Study Guide Library
Marketing Study Guides
International Marketing Strategy
Starbucks Marketing Strategy in Turkey: Growth Analysis
Brand Strategy
Chase Sapphire Brand: Community, Social Media & Lifestyle Risks
Product Development & Branding
Chase Sapphire Reserve: Brand Analysis and Diffusion
Brand Strategy
Money Bag Apparel: Product Launch Strategy & Marketing Plan
Digital Marketing Strategy
Integrating Marketing and e-Marketing: Key Factors
Advertising and Promotion
Advertising & IMC Strategy in the Digital Age
Customer Relationship Management
COVID-19 Impact on CRM Systems in the Middle East
Brand Marketing Strategy
Dove Marketing Plan: SWOT, Mix, and Campaign Strategy
Pricing Strategy
McDonald's Pricing Strategy: Bundling and Psychology
Relationship Marketing
Holistic Relationship Marketing: Internal and External Strategy
Product Marketing Strategy
Marketing Organic Chocolate Bars: IMC Strategy for Everyday
Market Research Methods
Qualitative vs. Quantitative Research in Marketing
Marketing Strategy
Tesla Model XF Flying Car Marketing Plan Strategy
Pricing Strategy
Peak's Pricing Strategy for Entering the Brazilian Market
Marketing Strategy
Lemon Thirst Energy Drink Strategic Marketing Plan
Healthcare Product Marketing
Filshie Clip Marketing: Customer Persona and Mix Strategy
Marketing Strategy
Children's Amusement Park Marketing Plan: Full Strategy
Customer Relationship Management
Customer Loyalty and Service Quality in Telecoms Research
Consumer Behavior
Using EEG to Predict Consumer Behavior and Purchasing Choices
Brand Strategy
The Body Shop's Marketing Strategy and Brand Identity
Airline Marketing Strategy
Emirates vs Etihad: 7 P's Marketing Mix Analysis
E-Commerce Strategy
Why eBay Succeeded as an Online Auction Marketplace
Marketing Strategy
Kudler Fine Foods: Marketing Strategy and Brand Equity
Pricing Strategy
Tesla Pricing Strategy: Decisions, Ethics, and Market Challenges
Advertising Strategy
Coors Light vs. Dos Equis Beer Advertising Compared
Advertising Strategy
Verizon Ad Campaigns: Mom vs. Droid Does Compared
Pricing Strategy
Tesla Pricing Strategy: Model 3, Model S, and Model X
Healthcare Marketing Strategy
Kaiser Permanente Marketing Plan: Strategy and Analysis
Pharmaceutical Marketing
DTC vs. Detailing: Pharma Marketing Challenges in Europe
Customer Service Strategy
Customer Management Plan for a Banh Mi Sandwich Chain
Brand Strategy
Rebranding Kraft Singles for Millennial Moms in Canada
Advertising Ethics
Deceptive Cosmetic Advertising: Effects and FTC Regulation
International Marketing Strategy
EMBA Market Entry Plan for Vietnam: A Business School Strategy
Consumer Behavior and Advertising
Advertising Appeals and Consumer Behavior for Men's Personal Care
Consumer Behavior
Consumer Buying Behavior Observed in a Grocery Store
Brand Strategy
Dyson Carpet Cleaner Strategy: Brand, Niche & Advertising
Digital Marketing Strategy
MGSM Blog Strategy: Web 2.0 Analysis and Recommendations
Pricing Strategy
Rate Fences and Pricing Strategy at Ocean Park Hong Kong
Product Launch Strategy
Mobile Manufacturing Marketing Plan: Segmentation Strategy
Product Strategy
Software Product Strategy and Life Cycle Marketing Plan
Marketing Strategy
Samsung's Marketing Strategy: Product and Market Analysis
Sports Marketing
Green Bay Packers Sports Marketing Plan and Strategy
Marketing Ethics and CSR
Marketing Ethics and Corporate Social Responsibility Strategies
Retail Marketing Strategy
Walmart Marketing Strategies and Retail Relationship Building
Social Media Marketing
GoPro Social Media Strategy: YouTube, Instagram & Beyond
Advertising Strategy
Animated Characters in Advertising: Benefits and Limitations
Hospitality Marketing
Hotel Marketing Strategies: Differentiate, Blue Ocean, Social Media
Brand Strategy
Guggenheim Museum Rebranding: Strengths, History & Strategy