Culture Industry
The cultural industries may be described as the "industrially produced commercial entertainment -- broadcasting, film, publishing, recorded music -- as distinct from the subsidised "arts" -- visual and performing arts, museums and galleries" Galloway & Dunlop 18). Films/movies, radio and publications compose a system which is homogeneous in every sense. The media that is technological in nature also demonstrates a standardization and homogeneity. The aim of the television is to synthesize both film and radio. This is the reason why the culture industry is developing at a very fast rate and this progression has directed this industry to predominant impacts. Cultural products are important for the reason that they bear identity, ethics/principles and help a society to advance economically and socially. When people of a society make endeavors to preserve and promote their cultural diversity, such attempts encourage the development of cultural industries (Horkheimer & Adorno 95). However, there is a big difference between the cultural industry and the popular arts of the previous times (when technology was not so advanced) and the contemporary era.
Changing Times
In this contemporary era, the cultural industry has made the entire humanity to move across the sieve of the culture industry. In the previous times, the movie goers experienced film as the replica of the world outside. However, times have changed drastically and now the movie-goers have turned out to be the guideline of the producers. The passionate and unblemished techniques have enabled them to reproduce practical objects and this ease of skills has enabled them to demonstrate that the exterior world is the uncomplicated extension of the world that is presented on the display. The mechanical depiction has furthered this purpose especially since the sound film has conquered it. The technology has greatly impacted the cultural industry by making real life and movies appear like two peas in a pod. The sound films have captivated the audiences as they connect with the reality in a direct manner (Horkheimer & Adorno 99).
Television and Media
It has been a long time that the culture industry and all its associated elements were introduced to provide amusement to the people. The culture industry holds significant importance as it has executed the earlier form of arts into an energetic force. It has provided the world with products that have refined and advanced the cultural elements everywhere. The cultural industries have proved as more and more important for the national economies all over the world and have also contributed a lot in improving trade on a global level (Horkheimer & Adorno 104). A number of leading economies in the world have cultural industries as the major export earners such as Bollywood in India. Today, the culture industry has been successful in taking over the humanizing legacy of the industrial and border line democratic system. It allows everyone to get entertained equally. In the previous times, it was not the exact case. The society is now more adaptive and everyone is influenced by the cultural industry and the products it offers. The fact that every household has access to satellite channels and contains a television is a major reason why every aspect of life is now influenced by the cultural industry.
Literature
The literature has been greatly impacted by the advancement of culture industry. There was once a time when just few writers were tackled by thousands of book-lovers and readers. However, the whole scenario transformed in the twentieth century as the press extended. The advancement of press placed innovative ideas before the readers and made them aware about politics, religion, science, employment opportunities etc. In ways that were not known to them before. This progression made a lot of readers become writers. The letters to the editor section granted them the opportunity to become occasional writers at first. This has been drastic as now every other European is able to express his/her feelings thorough various platforms....
With the implementation of technology allowing these works to be mass produced mechanically, they are fully engrained within the popular culture of a society as well as the idea of high Culture, (51). Therefore, millions of people believe that these pieces, which they will never be able to obtain in real life, still represent a part of the larger culture which dominants their life. This strange structure of the cultural
roots in critical theory, which stemmed from the approaches of the Frankfurt school of philosophers in the mid-20th century. The Frankfurt School was led by Theodore Adorno, Max Horkheimer, Erich fromm and other German intellectuals who had emigrated from Germany during the time of the Third Reich. They held what an essentially neo-Marxist point-of-view -- that is, they based their critical analysis of society on the fact that the
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