Other Undergraduate 642 words

Business Persuasion Memo: Addressing Project Strive Concerns

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Abstract

This paper presents a professional persuasion memo written in response to a manager's concerns about Project Strive, an employee development initiative. The memo systematically addresses three key objections: the potential redundancy of training modules for existing employees, the administrative feasibility of regular skills assessments, and the cost of hiring a Learning Services Manager and implementing an incentives program. The author proposes concrete solutions to each concern, including tailored training tracks, a delegated assessment structure, and a cost-benefit analysis of the incentives program tied to measurable revenue gains.

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What makes this paper effective

The memo opens by acknowledging the recipient's concerns directly and by name, establishing a respectful, collaborative tone before presenting counterarguments.
Each objection is addressed in its own clearly labeled section, making the response easy to follow and demonstrating organized, professional thinking.
The cost section grounds the argument in concrete financial data — citing the $800,000 revenue increase from a 25% productivity gain — rather than relying on abstract claims alone.

Key academic technique demonstrated

The memo demonstrates the classical persuasive structure of acknowledging objections before rebutting them. By opening with a summary of the manager's concerns and then methodically addressing each one with evidence or a proposed solution, the writer builds credibility and reduces potential resistance — a technique central to professional business communication.

Structure breakdown

The memo is organized into five sections: an introduction that recaps the concerns raised in a prior conversation; a Training Modules section proposing a modified curriculum for existing staff; an Assessments section introducing a delegated evaluation hierarchy; a Costs section justifying the two major expenses with financial reasoning; and a brief Summary that invites further dialogue. This structure mirrors the standard business memo format taught in undergraduate business communication courses.

Introduction and Purpose

Thank you for taking the time yesterday to call and discuss Project Strive with me. I was not expecting to hear the concerns you raised regarding this project, and I hope this memo will clarify a few important details. I appreciate the opportunity to more effectively communicate the planned details of this project.

Based on our conversation yesterday, you have three key areas of concern regarding Project Strive:

First, the training modules — which were designed by you — contain information that would be redundant for existing employees to complete. Second, regular assessments of employee skills and productivity through testing procedures may prove to be administratively difficult, given that I am the only manager overseeing 60 operators. Third, certain components of the project may be too cost-prohibitive. In particular, you expressed concern over the creation of the Learning Services Manager position and the expense involved in the proposed incentive program.

Training Modules

I understand your perspective with regard to these concerns, and through research and focused effort I can appropriately support and justify this project. Effective business communication often involves addressing objections directly, and that is the goal of this memo.

The concern you expressed regarding the training component of this project centered on its possible redundancy for existing employees, which could result in inefficient use of company time. I am planning to modify the modules so that existing employees would not need to complete the basic, orientation-type training that new employees require. Further training for existing employees will instead serve to reinforce and deepen knowledge of operations and customer service practices.

Assessments

I am proposing that Senior Operators take on the responsibility of conducting assessments of Operators in the department using strict protocols, while I conduct assessments of Senior Operators. The diagram below describes my proposal for the assessment structure:

Operator Services Manager
Senior Operator — Senior Operator — Senior Operator
15 Operators — 15 Operators — 15 Operators

2 Locked Sections · 225 words remaining

Costs · 165 words

"Cost justification for LSM hire and incentives program"

Summary · 60 words

"Closing invitation for further discussion"

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Key Concepts in This Paper

Persuasion Memo Project Strive Training Modules Skills Assessment Incentives Program Learning Services Manager Productivity Gains Task Delegation Business Communication Cost Justification