiable to their culture. Sushi is such an item. Its sudden rise to popularity brings an interest about sushi's origin, genealogy, and the background history of people and events that changed the methods used to create different styles of Sushi. It's popularity, globalization, and the distinctive differences earmarked by some types of sushi are a growing interest to novice and experienced connoisseurs of sushi.
A. The…… [Read More]
By the 1970s sushi was a proper fad in America, especially among the culturally elite, and by the 1990s, sushi was officially cool. The increased value of "aesthetics" in food presentation, as well as the appeal of healthy red-meat alternatives, led to the growth of sushi.
From a consumer's point-of-view, sushi is among the most simplistic (and elegantly so) of dining choices. However, from an economical perspective, it is complex. Basing market values on the migratory patterns and life cycles of fish is not a fail proof economic plan. Variations on the environment, as well as ever-present battles between environmentalists, politicians and policy, local fishermen, and big fishing conglomerates (in varying combinations and often changing sides) will wind up deciding the cost of the sushi rolls on the consumer's plate. A single fishingnet's worth of tuna may be millions of dollars, and if something were to happen to that group…… [Read More]
Raw fish on rice was not something to be presented to the uninitiated. It was usually replaced with some cooked seafood like shrimps to make it more acceptable to the Americans. However things changed in 1970s as global trends changed and Japan became a big business hub. This coincided with a shift in American tastes as they skirted past red meat and opted for healthier food like fish, rice and vegetables. New Japanese food outlets appeared on American landscape and sushi became a truly global food.
Japan has thus always been the most eager buyer of tuna. However in 1970s, its fish business suffered due to some coastal regulations and Japan looked towards foreign suppliers to meet growing demand for fish at home. This led to an increase in imports of tune from USA. But when Japanese economy suffered a serious setback, these suppliers did not have to worry about…… [Read More]
Toro Sushi Bar is going to be a sushi-only themed restaurant with an upscale theme. The restaurant will be focused on the concept of a sushi bar. The preparation area will be in the open, with most diners sitting along the preparation area at a bar. There will also be tables, but around half the seating will be at the bar area. The focus of the menu will be on sushi, and the center of the bar will be reserved for those customers who are ordering the omakase, which is the premium offering on the menu where the chef prepares a multi-course feast, roughly analogous to a tasting menu at the chef's table in a Western fine dining restaurant. The idea is to bring the type of sophisticated sushi concept normally found in a place like New York or Vancouver to the local area.
Toro Sushi Bar will occupy the…… [Read More]
Such a melding of cultures, of Southern-American and Japanese-American would be unthinkable back in the 1940s, when Japanese-Americans were not regarded as Americans at all, as exemplified in the openly hostile policies of the American government during orld ar II. Also, the Japanese sushi masters of the past would not trust such a non-Japanese individual. Both the book and the review use the whiteness of Cole as kind of 'exoticism' in and of itself. Cole's Texan origins, and his mundane background, fused with his ability to prepare exotic sushi becomes a kind of symbol of the new face of America. But the book also notes that sushi came to America, not because of Japanese-American's appetite for the foodstuff in America, but because of purveyors' attempts to get rid of a type of fish despised by the Japanese as too oily, tuna. The fish was first sold as sushi in America,…… [Read More]
Japanese Art of Balance
In Japanese culture there is a balancing act taking place. There is a definite ebb and flow, wax and wane to life. Here several aspects of the culture will be considered and addressed in an effort to show how the art of balance is created and how significant it is in the Japanese culture and lifestyle. It is not just art, not just food, not "just" anything when it comes to where the balance is seen and how much it has to offer to the Japanese people. It seems as though balance has always been part of their culture, from the earliest times right up until the present day. People who are not part of that culture, or who do not focus on the many ways in which balance can be achieved in life, may not realize the significance of some of the things Japanese people…… [Read More]
According to the recently released Stock Status Ratings -- 2012: Status of the orld's Fisheries for Tuna, which was compiled by the International Seafood Sustainability Foundation (ISSF), "there are 23 stocks of the major commercial tuna species worldwide (6 albacore, 4 bigeye, 4 blue-n, 5 skipjack and 4 yellow-n stocks) ... (and) globally, 52% of the stocks are at a healthy level of abundance, 39% are over-shed and 9% are at an intermediate level" (3). The International Union for Conservation of Nature (IUCN) Red List of Threatened Species has found that because "this species has been intensively fished since the early 1950s "estimated (that) spawning stock biomass has declined approximately 85% over the past 36 years (1973 -- 2009) and there is no sign that the spawning stock is rebuilding" (1). Today, the majority of canned tuna purchased by consumers is sourced from commercial "fish farms" and industrial fisheries that…… [Read More]
First and foremost, I intend to major in Economics. From quite an early age, I have grown up admiring successful business leaders. I envisaged such individuals as living relatively fulfilling lives based on the wealth they had amassed from investments. One of my main personal heroes in business and investments has always been Benjamin Graham, an astute investor and economist who passed on in 1976. Graham who in my opinion remains one of the most rational investors of all time came up with some of the most priceless yet simple investment principles. Having developed a keen interest in the investments field at an early age, I have been an avid reader of any available literature on Ben Graham. Based on these readings, I remain convinced that to make sound investment decisions; the need for a well-founded understanding of economics cannot be overstated. Further, over time, I have come…… [Read More]
Subject should also increase fat intake to better balance his diet.
Subject's fiber consumption was so far in excess of DV that negative digestive consequences cannot be ruled out.
Salt intake was more than the DV, but could be easily corrected with some minor dietary changes.
The Food Standards Agency has developed the Eat Well Plate as an easy to follow nutritional guideline.
The Eat Well Plate is a visual display and quick reference for consumers to better balance their diets in compliance with the DV's. Analysis revealed a shortfall in fruits and vegetables as well as bread, rice and pasta - the two largest sections of the plate. Subjects fat consumptions were well below the DV's, but per the Eat Well Plate are the smallest category recommended.
ecommendations for Subject's improved nutritional balance would include increased caloric intake, weighted heavily in the fruits and vegetables, breads, rice and pasta…… [Read More]
Media Advertising: Posting an Ad on Facebook
Social media advertising provides a great platform for enhancing a brand message's reach and influencing prospects at the buying cycle's middle-of-the-funnel or evaluation stage. Facebook presents a unique marketing plan for advertisers; one that entirely focuses on middle-of-the-funnel offers as a way of influencing buyer decisions. This is quite logical since it is at the evaluation stage that a buyer i) clarifies exactly what they need, and then embarks on the search for a satisfying provider, and ii) is most likely to share information through their established network though a 'like' (Social Media Today, 2013).
In order to take advantage of this aspect, Sushi Fashions, a dealer in ladies wear, handbags and accessories intends to put up an ad regarding its Super Bowl sale, in which buyers could get up to 50% off on the conventional prices - over the entire product range.…… [Read More]
Tipping Point Theory
Apply Tipping Point Theory
Applying tipping point theory: Salespersons
As articulated by Malcolm Gladwell, tipping point theory suggests that small changes can make an enormous difference, in terms of the ways they create waves of change that eventually affect the rest of the surrounding environment, much like one carrier of a 'disease' that spreads an illness from person to person can create an epidemic. Although the disease metaphor is an example of a negative manifestation of tipping point theory, positive reforms can also be spread from person to person very quickly. Another good example of this is that of the 'meme' or Internet phenomenon that 'goes viral' as more and more people share the image or video with their online acquaintances.
Gladwell divides the disseminators of ideas into three categories: that of mavens, connectors, and salespersons. Mavens know a great deal about a topic and have the…… [Read More]
Popularizing akae Foods
ingapore is a multicultural society where many types of cuisines are available, such as Islamic-Halal, Indian, Chinese, Western, vegetarian and low-calorie meals. In order to attract and retain customers, akae will have to develop unique brands and menus that are available nowhere else. In order to be competitive, it will also have to provide a wide variety of foods at reasonable prices to appeal to various demographic groups. Each product has a life cycle of introduction, growth, maturity and decline, which is why the menu will have to be changed every two months, so that customers will not become bored with the same items. New foods will constantly be introduced during each decline phase.
RAW MATERIAL AND UPPLIER
akae uses only the best quality sushi from highly-rated suppliers and has had relationships with the same ones throughout its 20-year history. Its competent and experienced chefs…… [Read More]
applying to the Making + Meaning summer program is to enhance my understanding of, and ability to create, interesting, thought-provoking, and purpose-driven design. To that end, I am particularly interested in learning more about the tenets of earth sheltering and its practical applications in our modern world.
While in many respects we have become divorced from the sustainable design practices of the earliest humans, earth sheltering remains a viable means of situating a home or other building in its environment. Earth sheltering is a means of leveraging a building's natural surroundings in order to provide insulation. Typically constructed on a hillside, an earth-sheltered home uses earth and soil to insulate a home or building. Given that below the frost line the temperature is remarkably stable, such a "soil wrap" reduces temperature fluctuations in the building's internal temperature, providing a stable environment conducive to human living.
An earth-sheltered home is very…… [Read More]
It was a bit frustrating. My friend actually asked me if I was feeling okay. She said I seemed distracted, so I ended up telling her about the earplug. We were going into the movie anyway then.
Because it was quiet in the cinema, I had an easy time hearing the film. A few words were lost here and there, but for the most part, it was an okay experience. Because I am used to the surround sound at the cinema, I felt like I wasn't hearing that as much and I missed the full effect of going to the movies.
Wearing the two earplugs was a completely different experience from wearing the one. I went to a cardio class at my gym and because the routines are always different, I was having a very hard time following because I couldn't hear what the instructor was saying. I had to…… [Read More]
From the author's analysis and historical narrative, it became apparent that food is also a commodity, not unlike manufactured objects or things sold and available commercially. Food is likened to a commodity because it is culture-specific and responsive to the economic state of societies at the time it became popular or highly patronized by the elite, the working class, and the peasants.
An interesting finding from Pilcher's investigation on the history of nouvelle cuisines is a detailed account of how popular food such as sushi and coffee became staples not only in Japan and Western countries, respectively, but also influenced the "landscape" that nouvelle cuisines currently dominate. Coffee and coffeehouses are examples of how a gastronomic product such as coffee became a 'commodity,' in the sense that it became a social habit that both elite and working classes cannot live without everyday (38). In the same vein, sushi became popular…… [Read More]
She is so vulnerable, confessing that she "bloomed under the warmth of [Adam's] interest" (Keyes 111). Her family is so kooky we wonder if they will actually help her regain her crushed self-esteem. Yet, we somehow know that Claire will bee all right. She is too funny, too optimistic, and too likeable for Keyes to destroy by giving her anything but a happy ending. As readers, we may not be able to guess how the book will end, but we feel confident that the ending will be a satisfying one and that Claire's problems will be brought to resolution.
This Charming Man is a foray into the problem of domestic violence. The character who gives the book its title is Paddy de Courcy, a political figure who may call to mind John F. Kennedy -- handsome, charming, and popular with ladies. It is a departure from atermelon in that the…… [Read More]
The wide diversity and large benefit of FID technology implementation and application in the warehousing, distribution, and general wholesaling operations of the supply chain, as well as in other less related settings, makes it difficult to explain the relative dearth of the technology's usage in retail settings. There are many different ways in which these technologies can be used to assist customers, employees, and managers at point-of-sale retail locations, may of them direct extrapolations of current uses of the technology in supply chain management that takes place further up the chain. The cost of rolling out retail FID applications on a wide basis has been prohibitive for much of the past decade, with initial costs of FID tags running at more than a dollar in their first uses, but as the cost of the technology continues to decline -- tags are currently available for as low as fifteen…… [Read More]
Famous international chef Tetsuya Wakuda came from the Japanese town of Hamamatsu. Wakuda came to Australia at the age of 22 with "nothing more than a small suitcase and a love of food" (About Tetsuya 2012). His first job was working as a kitchen hand at Fishwives in Surry Hills. Wakuda then went to work for Tony Bilson at Kinsela's. Bilson was seeking a Japanese cook to make sushi. However, at Kinsela's, Wakuda went far beyond being a sushi chef; that is where he learned classical French techniques. It was also there he began his fusion of French/Japanese cuisine.
However, Wakuda's success as a chef did not immediately translate into success as a restaurant owner. Wakuda and the former head waiter at Kinsela's went into a partnership together and opened Ultimo's. Ultimo's was essentially a failure, but it gave Wakuda some experience as a restaurant owner, preparing him…… [Read More]
DK's BBQ estaurant
Improving Sole Prop Business
DK's BBQ estaurant
DK's BBQ estaurant
Business organizations have to keep themselves abreast of the changes in their business environment. In order to sustain in a challenging environment and achieve competitiveness in the industry, they have to ensure operational excellence and superior financial performance with each passing day (Attaran, 2004). With the evolution of Globalization and rapid advancements in the field of Information Technology, businesses find it quite harder to compete with the other industry participants with the help of their traditional business operations and processes (Kurtz & Boone, 2011). It has become a need of the present times to institute latest technological processes and systems in the business so that a traditional stone-age firm can operate like a competitive firm (Diorio, 2002). From purchase of raw material to the production, marketing, and sale of final products; each and every step in the…… [Read More]
mall-Business Management & Entrepreneurship
The fruition of many years of dreaming and planning will be realized through the opening of a restaurant in the Tri Cities area. Opening any business requires serious planning and calculations, yet the special needs of a restaurant are particular to the idea that many restaurants have gradual and long-term returns on investment. tart-up costs are often very significant with hard goods and food costs making up a very large output, not to mention procuring a location and either a purchase or lease and either building or remodeling space to meet the needs of the business and procuring the real estate.
Breaking even is often a guiding light at the end of a very long tunnel, between six months and two years depending on the region, and turning a profit often takes much longer. Another consideration is of coarse that restaurants usually do not provide a…… [Read More]
" Every town now has Thai, Japanese, and Indian restaurants to complement the Chinese and Italian fare. Consider the supermarket shelves that carry multicultural products such as Campbell Hispanic-style Fiesta soup, sushi platters, wasabi and seven different taco salsas. Burger King and McDonald's sell their millions of burritos to somebody!
EXAMPLE OF NEW MAKETING TENDS
In July 2001, Campbell's Soup Company announced a program to recreate the company and restore its growth track. In practice this included introduction of new ethnic product lines. Campbell's new Select Harvest () Mexican-Style Chicken Tortilla Soup was the principal new introduction that followed this reinvention.
It was a smart move. Select Harvest () soups were ranked the top new food and beverage product of 2009, according to a report released by Information esources Inc. (II). II's annual New Product Pacesetters (TM) report showcases the most innovative and successful new products of the year in…… [Read More]
Pubs on account of operating costs, food prices, and the increase in minimum wages have therefore changed to the tenanted model. Some regulations have also curbed customer choice like ban on smoking in public places, and other interventions on customer freedom have resulted in the closure of two thousand pubs. Changing customer habits have resulted in the decline of the UK restaurant by three percent as a result of poor consumer spending. (Deoitte, 2011)
In England these different entities are representative of the fact that consumers have grown in variety and as well have begun to explore all that the hospitality industry has to offer. Apart from the changes in the eating habits of the natives, the demands from the tourists, and the peculiar tourist out for gastronomic experience has given birth to a new industry -- Gastronomic tour. There are many types of consumers of hospitality including the current…… [Read More]
Previous to Darwin, it has been considered that animals had nothing in connection with humans, since their brutish behavior had been very different from the sociable and civilized one displayed by people. French philosopher Rene Descartes apparently thought of animals to be nothing but machines that acted in conformity to the same laws to which inanimate matter had functioned. Quite the reverse happened when concerning humans, as, in spite of the fact that their bodies reacted similar to those of animals, they possessed a soul given to them by a divine being.
Darwin believed that there had been several similarities between the thinking of an ape and that of man. However, even he accentuated the fact that there had been great differences in cerebral power between the most primitive man and the most intelligent ape. It seems that Bambification firstly appeared as a result of people being inclined to anthropomorphize,…… [Read More]
The founders state that they want to create a community, but the question remains open as to what type of community. The Club could target a specific population of young people, like college students. Yet in the absence of a very large nearby college or youth-dominated district nearby, differentiation seems to be a questionable policy given that too narrow a focus might alienate all but one or two narrow sections of the youth market.
Operational effectiveness is a difficult strategy for any restaurant or bar to pursue, given that these venues operate on economies of scale, and often need to run 'in the red' for some time before they establish a core customer base. A customer orientation strategy is also difficult, given that the experience of going to a club cannot be customized for each and every club-goer. Thus, given that its target prices are already low, pricing Club IT…… [Read More]
But price discrimination does not necessary imply dumping and is a common legal practice to match the income demographics of certain countries.
Ch 16 (DQ#1) An ethnocentric approach can help host countries that lack qualified individuals fill senior management positions, instill a unified corporate culture and transfer parent-country nationals who have competency knowledge to foreign operations. The disadvantages are that it can lead to resentment, lower productivity, increase turnover for host-country nationals and lead to cultural myopia. A polycentric approach can reduce cultural myopia and be less expensive to implement, but it limits career mobility and isolates headquarters from foreign subsidiaries. A geocentric approach makes good use of human resources, creates a staff that can work in a number of cultures, reduces cultural myopia and increases local responsiveness. However, immigrations laws limit its use and it can be expensive to implement. An ethnocentric approach is suitable for an international strategy,…… [Read More]
The Food and Drug Administration has published recommendations that warn pregnant women, nursing mothers, women who might become pregnant, and children not to ear swordfish, shark, tilefish, and king mackerel due to high methylmercury content. They also warn women and children to limit their consumption of tuna (DHHS/EPA, 2004). However, if guidelines are followed, these women and children are told that they can eat limited amounts of low mercury fish.
What Levels of methylmercury are safe?
There are many factors that help to determine how much mercury is considered to be safe. The EPA reference dose (fD) is the amount of mercury that a person can be exposed to on a daily basis over a lifetime without appreciable risk of effects from it. The EPA fD is 0.1 ?g mercury per kg body weight per day. This level translates into a blood mercury level 5.8?g/L or 5.8 parts per billion…… [Read More]
' Sometimes, if Lindsay's dad wanted some quality alone with his girlfriend, Lindsay was allowed to stay his apartment alone and order in whatever she wanted, watch whatever she wanted on TV, surf the Internet, and talk for as long as she desired on the phone.
Lindsay celebrated Hanukah with her dad and Christmas with her mom, so she got tons more presents than Sarah. She was going to have a Bat Mitzvah and a Sweet Sixteen -- Sarah and Lindsay were already planning these things. If Lindsay ever had a fight with her mom, Lindsay would say that she was going to hop on the train and go straight to Manhattan, and then her mom would cry and let her have her way. If she got in a fight with her dad (which was rare, because she only saw him two days a week during the school year) Lindsay…… [Read More]
The most proficient language users, namely bilinguals, favor inter- and intrasentential CS which "require most knowledge of both languages" (Poplack 1980:606) whereas tag-switched sentences are preferred by less proficient and non-bilingual speakers who, in comparison to their first language, are less competent in their second language.
3. Grammar of Intrasentential Code Switching
As already mentioned in chapter 2.2.1 the switching of languages within a single sentence is no random occurrence. As many researchers observed that "bilinguals tend to switch intra-sententially at certain (morpho) syntactic boundaries and not at others" (Poplack 2004:1). According to Poplack (2004:1) the government of grammatical constraints on CS has become a largely accepted fact. "Though, there is little consensus on what they are or how they should be represented" (Poplack 2004:1). The question arises in which way two separate grammars merge to one grammatically correct sentence and which grammar governs the switching. The following chapter gives…… [Read More]
Again, Mc Donald's has managed to deal with competitive threats posed by both these market players due to the fact that the prices that Burger King, Starbucks and Costa Coffee charge are much higher than that charged by Mc Donald's. The primary reason behind higher prices of Costa Coffee and Starbucks is the fact that their target market is much stronger and niche as compared to that of Mc Donald's. The recent economic crunch however, has benefitted Mc Donald's as many people who prefer sophisticated ambience, due to their lower purchasing power and increased inflationary pressures now prefer Mc Donald's over the likes of Starbucks and Costa Coffee. As a result, Mc Donald's is the strongest market player in the Global region today.
Mc Donald's target market includes all the people who travel for leisure and/or business purposes and prefer to have a luxurious accommodation. The cafe provides best possible…… [Read More]
Without the mass extinction of the dinosaurs, is doubtful that human beings would ever have evolved in the first place. By comparison to the effects of the that meteorite, all of the human activity in the world that has ever occurred since the first human being who hunted for prey or started a fire is infinitesimally small and utterly insignificant.
More importantly, human concern for animal species extinctions seems to be largely predicated on our anthropomorphic impulses: that is, we have the greatest empathy for animals that remind us of ourselves or that seem appealing or "cute" to us. Consider the different way that we regard tuna and dolphin for just one example. We hunt the former so aggressively that we are on the verge of having to maintain wild tuna populations artificially if we hope to continue eating as much sushi and tuna fish sandwiches as we wish. Other…… [Read More]
Firm loss why a firm operate experiencing a loss. Explain law diminishing returns economics. Give a personal diminishing utility. Give summary economic costs. In short-run, a firm operates a loss. How McDonald's operate a competitive market.
Why would a firm still operate when they are experiencing a loss?
Logically speaking, it might seem intuitive that a firm would not wish to continue to operate within a given market if it was experiencing a loss of profits. An example of such an inevitable 'loss' occurs when a firm is operating in a perfectly competitive market. In such a market, market entry and exit is extremely fluid. Producers must price products extremely low, giving consumers a great deal of flexibility over choice. To secure valuable consumer dollars, producers will have to fight aggressively for market share, including slashing prices to the point that their profits do not cover their overhead.
A firm…… [Read More]
What is the significance and quality of his life? He is a little like a force of nature, a little like a trickster god, a little like a criminal... his activities make his like and that of all those around him at once interesting and uncomfortable, and every day he challenges those around him to change and renew their lives.
To understand how his behavior itself is and creates chaos, one can just glance at a few of his reported activities. I wrote to him just a few days ago, asking him to tell me a few of his newest stories -- as always, they were full of humor and insight. Once upon a time, he said, not long ago, this little girl came up to him. "Are you a boy or a girl?" He grinned at her, leaned in close, and said: "I'm a radical gender*****." "What's that?" He…… [Read More]
Business Book Review
Lundin, Steven C., Harry Paul, and John Christensen. (2000) Fish! A Remarkable Way to Boost Morale and Improve Results. New York: Hyperion.
The book Fish! A Remarkable Way to Boost Morale and Improve Results by Steven C. Lundin, Harry Paul, and John Christensen, depicts happy goldfish frolicking across the white surface of its cover -- however, the toddler-pacifying goldfish cracker is not the primary remedy offered by this business self-empowerment text for a potentially toxic and energy-draining work environment. Rather than first delineating a series of principles, Fish tells the story of Mary Jane Ramirez, an exemplary 'can-do' supervisor who is always ready to cover for a colleague with a sick child. (17) She is promoted, however, to the dreaded Third Floor of First Operations. She receives better pay and more responsibilities but must cope with an often-unpleasant work environment. Mary Jane first accepts her position because…… [Read More]
There, they get the work done their way, with their tools and in their own space, but with much lower costs that in their native country.
Friedman is a firm believer in offshoring and states that such a process is a strong stimulant for fair and international competition. He criticizes the countries that did not yet adopt it saying that all countries should be members of the international market, regardless of their social or economical background.
To explain this idea, the author makes an exaggerated comparison. He says: "Every morning in Africa, a gazelle wakes up. It knows it must run faster than the fastest lion or it will be killed. Every morning a lion wakes up. It knows it must run faster than the slowest gazelle or it will starve to death. It doesn't matter whether you are a lion or a gazelle. When the sun comes up, you…… [Read More]
Japanese popular culture has a unique aesthetic, and is completely modern as befits a wealthy industrial society. Comics, known as manga, and cartoons, known as anime are two of the more immediately recognizable elements of Japanese popular culture. oth are long-established entertainment forms in Japan and cover all genres of fiction, not just the children's genre. Indeed, some anime and manga are exceptionally graphic and brutally violent.
Whereas manga and anime are decidedly Japanese in character, fashion and music in Japanese popular culture borrow more heavily from Western elements, but meld them with a uniquely Japanese character. Traditional Japanese music is reminiscent of western classical music and features distinctive Japanese instruments such as lutes, taiko drums and percussion and was played before imperial courts. Today's Japanese music takes on European forms, albeit almost always in the Japanese language. The most popular form is pop, known as J-Pop. There are also…… [Read More]
Effects of Globalizatio
Globalization is the global alliance in matters of the trade, economy as well as the culture, in the literal sense; globalization is the transformation of a regional phenomenon into a global ones. It can also be described as the process in which people around the world get unified to form a one society that functions together. Globalization heavily banks upon worldwide by its expansions and integration. Due to advancement in the field of technology, today, the world at large has shrunk into a village, given that globalization has swept all the boundaries in politics. Globalization in general is the combination of technological, economic, socio-cultural and the political forces. This paper hence analyzes the effects of globalization while comparing the cultural differences in the Middle East, the Europe and America as well as analyzing a SWOT analysis on how to develop the country market entry strategy.…… [Read More]
Attitude Object Evaluations
Current Influences of Attitude Object Evaluations
Objects can elicit a variety of emotional and cognitive responses from an individual (reviewed by Giner-Sorolla, 2004). The emotional and cognitive components of a response together define the summary attitude taken towards the object. The degree to which an object can influence behavior appears to be linked to the 'rate' with which an individual develops a summary attitude, such that faster appraisals are more influential because they elicited a stronger attitude. Strack and Deutsch (2004) attempt to merge numerous dualistic models in an effort to delineate the elements that influence an evaluative process. Based on their reflective-impulsive model, motivation is the primary driver of behavior, but the interval between the sighting of an attitude object and the resulting behavior varies depending on whether a person reacts primarily in a reflective (cognitive) or impulsive (emotional) manner.
Findings by Giner-Sorolla (2004) suggest that…… [Read More]
Culture is commonly understood as a set of shared beliefs, values, goals and other such common ideas practiced by a group. It is an integration of art, architecture, language, food, music, lifestyle, religion and other such facets which are the defining feature of every culture. Amongst the several varying cultures of the world, this paper would focus on the Japanese culture thereby highlighting its practices and also linking it with the traditional psychological theories.
The Japanese culture is a complex system which is seen to go through a number of transformations. The initial establishment had an influence from the Chinese and Korean practices. As a matter of fact, it was the military that actually ruled the country. However, apart from going through several military conquests, instabilities and isolation, the Japanese culture took a new turn under the influence of the Western presence ultimately making Japan the…… [Read More]
Dick and Mac McDonald opened their first restaurant in 1940 in San ernadino, California. These men were among the first to introduce the concept of "fast food," and made dining fun for children. McDonald's went on to enjoy over 60 years of growth, which has only tapered in the last year due to a failure to expand successfully into places such as olivia. Despite these recent setbacks, it is notable that only the third world could thwart McDonald's is a testament to its brand name and its revenue model. There are currently over 28 thousand McDonald's Restaurants in over 120 countries. McDonald's global sales in 2000 were over 40 billion, and the company could boast 16 billion customers that year.
McDonald's success didn't occur in an incremental, measured fashion. The company only really took off in 1954 when a mixer salesman, Ray Kroc, discovered the operation and found a way…… [Read More]
Generation Transmission of Culture
There are a number of ways that a culture may be transmitted to the next generation such as influences from family and parents, religion, and community. This works intends to explore the generation transmission of cultural elements through the methodology of informational research.
One of my earliest memories is the sound of the drums coming down Main Street while the smells of popcorn and coffee drifted through the summer air. That was the 4th of July many years ago as I sat atop my father's shoulders watching the Independence Day parade. Forever, red, white and blue will be associated with drums, popcorn and festivity. This is one example of cultural transmission.
Family & Parents
Cultural Transmission Starts at an Early Age:
In view of the fact that many Americans through generation after generation will ever relate lemonade to summer and hot chocolate naturally is only consumed…… [Read More]
Antitrust Practices and Market Power: Google Antitrust Behavior
Economic theory expresses that competition contributes substantially to the efficient operations of markets, and hence to the improvement of a nation's wealth status. Antitrust laws seek to foster competition in the marketplace and to consequently ensure that the welfare of consumers is maximized through the provision of low-priced high-quality products. This the laws do by preventing the emergence of cartels and monopolies, which impede on competition by creating barriers to entry, with the help of which they are able to obtain market power and consequently drive market prices to favor them. Although monopolies may result from either government action or natural reasons, in which case they are referred to as government and natural monopolies respectively, most monopolies are formed through exclusivity contract arrangements, mergers, acquisitions, and collusion. Antitrust laws work at limiting these.
The Costs of Antitrust Behavior
A number of companies…… [Read More]
There are a number of different components to pre-departure training for managers who are being sent on overseas assignments. Without pre-departure training, there is considerable risk that the international assignment will be a failure on some level. The assignment will either not meet expectations, or the manager will come home early. There is considerably cultural risk as well, where the manager might perhaps be a poor fit for the assignment from a cultural perspective. So pre-departure training takes into account a number of different factors.
The first component of the pre-departure training is strictly functional: the manager needs to understand the purpose of the assignment. The company is investing considerable money in the manager, and both parties need to have a clear sense of the expectations that arise from this arrangement. The company should have already ensured that the manager is a good fit from a technical standpoint,…… [Read More]
Whole Foods is a far more experiential store than Trader Joe's, as the smells from the freshly-made foods permeate the store and delight the customer's senses. It encourages consumers to linger and to buy more. Yet, despite the fact that Trader Joe's is cheaper, Whole Foods is also more individualistic. Consumers are given a wide array of choices, to allow themselves to customize their buying experience to their needs. If they wish to buy organic and earthy-friendly products they may, but they can also select expensive imported goods like tinned caviar and various imported olive oils. Whole Foods customers can custom-order cakes and pastries for an occasion, as well as various hot as well as cold foods. Trader Joe's has many prepared goods, but they are all pre-fabricated. A customer seeking to buy nuts in bulk from Trader Joe's cannot even select precisely how much food he or she wishes…… [Read More]
Two new pod hotel concepts have arrived in New York, the Yotel concept of Simon Woodroffe and the Pod 51/39 hotels. Both play on the image of the Japanese pod hotels, though in form they differ. The hotels in New York offer very small rooms, rather than actual capsules as one might find in Tokyo. This is a necessary adaptation, and serves to solve a couple of problems in the New York City hotel market (and other major urban hotel markets).
Both hotel chains offer small hotel rooms, which are a solution to the problem that conventional hotel rooms face. A conventional hotel room, being larger than the pods, comes at a higher cost because of the higher square footage. For many travelers, this cost is not justified, particularly in a city like New York where a hotel room might be little more than a place to sleep, shower…… [Read More]
Challenges for airports today: Moving large groups of people
Airports today are more heavily-trafficked than ever before. This places an unprecedented burden on airport terminals to move people from point A to point B. Efficiency is essential. Modernized airports have been forced to cope with these challenges in unique ways to improve passengers' experiences safely and to expedite their movement for their own sake and the sake of the airport. However, for every problem solved by these new conveniences, problems may arise regarding their use. There is no universal prescription for every airport as to the 'right' way to transport people. But this is still an essential component of good customer service. Without crowd control, flight delays are inevitable. Furthermore, in the case of emergency situations, people must be able to be moved as quickly as possible to safety. The multifaceted, multi-component nature of most modern airports, with…… [Read More]
young to tell my story, since so much of it has not yet been written, but I will approach this by telling it backwards. I'm pursuing stand-up comedy, and been opener at a comedy club twice this past year, and doing shows wherever and whenever I can find an open mic. There's an improv troupe on Saturdays at a local theater -- I love improv and it makes my stand-up better. I have a real passion for stand-up. I didn't choose comedy; it chose me.
When I came out of the comedy closet, I pursued it aggressively. That's put me in the local newspaper, and I've placed as the only female in a local comedy competition, was part of the best improv comedy group -- in general, things have been working out very well for me. And yet, I've accomplished nothing. I need new ventures, new things to hunt and…… [Read More]
Language change refers to the process in which a particular language varies in its linguistic levels of analysis by developing or assimilating new forms and/or eliminating and/or totally modifying some of the existing forms (Schukla & Conner-Linton, 2014). Every natural language is subject to change over time even if these changes and alterations do not receive recognition by the individuals that use them. The process of change can be a slow and sure process or certain catch phrases may be incorporated very quickly (Kroch, 1989). Thus, the changes may not always be obvious but by comparing different the same language at different times, comparing different dialects, or how different languages interact, it becomes clear that languages change in all of their qualities including their grammar, syntax, semantics, lexicon, morphology, and phonology (Algeo & Butcher, 2013).
The process of language change is studied both by historical linguists and sociolinguists.
Historical linguists…… [Read More]
The organic nature of the products that the company offers all seems to have a detrimental effect on profitability. Kudler may have to eliminate certain product offerings. This is particularly true if these products are not selling very well. In addition, the owner of the company may have some success in negotiating a lower price for those products that do sell well. The owner should be careful not to settle for whatever price she is quoted.
Another issue is payroll expense. All companies have problems with getting payroll expenses to a reasonable level. However. Kudler seems to have a problem in being able to pay highly specialized workers at the rate of the market. In addition, when on the specialized workers gets sick or quits it is difficult to find a replacement. Some of this will be remedied when the aforementioned problems are handled because it will create greater cash…… [Read More]
Paul Keating's edfern Speech
Paul Keating's speech at edfern Park provides examples of rhetoric that are discussed below. The speech uses of and the three modes of persuasion: pathos, ethos, and logos. The use of epiphora, particularly in tricolon format, lends both cadence and emphasis. The word imagine is used in this manner and in epiphora convention, as the word is repeated in successive clauses. The connotation of the word confident is made more powerful by its proximity to the word imagine. Further, antithesis is threaded throughout by deliberate distinctions between non-Aboriginal and indigenous Australians, and presumably to use the favored terms of reference for every member of the audience -- as it is a political speech. There is a great divide between the experiences and treatment of the privileged primarily white non-indigenous citizens of Australia and the Aboriginal and Torres Strait Island people. Keating does not shy away from…… [Read More]
Smith and Kidron, the end of the Cold War ironically initiated a series of belligerent conflicts across the globe. The international news media reported shocking brutality that ravaged osnia-Herzegovina, Chechnya, and especially in Rwanda, where nearly 800,000 people were slaughtered during the brief six-week period in 1994. Despite the sharp increase in human casualties lost to warfare, states hardly lifted a finger to stop it. udgets for military spending were curtailed, the production of nuclear weapons slowed, and the United Nations embarked on more peace operations than ever before. However, the events of September 11 abruptly terminated the United States' passivity; policymakers quickly approved dramatically increased budgets for military operations while thousands of troops boarded ships and airplanes to be dropped off in the most perilous war zone of the new millennium. Though incessant warfare may seem inevitable in many parts of the world, including Georgia and Iraq, there is…… [Read More]