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Selling Plan & Business Proposal
Food has always been seen as a human need and is classified as fast moving consumer good. This is one of the primary reasons why food industry has often been considered as a lucrative industry by many corporate houses. An industry whose products are generally perishable in nature with a very low shelf life, provides a lot of room for large scale, volume-based production and in turn generating economies of scale.
Over a period of time advancements in industrial technology and information technology has enabled immense diversification and margin of new product development in the food industry. This progression has been topped by the advent of internet and e-commerce. Besides that, increasing globalization, diminishing geographical and cultural boundaries and increasing awareness due to media exposure have now encourages consumers to look beyond conventional home cooked food.
One of the most recent trends in the food…
New Product in the Market
New Good or Service Business Proposal
Tire Company Plan to Increase ange of Products
Our company deals in sale of small car tires to individuals and companies in Minnesota. The region has grown from dependence on production of raw material for sale in other region to production and manufacturing activities. In the region, there is a significant increase in truck haulage business owing to the growth seen in industrial outputs. This creates a market for truck tires that is yet to be satisfied given the few number of tire supplies in the region. Our company proposes to introduce the supply of truck tires to haulage companies in the region. The demand of tires in general is dependent on the demand in the transport industry and it responds to the number of tire supplies and the market price for tires.
Currently the company sources most of…
Harrison Jr., W., Horngren, C.T., & William, C.T. (2012). Financial accounting 9th edition. U.S.A.: Prentice Hall
Rajan, G. (2007). Marketing Management - Concepts, Cases, Chall,2/e. India Prentice-Hall Of India Pvt. Limited.
Sengupta, S. (2005). Brand Positioning: Strategies for Competitive Advantage. New York City, U.S.: McGraw-Hill Companies, Incorporated.
Woodside, A.G., Golfetto, F., & Gibbert, M. (2011). Creating and Managing Superior Customer Value. United Kingdom: Emerald Group Pub Limited.
viability of a business proposal in order to entice investors and their hard earned dollars. There are currently a number of small, medium and chain store outlets that specialize in retail sports equipment. It is the researcher's belief that competing against these institutions can be accomplished in a profitable manner if two things are concentrated on. Those two items are; 1) that the store offer sports equipment that is priced for the low-income and financially destitute individuals, and 2) that the sports equipment offered to these consumers be manufactured with social conscience and environmental safety issue foremost in mind. Many business' do not worry about such items, and there seems to be a niche for a company that does so. It is hypothesized that the business objective can be profitably attained even focusing on these two anti-business components.
Current literature provides much in the way of negative perceptions of low-income…
Biddle, I.; (2014) Cutting red and green tape: Improving efficiency or avoiding responsibility, BusiDate, Vol. 22, Issue 4, pp. 2 -- 4
Moulton, S.; Loibl, C.; Samak, A.; Michael, C.J.; (2013) Borrowing capacity and financial decisions of low-to-moderate income first-time homebuyers, Journal of Consumer Affairs, Vol. 47, Issue 3, pp. 375-403
At the same time, significant amounts of hair care and beauty products are being wasted as a result of the relative inexperience of management in dealing with such resources and products. This excessive use leads to perpetual over-ordering of such products and a continually high degree of unnecessary waste.
We firmly believe that the spa has tremendous potential for generating more revenue than it does currently. The surrounding area is affluent and the demographics of the community are conducive to much greater success of a business venture of this type provided only that its operational components are run more professionally and by individuals with more experience in this particular professional field rather than by owners whose primary authority relates to ownership and the original financial outlay for the venture.
Therefore, we very respectfully would like to recommend that the spa secure a professionally trained spa manager with previous…
Note that the organization at CardioCenter is significantly different than that of a cardiology center at an Orlando-area medical center in several key ways:
The communication between the EMT's and the EMT-focused nurse begins well before it does at the generalist hospital, saving minutes upon entry of the patient.
There is no delay for billing information or to find the appropriate physician. They have already been alerted and are on standby
There is immediate testing for key cardiac enzymes at the point where the patient is admitted -- no delay while the blood sample is sent to the central lab.
There is little time lost from the diagnosis of potential AMI to wheeling the patient into the (nearby) cath lab.
The surgeon and interventionalist are able to communicate day or night using the latest tools to generate and share high-resolution images and make diagnostic and therapeutic calls on the spot.…
Bradley, E. e. (2006). Strategies for Reducing the Door-to-Balloon Time in Acute Myocardial Infarction. NEJM, 2308-2320.
IMS. (2007). 2006 Cath Lab Report. Retrieved August 4, 2007, from IMS: http://18.104.22.168/search?q=cache:jrUx906OwpgJ:www.imvlimited.com/mid/pdf/MID/Cath%252006%2520slick%2520plus%2520TOC1.pdf+cath+lab+volume+per+year&hl=en&ct=clnk&cd=7&gl=us
Majid, J. e. (2005). PCI Time. HAMA, 294-303.
Medcath. (n.d.). Medcath. Retrieved August 4, 2007, from Medcath: www.medcath.com
Telecommuting Business Proposal
This proposal outlines the creation of a pilot telecommuting program for XYZ Accounting, an accounting firm based in Los Angeles. The pilot program will involve ten accountants who have been working full-time with the firm for at least two years. In the initial four-month test period, the chosen employees will work for two days at the office and three days at home.
Data from other firms which have adopted similar programs show that telecommuting results in higher worker productivity less absenteeism, and less employee turnover. Furthermore, companies have found that telecommuting can improve recruitment, increase organizational flexibility, boost employee morale and save on overhead expenses. This proposed four-month pilot telecommuting program is expected to generate the same results for XYZ Accounting.
Benefits of telecommuting.
By the year 2004, the Department of Labor estimates that nearly a quarter of the American workforce will use telecommuting. To date, thousands…
Greer, Jason, et al. "Using telecommuting to improve the bottom line" Strategic Finance April, 2002. Proquest Resource One. CD-ROM. UMI April, 2002.
Phelan, Sarah. "Home is where the office is" Journal of Accountancy December 2002 Proquest Resource One. CD-ROM. UMI December, 2002.
Rivera, Patricia. "Sprint PCS Employees Must Give Up Office Space to Work from Home" Knight Ridder Tribune Business News December 3, 2002 Proquest Resource One. CD-ROM. UMI December, 2002.
Business Proposal: Blog
The Need for Information
Blogs provide a ready source of information for individuals on the World Wide Web. From everything from food to gardening to home improvement, blogs provide an ordinary yet educated perspective of the individual upon various relevant subjects for the reader. Blogs are valuable because they are written in a clear, first-person voice of someone living in the 'real world' (versus a professional chef or carpenter) but with the knowledge of someone who has more experience and awareness than the average reader.
Impact of the Problem
For blogs to be consistently engaging and informative, however, even bloggers need capital. Part of the attraction of a blog versus a book or magazine is that the content is free. Bloggers can accept products for review but often this revenue is quite small. There is also a limit to how much a blogger can accept in terms…
With the widespread use of such technologies, we require greater understanding of the personal and social attributes that affect why people use computer-mediated communication (CMC) and the outcomes of CMC-related behavior." (Papacharissi & ubin, 2000)
Barriers and Issues
The most fundamental concern in the refurbishment building's networking and VoIP proposal is also the industry's most basic barriers to accomplishing the goal of networking success. In other words, instituting a highly efficient network is the easy part for our organization; the barrier is education of the end user. Far too often small business owners, apartment dwellers and coffee shop internet surfers have no problem utilizing a simple PC. The concern comes to light when that VoIP is in the process of making an international call or if the system is dropping communications because video streaming is eating up bandwidth. Incorporating and maintain VoIP is a complicated process.
VoIP is only a…
Avolio, Frederick M.. (2000). "Best Practices in Network Security -- as the Networking Landscape Changes, So Must the Policies That Govern Its Use. Don't Be Afraid of Imperfection When it Comes to Developing Those for Your Group." Network Computing. 2000: March 1.
ADSL Guide. (2009). "ADSLguide Guide." Retrieved on December 2, 2009, from http://www.adslguide.org.uk/newsarchive.asp .
BroadbandReports.com. (2009). "Tweaks: Is your PC configured for broadband?" Retrieved on December 2, 2009, from http://www.dslreports.com/tweaks .
Brown, Karen (2001). Market changes favorable for fledgling satellite broadband services. Broadband Week. Retrieved on December 2, 2009, from http://www.broadbandweek.com/news/010806/010806_news_wild.htm.
MICE would be best suited to their location and why.
The country that I choose is Bogota Colombia. Of the MICE acronym, I choose to hold conventions and Exhibitions in Bogota
Bogota is a prime destination for conventions with a string of convention centers specially established for its constant stream of arriving visitors. Well-known convention centers include the Centro Ferial de Convenciones Corferias, Centro de Convenciones y Eventos Cafam, and the Centro de Convenciones Gonzalo Jimenez de Quesada (Bogota, my city!).
The site "Bogota: convention Bureau" reports that Bogota 2015 will have a new international convention Centre, and this will be a good opportunity to enrich its MICE Market. They will also they have new international airport which benefits the business travelers making air travel easier for us to arrive there and to attend conventions there.
Bogota too is a place that will attract visitors since it is a…
Bogota, my city! Economics in Bogota
Bogota my city! Politics in Bogota http://bogotathecity8b.blogspot.com/2009/11/politics-in-bogota.html
Bogota: convention Bureau.
This report is the first of four parts when it comes to a broader proposal. The proposal is for a mobile application for smartphones and tablets that is going to be called Pocket Chef. That application will allow someone to input various foods that are in the refrigerator or pantry of a homeowner. Those base ingredients are then synthesized and analyzed. The recipes that can be crafted using those ingredients are then supplied to the user. The industry code for this application, more commonly known as the NAICS code, shall be 722330. That code is for mobile food services. Before getting into more of the particulars of this application, how it will be crafted, how it will be managed and how it will otherwise come to exist and function, there will first be a focus on the wider industry in question. The questions that will be answered include when…
Clifford, C. (2014). By 2017, the App Market Will Be a $77 Billion Industry (Infographic). [online] Entrepreneur. Available at: https://www.entrepreneur.com/article/236832 [Accessed 17 Feb. 2018].
Dogtiev (2018). App Download and Usage Statistics 2017 - Business of Apps. [online] Business of Apps. Available at: http://www.businessofapps.com/data/app-statistics/ [Accessed 17 Feb. 2018].
Eden Foods (2018). Creation & Maintenance of Purity in Food. [online] Eden Foods. Available at: https://www.edenfoods.com/recipes/ [Accessed 17 Feb. 2018].
Fingas, J. (2018). Walmart sells meal kits to challenge Amazon and Blue Apron. [online] Engadget. Available at: https://www.engadget.com/2017/12/07/walmart-sells-meal-kits/ [Accessed 17 Feb. 2018].
Lempert, P. (2018). SupermarketGuru - The App Review: GroceryHero. [online] Supermarketguru.com. Available at: http://www.supermarketguru.com/articles/the-app-review-groceryhero.html [Accessed 17 Feb. 2018].
Mignot, M. (2018). The Billion Dollar Food Delivery Wars. [online] TechCrunch. Available at:
https://techcrunch.com/2015/07/11/the-billion-dollar-food-delivery-wars/ [Accessed 17 Feb. 2018].
Personhood Nevada (2018). Mobile and Computer Food Applications. [online] Personhoodnevada.com. Available at: http://personhoodnevada.com/wp-
Food Emporium -- Business Proposal
This business proposal outlines an emerging model for food preparation. The business will be called the "Food Emporium" and will be located in the downtown Kuwait City area. The overall trend in food services is one that is learning towards health and this trend is expected to develop exponentially as more and more consumers become more health conscious and discover the advantages of living healthier lifestyles. The model consists of some combination or blend of a coffee shop, a cooking school, and retail shop mixed into one spread across two floors. Customers can partake in any of the activities within the store; however it is recommended that they enjoy all three simultaneously to receive the full experience that the location has to offer.
The layout is carefully designed to ensure that the most effective use of space is maintained. On the top floor…
Finding a Solution to Our Camera Failure Problems at Images Studio
Images Studio is a full service photography studio offering multiple photography services. For more than 15 years, Images Studio has been capturing life's memorable moments. Our creativity, knowledge and caring, professional service provide our clients with images of the highest quality. Our clientele choose Images Studio because they can be assured we deliver on our promises of exceptional quality and service.
hile we specialize in elegant wedding photography, we also photograph family portraits, children, senior portraits, special events, executive portraiture, sports, glamour shots, high-definition (HD) video services, commercial and aerial photography. Images Studio offers both in-studio and on-location services.
Since expanding our mix of photographic services in 2007, our revenues have grown steadily with the demand for our additional services. e have accommodated this additional demand by adding personnel and equipment. By hiring two additional full-time photographers…
Affordable 2/3" HD cameras hit the studio. (n.d.). Retrieved October 22, 2011 from: http://www.hdcameraguide.com/guide/hi-def_spotlight/23q-hd-cameras
Current, T. (2009, Sept.27). The new H4D-60 from Hasselblad. Retrieved October 22, 2011 from: http://currentphotographer.com/the-new-h4d-60-from-hasselblad/
Financing photography equipment. (2008). WB Financial. Retrieved October 22, 2011 from: http://www.equipmentleasingspecialists.com/photography-equipment-financing.php
Stephen. (2010, July 11). Hasselblad H4D review. Retrieved October 22, 2011 from: http://bayimages.net/blog/reviews/hasselblad-h4d/
Should the company be successful with our product, we can expect to gain an even larger deal size than this chain's current need for 400 pounds of coffee a month during the colder months
October-March) and 300 pounds during the warmer months (April-September).
Immediate Profitability: At the reduced wholesale rate of $3.00 per pound, Lighthouse Roasters will still generate a profit of.25 cents per pound from the Peter's Doughnuts account. With the minimum order of 300 pounds per month for six months, this proposal generates a $450 profit for Lighthouse Roasters.
Long-Term Prospects: Lighthouse Roasters should reevaluate its pricing when the six-month contract expires. At this time, Peter's Doughnuts will enter its busier season and may be less price sensitive. Also, we anticipate that our excellent product will increase the overall business of Peter's Doughnuts and that it then be willing to pay higher prices for…
In that egad, convenience, poximity to thei wok place and speed of pepaation sevices ae the most citical elements fo the success of the ventue with this custome demogaphic. By the same token, these customes ae less likely to be eached by online apps o Twitte and moe likely to espond to the mee poximity of the sevice van to thei places of business and physical outes leaving thei offices and businesses.
Opeational Incopoation of Demogaphic Chaacteistics
Just as poximity of sevice is citical to the success of the ventue to univesity students on campus, it is also cucial to the success of the ventue with woking non-student pofessionals employed in businesses within the immediate vicinity of the USC campus. Moeove, because the individuals in this custome demogaphic will pobably pefe to avoid having to actually ente the USC campus to patonize the sevice van, it would be advisable to…
references and they would tremendously appreciate the opportunity of accessible and convenient international cuisine.
Operational Incorporation of Demographic Characteristics
Since preparation of a wide range of authentic high-quality international cuisine could be problematic, especially if it sought to provide multiple different ethnic dishes, it would be advisable to select one or two of the most common and recognizable menu items likely to be appreciated by international customers rather than attempt to maintain to broad a menu at the expense of quality. Training of food preparation personnel would be crucial in this regard because it is anticipated that international customers will not try the fare more than once if it is unsatisfactory.
The principal marketing approach would be to employ outside professional services to translate marketing messages and to disseminate them through the same digital media as the main marketing initiatives. However, it would also be advisable to publish print advertisements of international cuisine specialties in conjunction with discount coupons in the local print media (i.e. foreign language newspapers) typically relied upon by many foreign students and available in the homes of those students who live at home within first-generation immigrant families in the community.
Directly approach wealthy individuals in Kansas City and solicit direct gifts or memorial gifts.
In addition, there are some well-known Kansas City philanthropists, as well as new members of the Fortune 1000, who will be identified by PKC Associates and invited to help establish the endowment.
The benefits of becoming a founder of or significant contributor to the Friends of Shuttlecocks' endowment will be explained to the potential donors. These include:
Naming opportunities. They may be named for donors, loved ones, favorite faculty or staff.
Fulfillment of mission. One of the most important reasons a donor establishes a planned gift.
Permanence. Endowments allow permanent support for future longevity of the charity.
Challenge. Endowment minimums offer an attractive challenge to those who understand the value of such thresholds.
Participation. Families, friends, and associates may contribute to a fund in honor of an individual.
Living Memorial. The idea of supporting functioning programs…
Addressing Association Challenges With Internet-based Solutions. (2000) Association Management, September 1. Retrieved 2 December 2004 from www.highbeam.com.
Rosenberg, Bridget. (2001) Endowments.(charities need to market benefits of long-term giving) the Non-profit Times, January 1. Retrieved 2 December 2004 from www.highbeam.com.
The system can also detect activities that are below the standards of the organization because they are automated. This ensures that activities that affect organizational performance, for example, employee performance are corrected in time before great losses are incurred. Most importantly, an upgraded computer system is necessarily for the managerial team to access information on time.
This implies that the management knows of every change that occurs and can keep track of the organization's position amongst its competitors, therefore, doing everything in their position to maintain the position or raise the organization's position in the bar. The process of ensuring the upgraded computer system is in place requires collaboration from all the employees of the organization to ensure its success. This implies that responsibilities should be delegated following a bottom up approach. The management should also be well represented to the employees enhancing a fast decision making process. Feedback should…
Miller, K. (2012). Organizational communication approaches and processes. New York: Cengage.
Parsons, June Jamrich, & Oja, D. (2012). New Perspectives on Computer Concepts 2013. Kansas: Course Technology Ptr.
The American economy is undergoing fundamental change. Due primarily to globalization, industries continue to innovate and change. In particular, the rise of the information age has altered the manner in which business is conducted. Technology has now become an integral aspect of all business operations. In many industries however, technology has had very little impact on the fundamental operations of the business. It is these businesses that are unlikely to undergo fundamental change that are particularly appealing to me. For one, these businesses are relatively stable over the long-term. Earnings, profits, and revenues may increase or decrease over subsequent periods. The underlying business however will remain intact. As such, the business that I will own will be a fitness center.
A fitness center is relatively stable in its value proposition to society. More than one billion adults worldwide are overweight. In the United States alone obesity is responsible…
1) Lee, IMin ( July 2012). "Effect of physical inactivity on major non-communicable diseases worldwide: an analysis of burden of disease and life expectancy." The Lancet.
2) Morris J.N., Margaret D. Crawford Coronary Heart Disease and Physical Activity of Work British Medical Journal 1958; 2 pages1475 -- 1486
3) Reamy, Walker BV (April 2009). "Diets for cardiovascular disease prevention: what is the evidence?." Am Fam Physician 79-569 -- 578.
Walt Disney is the largest entertainment company in the industry all over the world. Throughout the years the company ahs become a leader in the source of entertainment.an in-depth look at the company's financial processes [provides an insight of how the company became known, respected and loved by many people all over the world. Disney is a familiar household name due to the its lasting impact not only in American society but all over the world .from 1920's Walt-Disney has left an impact to people throughout the world for its entertainment which includes films, theme parks as well as resorts (Disney, 2013). Being a leading entertainment company in the world is an indication that the financial performance of Walt Disney has been secure since its inception. Everyone in the world enjoys entertainment and Walt Disney has natured and organization that provides entertainment to people just as…
Disney. (2013). Business and Ethics Standards. Retrieved September 25, 2013 from http://thewaltdisneycompany.com/about-disney/business-ethics
Disney. (2013). Code of Business Conduct and Ethics for Directors. Retrieved September 25, 2013 from http://thewaltdisneycompany.com/content/code-business-conduct-and-ethics-directors
The Walt Disney Company. (2010).Standards of Business Conduct. Retrieved September 25, 2013 from http://corporate.disney.go.com/corporate/conduct_standards2
Proposal for esearch to Assess How Optimum May Improve their Market Position
Background to the Firm
In a dynamic commercial environment it is necessary for firms to continually look for ways in which to improve, the aim of this paper is to look at Optimum, and outline an approach for research which will help the firm to identify the way in which it may improve performance and remain competitive. To undertake this, the first stage is to look at the firm and assess its products, current position and nay problems or challenges it faces. Using the problems or challenges an area of research may be identified, with the creation of a purpose statement and assessment of the way research may take place to resolve or minimize those problems.
Background to the Firm
Optimum is a firm operating in the New York tri state area,…
Cablevision, (2012), 10k, [online] http://www.cablevision.com/investor/sec.jsp accessed 16th Aug 2013
Optimum, (2013), Home Page, [online] www.optimum.com accessed 16th Aug 2013
The triangle company is a leading E-commerce company that provides an online access of their products such as computers and computer accessories across the world. Due to the recent trends in technological changes there is needof the company to diversify their product and probably bring new products in the market that can meet the needs not fully provided by the products that they already have.
This paper will look at a new product that will meet the needs in the market, the pain points that the customers feel and the solution that the new product will offer to the needs of the customers. It will also look at the market that is being targeted in terms of size and the potential to grow. The major competitors of the product that is set for launching and the marketing strategies to be used to introduce the product in market will…
Business Dictionary (2012).marketing Mix. Retrieved October 11, 2012 from http://www.businessdictionary.com/definition/marketing-mix.html
Evaluation of Alternatives
Document management is an important issue that organizations are not putting great emphasis on these days. With the growing inevitable need for globalization, where large amounts of data and documents have to be handled, there is an increasing need for document handling and management. The documents may include product or business plans, meetings or brainstorming sessions, etc., but these papers lose their value if not handled carefully, especially in the growing companies (osoff, 2011). However, document reproduction has its own significance since it is an important stage in the preparation, designing, engineering, referencing, and administering of the papers within an organization. The most commonly used methods of document reproduction are photocopying, electrographic copying, electronic copying, thermo-copying and diazo copying.
The organization under consideration for the purpose of this paper does not have any document reproduction system employed within its premises. Various document reproductions are required…
Cheng, H.G. & Philiips, M.R. (2014). Secondary analysis of existing data: Opportunities and implementation. Shanghai Archives of Psychiatry, 26. Retrieved from http://www.ncbi.nlm.nih.gov/pmc/articles/PMC4311114/pdf/sap-26-06-371.pdf
Driscoll, D.L. (2011). Introduction to primary research: Observations, surveys and interviews. Writing Spaces: Readings on Writing, 2. Retrieved from http://www.parlorpress.com/pdf/driscoll -- introduction-to-primary-research.pdf
Rosoff, M. (2011, June 17). Where's that darn file? Why document management matters. Business Insider. Retrieved from http://www.businessinsider.com/wheres-that-darn-file - why-document-management-matters-2011-6
Rouse, M. (2010, May). Laser printer. Whatis. Retrieved from http://whatis.techtarget.com/definition/laser-printer
We have decided to take this option for several reasons. Firstly, the size of our restaurant will be able to entertain almost 500 people and with such a large space we need a huge market to fill it up. Secondly, Americans of all age-groups dine-out regularly (almost 4 times every week, according to last year's statistics.) thirdly and lastly, this figure is only going to increase with time.
Contending against both "informal-dining-steakhouses" and "family-steak-restaurants," we will be offering these benefits: (1) Low pricing for complete buffets, (2) customers will not be giving tips since the restaurant will be self-service, (3) giving speedy service to all customers at all times, (4) offering variety in meals all the way through the week and (5) diners can watch their favorite sports during their meals.
The sales annual projections for the next 3 years are summed up below in table 3 below.…
Hensley, S. And Donohue, M. (2009). Restaurant Industry Expected to Post Modest Sales Growth in 2009 as it copes with the Weakest Economy in Decades. National Restaurant Association. Accessed from: http://www.restaurant.org/pressroom/print/index.cfm?ID=1725
Bryson, J. (1995). Strategic Planning for Public and Non-Profit Organizations; Jossey-Bass: San Francisco,; 137.
Daniels, J. And Radebaugh, L. (1998) International Business: Environments and Operations, 8th edn. Addison-Wesley: Reading, MA.
Davis, S. (1984). Managing Corporate Culture. Cambridge MA: Ballinger.
This introduces another theoretical and practical difference between business proposals and formal research, and that is the evaluation of their results. Typically business proposals have specific revenue and cost objectives associated with them, yet lack the precision of results that formal research has. Business proposals' variability is not as easily quantified and measured, and therefore potentially overcome as the more planned approach of formal research. Formal research methodologies can take into account potential sampling errors, respondent biases and also control for specific errors in completing the study. The finite and highly measured result of formal research is in contrast to the business proposal's multitudinous effects on people and groups in the company it is meant for. Formal research also can be longitudinal or focused on comparing the implications of a given research methodology over time, with no specific payback except for the creation of knowledge. For business proposals it is…
Jeffrey Jablonski (1999). Teaching the complexity of business proposals. Business Communication Quarterly, 62(3), 108-111. Retrieved January 6, 2009, from ABI/INFORM Global database. (Document ID: 44309653)
Judd, Larry R. (1990). Importance and Use of Formal Research and Evaluation. Public Relations Review, 16(4), 17. Retrieved January 7, 2009, from ABI/INFORM Global database. (Document ID: 9051599).
Luuk Lagerwerf, Ellis Bossers. (2002). Assessing business proposals: Genre conventions and audience response in document design. The Journal of Business Communication, 39(4), 437-460. Retrieved January 7, 2009, from ABI/INFORM Global database. (Document ID: 238607751).
It is projected that at least 10% of the individuals receiving the survey will respond.
There are a variety of reasons for using qualitative methods in a study such as this one. Even though there are drawbacks to the qualitative method including (but not limited to) the fact that respondents are not known and could be lying, the responses are very subjective, and the questions themselves are quantitative in nature, it is still deemed that the expense and time necessary to employ other methods would be to exorbiant in nature.
It is also determined that there are a number of others studies currently available that can provide data that shows the effectiveness of direct mail advertising, therefore, the focus would be on the sports magazine aspect rather than direct mail per se. Qualitative methods are therefore deemed the most appropriate for this study.
De Chematony, L.; Cottam, S.; (2009)…
De Chematony, L.; Cottam, S.; (2009) Interacting contributions of different departments to brand success, Journal of Business Research, Vol. 62, Iss. 3, pg. 297
Payne, a.; Storbacka, K.; Frow, P.; Knox, S.; (2009) Co-creating brands: Diagnosing and designing the relationship experience, Journal of Business Research, Vol. 62, Iss. 3, pg. 379
Roderick, J.B.; Whittome, J.R.M.; Brush, G.J.; (2009) Investigating the service brand: A customer value perspective, Journal of Business Research, Vol. 62, Iss.3, pg. 345
Teddington; (2008) the innovative media offerings for a man's world, Campaign, Oct 10, 2008, pg. 17
UltiPro is an industry leader in HCM, delivering more out-of-the-box functionality than any other provider. UltiPro's continuous H and talent management functionality includes recruitment, onboarding, payroll, worker and manager self-service, benefits administration, compensation management, performance management and reviews, succession management, talent retention tools, time and attendance, workforce scheduling, rich reporting and analytical decision-making tools, and more. UltiPro's Web portal can serve as a company's communications center and the fundamental gateway for business activities because it conveys functionality for everyone in the company, from H and financial departments as well as executives, staff managers, and individual staff. With the UltiPro portal, H/payroll staff, managers, and administrators can complete daily worker administration tasks, administer benefits, manage staff, and access reporting in real-time, all from one central location. Managers and executives can access frequently requested reports and analyze workforce statistics and trends on-demand. Employees can access pay and benefits information, get questions answered,…
Over the Moon Toys: A Business Proposal
The following pages contain a financial overview and qualitative description of a proposed retail venture. A need for an independent toy store located within the confines of the municipality has been identified, with a growing number of consumers seeking alternatives to the "big-box" retailers and lower-quality merchandise. The project description provides greater detail regarding the focus of Over the Moon Toys, the proposed business, including the impetus for the creation of this business, market and sales expectations based on a qualitative analysis of the local consumer base, and a discussion of the physical location within the community that might best serve this community and the proposed business. Following this project description, a work schedule breakdown and related financial details and estimates of the project are provided. A series of relatively simple yet highly interconnected and dependent tasks will lead to the…
A useful recommendation in this sense is represented by the contracting of a local law firm to ease the company's penetration into the region and to help us understand and overcome the initial barriers. But aside from understanding and complying with the regulations, it is also essential to understand and comply with the cultural features.
India is one of the oldest and most impressive global cultures. And its culture has also impacted the means in which business is conducted. One specific means is represented by the language barriers which are raised. And not only that the representatives of the two countries would speak different languages, it is highly possible that the representatives of India speak different languages among themselves. This is because the states of India have different official languages, and some states even have more than one official language (Kwintessential).
In terms of actual relationships between the Indians, these…
Khanna, P., Mohan, C.R., 2006, Getting India right, Policy Review, No. 135, Questia http://www.questia.com
2011, Business laws and regulations in India, Amritt, http://www.amritt.com/business-laws-regulations-in-india.html last accessed on March 25, 2011
2011, the world factbook -- India, Central Intelligence Agency, https://www.cia.gov/library/publications/the-world-factbook/geos/in.html last accessed on March 25, 2011
India -- language, culture, customs and etiquette, Kwintessential, http://www.kwintessential.co.uk/resources/global-etiquette/india-country-profile.html last accessed on March 25, 2011
In essence, the likelihood of profitability is a longer-term gamble with Acme Consulting than it would be with the Interstate Travel Center, but the upfront risk is lessened by the experience, lower startup costs, and more diverse sources of startup funding that Acme Consulting plans to employ. These are the reasons that the risks associated with this firm are medium instead of high, and the discount rate should reflect this median level of risk. The rate of payoff in the discount rate should also, of course, reflect the amount of time projected to be necessary for true profitability to be achieved (as explicitly outlined in the business plan), as well as the increased level of competition that the company will face in the Silicon Valley (or would have faced in the mid to late nineties).
Silvera and Sons
The most sound investment opportunity provided in these three business plans --…
personal income tax policy become one of the primary issues in the 2012 Presidential election campaigns from both parties. Obama has publically stated that he wishes for the Bush tax cuts, which substantially advantage the top one percent of income earners, to expire. However, he wishes to retain tax savings for the middle class. Mitt Romney on the other hand has stated that he would like to extend the Bush tax cuts, accelerate them even, and further reduce rates that individuals pay to United States as part of his plan to stimulate the economy. This analysis will consider both sides of this contentious issue and make recommendations to the Obama campaign as to how best to market their position on personal income tax policy.
Both candidates offer the American electorate only general outlines of their major tax proposals. Obama campaign touches on broad concepts such as raising tax rates on…
Business Plan for the Spanish Language Learning Academy
This business plan describes the Spanish Language Learning Academy that I propose to establish in my city. There are no other independent Spanish Language learning schools in the city, so competition is not a problem. The Academy will offer independent courses for private classes as well as classes to schools.
The Spanish Language Learning Academy will offer a variety of classes and one-on-one sessions to students, young and old, seeking to learn or deepen their knowledge of Spanish. The Academy will hire Spanish-speaking teachers (they must be fluent in speaking and in writing Spanish) who are willing to commit to a one-year contract with the Academy. They will then be contracted to fill teaching positions as they become available. The Academy will host sessions in its building which is owned by the proprietor of the business and it will also…
The Apple iWatch is centered in the smartwatch market. The market structure in which the product lies is oligopoly. Oligopoly refers to a market structure that is dominated by a few sellers. This is because the smartwatches are products which are produced by a few large companies, and every contribution of every company is considered substantial enough to be significant in the market. In addition, the companies in the market are cautiously aware of how rival companies react to change and particularly in association to price. This particular market structure is distinctive in the sense that the company's pricing as well as output decisions will also integrate the perceived or anticipated reactions of the competitors. For instance, in this case, the pricing and output decisions of iWatch will consider the anticipated reactions of other company products such as the Sony Smartwatch (Salvatore, 2015).
Elasticity of the product…
Apple Website. (2015). Watch. Retrieved 12 June 2015 from: http://store.apple.com/us/watch
Bureau of Economic Analysis. (2015). Gross Domestic Product (GDP) Graph. United States Department of Commerce. Retrieved 26 June from: http://www.bea.gov/newsreleases/national/gdp/gdp_glance.htm
Fedgazette. (2009). How have current credit conditions affected your business, community or industry? Federal Reserve Bank of Minneapolis. Retrieved 26 June from: https://www.minneapolisfed.org/publications/fedgazette/how-have-current-credit-conditions-affected-your-business-community-or-industry
Mudida, R. (2003). Modern Economics. Nairobi: Focus Books Publishers.
However, while the majority of goods will see an increase in demand when prices decrease, the rate at which demand changes of will vary, and some products may see a faster increase than others (Baye, 2007). Additionally, in a few cases a decreasing price may undermine the value of the product, and may result in a decrease in sales, this is known as a Giffen good (Baye, 2007).
lasticity is a way of measuring the impact that a change in price will have on the demand for a product, and the revenues which are generated. If Will wants to maximize revenues, he can use the concept of elasticity in order to determine how prices for both the out of copyright and new books should be price.
The calculation of elasticity is relatively simple, if there is some historical data available indicating sales following a price change. lasticity can be calculated…
Elasticity is a way of measuring the impact that a change in price will have on the demand for a product, and the revenues which are generated. If Will wants to maximize revenues, he can use the concept of elasticity in order to determine how prices for both the out of copyright and new books should be price.
The calculation of elasticity is relatively simple, if there is some historical data available indicating sales following a price change. Elasticity can be calculated by dividing the percentage change in the demand by the percentage change in the price (Baye, 2007). For example, if there is a 50% decrease in demand following a 50% increase in price the calculation will be -50/50 = -1. In elasticity calculations is it is usual to drop the negative indicator (Baye, 2007). This means that for every 1% increase in price there will be 1% decrease in demand, and conversely for every 1% decrease in price there will be a 1% increase in demand. If this is applied to the sale of movies where he found that when prices decreased from $80 to $20 sales increased by 600% a sample plasticity calculation can be undertaken. In this case plasticity is calculated by dividing 600 by -75, which gives an elasticity of -8, or 8 because the minus indicator is dropped. This means that it was possible to calculate the change in prices, and that for every 1% decrease in prices there would be an 8% increase in sales. Where the increase in demand is greater proportionately than the decrease in price, there will be an overall increase in revenue, where the elasticity is less than one the proportional change in demand will be less than proportional change in the price.
With the case of the films, it was clear that the company was better decreasing prices in order to increase sales. However, the digitized books are a different matter, they are different product, and at the current time they are benefiting from the competitive advantage of diversification, as the technology is patented and Will does not believe that it can
One tactic which has made the John Doe group unique in the industry is its recognition of the importance of community in the viability of individual enterprises. Its damaged relationship with the communities in which it has sought to operate can be rectified by aspects of its model which are already in place. Though the company operates thousands of funeral service establishments from a centralized point of authority, its acquisition strategy incorporates the families who have owned and operated the newly purchased assets into the business plan. As a result, John Doe's holdings are hybrid entities, armed with the resources of a large parent company but endowed with the close community relationship of an independent business. Taking advantage of this model should be central to the company's overall reversal of its negative public image. This will demand that the new core of central leadership make an effort to increase…
Thus, the price will be:
(220*P)-(220*25.57) - $2,250 = 220P -- 7875.4 = $35.7, so the price for the one-hour session will be $360. Given that the expected demand is 240, the income statement will be as follows:
less variable costs
less Fixed Costs
Income Before taxes
The CMS website's search function is non-functional, so there does not appear to be any place to find out the reimbursement rate for this type of service. This is ok, because reimbursement rates will differ depending on the payer -- private insurers may have different rates anyway. The biggest issue is actually going to be with cash flow. All types of payers can be notoriously slow with their payments. It can take 60 or even 90 days sometimes to collect on billings, which will have an effect…
But how this will lower the costs is not specified; for example will it reduce the labor bills, will it reduce energy use, will it increase overall efficiency so the overhead per unit is reduced. It may also be argued that the investment may also have the potential to increase costs if there is a need to borrow funds far the investment needed, a cost benefit analysis may have been useful (Nellis and Parker, 2006). If the streamlining or equipment is for new products this could be risky.
The suggested strategy to alter the existing equipment, so there is increased value, reducing the potential for the buyers to default and cause a repossession is a good strategy, if this is possible. However the way this may be achieved is not specified, and without knowledge of the market structure it is difficult to assess if this is persuasive strategy. If it…
There is a good mix of strategies recommended; dealing with both pricing an non-pricing approaches. Expansion into new markets and increasing differentiation through innovation may help t create long-term benefits and supports existing accepted strategies, such as those by Ansoff and competitive advantage as identified by Porter (Mintzberg et al. 2008). This will not only aid with increased sales, but reduce the potential for repossession.
Pricing strategies to reduce the price and stimulate more demand, which may be supprted if costs
This is further based on the following assumptions:
1. The company will charge $150 per hour for each client.
2. The company expects to spend at least 80 hours a year with each client.
3. The company expect to see at least 30 clients per year, which will generate a revenue of $150 x 30 x 80 = $360,000. For the purpose of this computation, this will be regarded as the selling price.
4. The company expects its yearly fixed costs to be $526,000. This fixed cost consists of the cost of staff remuneration, utility bills and advertising.
5. The company expects its variable costs to be about $344,000 a year, comprising of the cost of equipment servicing and maintenance, legal costs, and so on.
Given the above assumption, the company's yearly break-even point can be computed as follows:
The implication of the above computation is that LNS must service…
Graham J.R., Smart S.B., & Megginson W.L. (2010): Corporate Finance -- Linking
Theory to What Companies Do. Mason, OH: South-Western Cengage Learning.
Hubbard R.G., O'Brien a.P. (2009): Macroeconomics. Upper Saddle River, NJ: Prentice-
The office and administrative expenses would remain constant even to that point, as would the insurance expense.
Exhibit B: Cash Flow Statement, Year Two
At this point, the business is earning a healthy return and Mr. Ahn is receiving will be able to bring in a reasonable salary. The nature of the business may well change at this point. At the maximum revenue of $144,000 per year the pretax profit would be $63,600. As a result, it is likely that a clinic will be formed with other practitioners in order to minimize expenses and increase profitability.
e did not include taxes in our cash flow examples because the company is going to be set up as a sole proprietorship. This means that the income from the company will be rolled into the income for Mr. Ahn, as well as his liabilities. Mr. Ahn's personal expenses are therefore not included in…
No author (2007). Traditional Chinese Medicine. Alternative Medicine Foundation. Retrieved December 18, 2008 at http://www.amfoundation.org/tcm.htm
No author (2005). Regulation of TCM in the United States. Medscape Today. Retrieved December 18, 2008 at http://www.medscape.com/viewarticle/511877_7
No author (2008). HIV / AIDS, the U.S.-China Partnership for Public Health at Work, and Traditional Chinese Medicine in the U.S. Fact Sheet. U.S. Department of Health and Human Services. Retrieved December 18, 2008 at http://www.hhs.gov/news/facts/chinahiv.html
Census information from U.S. Census Bureau. Retrieved December 18, 2008 at http://factfinder.census.gov/home/saff/main.html?_lang=en
Business Manager 0668
Tools for customers
E-commerce payment solutions
Search Engine Optimization
Strategies for improvement
Search Engine Optimization and webpage rankings
Global business diversity
Customer elationship Management
Website integration of tools
Discuss how you will facilitate customer payment using e-commerce solutions (e.g., how the transaction will take place, including the tools customers will use).
The customer transactions and payments are one of the important elements of e-commerce strategy. The businesses are required to offer a secure and trust worthy system for their client to manage the financial transactions. There are different transactions handling methods used by the e-commerce-based organizations. These payment methods should be aligned with the overall business transaction handling process as well as appropriate selection of tools and e-payment solutions.
The transactions of products produced under the label of Sunny Day salon are mainly related…
Buttle, F. (2012). Customer relationship management.USA: Routledge.
Kent, P. (2012). Search engine optimization for dummies. USA: John Wiley & Sons Inc.
Kim, C., Tao, W., Shin, N., & Kim, K.S. (2010). An empirical study of customers' perceptions of security and trust in e-payment systems. Electronic Commerce Research and Applications, 9(1), 84-95.
Ojeda-Zapata, J. (2011). iPad Means Business: How Apple's Tablet Computer is Changing the Work World. USA: Happy About.
Inventory Management Strategy. In his book, Streetwise Project Management, Dobson (2003) advocates the use of a just-in-time inventory management strategy to keep inventories low and manufacturing process more productive. This approach, though, will require close coordination with a Brazilian supplier, warehousing operations, planners and forecasters, and transportation directors throughout the inventory management process. In this regard, Epps (1995) advises, that such an approach requires the efficient transportation of materials from outside vendors directly to the work-in-process area, where the required value added processes of the manufacturing operations take place, which is followed by the shipping of the finished products to the customer within a reasonable timeframe. This inventory management strategy can save manufacturers the costs of inspection, stocking, material handling, inventory tracking, carrying the inventory, and the dangers that are typically related to damage to parts and their tendency to become obsolete over time (Epps).
The just-in-time inventory management strategy…
Bolten, E.F. (1997). Managing time and space in the modern warehouse with ready-to-use forms, checklist & documentation. New York: AMACOM.
Boyson, S., Harrington, L.H. & Corsi, T.M. (2004). In real time: Managing the new supply chain. Westport, CT: Praeger.
Brazil. (2009). U.S. government: CIA world factbook. [Online.] Available: https://www.cia.
Other measures can include sanctions against foreign companies that are engaged in bribery. This many motivate the governments of those countries to take stronger measures towards eliminating bribery.
3) There are a couple of reasons I think Starbucks has been so concerned about its corporate social responsibility. One is that it helps cultivate a positive image of the company, which can help to both attract and retain customers. Another reason is that the company comes from a culture in the Pacific Northwest where philanthropy and social responsibility is more accepted in business. This cultural difference may have impacted the overall philosophy of Starbucks with regards to this issue. Also, Starbucks is a high-profile company. They open themselves up to significant negative publicity if they engage in social irresponsible acts. Maintaining a high level of corporate social responsibility is therefore a defense against potentially damaging criticism.
Starbucks' various relationships are generally…
The treatment of the undocumented workers has legal and economic implications, but is only an issue in the political arena.
Companies that hire illegal immigrants are being socially responsible. The argument that illegals suppress wages is not based on sound evidence - the jobs illegals do would otherwise be unfilled. If anything, hiring illegals is socially responsible because it gives those people an opportunity to better themselves, something they otherwise would not have had. The notion is especially absurd given that 99% of Americans received this same opportunity at some point in their own family's history. Furthermore, mankind has an obligation to look out for our fellow man. This duty transcends any sense of duty to a state or that state's rule of law.
The only small issue with regards to illegal immigrants is that with regard to legal immigrants, those who play by the rules, sometimes to their detriment.…
Carroll, Archie B. (1991). The pyramid of corporate social responsibility. Business Horizons. Retrieved October 24, 2008 at http://findarticles.com/p/articles/mi_m1038/is_n4_v34/ai_11000639
0 applications. The survey also attempts to define the eturn on Investment from investing in social networking applications, and derives a figure of $1.9M by 2013, corroborating a figure from Forrester esearch.
Completing any research project designed to capture business-to-business (B2B) market data takes an approach to isolating respondents within each organization that have a role in evaluating the technology being studied. The survey methodology concentrates on the role of it staff in evaluating social media applications. It would have been more effective if the researchers had also concentrated on the line-of-business managers and those responsible for the performance of business units who could make use of social networking applications as well. The integration aspects of Enterprise 2.0, as the coordination point for legacy systems, are what the it staff most concentrated on. To make this a more effective study, the unmet needs of the line-of-business users also need…
Ashley Jones (2008, September). Studies Suggest That Enterprise Social Media Will Change the Face of Business. EContent, 31(7), 14-15. Retrieved October 11, 2008, from ABI/INFORM Global database. (Document ID: 1556481791).
http://www.econtentmag.com/Articles/News/News-Feature/Studies-Suggest-That-Enterprise-Social-Media-Will -- Change-the-Face-of-Business-50353.htm
Link to press release from Trampoline Systems:
Both the government and the company failed to ensure that employees suffer as least as possible for the company's difficulties. This means that ethical responsibilities towards employees were not put into practice. Although Carroll rates ethical responsibilities on the third line of the CS pyramid, it is not appropriate to rate economic, legal, ethical, and philanthropic responsibilities with different importance. Each of them should be treated with the same importance, developing a strategy that manages to address each type of responsibility. Carroll's view on CS, mainly referring to the pyramid he developed, is considered by some as a limited approach (Visser, 2005).
3. In the MG over case, it is obvious that the government was surpassed by the situation and by the private players involved in this business. The government was unable to help the company maintain its activity and most of its employees, and this was admitted by the…
1. Carroll, a. (1991). The Pyramid of Corporate Social Responsibility: Toward the Moral Management of Organizational Stakeholders. Business Horizons. Retrieved February 10, 2010 from http://www-rohan.sdsu.edu/faculty/dunnweb/rprnts.pyramidofcsr.pdf .
2. Visser, W. (2005). Revisiting Carroll's CSR Pyramid. The University of Nottingham. Retrieved February 10, 2010 from http://www.waynevisser.com/chapter_wvisser_africa_csr_pyramid.pdf.
3. Pichet, E. (2008). Enlightened Shareholder Theory: whose interests should be served by the supporters of Corporate Governance? BEM -- Bordeaux Management School. Retrieved February 10, 2010 from http://papers.ssrn.com/sol3/papers.cfm?abstract_id=1262879 .
4. Smith, J. (2003). The Shareholders vs. Stakeholders Debate. MIT Sloan Management Review. Retrieved February 10, 2010 from http://sloanreview.mit.edu/the-magazine/articles/2003/summer/44411/the-shareholders-vs.-stakeholders-debate/ .
Business Plan Proposal:
The Ducks Poker Room
Business Plan Proposal: The Ducks Poker Room
Executive Summary/Company Description
The Ducks Poker Room will be a new for-profit gaming club primarily hosting players of versions of the card game known as "Poker." The Ducks Poker Room will also offer alternate games, including but not limited to promotions for prize pools involving tickets to college basketball and football games. Finally, The Ducks Poker Room will host patrons who are not playing poker.
Business Plan Objectives
Provide exceptional facilities, equipment, service, staff and merchandise that create a highly positive impression on our core customers;
Consistent entertainment atmosphere and product quality;
Capitalize on excellent location opportunity;
d. Launch the venue with a highly publicized grand opening event in the spring of Year 1;
e. Maintain tight control of costs, operations, and cash flow through diligent management and automated computer control;
f. Maintain food costs below…
Research into the legalization of marijuana will seek to determine what people's views on the issue are. The population is going to be the entire United States, as we are seeking to determine national views about the issue. The sampling will be done at random, using databases of phone numbers and computer-generated dialing. The operators will only know of and gather non-personal information such as age bracket, gender and state of residence. The major downside to this form of sampling is that many younger people will not be sampled because they often do not have landlines.
Random sampling is the "purest form" of probability sampling in that it is free from researcher bias and is more likely to accurately reflect the total population as a result (StatPac, 2012). Landline ownership is a reasonable proxy for the total population, with the caveat noted above. However, other sampling methods are…
StatPac. (2012). Survey sampling methods. StatPac. Retrieved November 25, 2012 from http://www.statpac.com/surveys/sampling.htm
Statistics.com. (2012). Glossary of statistical terms: sampling frame. Institute for Statistics Education. Retrieved November 25, 2012 from http://www.statistics.com/index.php?page=glossary&term_id=851
CRS. (2012). Sample size calculator. Creative Research Systems. Retrieved November 25, 2012 from http://www.surveysystem.com/sscalc.htm
Business Plan: Classic Clothes
Classic Clothes is a non-profit community service organization that services the public by providing free clothing and household products to women and children and distributing them through various agencies and programs that target these populations throughout London. Our services include providing coats, gloves, and business attire for women entering the workforce, school supplies, and basic household items for women and children at, or just-below the poverty line, or those identified as "at risk." Classic Clothes receives support from charities in the surrounding area and corporate sponsorships. Classic Clothes also solicits local organizations for donations, especially organizations that are in the clothing industry, business attire, and organizations that supply general household items.
According to statistics 25% of women in the UK live in poverty; 22% of women have persistently low income (osenblatt & ake, 2003). Single mothers and women are most at risk for poverty, requiring the…
"Care costs make 44% of women quit work." London Evening Standard. Retrieved August 8,
Nichols, Tim. (2011 May). CPAG Press Release: Child Poverty. Child Poverty Action Group.
Retrieved August 8, 2011:
The pupose of this poposal is to help tain individuals in Micosoft Office pogams, to then allow them to, in tun, tain othe individuals in thei company. The necessity of using Micosoft Office pogams in ode to make one's business a success is cucial. Micosoft Office has become the standad poduct used by businesses as fa as compute concepts ae concened. Thus, individuals in the office will need to know how to use and utilize Micosoft Office in ode to succeed. Thus, taining these individuals to then, in tun, tain othes will povide a significant basis to get this poject stated.
Ou company has come into existence in ode to tain executives in Micosoft Office techniques. The pupose of ou company is to povide taining to individuals in the company who will, in tun, tain othes. Theefoe, we will also be able to come and update taining,…
references, as well as being able to meet necessary deadlines. They will also have to be familiar with how to train others.
Overall, we expect to advertise our goals and to also accept referrals. This will assist us with finding the businesses that would like to undergo our training program.
"Rainmaking" by partners for example, is not measurable over regular short-term intervals and it takes place substantially off-premises and during non-traditional business hours.
What kinds of rules and procedures do you think the department managers will come up with? Which departments will be more formalized? Why?
Manufacturing departments should be more formalized than research and development departments. Manufacturing managers may allow a certain amount of flexibility or choice of hours, but with sufficient structure to ensure that staffing needs are met in full at all times. To the extent that manufacturing output is quantifiable and that output corresponds to the productivity of individuals, short-term evaluations may be appropriate. If off-site privileges manufacturing operations are particularly susceptible to abuse in any department, restrictions would be appropriate, particularly where there is no potential benefit to the organization. Research and development departments may be able to allow greater individual independence and autonomy over…
Through acquisitions of Ben & Jerry's Homemade Ice Cream and Good Humor-Breyers Ice Cream, the company has grown to dominate the entire frozen desserts market within the U.S. And has a significant share globally as well. All of these competitors however have taken the traditional approach to frozen yogurt, offering only a very limited set of flavors, most often the most popular in their other products to save on costs. There is no product development occurring in any of these companies with regard to developing high energy frozen yogurt for customers to impulse purchase and take with them. Impulse purchasing accounts for 14% of total yearly sales in 2008 and is expected to increase in 2009 as companies seek to create greater levels of buyer activity based on price and availability, looking to overcome the perception of ice cream as a luxury (Gloria, 2008). The competitive landscape of frozen yogurt…
Carlin, Peter. (1995). Will rapid growth stunt corporate do-gooders? Business and Society Review,(93), 36.
Del Rey, J.. (2009, January). A Nice Consistency. Inc., 31(1), 94.
Gloria, L. (2008, September). Ice cream nostalgia sweetens the palate. Retail World, 61(18), 19.
Rodolfo M. Nayga Jr. (1999). Retail health marketing: Evaluating consumers' choice for healthier foods. Health Marketing Quarterly, 16(4), 53-65.
First of all, the Internet, as well as local press and articles, will be important in defining the general characteristics of the market and consumers. Subsequently, specialty articles, edited by business organizations such as the local Chamber of Commerce will provide useful information on all the companies in a certain economic sector, namely the company's direct competitors. Relevant information in terms of the consumers can also be available from public information.
The off-site category will likely provide more in-depth perspectives on local issues. This will include a survey of the local consumers through interviews and questionnaire, as well as the development of a local network of information that could provide helpful information on companies active on the local market and their potential future moves.
Organizational structure and resources
The unit will be organized on the two separate on site/off site categories, each led by a director. The two directors will…
1. What is competitive intelligence? On the Internet at http://www.aurorawdc.com/whatisci.htm.Last retrieved on October 25, 2007
2. Competitor Analysis - the Basic Principles of Competitive Intelligence. On the Internet at http://www.marketing-intelligence.co.uk/resources/competitor-analysis.htm.Last retrieved on October 25, 2007
3. Competitive Intelligence Handbook. On the Internet at http://www.combsinc.com/handbook.htm.Last retrieved on October 25, 2007
4. Kahaner, Larry. Competitive Intelligence: How to Gather, Analyze, and Use Information to Move Your Business to the Top. Touchstone. 1998.
Business Transformation Strategy
GE Capital oodchester is a leading provider of motor car, equipment, and personal finance in the country of Ireland. They offer the most flexible packages for diverse financial needs and as such, have earned the position of leading the personal and capitol acquisition financial services. GE Capital oodchester also provides specialized financing and services and they focus on niches including equipment and car leasing, hire purchase and loans to businesses and individuals across Ireland. Headquartered in Dublin, GE Capital oodchester services the financial needs of its customers through its regional sales centers and extensive dealer and partner network.
GE Capital oodchester is a wholly owned subsidiary of GE Capital. ith assets of more than U.S.$425 billion, (gecapitol.ie, online) GE Capital is a global, diversified financial services company with 28 specialized businesses worldwide. GE Capital has had an enviable record of growth over the past decade delivering value…
Who We Are. (2002) GE Capitol. Accessed 6 August 2003. Website: http://gecapital.ie/GECapital/WhoWeAre.cfm
Our Expertise. (2002) GE Capitol. Accessed 6 August 2003. Website: http://gecapital.ie/GECapital/OurExpertise.cfm
Hill, C. & Jones, G. (2001) Strategic management: an integrated approach, 5th ed. Houghton Mifflin Company: Boston.
Porter, Michael. (1980) Competitive Strategy: Techniques for Analyzing Industries and Competitors New York: Simon and Schuster.
P&G has recognized that there are three pillars needed to support its sustainable development strategy. These include environmental protection, economic development, and social responsibility (MacNealy, 2007).
Summary and Future esearch ecommendations
Procter and Gamble's commitment to sustainability has been shown by its development of new products. Product development is geared towards the preponderance of consumers who would like to improve sustainability outcomes without comprising value or quality. During 2008, Procter and Gamble was able to diminish packaging waste by changing many of their standard carton packaging to a fully recyclable seal tight plastic material packaging. This modification in packaging has resulted in an 80% decrease in the amount of packaging that is being used compared to carton packaging (Lloyd, 2009).
Environmental forces disclosed by Procter and Gamble have included water usage, energy usage, carbon emissions and total waste. The company has reported that energy use at its household care plant…
Corporate Social Responsibility. (2010).Retrieved August 15, 2010, from As you sow Web site:
CSR Profile of Procter & Gamble. (2010). Retrieved August 15, 2010, from CSR Wire Web site:
Having this traditional silo-structured environment makes it very difficult to properly develop a curriculum surrounding service management. Because of this there is a significant gap that exists between the education received by business school graduates and the skills that they need to succeed in today's service heavy environment.
Non-traditional Business Skills and Tactics
Nontraditional business skills are often referred to as soft skills or people skills. These consist of the ability to communicate and understand people on an emotional level. These are often the skills that can determine the success or failure of a career (Thilmany, 2009). The skills are all related to human interaction. This includes most forms of communication, negotiation and leadership. Soft skills can be distinguished by different types such as informative, negotiating, listening, and communicative. Informative soft skills are those that send a message that has to be conveyed accurately. Negotiating or convincing soft skills is…
21 Business Skills Needed to Succeed. (2009). Retrieved September 22, 2009, from New
Horizons Web site: http://www.nhmn.com/COMMUNITIES/softskills/news/08-03-
Davis, M.M. And Berdrow, I. (2008). Service science: Catalyst for change in business school curricula. IBM Systems Journal, 47(1), 29-39.
The grand jury returned a 112-count indictment against Steve Warshak, company president; his mother, Harriet Warshak; general counsel Paul Kellogg; and former employees Charles Clarke Jr., Steven Pugh and Amar Chavan. A company called TCI Media, which was allegedly used to launder money, was also part of the indictment. The charges include 77 counts of money laundering, 12 counts of mail fraud and four counts of bank fraud (Berkeley president, others indicted for fraud, 2006).
After the Grand Jury indictments were handed down The U.S. Attorney's Office in Cincinnati filed a new complaint against Berkeley Premium Nutraceuticals that included the freezing of various assets worth almost $2 million. The complaint alleged that Berkeley owner Steven Warshak and others participated in a complex, large scale mail and wire fraud operation. This amounted to another felony charge being added to the long list that had already been handed down. The frozen assets…
1. Berkeley Nutraceuticals files for Chapter 11 bankruptcy. (2008). Retrieved June 10, 2009, from Business Courier Web site:
2. Berkeley Premium Nutraceuticals, Inc. (2009). Retrieved June 10, 2009, from Business Courier
A company cannot refuse to hire someone with sickle cell anemia (a disease that primarily affects persons of African ancestry), because the person might require costly health insurance, for so long as the person was strong enough to perform the job, discrimination would not be acceptable as it would affect persons disproportionately of one racial category.
Explain trade secret and how it could be protected legally and in day-to-day operations. Provide an example.
According to Nolo.com, an online legal dictionary, a trade secret is:
in] most states, a formula, pattern, physical device, idea, process, compilation of information or other information that 1) provides a business with a competitive advantage, and 2) is treated in a way that can reasonably be expected to prevent the public or competitors from learning about it, absent improper acquisition or theft" ("trade secret, 2007, Nolo.com). Perhaps the most famous trade secret in business is…
Elias, Stephen. (1998)."Trade Secret Law: Overview." Nolo Press. Retrieved 8 Apr 2007 at: http://www.marketingtoday.com/legal/tradesec.htm#1
Estoppel." (2007). Nolo.com. Retrieved 8 Apr 2007 at http://www.nolo.com/definition.cfm/term/7F1E56D5-7EC1-4CEB-86B3943F6990FF77
Messiha, Dominic J. & Hillary R. Ross. (May 2006). "EEOC Revises Compliance
Manual to Target More 'Contemporary' Forms of Discrimination." ASAP: Littler Mendelson Time Sensitive Newsletter. Retrieved 8 Apr 2007 at http://www.littler.com/collateral/print/61A7D18C32514B88187D50664174D11F.html
As happened with many service businesses during a recession, Jazz Event Productions experienced a drop in revenues in 2010. For a company that has grown steadily throughout its 15-year history, it was an unwelcome first. The decrease in sales occurred primarily because companies faced with tough economic choices because of the recession either cut back or eliminated entirely their budgets for special events. hereas many of our loyal customers continued to trust us to produce their special events just as in past years, others were operating with reduced budgets. As a result, Jazz experienced a period wherein sales dropped by about five percent.
ith the improved economy, sales have returned to pre-recession levels, however, because they are cautious and careful owners who want to perform their due diligence, Alex and Cindy are looking for ways to ensure that the company stays profitable. They believe that the best approach,…
Bansal, P. & Roth, K. (2000). Why companies go green: A model of ecological responsiveness. Academy of Management Journal, 43(4), 717-736. Retrieved from http://www.jstor.org/stable/1556363
Cronin, J.J., Smith, J.S., Gleim, M.R., Ramirez, E., & Martinez, J.D. (2011). Green marketing strategies: an examination of stakeholders and the opportunities they present. Journal of the Academy of Marketing Science, 39(1), 158-174. doi: 10.1007/s11747-010-0227-0
Hartmann, P., Ibanez, V.A., & Sainz, J.F. (2005). Green branding effects on attitude: Functional vs. emotional positioning strategies. Marketing Intelligence & Planning, 23(1), 9-29. doi: 10.1108/02634500510577447
Internal Revenue Service. (2011). Qualified plug-in electric drive motor vehicles (IRC 30D). Retrieved November 22, 2011 from: http://www.irs.gov/businesses/article/0,,id=214841,00.html
Business Plan Assisted Living Facilities
Residential and Day Treatment Facility
Residay Home and Residential Care provides assisted living solutions for senior adults. Residay Home and Residential Care is dedicated to making the provision of the highest quality care to senior citizens requiring or desiring an assisted living facility. Residay Home and Residential Care is located in the Tennessee Valley Area of North Alabama and is an alternative to the generally larger and less personal senior assisted living facilities specializing in the ability to make provision of a very high level of care in a smaller and more personal environment. Residay Home and Residential Care makes provisions of assistance to seniors in their activities of daily living including assisting with medication, meals, reminders, personal grooming, physical therapy and other such assistance. Further provided by Residay Home and Residential Care are opportunities for companionship, entertainment, and activities, which seniors enjoy…
Administration on Aging, Department of Health and Human Services (2005). Fact Sheets: Eldercare Locator.
Administration on Aging. (2004). Report to Congress. Long-term Care Ombudsmen Report, Fiscal Year 2004. Washington, DC: U.S. Department of Health and Human Services, Administration on Aging.
Agency for Healthcare Research and Quality. (1996). Medical Expenditure Panel Survey: Nursing Home Component. Retrieved from: http://www.ahrq.gov/data/mepsweb.htm#Nursing .
Alabama State Board of Health, Alabama Department of Public Health, Division of Licensure and Certification Administrative Code. Chapter 420-5-4 Assisted Living Facilities. Retrieved from: http://www.alabamaadministrativecode.state.al.us/docs/hlth/420-5-4.pdf
In need of research on a variety of items I approached the internet in search of what was needed. The information I was in need of included data concerning; 1) financial needs, 2) regulatory issues, 3) SBA information, 4) offices supplies and equipment, 5) print costs for literature, and 6) current tour offerings.
I discovered that the financial needs for my travel agency would be relative minimal based on the fact that (initially) the company only needed to support one employee (me). A small office space could be rented on a month to month basis for approximately $300 and the office would be supplied with a desk, a cabinet, chair, lamp and desk phone. The office is in a shared space building, which also provides a shared receptionist. A shared receptionist answers the phones for all the offices in order to make it seem as if smaller companies…
022 million was registered in 1998 and the lowest of $308.670 million was registered in 2001
The operating expenses fluctuated between the high value of $24.745 million in 2000 and the low value of $15.737 million in 1998
The operating profit also fluctuated between $21.250 million in 1997 to a negative 17.591 million in 2000
The net income followed a constant descendant trend, decreasing from $12.368 million in 1997 to -$26.393 in 2001 (Keystone Workbook, Historical Common Size Income Statements)
elative to financial ratios, the following must be considered:
All ratios of operational analysis are larger than the industry averages, meaning that the company operates at high levels of quality and performance
With the exception of payable turnover and cash conversion cycle, all resource management ratios are superior to the industry averages, meaning that Keystone is fairly able to use its resources and transform them into money
Profitability ratios are…
To survive, further market segmentation within the La-Z-Boy family must be created, to engage in risk management through diversification. This can ensure that regardless of how the economy does, some market segment will want to buy some of the company's products, from one of its brands or companies. The corporation can create value-based, low-cost products to compete with al-Mart, for example, offering slightly more customization than the giant retailer, but with fewer styles and fabrics currently offered. Speed might be less of a focus than value for England, Inc. In the future.
England, Inc. Or other brands can stress customization and even further market segmentation in style -- hip, trendy sofas and other furniture in a limited array of bright and eye-catching fabrics could target young people in dorms and apartments who want to buy customized furniture, even if they cannot afford to move into their own homes. Other brands…
Morse, Dan. (2002, November 19). Fast furniture: Tennessee producer tries new tactic in sofas.
Wall Street Journal.