Healthcare Policy & Financing
Obesity Prevention and Control Program -- Weight Watcher / Walking Group
ONE (a): Define the problem that will be addressed in this paper
A significant proportion of the American public is becoming obese. According to the Centers for Disease Control and Prevention "…more than a third (34.9%) of adults was obese in 2011-2012" (CDC). That is approximately 78 million Americans that have put themselves at risk of diabetes, deteriorating heart conditions, cancer, and other diseases related to obesity. In particular, men between the age of 40 and 59 years have a higher rate of obesity (39.4%) than other sectors of the population. A healthy program for weight loss for men in the 40-59 age bracket is being promoted by a local clinic, thanks to grants totaling $344,000 from local foundations and from the federal government.
TWO (b): Provide basic budget data that reflects the cost of the health promotion
Three Fixed Expenses -- One Year
Salaries for staff: 3 RNs for one year @ $54,000 annual salary
$162,000
Fees for space and necessary equipment
$35,600
Marketing consultant -- one year
$77,000
Three Variable Expenses -- One Year
Publicity materials to advertise the program through media and door-to-door: brochures, flyers, printing for newsletters, photocopying
$2,880.00
Budget necessary to buy the following: water bottles; T-shirts; welcome cards; sweat bands; pedometers for measuring walking distance
$5,339.00
Necessary program materials...
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