208 results for “Carbon Footprint”.
Qantas Carbon Footprint
Qantas corporate governance statement mentions that Qantas has an appropriate corporate governance structure to ensure the creation, protection, and enhancement of shareholder value (Qantas, 2012). Based on this statement alone it seems as if Qantas does not promote a triple bottom line or any other measure of sustainability in the summary of their corporate governance strategy. Other firms in the airline industry make a stronger dedication to social and environmental issues in their corporate governance. Continental for example has significantly more mentions of such causes as well as a plethora of various projects to address these causes (Continental Airlines, 2012). Although Qantas does address such business functions later in their document, their corporate governance strategy seems to be more focused on shareholder value than a more balanced scorecard.
In response to pressures to mounting pressures to address ecological concerns about issues…
Airline Tickets, 2011. How Airlines Cut Costs. [Online]
Available at: http://www.airlinetickets.org/blog/how-airlines-cut-costs / [Accessed 5 February 2012].
Continental Airlines, 2012. Ethics and Compliance. [Online]
Available at: http://www.continental.com/web/en-U.S./content/company/investor/docs/continental_ethicsandcompliance_2007_02_12_01.pdf
In modern school cultures, for instance, we often say, "Oh, they're Asian, they must be smart." So, the Asian-American person hears that they "must be smart, must overachieve, must get good grades." They then come to believe that this is far more than what society expects of them, but instead, what they are supposed to be as a person. So, they become that person, they apply themselves a bit more, study a bit more, and soon the prophecy seen from the outside world is internalized and factual.
Of course, this idea may be pejorative as well -- homosexuality being labeled as deviant, "you fag, you queer;" mental illness as "looney, nutty, off their rocker;" and so many negative ethic terms one's head would spin: "kike, spick, nigger, cholo, slant eye, towel head, beaner, etc."
We must then ask, why do we label? Perhaps it is the human tendency to box…
What is a carbon footprint? (2011, January). Retrieved March 2011, from CarbonFootprint.com: http://www.carbonfootprint.com/carbonfootprint.html
Yarrow, J. (2008). How to Reduce Your Carbon Footprint. San Francisco and London: Chronicle Books.
Environmental Pollution Scenario: eview and Summary
Although cities contribute to both waste and global warming because of population density and the demands of urban life, they also offer the potential to conserve energy in terms of transportation costs, in comparison to suburban and rural areas. The compact nature of cities makes alternative transportation such as buses, subways, walking, jogging, and bicycle use a feasible alternative to using cars. egarding the effectiveness of public transportation, in terms of mitigating the effects of global warming it is estimated that "public transit reduces carbon monoxide emissions by nearly 745,000 tons annually. This equals nearly 75% of the carbon monoxide emissions by all chemical manufacturers in the United States" (How public transportation helps the environment, 2014). Public transportation also reduces smog-generating pollutants by 100,000 tons per year (How public transportation helps the environment, 2014).
Finally, using public transportation reduces U.S. dependency on oil in…
Baur, J. (2014). grrl power: encouraging more female riders key to city's cycling health.
Fresh Water. Retrieved: http://www.freshwatercleveland.com/features/boostingfemaleridership031314.aspx
Grynbaum, M. & Connelly, M. (2012). Bicycle lanes draw wide support among New Yorkers, survey finds. The New York Times. Retrieved from:
Figure 3. Central England Temperature
Note: Blue bars indicates changes in CET annual values during the period 1877 to 2006 relative to the average over the 1961-90 baseline period (about 9.5 "C). Error bars enclose the 95% confidence range and the red line highlights decadal variations.
Source: UK Climate Projections 2011 at http://ukclimateprojections.defra.gov.uk / content/view/751/500/
As shown in Figure 3 above, the Central England temperature (CET) has increased by approximately one degree Celsius since 1980; in fact, the year 2006 was the warmest on record (Central England temperature 2010). Some salient trends represented by these historic weather patterns include:
1. Following a period of relative long-term stability for most of the 20th century, CET has increased by about a degree Celsius since the 1980s. This is a more rapid rise than that of the global average land-surface temperature over the same period, and considerably faster than that of the global…
Allen, R.D., Seaman, S.M. & Delascio, J.E. 2009 "Emerging Issues: Global Warming Claims
and Coverage Issues." Defense Counsel Journal 76(1): 12-13.
"A low-carbon UK." 2011 U.K. Department of Energy & Climate Change. [online] available:
Analysis and Recommendation
As CO2 emissions may be reduced by 80% through the conversion process of conventional jet fuel to sustainable biofuels, it is important that airlines begin to implement this conversion process with all appropriate models. The commercialization of these fuels will begin once the demand is in place, and the demand must come from the consumers. For the airlines interested in reducing their environmental footprint, a policy of corporate social responsibility (CSR) will help to support this conversion process and show stakeholders that the companies are interested in reducing the amount of toxic emissions that are distributed by carriers.
Another option is for carriers to be more logistical in terms of how they perform their routes. By implementing more intelligent ATM (Air Traffic Management) systems alongside better airport infrastructure, congestion in the skies and airports can be prevented, which would substantially reduce the amount of fuel burn that…
hy eat locally? hy participate in the locavore movement? The locavore movement is a movement in which one's carbon footprint is reduced by eating food grown near one's home. The point of this paper is quite simple and straight forward: eating locally means reducing your carbon footprint because what you ate last night for dinner did not travel 1,500 miles -- or even 200 miles -- and hence, fossil fuels were not used in the transport of that food. This paper points to the advantages of eating locally from a person perspective, with a brief mention of why reducing one's carbon footprint is desirable in an over-heated world.
Global arming -- Carbon Footprints
There are still people who are in denial about climate change -- including some elected officials, including United States Senator Tom Colburn, a Republican representing Oklahoma. According to Climate Progress, 161 members of the U.S.…
Germain, T, Koronowski, R., and Spross, J. (2013). The Anti-Science Climate Denier: 113th
Congress Edition. Climate Progress. Retrieved October 11, 2013, from http://thinkprogress.org .
Intergovernmental Panel on Climate Change. (2013). Climate Change Report: 2013 vs. 2007
Findings. Retrieved October 11, 2013, from http://www.livescience.com .
Michael Pollan ("Why Bother?") and Anna Lappe ("The Climate Crisis at the End of Your Fork") are both focused on providing well-defined information about reducing individuals' carbon footprints as the climate continues to heat up. They are both centered on issues related to the warming of the planet and on wise responses that can be made in light of that threat. And both articles, while quite different in focus and in tone, embrace the idea of reducing one's carbon footprint by changing food habits. Why are these articles valuable? There are elected representatives and high-visibility media personalities that have been carrying on a constant negative attack against those who believe in and are responding responsibly to global warming. To deny what is happening is to be ignorant about science, but those campaigning against global climate change are in fact having an impact on public opinion. So the truth about what…
S. production value. Exports account for approximately half this amount (Binnquist, Lopez, and Shanley). Figure 2 portrays three views of bamboo. One: A bamboo forrest; Two: A bamboos shoot; Three: A bamboo grove walkway.
Figure 2: Three Views of Bamboo (adapted from Stickman).
As bamboo production levels have risen, the amounts of raw materials needed to facilitate the production have simultaneously increased. The bamboo industry in Anji predominantly harvests bamboo from plantations, as it primarily grows a fast growing and easily cultivated, bamboo species, locally known as "maozhu" or "moso bamboo" (phyllostachys heterocycla) (Binnquist, Lopez, and Shanley). .
Currently in Anji, the cultivation of moso bamboo encompasses 60% of the forest area, with the percentage rising as plantations expand. Along with the hefty production of bamboo, the intense cultivation bamboo industry uses mammoth amounts of fertilizers and pesticides; which contributes to negative environmental effects. In reference to the bamboo production…
Applegate, Ed and Johnsen, Art. Cases in advertising and marketing management: real =
situations for tomorrow's managers Plymouth, United Kingdom: Rowman & Littlefield, 2007. Print.
Adhikary, Nripal. "Treatment Process." Abari Adobe and Bamboo Research Institute. 2009.
Web. Available at: . 09 October 2009.
A history of a typical American meal
When a typical consumer purchases a rib-eye steak for dinner, he or she will pay far less than his or her grandfather did for the same cut of meat. This is because of the efficiencies generated by the commercial meat industry. While the cow will begin its life in a manner similar to that of cows of the past -- by the side of his or her mother on a ranch -- that will quickly change. "Cows raised on grass simply take longer to reach slaughter weight than cows raised on a richer diet, and the modern meat industry has devoted itself to shortening a beef calf's allotted time on earth" (Pollan 2002). On a factory farm, cows are quickly weaned from their mother and fed a corn-based diet or 'finished' on corn while they are held in pens. Instead of…
Big dairy enters the era of big data. (2012). Businessweek. Retrieved:
Bittman, Mark. (2008). Rethinking the meat guzzler. The New York Times. Retrieved:
Cost and CO2 reduction analysis were performed using local data available from both commercial and professional bodies. A majority of current thermal rating programs require the equipment to be tested in accordance to a standard test under specified testing conditions. This approach provides reliable data because it is possible to replicate such tests within an accepted uncertainty band. There are, however, some rating programs which combine a standard test and a calculation procedure to produce a performance rating. Such is the case for the energy guide label for electric and gas hot water heaters. A similar method has been developed to provide a practical rating system with the goal of presenting an easily understood comparison between SDHW systems and conventional hot water systems. Note that the performance any individual commercial enterprise will experience may differ due to location and hot water usage.
The thermal performance rating is based on the…
Abbasi, T., & a., a.S. (2011). Renewable Energy Sources . New Delhi: PHI.
BRE (2002), BREDEM-8 Model Description: 2001 Update, BRE, UK ? BSI (1989), BS5918:
British Standard Code of Practice for Solar Heating Systems for Domestic Hot Water,
Bradford, J. & Bean, F. (2011). 'Here comes the sun: a field trial of solar water heating systems.' The Energy Saving Trust. [PDF]
Climate Change -- Cause and Mitigation
There are several ways to look at climate change because there are natural causes and there are also human-influenced causes for the global climate to change. This paper defines anthropogenic climate change and it defines natural climate change and the historic record of the earth's changing climate over the millennia. This paper also provides strategies for mitigating global climate change and speculates as to the possible stabilization of climate change vis-a-vis the business and economic fields.
hat is Anthropogenic Climate Change?
The Merriam-ebster Dictionary defines anthropogenic as "…relating to, or resulting from, the influence of human beings on nature"; the first use of this team was in 1923.
Meanwhile, the Potsdam Institute for Climate Impact Research lists three ways in which the evidence points toward humans having influence over the rising temperatures on earth. The "…concentration of carbon dioxide (CO2) is rising," which is…
Institute of Physics. (2013). Study reveals scientific consensus on anthropogenic climate change.
Retrieved September 1, 2013, from http://www.iop.org .
Intergovernmental Panel on Climate Change. (2007). Climate Change 2007: Working Group I:
The Physical Science Basis. Retrieved September 1, 2013, from http://www.ipcc.ch .
hy the huge disparity in viewpoints when the science has been empirically established for twenty years or more? Journalist Bryan alsh references sociologists from Michigan State and Oklahoma State Universities (Riley Dunlap and Aaron McCright, respectively), who say there has been a "well-financed effort on the part of conservative groups and corporations to distort global-warming science" (alsh, 2011). In the book written by Dunlap and McCright (the Oxford Handbook of Climate Change and Society) they assert that global climate change science has been "assaulted" by fossil-fuel corporations, conservative think tanks" for over twenty years.
Hence, in conclusion, one way to spread the word to consumers and citizens is to battle back against the propaganda that seeks to deny the truth about climate change. In addition, very simple changes in lifestyles (using CFLs, taking the bus, hanging clothes out to dry, keeping the car tuned up, and sealing up leaks and…
Chevrolet. (2012). Somebody Has to Be First. Chevrolet VOLT. Retrieved March 8, 2012, from http://www.chevrolet.com/volt-electric-car/ .
Environmental Protection Agency. (2011). Frequently Asked Questions About Global Warming
And Climate Change: Back to Basics. Retrieved March 8, 2012, from
"2-liter soda bottles are made of polyethylene terephthalate, more commonly known as PET plastic, which is a non-renewable resource" (Takac 2009). It launched a plant billboard made of "a thriving species of Fukien tea plant, which absorbs air pollutants" so that while advertising its company it could also help improve the environment (Coca-Cola's environmentally-friendly plant billboard, 2011, Larry Fire)
While this program clearly has positive effects for the company in terms of P and cost savings, it may not be enough to deflect criticism from the soda manufacturer for its role in the nation-wide obesity epidemic. Although it has been praised by the current Administration for its efficient and environmentally-friendly ways of delivering its product, soda has increasingly been targeted as a culprit in the rise of obesity. Even diet sodas have been linked to weight gain, given their blunting of the response of the body's ability to process sugar.…
Coca-Cola's environmentally-friendly plant billboard. (2011). Larry Fire. Retrieved November
8, 2011 at http://larryfire.wordpress.com/2011/07/10/coca-cola%e2%80%99s-environmentally-friendly-plant-billboard/
Coca-Cola® leads the charge toward greener fleets. (2011). Coca-Cola.
iPad -- a Greener Option?
There is much debate on whether the iPad is a greener option than printed books. Where some believe that iPad is the greener option, some still believe print books are still the better option, especially when borrowed from a public library that spreads the carbon footprint over an entire community. Print books use 8.85 pounds of carbon dioxide emissions per book, but only when being produced. The iPad uses much less at production, but carbon dioxide emissions are spread over the lifecycle of the product and are not as easy to calculate due to how consumers use the device, electronic power sources, and the toxins involved in the materials used to produce the device.
Print book waste stems from large print overproduction in manufacturing, editorial error, and how consumers dispose of unwanted print books. Manufacturers print large quantities of books that may are not all…
Are eReaders Really Green? 1 May 2012. article from http://www.themillions.com/2012/05/are-ereaders-really-green.html . 1 May 2014.
Book Buzz - e-reader vs. paper books. 2011. article retrieved from http://ecolibirs.net/bookbuzz.asp. 2 May 2014.
Environmental Impacts of E-Books. 2011. document from http://www.greenpressinitiative.org/ducuments/e_book%20summary.pdf . 3 May 2014.
E-readers, are they Green? 2 Oct 2012. article retrieved from http://www.edissue.cm/e-readers-are-they-green. 3 May 2014.
Amazon could follow in order to be socially responsible in marketing its Kindle fire family of tablets. This demand for such social responsibility has been coming for sometime for the secretive Amazon to reveal long-awaited information about its environmental compliance in the case of the new Kindle tablet.
Amazon has long been seemingly more secret than that CIA about facets of the company and the Kindle has been no exception to this rule. equests for this information have been repeatedly denied requests for information about the Kindle. Examples of this included an attempt by Joe Hutsko of the New York Times who tried to learn more Kindle's carbon footprint and reported that "phone calls and e-mail messages to Amazon inquiring about the materials in the popular Kindle device have thus far gone unanswered (Godelnik, 2011)." Also, Emma itch of the Cleantech Group wrote that "Amazon declined to provide information about…
Amazon.com. (2011). FAQs. Available: http://phx.corporate-ir.net/phoenix.zhtml?c=97664&p=irol-.
Godelnik, R. (2011). Why amazon needs to come clean about its carbon footprint. Retrieved from http://www.triplepundit.com/2011/05/amazon-carbon-footprint/ .
Google, mcdonalds and amazon dodge carbon disclosure. (2009, November 25). Retrieved from http://www.theecologist.org/News/news_round_up/369379/google_mcdonalds_and_amazon_dodge_carbon_disclosure.html .
Kaye, L. (2011, July 1). Amazon resists pressure to participate in carbon footprint disclosure project.
They want to maintain that livelihood. And for 90% of the world, being sustainable is a matter of life and death (Agnew n.d.)." To that end in 2007 they Architecture for Humanity launched the Open Architecture Network "an online, open source community dedicated to improving living conditions through innovative and sustainable design" where designers, engineers, and anyone else, professional or otherwise can share their ideas, designs and plans, collaborate, manage design projects from concept to implementation and build a more sustainable future (Open Architecture Network n.d.)
In addition to Sinclair and McDonough there are a wide range of architects and designers who are beginning to understand that their role is not simply to satisfy their own egos or curiosities but rather to help facilitate the sustainability of communities and human society at large. The New York-ased consulting firm Terrapin right Green, for example, was started by four architects who recognized…
Agnew, Singeli. "India: Design Like You Give a Damn Interview." Front Line. http://www.pbs.org/frontlineworld/stories/india705/history/extended.html (accessed April 15, 2010).
Alter, Bonnie. "Sustainable Futures Exhibition Asks Can Design Make a Difference?" Treehuger.com. April 14, 2010. http://www.treehugger.com/files/2010/04/sustainable-futures-design-difference.php (accessed April 15, 2010).
-- . "Yves Behar and Puma Roll Out The Clever Little Bag." Treehugger. April 14, 2010. http://www.treehugger.com/files/2010/04/yves-behar-and-puma.php (accessed April 15, 2010).
Braungart, Michael, and William McDonough. Cradle to Cradle: Remaking the Way We Make Things. North Point Press, 2002.
Global Risks Climate change is something affecting all countries, with particular relevance to low-lying coastal regions. Island nations in the Indian Ocean, for example, and the dozens of nations in the Caribbean are at risk of inundation not just from the constantly rising sea levels from melting glacial ice in polar regions. Climate change leads to warming ocean waters, which in turn lead to more frequent and more severe storms. In addition to island nations, low-lying coastal regions on mainland continents will also become increasingly vulnerable to the effects of climate change. Climate change does impact other regions of the globe and other countries, as weather patterns impact precipitation levels, which could lead to some regions experiencing more severe drought conditions and others more flooding; some regions might incur greater damage from forest fires too, due to the persistent lack of precipitation. Therefore, the risks of climate change are genuinely…
BP and how it can impact on the performanve of the firm
In the recent times, a number of people have opposed the strategies that have been developed by BP. The major strategies that have been opposed by individuals is that of stoping the case regarding oil spill in the gulf of mexico.Operational strategy and effectiveness are vital for superior performance which is usually the main aim of all enterprises and organizations. A firm may perform better than its rivals only if the organization is capable of establishing a difference it is capable of preserving. The firms have to deliver higher values to its customers. Besides, the organizations should be capable of creating comparable values at very low costs. Delivering higher values enables companies to charge higher unit prices. Similarly, very great efficiency and effectiveness will result into very low unit costs. Operational effectiveness (OE) implies performing same activities more…
Austin, E.W., & Pinkleton, B.E. 2006. Strategic public relations management:
Planning and managing effective communication programs (2nd ed). Mahwah,
Axson, A.J. 2003. Best practices in planning and management reporting. New York:
Management Strategy to Utilize Meta-Analysis Technique for Nuclear Energy and Waste Disposal and Create Social Sustainability
This research proposal explores the link between public perceptions of nuclear power, how those perceptions are formed, and what influence those opinions have on energy policy. These issues are important in light of two realities. First, nuclear energy is declining in its share of global energy. Second, nuclear energy offers what might well be the best solution to climate change. Given the threat posed by climate change, it makes sense that nuclear power would be increasing in share, not decreasing. This esearch proposal seeks to look at some of the issues facing nuclear power, and how it can overcome these issues to increase share going forward.
Table of Contents
Table of Contents v
List of Tables viii
List of Figures vii
Chapter One: Introduction 1
Topic Overview 7…
Abokeng, A.K. (2005). Understanding Systematic Reviews and Meta-analysis. Archives of Disease in Childhood, 90, 845-848.
Alic, J. (2012). Six things to do with nuclear waste: None of them ideal. Oil Price.com. Retrieved June 17, 2015 from http://oilprice.com/Alternative-Energy/Nuclear-Power/6-Things-to-do-with-Nuclear-Waste-None-of-them-Ideal.html
Alley, W. & Alley, R. (2013). Too hot to touch: The problem of high-level nuclear waste. Review by Konikow, L. (2013). Hydrogeology Journal.
Bangert-Drowns, Robert L. & Rudner, Lawrence M. (1991).Meta-analysis in educational research.Practical Assessment, Research & Evaluation, 2(8). Retrieved September 4, 2008 from http://PAREonline.net/getvn.asp?v=2&n=8
As the road is being laid the fumes from the chemical materials and the concussive force of the construction equipment are devastating to local wildlife (Forman & Alexander, 1998). The result, is displaced organisms which ultimately put increased pressure for food, land, and water on other ecosystems. The extent of these ripple effects are still yet to be fully known.
In instances where above or below ground water supplies must be altered in order to make way for a new road system the effects are if anything more dire. When laying the bed of a road, it is nearly impossible to prevent a percentage of the chemicals used in the road surface itself from leeching into the soil (Forman & Deblinger, 2000). When in the presence of water those toxins are carried the course of the water supply affecting all of the vegetation and wildlife which it comes into contact…
ationale for the use of life cycle Management at Glazers
LCM (Life Cycle Management) is a framework which manages and scrutinises the performance and sustainability of services and goods. This framework aims to achieve the long-term objectives of the business, and gives less stress on the short-term objectives. For getting a more sustainable value chain, organizations are making use of this framework, which would in turn improve their economic and social performance. Businesses throughout the world are making use of this framework for many purposes, like to improve their standing within the market, to strengthen the relationships with the stakeholders and to produce more environment friendly goods.
LCM urges the companies to look away from their own processes, and focus on activities which are not under the direct control of the company. Such activities include the upstream and the downstream operations that become a part of value chain. In…
Crul, M. And Diehl, J.C. (2007) Design for Sustainability (D4S): A Practical Approach for Developing Economies, UNEP publication (at http://www.unep.fr/scp/publications/details. asp?id=DTI/0826/PA).
International Standard ISO 14040 (2006) Environmental Management -Life Cycle Assessment - Principles and Framework. Geneva, Switzerland: International Organization for Standardization.
Rebitzer, G., Hunkeler, D. (2003) Life cycle costing in LCM: ambitions, opportunities, and limitations - discussing a framework International Journal of Life Cycle Assessment, 8 (5), pp. 253-6.
Remmen, A., Jensen, A.A., Frydendal. J. (2007) Life Cycle Management: A business guide to sustainability. UNEP/SETAC publication (at http://www.unep.fr/scp/lcinitiative / publications/).
Coca-Cola and recycling
Definition of Sustainability and Sustainable Water Management
The definition of Bruntland Commission regarding continuous development investigates the connection between social impartiality, quality of environment, and economic growth. Development in these sectors fulfils the present needs without negotiating the needs of the generations in the future (ogers, Jalal and Boyd 2008). One of life's important elements is water which is facing a lot of problems due to increase in population and availability of fewer resources. There are less water resources to look upon to which is coming out to be a threat as well as a risk and is affecting every region and sector in the world. The Water esources Group estimates that the requirement for water will increase to 40% in 2030 and around 1/3rd of the population of the world especially in the countries still developing will face 50% of water shortage (2030 Water…
2030 Water Resources Group, 2009. Charting our Water Future. Available from McKinsey & Co.
American Chemistry Council. 2010. Life Cycle of a Plastic Product. Available from: http://plastics.americanchemistry.com/Education-Resources/Plastics-101/Lifecycle-of-a-Plastic-Product.html
Coca-Cola Enterprises. 2009. Corporate Responsibility and Sustainability Review. Available from: http://www.cokecce.com/assets/uploaded_fles / Coca-Cola-CRS-Report_LR.pdf
Lean Production. 2013. Top 25 Lean Tools. Available from: http://www.leanproduction.com/top-25-lean-tools.html
A 200). The poor, members of minority groups with a genetic predisposition to the condition, and the very old are particular vulnerable to extremities of temperature (Bazilchuk 2006: 545) Temperature extremes have changed the way people live their lives, whether it is from famine, the increased rate of deaths from the increase of extremes of hot and cold, illnesses, or even simply the loss of traditional ways of life -- from the Arctic Inuit Eskimos to the Vermont maple syrup farmers who can no longer sustain their trees in warmer temperatures.
It is clear that unless we open our eyes as a nation and as a world, global warming's effects can be catastrophic. Of course it is heartening that there been the greater willingness of people in recent years, partially for self-serving reasons and partially out of the goodness of their hearts, to take proactive actions to reduce their carbon…
Bazilchuk, Nancy (1 Sept 2006). "Lethal Change in the Weather: Temperature Extremes and Premature Mortality." Environmental Health Perspectives. 114. 9: pp. A545- A545.
Driven to Extremes: Health Effects of Climate Change." (Apr., 2007). Environmental Health Perspectives. 115. 4: A196-A203
Green, Heather & Kerry Capell (6 Mar 2008). "Carbon Confusion." Business Week. Retrieved 7 May 2008 at http://www.businessweek.com/magazine/content/08_11/b4075052454821_page_3.htm
An Inconvenient Truth." Directed by Davis Guggenheim. With Al Gore. 2006.
The reality of modern life is that everything has a carbon footprint.
This is why it is important to offset it.
In Carbonica we don't believe in emission credits or permissible levels of carbon emissions.
We believe that the only acceptable level of emissions is zero.
We also believe that trees are the only true carbon offset and Nature's very efficient method of carbon capture.
We would like to help people like you make a difference, and with Carbonica you can become a zero footprint individual and make a positive contribution to the environment.
This mission statement exhibits the opposite problem from the earlier example; it is exhaustive, but it is neither brief nor efficient. It does make clear what services the organization gives (planting trees), but it does not specify how the organization accomplishes that objective until the sixth paragraph: "Our mission is to plant trees and fund multi-story…
Although the research tools provided by the ISO 14001 framework are both qualitative and quantitative, this approach is consistent with the guidance provided by Neuman (2003) who points out that, "Both qualitative and quantitative research use several specific research techniques (e.g., survey, interview, and historical analysis), yet there is much overlap between the type of data and the style of research. Most qualitative-style researchers examine qualitative data and vice versa" (p. 16). Indeed, researchers have used qualitative and quantitative surveys to assess consumer reactions to proposed environmental initiatives at the local level (Neuman, 2003).
In fact, quantitative and qualitative research methods are characterized by a number of similarities that lend themselves to environmental systems analyses and development (as well as some differences) (Neuman, 2003). The distinct differences in the qualitative and quantitative research suggest that the use of quantitative data for environmental system development is highly appropriate, but that such…
Bonlac Foods. (2012). Bloomberg Businessweek. Retrieved from http://investing.business week.com/research/stocks/private/snapshot.asp?privcapId=883342.
McComb, S. (2010). Green building & green business informatics tool. Elusor. Retrieved from http://www.environmentalaccountingtools.com/magazine/tag/building.
Recardo, R. & Jolly, J. (1999). Organizational culture and teams. SAM Advanced Management
Journal, 62(2), 4-5.
The net effect of these trends on the environment is mixed. According to Kohler and Erdmann (2004), the expanded use of ICT applications will ultimately result in both benefits to the environment, as well as some new problems associated with their use. The extent to which the negative effects are mitigated will ultimately depend on the foresight that is used today to develop long-term energy and waste management policies that will control the development of ICT infrastructures and how they are used in the future (Kohler & Erdmann, 2004).
According to Lan and Thomas (2009), there is no escaping the fact that information and communication technologies are fundamentally changing the nature of commerce and hold important promise for economic development in the future. These authors are quick at add, though, that proceeding with these technologies is a complex enterprise and there are still a number of unknowns involved concerning how…
Cyr, C. (2007, April/May). E-waste not. Plenty, 31.
Daly, J. (2005, June). ICT and ensuring environmental sustainability. Communication Initiative.
Retrieved from http://www.comminit.com/redirect.cgi?m=7e7425fe10109533767cb66
Public International Law
Memorandum for preparation for next year's negotiations for the Conference of the Parties (COP)
President XI Jinping of China
Preparation for next year's negotiations for the Conference of the Parties (COP)
Climate Change - Carbon Emissions
Climate change poses one of the most difficult questions to the world today. Cities continue to be the main contributors of this challenge. Most of the greenhouse gases are produced by industries, motorized conveyance, domestic fuel, and disposal of waste and are centered in and around cities. The IEA (International Energy Agency) foresees almost three fourths of the carbon emissions coming from urban centers by 2030. It then becomes imperative for the cities to take cognizance of the fact and react to lessen the effect. Creating an inventory of the carbon footprint would then be the logical first step in the process of addressing the issue of climate change effectively. In…
Alvarez RA, Pacala SW, Winebrake JJ, Chameides WL, Hamburg SP. Greater focus needed on methane leakage from natural gas infrastructure. (2012), ProcNatlAcadSci USA.
Hansen, James, et al. "Assessing "Dangerous Climate Change": Required Reduction of Carbon Emissions to Protect Young People Future Generations and Nature." PLOS One (2013). Review.
Heinberg R, Fridley D. The end of cheap coal. Nature, 468(7322): 2010, 367 -- 369. DOI: 10.1038/468367a.
International Energy Agency. 2010 Key world energy statistics, 2010. Retrieved from: http://www.iea.org / textbase/nppdf/free/2010/key stats 2010.pdf
Use energy sound furniture; find ways to share resources when possible.
The copy-machine is a deadly waster -- try to publish as much as possible electronically (memos, presentations, etc.).
Chapter 7 -- Greening Your Products and Services- This is the face, and the crux, of the green company. Changes in philosophy and policy will help the environment internally, but to really "go green," the company must product a green or eco-friendly product. Within this, it is important to examine the product life-cycle at every step and green accordingly. Similarly, the supply chain needs to be green -- it does not work to have green practices but purchase materials made with toxins or in countries that use non-sustainable products or labor. It is, therefore, possible that some companies may face a very tough decision in discontinuing some of its products, and developing new ones, depending on the eco-audit process. In some…
Corporate Social esponsibility and Environmental Ethics
Abstract/Introduction -- No one can argue that the international business community is becoming more and more complex as a result of globalism. In turn, this complexity is driven by an increasing understanding of sustainability, going "green," and bringing ethical and moral philosophy into the business community. British Telecom, for instance, noted in 2007 that it had reduced its carbon footprint by 60% since 1996, setting itself a target of 80% reductions by 2016 (Hawser, 2007). Francois Barrault, CEO, BT Global Services, said that by supporting sustainability his company hoped not only to reduce its carbon footprint but also to attract younger people who prefer to work for environmentally and socially responsible companies. He didn't always think that way, though. Barrault said that when he first met former U.S. vice president and environmental activist Al Gore, who showed him pictures of icecaps melting, he thought…
Career Services. The University of Edinburgh. Retrieved from:
Corporate Social Responsibility in the Global Supply Chain.. APEC
Human Resources Development Working Group. Retrieved from: http://hrd.apec.org/index.php/Corporate_Social_Responsibility_in_the_Global_Supply_Chain.
Global Warming: Fact ather Than Fiction
The focus of this paper is on global warming and its causes. In the introduction phase, we have given a brief overview of the problem alongside a brief look at the details of the problem itself. It is mentioned here that how much change has actually recorded in the previous decades and what the future might hold on for the planet if the trend keeps on going as it is right now. It has also mentioned the consequences of rise in temperatures which can result in many different scenarios.
We then focused on the causes of the problem and again had a brief overview of it, the causes were divided into two main sections and proper emphasis was given on one of it in order to give the root cause of the phenomena. The discussion phase have a more in-depth look at the causes…
Johansen, B. (2002). The Global Warming Desk Reference. Connecticut: Greenwood Press.
Uzawa, H. (2003). Economic Theory and Global Warming. Cambridge, UK: Cambridge Press.
Weart, S. (2003). The Discovery of Global Warming. Cambridge, MA: Harvard Press.
Harris, P. (2003). Global Warming and East Asia. New York: Routledge.
Farmers' markets: A history
Farmers' markets are often praised as the solution to many of our nation's food problems. "Farmers markets are an integral part of the urban/farm linkage and have continued to rise in popularity, mostly due to the growing consumer interest in obtaining fresh products directly from the farm" (Farmers Markets, 2012, USDA). Farmers' markets are defined as places were farmers can sell products directly to consumers. The products are believed to be more likely to be locally grown and the food sold there is viewed as having a lower carbon footprint regarding transportation. According to the USDA: "farmers markets allow consumers to have access to locally grown, farm fresh produce, enables farmers the opportunity to develop a personal relationship with their customers, and cultivate consumer loyalty with the farmers who grows the produce" (Farmers Markets, 2012, USDA). In an age in which so many people feel disconnected…
Etter, Lauren. (2010) Food for thought. The Wall Street Journal. Retrieved at:
Farmers markets. (2012). USDA. Retrieved at:
There are a wide range of issues it consider here; from the effect that changed ecosystems can have on the general environment to studies of the 'disappearing' coral reef and the glaciers that are rapidly melting. "Scientists predict that composition and range of many ecosystems will shift as species respond to climate change..." (eschatology of the left)
This will also have an impact on the forests and it is estimated that as much as two-thirds of the worlds footrests will be affected.
Figure 1. Comparison of emissions source: (http://www.ucsusa.org/global_warming/solutions/recognizing-forests-role-in-climate-change.html)
2.1. The media and the construction of perceptions
Taking into account the enormous significance of global warming and the potential that it poses for the disruption and even destruction of human life on earth, it is important to gauge the effect that this event has had on the public perception. The media as a conduit of popular perception is also means…
Boykoff J. And Boykoff M. Journalistic Balance as Global Warming Bias:
Creating controversy where science finds consensus. May 4, 2007. http://www.fair.org/index.php?page=1978
Brief Analysis of Climate Change Report. May 4, 2007. http://alt-e.blogspot.com/
Eschatology of the left. May 4, 2007 http://www.watchblog.com/republicans/archives/001181.html
Justification Report for American Beverage Corporation
"There is a growing sense of the world's interdependence and connectedness, and an understanding that progress is an illusion if it destroys the conditions for life to thrive on earth" (Buchholz, 1991). Twenty years ago, business ethicist and university professor Rogene Buccholz made the point that preserving natural resources should be a priority for the business community. Since that time, corporate social responsibility has become an even more important goal. Consequently, we prepared this report to provide the management team of American Beverage Corporation (ABC) with recommendations on launching a corporate environmental and sustainability program.
There are many reasons that ABC should commit to sustainable practices and principles, not least of which is protecting the earth's resources. But as this report discusses, there are compelling economic and business reasons to go green as well. By launching a green initiative ABC will realize the following…
Not only do green practices give ABC a competitive advantage in the market, but like many companies, we expect to be able to sell waste materials to a manufacturer that repurposes or recycles the waste for a profit. General Mills offers one such example, selling the oat hulls left over after making Cheerios cereal. General Mills is reported to have sold 86% of their solid waste in 2006, making more profit from selling it than they spent on disposal (Jenkins, 2010).
Another savings opportunity associated with going green comes in the form of lower taxes. The government is currently providing businesses with more green tax credits and deductions than ever before. By installing a Geothermal heating system, ABC can qualify for a tax credit of 30%. So in addition to sizable savings on our energy bills, we save 30% off the total cost of the system.
The Wimbledon Tennis tournament as a hallmark-sporting event creates these social and cultural impact of the community. This is because according to theory transient and recurring events act as important methods of collecting identification of host communities. They present opportunities of asserting, reproducing, reinforcing, and contesting prevailing cultural values and beliefs and social norms (Quinn 2009). Hallmark events are identified as functions that support and reinforce the image of established social and cultural norms.
PR Newswire (2012) indicates the unpredictability of the effects of Olympics as its impact may be difficult to evaluate. However, in the case of London's 2012 Olympics, the games left a lasting impression on the socio-cultural context of ritain. According to Dhar (2012), the games led to the unification and social spirit of unity among the ritish during 2012, as compared to the divided and lawlessness associated with urban riots in 2011. The games increased the…
Akerlund, U 2008. Implementation of hallmark events among tourism stakeholders: the discourses of Umea's bid for European Capital of Culture 2014
Andersson, TD, Armbrecht, J and Lundberg, E, 2008. Impact of Mega-Events on the Economy. Asian Business & Management, 7(2), pp. 163-179.
Andrea, C, Andrew, F, Munday, M, and Roberts, a 2007. Assessing the Environmental Consequences of Major Sporting Events: The 2003/04 FA Cup Final. Urban Studies, Routledge, Taylor & Francis Group, 44(3), pp. 457-476.
Anonymous 2012, Apr 18. Olympics 2012: The Economic Impact Market Assessment 2012. PR Newswire.
e can use police or parent volunteers ensure children have appropriate supervision on the way. After school, parents ferrying students to the same extracurriculars should carpool: no large SUV should only have one or two children within their confines! This will not only reduce the community's carbon footprint, it will save gas money and create new opportunities for residents to talk with one another as friends, something which people rarely do in their busy lives.
Reducing our collective consumption of products that contribute to the use of oil and have a large carbon footprint is also essential: the community can have a "buy a hybrid" campaign, and educate prospective car buyers about the benefit of fuel-efficient vehicles and reducing overall driving times. The elementary school can incorporate environmentalism into its lesson plans -- students can track how many miles their parents drive, and suggest ways to consolidate trips and reduce…
McKibben, Bill. Deep Economy. Times Books, 2007.
ears are blasted daily by the drumbeat of environmental forewarnings. The seas are rising. The glaciers are melting. Don't drive -- take the bus. Recycle. Turn off the lights. Adjust that thermostat. Save the polar bears! Reduce your carbon footprint!
Nothing against carbon, or ecologists, or polar bears, but while society focuses on reducing carbon footprints, why aren't more folks out there creating footprints for God? ho is marching through the pain and the rain and the snow to rekindle faith that God will intercede in broken lives, and will help repair the world's environmental problems if we just put one foot in front of the other in a march towards Christian truth?
hy have we been waiting for inspiration as to what we should do in this troubled world? Are not seeing that global warming and rising sea levels are sending us warning that we need to trust God's…
Faris, Stephan. (2008). Craig Sorley. Time. Retrieved October 25, 2011, from http://www.time.com .
Sorley, Craig. (2011). Christ, Creation Stewardship, and Missions: How Discipleship into a Biblical Worldview on Environmental Stewardship Can Transform People and Their Land.
International Bulletin of Missionary Research, 35(3), 137-143.
Srokosz, M.A. (2008). God's Story and the Earth's story: Grounding our concern for the Environment in the biblical meta-narrative. Science & Christian Belief, 20(2), 163-175.
Gottschaig and Pe'er's (2008) study was both innovative and remarkable. Written for business leaders, managers, and officers, who are often in charge of buyouts, this article gives helpful, unique advice for participating in a buyout. Although many American citizens are aware of the reputation of epublicans and Democrats when it comes to big business, they are not usually convinced that these stereotypes have a real impact on the business world. This article proves them wrong, and is strikingly relevant in this era of what some may call re-alignment. In addition to being innovative, the authors' article is also rather helpful for managers and those in charge of buyouts. By giving these officials proper information regarding which states will encourage a successful buyout vs. which states will probably lead to a mediocre buyout, the authors have given concrete, data-backed advice that can improve the investments of many companies. Thus,…
Other than articles listed above)
Moore, Michael. (1997). Downsize This! Threats from an unarmed American. New York: Harper Collins.
Slice of Heaven and Associates
Tiny Homes Market Plan
Slice of Heaven Marketing Plan
Market Size and Growth
Target Market Segments
Integrated Marketing Communications Strategy
Appendix 1 Positioning Map
Appendix 2 Marketing Organization
Founded in 2016, Slice of Heaven is a community of small economic homes set in an urban setting that are both environmentally friendly and aligned with your values for low cost. We build small homes using recycled materials such as reclaimed lumber and generate power through the use of solar energy. Our homes are situated in a gated…
(n.d.). Retrieved from United States Census Bureau: http://www.bankrate.com/financing/mortgages/mortgage-rates-for-friday-april-29/
(n.d.). Retrieved from North Carolina Public Health Association: https://ncpha.memberclicks.net/
15 Economic Facts About Millennials. (2014, October). Retrieved from Whitehouse: https://www.whitehouse.gov/sites/default/files/docs/millennials_report.pdf
Business Licenses. (2015, July 1). Retrieved from City of Raleigh: https://www.raleighnc.gov/home/content/Finance/Articles/BusinessLicenses.html
Trends – External Environment
Target is subject to a number of different trends that affect its business. These include external factors in the economic, technological, political and social environments. The economic environment has the most direct impact on a company like Target that sells a broad range of consumer staples to a broad audience across the entire country. During the last major recession, Target struggled with sales that tracked GDP, flatlined margins and slugglish profit trends, all the result of consumers reeling in their spending during a time of substantial economic uncertainty (Marketwatch, 2010). For many consumers, Target is seen as slightly higher on the discount hierarchy, so when there is a recession, they trade down to Wal-Mart, dollar stores and warehouse stores to save even more money on staples (Marketwatch, 2010).
The political environment is less a factor in Target’s business, until of course it affects the economy.…
As one analyst points out: "it owns neither content nor the delivery mechanism. Though a global business, it has no geographical control anywhere in the world. Since nearly all its consumer services are free, it doesn't have the power to raise prices and has no ability to exclude competitors or somehow block access to competing services. It operates in an environment of healthy competition" (Ulanoff 2009). On the other hand, it is difficult to conceive of a company being large enough, at this point in time, to provide the services Google can provide, with such a mammoth scope, and with such ease. By becoming a relative first-mover in the search engine informational technology industry, Google has shut out the ability for others to truly compete with it on the informational marketplace, its critics allege. The fact that its major competitor is clunky behemoth Microsoft tends to belie the image of…
"Benefits." Google Corporation. August 23, 2009.
"Company Overview." Google Corporation. August 23, 2009.
Cleaner environment how work effectively promote a cleaner environment? Will ? Macionis, John J. (2009). Society basics (10th ed.) Upper Saddle iver, NJ: Pearson Prentice Hall. Chapter 15: Population, Urbanization Environment Chapter 16: Social Change: Modern Postmodern Societies.
How can you work most effectively to promote a cleaner environment?
educing waste is perhaps the most effective and immediate way to produce a cleaner environment. ecycling, reusing, and trying to buy as few new objects as possible are all simple ways to reduce one's carbon footprint. This can include steps as simple as buying from secondhand stores, avoiding the use of products that cause needless destruction to the environment (such as those which contain palm oil), and using a refillable water bottle. "It takes 95% less energy to recycle aluminum than it does to make it from raw materials. Making recycled steel saves 60%, recycled newspaper 40%, recycled plastics 70%, and…
Bittman, Mark. (2008). Rethinking the meat-guzzler. The New York Times.
Retrieved August 16, 2011 at http://www.nytimes.com/2008/01/27/weekinreview/27bittman.html
Recycling benefits. (2005). Recycling revolution. Retrieved August 16, 2011 at http://www.recycling-revolution.com/recycling-benefits.html
Green with Information Technology
There has been a corresponding growth in innovations in information technology and the recognition that companies of all sizes and types must reduce their impact on their environment by adopting so-called green practices. For micro-businesses with just one or a few employees, this may mean something as simple as recycling aluminum cans and paper, but for larger enterprises, going green may mean the investment of significant amounts of resources up front with the expectation that the payback on these investments will be worthwhile, both in terms of energy savings as well as through an improved corporate image. To determine how companies can benefit from going green today, this paper provides a review of the relevant literature to provide a definition of going green with information technology, an analysis of the impact of going green with information technology on the environment, and a discussion concerning the pros…
Basile, T.J. (2008, July). A green formula. PM Network, 4, 22.
Chen, A., Dietrich, K.N. & Huo, X. (2011, April). Developmental neurotoxicants in e-waste: An emerging health concern. Environmental Health Perspectives, 119(4), 37-39.
Huang, Y-C, Ding, H-B & Kao, M-R. (2009, July). Salient stakeholder voices: Family business and green innovation adoption. Journal of Management and Organization, 15(3), 9-10.
Morey, T. (2012, March/April). Going green beyond the greenhouse. The Agricultural Education
The urban village is being constructed on brownfield land that was formerly being used by an oil refinery that was called the Llandarcy Oil efinery that was owned by BP. This oil refinery was constructed between the years 1918 and 1922 and it has been labeled as the first crude oil refinery in the country. Since there were some economic changes, the site was closed in the year 1997 (Brownfield renewal in Wales and South West egion, 2007).
Planned Outputs of the Urban Village
According to the plan that has been prepared for Coed Darcy, the community will comprise of 4,000 homes along with employment space, community facilities as well as open space that covered an area of 1,300 acres. The estimate of the development of this community is about 1.2 billion pounds. Moreover, four new schools have also been planned for this community. These schools include 2…
"Brownfield renewal in the South West and Wales region" (2008). Investor Site Visit - 1st October 2007. St. Modwen Properties PLC.
"Coed Darcy gets outline planning permission" (2007). WalesOnline.
"Coed Darcy Name Revealed at Llandarcy Development Exhibition" (2008). Neath Port Talbot County Borough Council.
"Coed Darcy Urban Village" (2008). The Prince's Foundation.
Global warming is the trend with which temperatures across the globe are increasing beyond the range of normal fluctuations. The effects of global climate change are real and will result in serious consequences for the generations to come if nothing is done to solve this problem. The problem of global warming has mainly been caused by the emission of greenhouse gases into the Earth's atmosphere. These greenhouse gases that are being emitted into the Earth's atmosphere and result in global warming include carbon dioxide, methane and nitrous oxide. Some of the serious effects of the global warming problem include hotter and dry summers, increased flooding as well as lessened snowfall and soil moisture. This problem also results in serious consequences on the agricultural and tourism industries of many countries across the globe. Therefore, there is a need for rapid changes and actions that will help in the reduction of greenhouse…
Lehman, Christine. "Global Warming Problems & Solutions." EHow. EHow, Inc. Web. 29 Jan. 2011. .
Riebeek, Holli. "Why Is Global Warming a Problem?" NASA: Earth Observatory. NASA, 6 July 2010. Web. 29 Jan. 2011. .
Sheldon, Tony. "Reducing Greenhouse Gases Will Have Good Short-Term Effect." BMJ: Helping Doctors Make Better Decisions. BMJ Publishing Group Ltd., 2 Dec. 2000. Web. 29 Jan. 2011. .
Simmons. "5 Deadliest Effects of Global Warming." Environmental Graffiti: The Magazine Created By You. Environmental Graffiti. Web. 29 Jan. 2011. .
discover how marketing principles work in different corporations. First there is Parcelforce, a company which has a mission of providing parcel service that is connected to the oyal Mail Group. The company is the parcel branch of the UK mail system, and as such they have had to compete with other services that are both national and international in nature. As a matter of fact, Parcelforce works in other countries as well, so they also are an international entity as well. The other company to be examined is Peacock an international clothier. Peacock is primarily based in Britain, but they also have more than 200 stores outside of the UK. How these companies conform to basic market principles, distribute products, react to economic local and international market forces will be discussed.
Task 1 - Understand the Concept and Process of Marketing
1a) Identify the main elements of the marketing process…
Hull, L. (2010). Cheap and chic: The 35 Peacock dress celebrities are 'desperate' to get their hands on.
Peacocks. (2011). Marketing Peacocks.
The Times 100. (2010a). Customer service as a strategy. Retrieved from http://www.thetimes100.co.uk/case-study--customer-service-as-a-strategy -- 133- 324-1.php
The Times 100. (2010b). Using the marketing mix to drive change. Retrieved from http://www.thetimes100.co.uk/case-study -- using-marketing-mix-to-drive-change-- 133-404-1.php
Cross-functional team dynamics require leaders who can be transformational in their ability to communicate compelling missions, goals and objectives for the teams, not just managing by action item lists and project plans (Santa, Ferrer, Bretherton, Hyland, 2010).
The best cross-functional teams then have a level of passionate intensity about them; they see the much greater result they are attempting to accomplish as worth the sacrifices they need to attain them (Feng, Jiang, Fan, Fu, 2010). Nowhere is this more prevalent than in the area of new product development and introduction (NPDI), especially in high tech manufacturing where product lifecycles are so rapid (Boks, Stevels, 2007). In the leading high tech companies including Cisco, Hewlett-Packard, IBM and others, sustainability engineering, product development engineering, packaging, repackaging and remanufacturing all have their experts on cross-functional teams to share their expertise and insight to make sustainability initiatives accomplishable through better use of internal knowledge…
Albino, V., a. Balice, and R. Dangelico. 2009. Environmental strategies and green product development: an overview on sustainability-driven companies. Business Strategy and the Environment 18, no. 2, (February 1): 83.
Barrett, J.. 2007. Demand-Driven is an Operational Strategy. Industrial Management, November 1, 14-19,5.
C Boks, and a Stevels. 2007. Essential perspectives for design for environment. Experiences from the electronics industry. International Journal of Production Research 45, no. 18/19, (September 1): 4021.
Bongsug (Kevin) Chae. 2009. Developing key performance indicators for supply chain: an industry perspective. Supply Chain Management 14, no. 6, (November 1): 422-428.
iPad & Macbook Air Marketing Analysis
In an economy that is still considered dismal by many, the marketing strategies of successful companies are viewed as guideposts by competitors who wish to both break into the market and maintain a significant presence. In viewing the branding tactics used by Apple for products such as the iPAD and MacBook Air, one can see the tactics used to not only brand these products in a manner that achieved significant attention from the market itself, but retain the interest of consumers. In viewing the research at hand, it also becomes clear that in order to cultivate such success, many issues must be accounted for such as regard for the environment, company ethics, price caps, etc.
IPAD v. MacBook Air: Marketing Analysis
In viewing the economic market, certain tactics are utilized by companies to remain a viable presence within their respective fields in terms…
Bourke, C. And Saminather, N. (2011 March 25). Apple begins global sales of new iPAD
2 tablet as competition intensifies. Bloomberg. Web. Retrieved from: http://www.bloomberg.com/news/2011-03-25/apple-begins-global-sales-of-new-iPad-2-tablet-as-competition-increases.html , on 13 September 2011.
Bulk, B. (2008). Apple. Advertising Age, 79(39) pp: 29. Web: Retrieved from: ProQuest
At the same time, research on ozone depletion showed the dire situation and helped support pushes for reform and regulation of harmful chemicals being used in such a vulnerable context as in our atmosphere. Many Western nations have passed legislation limiting the types of chemicals and levels which are acceptable, for example the Air Pollution Act in the United States (U.S. Environmental Protection Agency 2010).
With this growing amount of data, it is clear that stricter regulation will be necessary to curb future ozone and water pollution as a result of the growth of the aviation industry. We cannot completely ban airline travel, and so resources need to be implemented in finding safer alternatives for the harmful chemicals necessary in massive airline travel.
Increased Air Traffic in Northern Hemisphere
University of Berlin (http://www.geo.fu-berlin.de/met/bibliothek/Encyclopedia_of_Atmospheric_Sciences/Aircraft_emmisions.pdf)
Approximate Emission Index Levels for Cruise Level Operation of Current Commercial…
Holzman, David. (1997). Plane pollution. Environmental Health Perspectives. 105(12). Retrieved February 21, 2010 from http://ehp.niehs.nih.gov/qa/105-12focus/focus.html
Intergovernmental Panel on Climate Change (IPCC). (2000). Aviation and the Global Atmosphere. IPCC Working Groups. Retrieved February 21, 2010 from http://www.grida.no/publications/other/ipcc_sr/?src=/Climate/ipcc/aviation/014.htm
University of Berlin. (2010). Encyclopedia of Atmospheric Sciences, Volume 1-6. Institute for Meteorology. Retrieved February 21, 2010 from http://www.geo.fu-berlin.de/met/bibliothek/Encyclopedia_of_Atmospheric_Sciences/Aircraft_emmisions.pdf
United States Environmental Protection Agency. (2010). Origins of modern air pollution regulations. Air Pollution Control Orientation Course. Retrieved February 21, 2010 from
Besides the fact that flooding destroys agricultural lands leading to a disruption of food supplies to millions of people, one also has to consider the social impact on areas where there are large population groups. This can lead to forced migration and often to refugee situations, with all the related negative social implications. .
Another important aspect is the increase in serious diseases as a result of global warming. Scientists warn that an increase in temperature also means that infectious diseases could become more widespread. Infectious diseases carried by insects and rodents may also appear in new areas and regions where the population may be unprepared to deal with them. This has already been seen in cases of serious insect -- borne disease, such as Dengue fever, Malaria, West Nile virus, and Yellow Fever.
One also has or bear in mind that in order to understand the devastating effects of…
Climate change responsible for 300,000 deaths a year. Retrieved from http://www.peopleandplanet.net/doc.php?id=3574
Cox Communications Telecommunications Innovation
Status of the Sustainability Movement
The telecommunications industry, supported by the United Nations and the International Telecommunications Union, launched a formal cooperative effort to promote sustainable business practices and technology in June 2001. The Global e-Sustainability Initiative (GeSI) was officially launched on World Environment Day with the vision "to help improve the global environment and to enhance human and economic development, and thereby make a key contribution to a global sustainable future" (Thomsen, 2001).
This industry-wide initiative was significant in that its founders included some of the biggest global players: AT&T, British Telecommunications, Cable and Wireless, Deutsche Telekom, Ericsson, Lucent Technologies, Marconi, Telcordia Technologies, Telenor as, and the European Telecommunications Network Operators Association. Members implemented various programs to achieve environment-friendly business practices. For example, British Telecommunications calculated that employee use of audio and video conferencing contributed to saving over one million tons of CO2 emissions the…
AT&T investments in sustainability yield results in 2010. (2011) Fierce Telecom. Retrieved June 9, 2011 from http://www.fiercetelecom.com/press_releases/att-investments-sustainability-yield-results-2010
Adelman, T. (2010). For telecom industry, energy efficiency is only half the equation. . Retrieved June 7, 2011 from http://www.environmentalleader.com/2010/11/08/for-telecom-industry-energy-efficiency-is-only-half-of-the-equation/
Bakrie Telecom is the pioneer of green business. 2011. The Jakarta Post. Retrieved June 7, 2011 from http://bataviase.co.id/node/648347
Bardelline, J. (2011). ULE creates sustainability standard for cell phones. Greenbiz.com Web site. Retrieved June 7, 2011 from http://www.greenbiz.com/news/2011/01/06/ule-creates-sustainability-standard-mobile-phones
LED Bulb - Marketing Plan
Marketing Situation Analysis
Implementation, Controls, and Evaluation
LED technology has made many breakthroughs in recent years. The most notable of which is its level of cost effectiveness. However, the initial investment required to implement LED light bulbs still exceeds the alternative market choices. Yet the total cost of ownership offers consumers sizable gains. The market segment that this marketing plan is catered to is composed of industrial firms who purchase items in quantity as well as consider such items as the total cost of ownership. It is reasonable to suspect that this segment will be the most receptive to LED technology.
Rationale for Research
LED lighting solutions were chosen because this technology represents the future of lighting. The LED bulbs offer better quality of lighting, have a much longer lifecycle, and require is significantly reduced amount of…
Angelie, A., 2010. Will LED Light Bulbs Best Your CFLs and Incandescents?. [Online]
Available at: http://www.popularmechanics.com/science/environment/will-led-light-bulbs-best-cfls-and-incandescents [Accessed 8 August 2011].
CO2 Now, 2011. Earth's CO2 Home Page. [Online]
Available at: http://co2now.org / [Accessed 8 August 2011].
To avoid all these hassles, corporates should take the lead. They should ensure that the environment is not harmed in any way and people are treated with respect and dignity without exploiting the people or the environment in any unfair way. Such initiatives get publicity too and this has a positive impact on the company's business interests. Therefore, technology has been another driving factor that induces companies to take the right steps to preserve and protect the environment and the people who depend on it.
Steps that should be taken by the company
Companies should have a clear strategy of how they are going to address their issues and this should be decided after taking into account its impact on the environment as well as its business interests. ecent years has seen more importance being given to shareholders and so company executives do everything possible to increase the returns for…
Melville, Nigel. (March 2010). Information Systems Innovation for Environmental Sustainability. MIS Quarterly. Vol 34(1). p1-21.
Livesey, Sharon; Hartman, Cathy; Stafford, Edwin; Shearer, Molly. (October 2009). Performing Sustainable Development through Eco-Collaboration. Journal of Business Communication. Vol 46(4). p423-454.
Bansal, Pratima. (March 2009). Corporate Social Responsibility: The Good, the Bad and the Ugly. Administrative Science Quarterly. Vol 54(1). p182-184
Margolis, Joshua. Walsh, James. (June 2003). Misery Loves Companies: Rethinking Social Initiatives by Business. Administrative Science Quarterly. Vol 48(2). p268-305.
2.0 Strategic Situation Analysis
In order to understand the nature of aircraft manufacture at Boeing, it is important to have a clear vision of how outsourcing plays into the manufacture of aircraft. Let us use the example of Boeing's Dreamliner. The following illustration explains how outsourcing plays a key role in Boeing's business strategy. These represent TIER 1 suppliers.
From here, the parts go to the plant in Everett and are assembled by TIER 2 suppliers as follows:
These two illustrations clearly help to develop an understanding of the relationship between TIER 1 and TIER 2 suppliers at Boeing.
2.1 SOT Analysis:
SOT analysis is a planning method used to evaluate a company's strengths, weaknesses, opportunities and threats. In a business analysis, all of these factors are analyzed for the company under study and their competitors. This analysis allows the researcher to see both…
Airbus. "Welcome to the world of Airbus." 2011. < http://www.airbus.com/company / ..
Accessed February 17, 2011.
BA. "Boeings Outsourcing for the 787 "Dreamliner",." September, 28, 2006 <
The assumptions of industry structure and pricing are based on the market shares of the leading competitors in the motorcycle market including Harley-Davidson with 65% and Honda with 12.9%. There are over 40 different manufacturers of motorcycles globally who comprise the remaining 22% of the worldwide market (Murphy, 2008). Gaining distribution for a new motorcycle model will be challenging given the concentration level of competitors in the market. As motorcycles are considered discretionary purchases, they are influenced by the consumer sentiment index, the level of per capita disposable income, the downstream demand for motorcycle dealership and repair, and the available time consumers have for using them (Diamond, 2008). All of these factors are taken into account in the factoring of both the baseline motorcycle industry forecast and the hybrid motorcycle forecast as well.
Sales and Unit Forecasts
Using exponential smoothing and an average sale price of $9,100, the forecast for…
Diamond, D.. (2008). Managing Incentives for Green Vehicles. Public Manager, 37(4), 15-18.
Lapide, L.. (2009). History of Demand-Driven Forecasting. The Journal of Business Forecasting, 28(2), 18-19.
Patrick Mahoney. (2007, March). Taking the roar out of the crowd: HYBRID MOTORCYCLES. Machine Design, 79(5), 98-100.
Murphy, R., Graber, M., & Stewart, a.. (2010). Green Marketing: A Study of the Impact of Green Marketing on Consumer Behavior in a Period of Recession. The Business Review, Cambridge, 16(1), 134-140.
Although Pollan condemns conventional agriculture, he also notes that even organically-labeled food is often grown in a manner that is not much better for the environment in terms of its carbon footprint -- the regulations upon what constitutes organic food can be quite lax, and some foods that use some pesticides that are grown locally and sold in farmer's markets might not be technically organic, but leave less of a carbon footprint. As part of the research for his book, Pollan visits a commercial organic farm, which is just as mechanized as a standard commercial farm, and just as large and labor-intensive. Commercial agriculture, Pollan implies, grew to satisfy a marketing demand, not out of ideology. Consumers are gradually growing uncomfortable with the evident environmental implications of their choices and wish to 'do something,' even though they are unsure as to what that 'something' should be, and many buy commercial…
Car travel may also pose a threat if gas prices continue to 'idle' or decline as the economy worsens.
Do its customers have special requirements?
In response to consumer demand and a shifting political climate, Bombardier has tried to incorporate sustainability into its business model to a greater degree. Providing rail travel in a way to reduce the planet's and the company's carbon footprint has become a core part of its mission ("Corporate responsibility," Bombardier, 2009)
Bombardier is organized into two separate sections, rail and aerospace, both of which have a presence worldwide.
Current financial analysis
The company's financial performance is strong. On January 31, 2009 Bombardier "showed improvements in revenues, profitability and a robust cash position. Revenues increased by 13% to reach $19.7 billion" and Bombardier Transportation specifically "Bombardier Transportation's revenues totaled $9.8 billion, an increase of 25% over last fiscal year" ("Bombardier, Marketwire, 2009).…
"About us: History." Bombardier. May 16, 2009.
"Bombardier Announces Extended Range Option for Learjet 40 XR Aircraft." Webwire.
May 13, 2009
program cultivate personal a 6-month period. In developing program draw reference relevant theory research. The include following sections Description well-being (definition outcomes) measurement well-being processes reflections.
Cultivating personal wellness
Description: My definition of wellness
Wellness is defined as a state of optimizing one's physical, mental, social, and civic health. With this in mind, I have decided upon the following plan to cultivate my own state of physical wellness.
Physical and mental wellness: Measurement of well-being and well-being processes
Exercise must be the core of every physical wellness prescription. It is important to maintain a healthy weight and regular exercise can significantly impact longevity. According to the American Heart Association, "Intensive exercise prevented shortening of telomeres, a protective effect against aging of the cardiovascular system, according to research reported in Circulation: Journal of the American Heart Association" (The anti-aging benefits of exercise, 2009, LA Times). egular physical activity increases high-density lipoprotein…
7 benefits of physical activity. 2011. The Mayo Clinic. Viewed 8 April 2011 at:
The anti-aging benefits of exercise. 2009. Los Angeles Times. Viewed 8 April 2011 at:
Keystone XL Pipeline is a proposed oil pipeline that would transport crude oil from the Canadian oil sands to refineries in the Gulf of Mexico. According to project backer TransCanada, the pipeline is a 36-inch diameter pipe that will carry crude on a 2673-kilometer (1661 mi) journey from the eastern Alberta town of Hardisty to the Gulf Coast. Hardisty is a pipeline nexus, so the oil would come down from the oil sands to the town before entering the Keystone pipeline. The oil would then travel on a route through Saskatchewan, South Dakota, Nebraska into an existing pipeline (Keystone Phase II) through Kansas and Oklahoma to its final delivery point at Nederland, Texas and refineries at Port Arthur on the Gulf Coast (TransCanada, 2011). The pipeline would have the capacity to bring 700,000 barrels per day from Alberta to Texas (Avok, 2011). The amounts to approximately 6-7% of total U.S.…
Avok, M. (2011). Nebraska governor signs bill to reroute Keystone pipeline. Reuters. Retrieved November 27, 2011 from http://www.reuters.com/article/2011/11/22/us-oil-pipeline-nebraska-idUSTRE7AL1M120111122
Blodget, H. (2011). NRDC: There's no way in hell the Keystone pipeline will create 20,000 jobs. Business Insider. Retrieved November 27, 2011 from http://articles.businessinsider.com/2011-11-13/green_sheet/30393379_1_keystone-xl-keystone-pipeline-tar-sands
CBC. (2011). Harper looks to Asian energy markets after Keystone delay. Canadian Broadcasting Corporation. Retrieved November 27, 2011 from http://www.cbc.ca/news/politics/story/2011/11/14/pol-harper-obama-apec.html
Goodell, J. (2011). Is the Keystone pipeline really dead? Rolling Stone. Retrieved November 27, 2011 from http://www.rollingstone.com/politics/news/is-the-keystone-pipeline-really-dead-20111123
Organizational Case Analysis
Apple Inc. is a multinational companies specializing in the designing, manufacturing and marketing of mobile communication devices such as personal computers and digital music players. The company also sells varieties of mobile telecommunication devices such as iPhone, iPod, iPad, and Mac. Additionally, Apple Inc. sells some professional software application such as Mac OS, iOS, iCloud and other varieties of communication accessories. Apple Inc. sells its products through retail stores, online stores, value-added resellers, direct sales, wholesalers, and through third party cellular network carriers. (Apple Annual eport, 2011). Apple Inc. was Incorporated in 1977 in California, and presently Apple Inc. has become one of the most successful companies in the United States and globally. Apple Inc. is committed to bring best computer experience to its customers, and the company business strategy is to develop high quality products to reach more customers. Major customers of Apple Inc.…
Apple Annual Report (2011). Apple Annual Report 2011. Apple Inc.2011.
Caixing, L. & David, Y. (2011).An Analysis of the Impact of the Sarbanes-Oxley Act on Earnings Management. Advances in Management.4(6): 25-31.
Elmer-DeWitt, P. (2011). Rethinking Apple's Org Chart. A Time Warner Company.
Griffin, R.W. & Moorhead., G. (2011). Organizational Behavior: Managing People and Organizations. Cengage Learning.USA.
She also mentions the huge energy giant British Petroleum (BP) came up with some honest and effective marketing in its green promotions. And while it is laudable for an oil company to invest in green technologies, BP did it with "appropriate humility that admits its own guilt while setting the stage for conversion to alternative energy sources" (Ottman, 2002). Meantime she says to Exxon, "ake Up!" because Exxon was at that time running "green-themed" ads that spoke to the need to "find more oil."
In still another green marketing-themed article from Ottman, she writes in the publication in Business that while the George . Bush Administration "abdicates responsibility for a strong response to slowing down" global climate change, Bush's lack of leadership on the issue opened a "unique window of opportunity for America's advertisers and marketers" (Ottman, 2002). That advice to advertisers and marketers is this: using the same effective…
Bird, Lori, and Swezey, Blair. 2006. Green Power Marketing in the United States: A Status
Report (Ninth Edition). National Renewable Energy Laboratory. Retrieved February 18,
2010 from http://www.nrel.gov/docs/fy09osti/44094.pdf .
Business.Gov. 2009. Green Marketing Regulations. Retrieved February 20, 2010, from http://www.business.gov/expland/green-business/green-marketing/regulations.html .
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Women's Issues - Sexuality
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Transportation - Environmental Issues
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Ethics / Morality
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Business - Management
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Management Strategy to Utilize Meta-Analysis Technique for Nuclear Energy and Waste Disposal and Create Social Sustainability This research proposal explores the link between public perceptions of nuclear power, how…Read Full Paper ❯
Transportation - Environmental Issues
As the road is being laid the fumes from the chemical materials and the concussive force of the construction equipment are devastating to local wildlife (Forman & Alexander, 1998).…Read Full Paper ❯
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e can use police or parent volunteers ensure children have appropriate supervision on the way. After school, parents ferrying students to the same extracurriculars should carpool: no large SUV…Read Full Paper ❯
Mythology - Religion
ears are blasted daily by the drumbeat of environmental forewarnings. The seas are rising. The glaciers are melting. Don't drive -- take the bus. Recycle. Turn off the lights.…Read Full Paper ❯
III. Analysis Gottschaig and Pe'er's (2008) study was both innovative and remarkable. Written for business leaders, managers, and officers, who are often in charge of buyouts, this article gives…Read Full Paper ❯
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Business - Companies
Target Trends – External Environment Target is subject to a number of different trends that affect its business. These include external factors in the economic, technological, political and social…Read Full Paper ❯
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As one analyst points out: "it owns neither content nor the delivery mechanism. Though a global business, it has no geographical control anywhere in the world. Since nearly all…Read Full Paper ❯
Transportation - Environmental Issues
Cleaner environment how work effectively promote a cleaner environment? Will ? Macionis, John J. (2009). Society basics (10th ed.) Upper Saddle iver, NJ: Pearson Prentice Hall. Chapter 15: Population,…Read Full Paper ❯
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Green with Information Technology There has been a corresponding growth in innovations in information technology and the recognition that companies of all sizes and types must reduce their impact…Read Full Paper ❯
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discover how marketing principles work in different corporations. First there is Parcelforce, a company which has a mission of providing parcel service that is connected to the oyal Mail…Read Full Paper ❯
Business - Management
Cross-functional team dynamics require leaders who can be transformational in their ability to communicate compelling missions, goals and objectives for the teams, not just managing by action item lists…Read Full Paper ❯
Business - Advertising
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To avoid all these hassles, corporates should take the lead. They should ensure that the environment is not harmed in any way and people are treated with respect and…Read Full Paper ❯
2.0 Strategic Situation Analysis In order to understand the nature of aircraft manufacture at Boeing, it is important to have a clear vision of how outsourcing plays into the…Read Full Paper ❯
The assumptions of industry structure and pricing are based on the market shares of the leading competitors in the motorcycle market including Harley-Davidson with 65% and Honda with 12.9%.…Read Full Paper ❯
Although Pollan condemns conventional agriculture, he also notes that even organically-labeled food is often grown in a manner that is not much better for the environment in terms of…Read Full Paper ❯
Car travel may also pose a threat if gas prices continue to 'idle' or decline as the economy worsens. Do its customers have special requirements? In response to consumer…Read Full Paper ❯
program cultivate personal a 6-month period. In developing program draw reference relevant theory research. The include following sections Description well-being (definition outcomes) measurement well-being processes reflections. Cultivating personal wellness…Read Full Paper ❯
Keystone XL Pipeline is a proposed oil pipeline that would transport crude oil from the Canadian oil sands to refineries in the Gulf of Mexico. According to project backer…Read Full Paper ❯
Organizational Case Analysis Organization Overview Apple Inc. is a multinational companies specializing in the designing, manufacturing and marketing of mobile communication devices such as personal computers and digital music…Read Full Paper ❯
She also mentions the huge energy giant British Petroleum (BP) came up with some honest and effective marketing in its green promotions. And while it is laudable for an…Read Full Paper ❯