Reverse Logistics
There were no case studies presented in Chapter 3. The author cites a few, and provides one- or two-sentence descriptions, but nowhere in Chapter 3 does the author illustrate a complete case study from which conclusions about reverse logistics methodology can be drawn. Instead, Chapter 3 was a review of case studies, wherein the author utilized studies found in academic journals, rejecting what is actually being done by people with money in the game in reverse logistics. This methodology has its merits -- the author is correct that academic case studies will follow a fairly similar format that is reliable and theoretically free from bias. The author also found that academic case studies are sufficient in number to draw conclusions. For example, the author cited under IT for reverse logistics four case studies for "customer," two for "manufacturing" and three for "distribution." While I disagree that it makes sense to rule out real world case studies, on the obvious premise that reverse logistics is a real world field, not a hypothetical one, the author appears to have gathered enough data from the available academic case studies to make some conclusions about reverse logistics.
This creates some problems when attempting to evaluate a case study. For example, on p.100, under Section 3.7.1, the author notes a case study on Canada Post by Duhaime, but there is only a single sentence of material, describing the general situation. What we would need is to have information about what Canada Post is actually doing with respect to this situation, in order to evaluate how well Canada Post is performing its reverse logistics....
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