Competing For The Future By G. Hamel Book Review

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¶ … Competing for the future" by G. Hamel & C.K. Pralahad Book report on "Competing for the Future" by Gary Hamel and C.K. Pralahad

The book, "Competing for the future" brings into fore the discussion of effective strategic management as a path towards the establishment of efficient organizations and companies for the future. Moreover, the book's objective is to create ways in which leaders, specifically managers, can help lead the path towards the creation and development of an effective strategy plan for the organization. The path towards the future, however, should not be misconstrued as a 'race' in which organizations or companies must participate in. What Hamel and Pralahad brought into focus is the nature of the race towards the future, and this was aptly stated in the book (25):

There is not one future but hundreds. There is no law that says most companies must be followers. Getting to the future first is not just about outrunning competitors bent on reaching the same prize. It...

...

There can be as many prizes as runners ... In business ... what distinguishes leaders from laggards, and greatness from mediocrity, is the ability to uniquely imagine what could be.
Given this thesis of the book, the authors began their discussion by making it clear that in strategic planning, members of the organization must have a 'vision,' the ability to imagine things beyond the scope of reality. That is, organizations and companies must also 'dream,' create ambitions that have not been always considered "realistic," yet feasible enough to be accomplished provided the strategy is well-thought out and effectively implemented (145).

Of course, it is vital to consider that the process towards the establishment of an effective strategic plan is to bring together all members of the organization, because to delegate the task to a specific group would mean foresightedness in the part of the manager. The authors recommend that for full participation…

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Work cited

Hamel, G. And C.K. Pralahad. (1994). Competing for the future. MA: Harvard Business School Press.


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