Sign Up Now
Get instant access to over 1 million+ study documents
OR
Already registered? click here to login
By creating your account, you agree to our terms of service, privacy policy and student honor code.
Wal Mart is a global leader in retail supply chain management, logistics, operations, fulfillment and transportation services. The efficiency and profitability of the WalMart supply chain operations globally have set a new standard in their industry and often been used as the basis of comparing performance of supply chains in related industries as well (Stevenson, 2009). What has contributed to the rapid growth of WalMart however has been the acquired expertise in planning, launching and support supercenters in remote geographic regions in the U.S., while also being able to tailor their unique retailing strategy to foreign markets as well. WalMart has learned how to integrate customer and buyer demographics into their retail planning and execution systems to ensure every store format, from the very large and complex Supercenters to the small storefronts in China, all operate to an optimal level of sales and profitability performance (Courtemanche, Carden, 2011). By basing many of their expansion plans on insight and intelligence into buyer demographics and preferences, WalMart is successfully able to turn these retail locations into integral hubs of their supply chains as well (Stevenson, 2009).
The Pros and Cons of Walmart Entering A Local Area
The initial success of WalMart in the United States is due in large part to the...
With over 5,000 stores in operation today, this skill set today is one of its greatest strengths. For a small business the negatives of WalMart entering a rural market include price competition, greater product-based competition, and increased competition for the best employees in the area. WalMart also has significant brand awareness and expertise in local marketing, which will make building a local brand even more difficult for a small or medium business (Edwards, 2011). In addition to these factors, WalMart has been known to engage in price wars over time with local food retailers and grocery stores in an effort to gain greater share of aggregate retail sales (Courtemanche, Carden, 2011). It is not surprising that small and medium businesses see WalMart as a competitive threat.
Ironically for all of these threats, WalMart has also been known to significantly increase the value of real estate in small towns as well (LaRose, 2011). This occurs due to WalMart's largest suppliers often creating shipping and service hub locations near the largest WalMart supercenters to further accelerate inventory turns over time (LaRose, 2011). When WalMart moves into a given region, they often bring an entire…
References
Courtemanche, C., & Carden, A. (2011). Supersizing supercenters? The impact of Walmart supercenters on body mass index and obesity. Journal of Urban Economics, 69(2), 165-181.
Edwards, B. (2011, Mar 20). Controversy over new A.V. WalMart continues. McClatchy - Tribune Business News, pp. n/a.
LaRose, G. (2011). Real estate pros expect walmart to trigger more retail activity in eastern new Orleans. New Orleans CityBusiness, (02794527)
Stevenson, W.J. (2009). Operations management (10th ed). New York: McGraw Hill/Irwin
The Price-Sensitive Affluents, Wal-Mart has learned (Wal-Mart Annual Reports) is more interested in finding an exceptionally good deal and not necessarily concerned about the shopping experience. This is particularly true as one of the strongest factors influencing the execution of their strategy, the emerging global recession during this timeframe, takes hold. Again as with the Price Value Shopper and the paradoxical purchasing patterns of the Brand Aspirational segment show,
Quality Management Wal-Mart is the largest retailer worldwide that sells a wide range of goods including food items in several countries across the globe. As a result of its growth and profitability, Wal-Mart is not only the world's largest retailer but also one of the biggest companies in the world. One of the major factors that have contributed to the increased profitability of this company is its renowned supply chain management
Wal-Mart Inc. Wal-Mart is an American-based multinational discount store, currently operating more than 11,000 retail outlets in 27 different countries, and serving approximately 140 million customers weekly. Headquartered in Bentonville, Arkansas, Wal-Mart grew from a small family-managed retailer in 1945 to the world's largest retailer, and was named the world's largest company by revenues in the 2014 Fortune 500 list. The company operates its retail stores in two forms: i) Sam's
Wal-Mart Porters Wal-Mart Strategic Management Wal-Mart mission is based on the model that by simply saving people money so they can live better. The philosophy and overall business strategy was developed based on a simple idea created by founder Sam Walton: offer shoppers lower prices than they can get anywhere else. This strategy has been the basis of an incredible history and growth record for the company. This strategy still guides the
Wal-Mart is the name that is well-known to all the households these days because it has established itself as the largest retailer the world over. The sales of Wal-Mart are growing with every passing day as the sales totaled up to more than $280 billion, according to the reports published in 2004. However, it should be noted Wal-Mart did not appear on the international with more than 4500 stores in
Wal-Mart's Strategic And Financial Planning: Since its inception about 50 years ago, Wal-Mart has continued to remarkable growth as a firm that focuses on providing customers with a wide range of merchandise at great prices. In its initial years, the company only operated in one store that has contributed to changes in the way retail works. Currently, the firm operates over 10,000 retail units within 69 distinct banners in 27 countries