CEO as Leader of Ford Motor Company
The leadership of any large, diverse multinational corporation needs to concentrate on a unifying vision coupled with transformational leadership skills to keep the company moving forward over the long-term (Wang, Oh, Courtright, Colbert, 2011). At the Ford Motor Company, the challenge is to not only manage these core aspects of effective leadership, the CEO must also initiate and continually improve innovation over time as the auto industry is going through significant transformation (Luca, McNamara, 2010). The intent of this analysis is to evaluate how effective leaders are in the auto industry in synchronizing these many tasks, in conjunction with serving as a catalyst of effective innovation and transformational growth over time.
Analysis of the CEO Role at Ford
Alan Mulally is currently CEO of Ford Motor Company, and his background is heavily based on aerospace, defense and commercial airline industries. In these industries, cost and time-based project management skills are essential to keeping existing customers and gaining new ones. This is especially true with the U.S. And foreign governments who often purchase commercial and military jets from Boeing to highly specific deadlines and very precise quality standards. This same type of leadership style is critically important for the managing of complex systems, processes and new product introduction schedules at Ford. At first many critics doubted if Alan Mulally would be successful in his position as CEO of an auto manufacturer. He took the job in the midst of a major economic...
Our semester plans gives you unlimited, unrestricted access to our entire library of resources —writing tools, guides, example essays, tutorials, class notes, and more.
Get Started Now