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The main objective of e-shop promotional program consists in attracting traffic, and especially visitors, and potential buyers. Given the current state of the restaurant and its significant growth objectives, it is recommended to implement an aggressive strategy that is able to create a strong image of the restaurant in the customers' mind. For example, the advertising strategy should start with registering the website in several search engines. This will not ensure the necessary volume of traffic, but it is the first step in order to attract users. Another aspect of the strategy consists in placing animated banners. It is recommended to place the banner in the lower part of the page, next to the scroll bar located on the right side of the first screen, due to the high click-through rate provided by this method. Email marketing is also a very efficient method for attracting website visitors. It is also…
1. Cafe Bistro Coffeehouse Business Plan. The Watertower. Bplans online. Retrieved January 31, 2008 at http://www.bplans.com/sample_business_plans/Restaurant_Cafe_And_Bakery_Business_Plans/Cafe_Bistro_Coffeehouse_Business_Plan/Products_fc.cfm .
From the bank's point-of-view, representatives consider that the main advantages are: m-banking can be used as a very good distribution channel, it increases sales volume, it reduces costs of distribution, and it increases customer satisfaction.
The banking sector is characterized by intense and tough competition. The intensification of competition is mainly influenced by globalization. However, in order to counteract this matter, banks have the opportunity to provide their financial services across the world without investing important amounts of money, due to technical developments. This opportunity has allowed banks to enter new markets that otherwise required tremendous financial, technical, and human resources efforts. Another feature that characterizes nowadays m-banking sector regards customers' price-sensitivity, which forces banks to introduce innovative services.
M-banking aims at three important target groups: the youngsters, the young adults, and the business people. The youngsters segment includes people aged 14-18 that require ubiquitous services.…
Mobile banking (2007). Wikipedia, the free encyclopedia. Retrieved January 31, 2008 at http://en.wikipedia.org/wiki/Mobile_banking .
Tiwari, R. & Buse, S. (2007). The Mobile Commerce Prospects: A Strategic Analysis of Opportunities in the Banking Sector. Hamburg University Press. Retrieved January 31, 2008 at http://cmslib.rrz.uni-hamburg.de/hamburg-up/servlets/MCRFileNodeServlet/hup_derivate_00000183/HamburgUP_Tiwari_Commerce.pdf?hosts=local.
Starbucks has been able to monetize these strategies not from deliberate attempts but from the benefits of strengthening its suppliers so they could also experience profitability and reinvest in their businesses.
Integrating to the Starbucks Supply Chain Management System
Starbucks moved beyond using their ethics and CS initiatives to just support their supply chains and integrated them into their main supply chain systems as well (Witkowski, 2005). Starbucks has successfully defined the corporate value of their CS programs as a result.
The CAFE program, when tracked as part of the broader Starbucks supply chains, showed that despite the higher costs associated with coffee and ancillary products, the company's quality costs were consistent and predictable due to a stable supplier base (Deutsche Bank 2006). The pricing models of Starbucks are specifically created to take into account high levels of commodity fluctuations including diary, sugar and paper. The company has traditionally managed…
Paul a Argenti. (2004). Collaborating with Activists: HOW STARBUCKS WORKS WITH NGOS. California Management Review, 47(1), 91-116
Matthew Berglind & Cheryl Nakata. (2005). Cause-related marketing: More buck than bang? Business Horizons, 48(5), 443-453.
Deutsche Bank (2006) -- Starbucks Overview. Deutsche Bank Securities Research. New York, NY. 10 July 2006.
Lee, H. (2008). Embedding sustainability: lessons from the front line. International Commerce Review: ECR Journal, 8(1), 10-20.
This project is about e-commerce and how it has helped Apple in its business objectives. The purpose is of the paper is to illustrate the wide-ranging ways in which e-commerce can provide opportunity to corporate entities. Apple makes a good case study because it has successfully emerged as an e-commerce powerhouse in recent years. It was able to gain market entry into music sales using e-commerce and the company has now become one of the world's largest online retailers as well.
The project will cover Apple's successes in e-commerce, both as a player in the entertainment industry and as a player in the personal electronics and software industries. The scope will include some brief analysis of Apple's financials, as the numbers will support the discussion of Apple's e-commerce strategy. There are articles both in the business press and in academic journals that outline a lot of what Apple has…
Ito, T., Ochi, H. & Shintani, T. (2002) A group buy protocol on coalition formation for agent-mediated e-commerce. International Journal of Computer & Information Science. Web. Retrieved from http://web.mit.edu/~takayuki/www/papers/itota-ijcis2002.pdf
Laudon, K. & Traver, C. (2007). E-commerce: business, technology, society. Pearson Education. Web. Chapter 9. Retrieved from http://www.cpe.ku.ac.th/~mcs/courses/2008_01/214571/slides/Laudon_Traver_E-commerce4E_Chapter09.pdf
Webb, K. (2002). Managing channels of distribution in the age of electronic commerce. Industrial Marketing Management. Vol. 31 (2002) 95-102.
Zhu, K. & Kramer, K. (2002). E-commerce metrics for net-enhanced organizations: Assessing the value of e-commerce to firm performance in the manufacturing sector. Information Systems Research. Vol. 13 (3) 275-295.
The intent of this analysis is to define two reasons why developing software for wireless devices is challenging and also to define the five components of mobile operating systems. Unifying both of these subject areas is the rapid adoption of mobile devices, ranging from smartphones to tablet PCs including the best-selling Apple iPad (Kolios, Friderikos, Papadaki, 2012). With more developers than ever before looking to create new applications on wireless devices, the analysis of the two reasons slowing down their pace of progress is worth considering from a long-term market development standpoint as well.
Factors Making Software Development For Wireless Devices Challenging
Of the many factors that slow down new application development for wireless devices, the two most prevalent are the broad number of competing standards for application development, and the very precise nature of device requirements for each class or category of wireless device. Beginning with…
Frank, B. (2006). Driving Devices. Interactions, 13(4), 14-14.
Kolios, P., Friderikos, V., & Papadaki, K. (2012). A practical approach to energy efficient communications in mobile wireless networks. Mobile Networks and Applications, 17(2), 267-280.
McLure, C.E. (1997). Electronic commerce, state sales taxation, and intergovernmental fiscal relations. National Tax Journal, 50(4), 731-750.
This study takes place within the context of a marketplace that is that is increasing utilizing electronic commerce as a way to facilitate transactions between vendors and consumers. Taxation in regard to electronic commerce is a complicated situation, which resulted in some confusion and uncertainty for tax administrators and tax payers alike.
The aim of the study by McLure (1997) was to explore the implications associated with electronic commerce as it relates to tax administration. A review was conducted in order to synthesize information with regard to this issue in order to devise a proposal for a solution with regard to taxation and electronic commerce.
Design: This examination was conducted as a systematic review broken down into five succinct sections. The first section, the introduction, presented the situation under investigation, in particular the…
McLure, C.E. (1997). Electronic commerce, state sales taxation, and intergovernmental fiscal relations. National Tax Journal, 50(4), 731-750.
The two parties can exchange information, including specific data and necessary reports, in a quick and efficient manner. With the aid of this procurement method, information is exchanged more efficiently than with the use of traditional communication channels, and the overall organizational processes are better supported (Best Price Computers, 2010).
f) Electronic data interchange
The electronic interchange of data was the first process of electronic communication, dating back at least two decades, and being itself older than electronic commerce. Electronic data interchange refers to the communications underwent by two or more economic agents in the scope of completing their business operations.
The electronic interchange of data is generally occurring between two economic agents, in which case it is called B2B communications (business to business). The interchange of data is commonly characterized by the exchange of information within the virtual community of data which would traditionally be found in five categories…
Chaffey, D., E-business and e-commerce management: strategy, implementation and practice, 3rd edition, Pearson Education, 2006
Schneider, G.P., Electronic commerce, Cengage Learning, 2010
Havaldar, Business marketing: text and cases, 3rd edition, Tata McGraw-Hill Education, 2010
Plummer, R., Contracting and procurement optimization 501, Curtin University
Electronic Certificates of Medical Necessity: A Proposal
Medical billing can now become a relatively painless process for the personal in a medical facility through the electronic filing of certificates of medical necessity (e-CMN). Manually filling out paperwork is very time consuming, and is not very cost effective. However, the technological advancements created in the area of medical billing are very efficient. While many offices now fax the CMN's, the incorporation of e-CMN's into the medical office and billing process, decreases overhead costs, reduces paperwork, and helps substantially with the on-going battle to comply with the ever-changing Medicare requirements. While each of the previous reasons is enticing enough to consider incorporating e-CMN's into the office routine, the increase of revenue is certainly a major benefit and is the direct result of the time reduction with the filing process.
Billy Tauzin, chairman of the U.S. House Committee on Energy and Commerce, clarified…
Bachenheimer, C. (2001, Aug. 1). Something out of nothing. Home Care Magazine. Retrieved April 13, 2004 at http://homecaremag.com/ar/medical_something_nothing/index.htm .
Business Wire. (2004, Feb. 13). American association for homecare and Trac Medical Solution agree on industry wide ecmn solution. ProQuest Document: 545984641 http://gateway.proquest.com/openurl-url_ver=Z39.882004&res_dat=xri:pqd&rft_val_fmt=info:ofi/fmt:kev:mtx:journal&genre=article&rft_txri:pqd:did=000000545984641&svc_dat=xri:pqil:fmt
McClinton, D. (2001). E-CMN's. Home Care Magazine. Retrieved April 13, 2004, at http://homecaremag.com/ar/medical_ecmns/index.htm .
Social Commerce in Saudi Arabia: How the Social Media Affect the E-Commerce in Saudi Arabia
SOCIAL COMMECE IN SAUDI AABIA
Conceptual Framework Model
Psychological Aspect and Theories
Digital Divide in Saudi Arabia
Ethos, eligious conviction, and Government in E-commerce Adoption
The ise of the P Industry in Saudi Arabia
Conceptual Model and esearch Hypothesis (Drawing)
Social Commerce in Saudi Arabia
Modern Saudi Arabia today actually represents an exceptional and convergent mixture of social conservatism and technological ability, a wonderful alteration from a remote, desert land that it was just something like 50 years ago. As social media is turning out to be increasingly prevalent in Saudi Arabia, online marketers are starting capitalizing in methods that service social media and include online customers. In Saudi Arabia Online marketers' adoption of new online marking trends is being prompted by discoveries that show individuals are spending great amounts…
Anderson, M. (2013). Turning "like" to "Buy" Social Media Emerges as a Commerce Channel. Booz & Company, 23-56.
Assad, S.W. (2009). The rise of consumerism in saudi arabian society. International Journal of Commerce & Management,, 73-104.
Bahaddad, A.A. (2013). Attracting customer in saudi arabia to buy from your business online. . International Journal of Business and Management, 65-81.
Brock, C. (2014). F-COMMERCE AND THE CRUCIAL ROLE OF TRUST. Online Communities and Digital Collaborations, 1-11.
resolution of legal dispute associated with electronic commerce. Electronic commerce referred to includes electronic systems such as the internet. It examines the reasons why simply referring to the laws cannot resolve disputes. The paper also features a case study on an unresolved legal conflict associated with electronic commerce specifically the internet.
Challenges of esolving Legal disputes
Many legal disputes associated with electronic commerce cannot be resolved by simply referring to relevant laws. Jurisdiction of internet laws raises questions that are still not answered. Jurisdiction is a function of sovereignty and need territorial limits. The internet cannot be subjected to territorial limits; there is no uniform applicable law (Barlow, 1996). Some countries such as the United States of America have laws that govern use of the internet (Federal Communications Commission, 1996). This however still does not solve the issue of jurisdiction especially for the internet where it would be difficult to…
Barlow, J.P. (1996, Feb 9). A Declaration of the Independence of Cyberspace. Retrieved March
19, 2012, from www.eff.org: http://www.eff.org/~barlow
Federal Communications Commission. (1996). The Telecommunications Act of 1996. Retrieved
March 19, 2012, from www.fcc.gov: http://www.fcc.gov/Reports/tcom1996.pdf
Home Goods M-Commerce
During the earlier parts of the internet and technological revolution that began in the 1990's with the emergence of the World Wide Web was what eventually came to be known as E-Commerce. Indeed, there was the shift whereby what was done in brick and mortar stores was increasingly done online. Thus, regular commerce became electronic commerce, or e-commerce for short. Nowadays, there has been yet another shift to a subset of electronic commerce, that being on mobile devices like cellular phones, tablets and personal data assistants, or PDA's. Mobile commerce has become prominent enough that it should get its own mention. The covering of mobile commerce within the modern paradigm can be associated with a number of product categories and industries. The specific industry that will be focused on in this report is goods for the homes such as those for cooking, other food preparation and gardening.…
Internet & Electronic Marketing
Website & Business Model
Target Market & Consumer Behavior
Building & Maintaining Customer elationships
F. ecommendations for Website Improvement
Pace University is a comprehensive non-profit university that offers its educational services to online students and to the more traditional brick-and-mortar student. As the university competes with global universities, the web presence must convey the value and quality of the education as well as enable the student to make an effective impact on the professional or academic world. The career services center at the university is one of the best at providing Co-op job services to its undergraduate population, the ability to find these positions is available online through the university's joint venture with the Experience Network.
Pace has delivered value to its customers by providing the opportunity to leverage either the online or brick-and-mortar education into an internship at a major company…
Comegys, C., Hannula, M. & nen, J.V.i. 2006, "Longitudinal comparison of Finnish and U.S. online shopping behaviour among university students: The five-stage buying decision process," Journal of Targeting, Measurement and Analysis for Marketing, vol. 14, no. 4, pp. 336.
Garvey, M.J. 2002, "University heed its learning experience," InformationWeek,, no. 899, pp. 26.
Mastacan, A.M. 2009, "Current Trends in Internet Marketing," Economy Transdisciplinarity Cognition,, no. 1, pp. 48.
Muirhead, W.D. 2000, "Online education in schools," The International Journal of Educational Management, vol. 14, no. 7, pp. 315.
home control system using mobile commerce -- or, how your cell phone can connect you to your home when you are away from home
For better or for worse, the cell phone technology has changed modern communication and modern life. Mobile communication systems have undoubtedly made modern human beings more 'connected' to one another, or at least more able to talk to, or to reach one another, at any point in time. Now, an individual with a 'switched on' cell phone can always be accessed through the use of mobile cell phone technology -- barring any interference from poor connections or poor service, of course! However, besides simply being able to talk to others more easily, mobile phones can also make it easier to access other aspects of one's daily existence, from one's calendar, list of frequently called numbers, and yes, one's home.
The ability of mobile commerce to connect…
Forbes.com Staff. "Nortel Networks." (February 19, 2004). Forbes.com Retrieved on February 19, 2004 at http://www.investorguide.com/cgi-bin/browse1.cgi?tick=NT& site= http://biz.yahoo.com/n/N/NT.html
"Home Control Systems." (2004). Electronic House Magazine. Retrieved on February 4, 2004 at http://www.electronichouse.com/default.asp?NodeId=1200
'Motorola." (February 18, 2004). Business.com. Retrieved on February 4, 2004 at http://www.business.com/directory/telecommunications/motorola,_inc/profile / 'Motorola: and Leading Developers Add Multimedia and Connectivity to Feature Phone Reference Design. (2004). CNBC.com. Retrieved on February 4, 2004 at http://www.investorguide.com/cgi-bin/browse1.cgi?tick=MOT& site= http://news.moneycentral.msn.com/ticker/rcnews.asp?Symbol=MOT
'Market Report -- In Play." (February 19, 2004). Briefing.com. Retrieved on February 4, 2004 at http://www.investorguide.com/cgi-bin/browse1.cgi?tick=MOT& site=
banking industry has become highly competitive prompting smaller banks to fold under acquisitions and mergers for survival. Most common is the industry's obsession with ability to generate increased revenue by pushing products to the customers and through bank transactions and functionalities. In turn, most banks have lost focus on the customer and concentrated on price rather than quality customer care. In this case analysis, Commerce bank saw an opportunity in the industry trends and developed a successful system. The bank developed an exemplary customer service mechanism that concentrated on customer needs. The bank developed SMAT principles that were aimed at delivering quality service, this framework measured the impact of services offered to both external and internal customers. The bank also took measures in streamlining products that were neglected by the competitors such as deposits. As a result, it had reduced deposit rates to half percent lower than competitors had. It…
Lindner, J.R. (1998). Understanding Employee Motivation. Journal of Extension, 3.
Selvarajah, C.T., Sung-Wai Lau, T., & Taormina, R. (2012). Management training and development: A New Zealand study. Journal of Management & Organization .
Singh, H. (2006). The Importance of Customer Satisfaction in Relation to Customer Loyalty and Retention . UCTI Working Paper .
Stirtz, K. (2011, February 11). Five Ways to Improve Customer Service Starting Today. Retrieved from http://amazingserviceguy.com/1437/five-ways-to-improve-customer-service-starting-today/
None of the findings are not surprising to a lot of experts. Apart from large systems that are integrated, like Kaiser Permanente in California and the Veteran's Administration, a lot of doctor practices are adopting different EMs. Also in so many different situations they do not talk to one another (Sittig & Singh 2012). So, a doctor's record is not necessarily able to get access notes from his regional hospital if different systems were utilized. A lot of doctors in that condition could just re-order a test, instead of going through all of the changes of finding the records from the hospital.
Actually many experts make the point that the true power of digital records come when using a sole, unified system that can be retrieved by altered health sites. With the exclusion of large combined health arrangements, there sometimes can be fragmented EMs. Experts mention that perhaps with the…
Cook, P.J., Lawrence, B.A., Ludwig, J., & Miller, T.R. (1999). The medical costs of gunshot injuries in the United States. JAMA, 282(5), 447-54.
Eckman, B.A., Bennett, C.A., Kaufman, J.H., & Tenner, J.W. (2007). Varieties of interoperability in the transformation of the health-care information infrastructure. IBM Systems Journal, 46(1), 19-41.
Heselmans, a., Aertgeerts, B., Donceel, P., Geens, S., Van, d. V., & Ramaekers, D. (2012). Family physicians' perceptions and use of electronic clinical decision support during the first year of implementation. Journal of Medical Systems, 36(6), 3677-3684.
Simons, W.V., Mandl, K.D., & Kohane, I.S. (2005). The PING personally controlled electronic medical record system: Technical architecture. Journal of the American Medical Informatics Association, 12(1), 47-54.
#1 The electronic service delivery (ESD) Scheme represents a combination of C2G and G2C activities. The G2C element is the delivery of informative content while the C2G element involves the online access to applications and services. The Interactive Government Services Directory (IGSD) is also C2G / G2C, simply providing access to information and services not included in the ESD as is the HKSAR Government Information Center, the official government Web site.
The electronic tendering system (ETS) is a G2B Web site that allows businesses to participate in reverse auctions conducted by the government supplies department. The HK post office certification service is a blend of G2B and G2C, provides digital certification information to both organizations and individuals.
#2 According to the Hong Kong government, the goal of the ESD Scheme and IGSD is to provide a central platform that allows the public to transact business with the Government…
complexities of doing business in our virtual age, looking in particular at e-commerce but also asking how the presence of e-commerce on the market has affected traditional businesses as well. Once upon a time - that golden age - things were simple. You decided you wanted to grow up to be a bookstore owner. Or a hardware store manager. Or a florist. So you leased a store, bought some books, and lovingly hand-sold them to each customer who flocked to your door and then went home at night to count your money.
Of course, owning a bookstore or a hardware store or a flower shop was actually never that simple. But the picture now is even more complicated as virtual stores have entered the picture. Part of what makes engaging in e-commerce so difficult is that there are no paths that others have trod before one. And the costs of…
VI.Appendix (ces)(please write around 2-3 pages)
MY ROUGH IDEA:
1.To successful launch an e-commerce Web site, the question is not just about if we build it, will they come?" But also if we build it, will they come to purchase and repeat purchase?" A scenario closer to the truth is that many online companies experience disappointment in converting consumers' clicks into purchases. It means attracting a large number of shoppers to the site is not the only ultimate measure of success. The true measure of success should be included retaining customers and converting them into repeat buyers. Positive shopping experiences on the site can help online buyers make an effective decision. It means positive feeling is the optimal experience that consumers will desire to repeat buying online. Therefore, marketers need to create effective Web sites for winning consumer satisfaction. Since Web sites are often the main contact with consumer in the Internet market, a company's Web site elements may include some persuasive components that has imp!
wireless Web is truly' the next major wave of Internet computing
A its potential for bringing people together and expanding commerce is even greater than that of the wired Internet."
Edward Kozel, board member and former CTO of Cisco systems (AlterEgo, 2000, p. 12)
The integration of the Internet into our modern culture as a driving force behind business, convenience, services and merchandise acquisition has created a new set of desires for modern consumers. The trend started with the ease and availability of services and products being offer4ed through radio and television advertising, and then infomercials and shopping channels. The internet brought the availability to purchase products, goods, and information from our desks and kitchens. Now trough wireless hotspots and wireless devices, society is following their desires toward a marketing distribution channel which motivates them to pay for internet access, and mobile commerce (m-commerce) anytime, anywhere, and instantly. These sets…
AlterEgo (2000). Building the intelligent internet: Making the case for adaptive network services. [www.alterego.com].
Albright, B. (2000). Mobilize this!. Frontline Solutions, May, 28-32.
Bansal, P. (1.1.2001) Smart cards come of age. The Banker.
Barnett, N., Hodges, S. & Wilshire, M. (2000). M-commerce: An operator's manual. McKinsey Quarterly, 3,162-171.
E-commerce revolution has immensely affected all the industries, including the real estate industry. By using websites the real estate agents can transmit the information about the properties to a wide range of people. In addition to that, it can also enable the real estate agents to set up information communication channels directly between the real estate agencies, investors and developers. By mass media advertisements, the retailers can target a huge audience, including a number of potential buyers. In this technique the agencies usually use a simplex, one way communication channel, to communicate with the audience. A single advertisement is generated for the entire market, therefore, it is cost efficient. (Jianliang et al., 2013)
E-commerce enables the real estate agents to have personal contact with their clients. By having an interaction with the clients, the agents can better understand their requirements and can provide them…
Basu, A. And Muylle, S. (2007). How to Plan E-Business Initiatives in Established Companies. MIT Sloan Management Review.49 pp.27-36 Retrieved from: http://www.business.ulst.ac.uk/intlbusiness/courses/bmg814m1/BasuEBusiness.pdf [Accessed: 7 Jun 2013].
Beal, V. (2010). 4 E-commerce Regulations Need to Know. E-Commerce Guide. Retrieved from http://www.e-commerce-guide.com/solutions/building/article.php/3910211/4-E-commerce-Regulations-to-Need-to-Know.htm [Accessed: 7 Jun 2013].
Coburn, R. (2012). The Essential Elements of Computer Network Security. Retrieved from: http://ezinearticles.com/?The-Essential-Elements-of-Computer-Network-Security&id=7039466 [Accessed: 7 Jun 2013].
FBI (2011). Internet Social Networking Risks. Retrieved from: http://www.fbi.gov/about-us/investigate/counterintelligence/internet-social-networking-risks [Accessed: 5 Jun 2013].
3. SWOT Analysis
The SWOT analysis reveals the strengths, weaknesses, opportunities and threats which are likely to affect the outcome of launching the electronic commerce at Blue Cut Fashion. The strengths and weaknesses derive from internal features and amongst others, may refer to financial highlights and previous expertise. The opportunities and threats are generated by the external environment and may refer to commercial trends and technological advancements. All these are presented in the following table:
Table 1: SWOT for e-commerce at Blue Cut Fashion
1. International recognition and favorable image on the market, facilitating as such the penetration of the online market
2. Blue Cut Fashion possesses sufficient financial resources to engage in an electronic commerce venture
3. The existent logistics system could be extended to cover the delivery of the online sold clothes and shoes
4. Blue Cut Fashion employs dedicated workers which produce high quality products…
Ghosh, Anup, K., 1998, E-Commerce Security: Weak Links, Best Defenses, 1st Edition, Wiley
Goel, Ritendra, 2007, e-Commerce, Department of Computer Science and Engineering, Institute of Engineering and Technology, Lucknow, U.P.
Korper, Steffano and Ellis, Juanita, 2000, the E-Commerce Book: Building the E-Empire, 2nd Edition, Morgan Kaufman
Rosen, Anita, 2002, the E-Commerce Question and Answer Book: A Survival Guide for Business Managers, 2nd Edition, American Management Association
icio.us, which enable users to publish, categorize, and share their bookmarks
• Enables users to create and edit the content of a Web site, leveraging the expertise of online users
• Consumer Wikis enable users to comment on content, in addition to editing content
• Wikipedia, a community Wiki encyclopedia, includes approximately 1.3 million English-language articles
Sources: (Bernoff, Li, et.al)
This is revolutionizing the role of e-commerce today and leading to much faster rates of response to strategies, tactics, and mass customization strategies overall. As the speed of response has grown exponentially, it has been critical to manage credibility and seek to continually gain and keep the trust of customers through consistency of e-commerce strategies. It is in fact infeasible to discuss e-commerce today without taking into account the fundamentals of social networking (Bharadwaj, Al-Shamri, 37). When combined with the concepts of mass customization and the delivery of experiences…
Michel Aldanondo, Elise Vareilles. "Configuration for mass customization: how to extend product configuration towards requirements and process configuration. " Journal of Intelligent Manufacturing 19.5 (2008): 521-535.
Josh Bernoff, Charlene Li. "Harnessing the Power of the Oh-So-Social Web" MIT Sloan Management Review 49.3 (2008): 36-42.
Kamal K. Bharadwaj, Mohammad Yahya H. Al-Shamri. "Fuzzy computational models for trust and reputation systems. " Electronic Commerce Research and Applications 8.1 (2009): 37-47.
Louis Columbus. Configuration Is the Heart of Customer Fulfillment for Complex Product Manufacturers. March, 2003. In AMR Research Editing Services (Ed.), AMR Research Series. Boston: AMR Research.
arduous task of determining the differences, advantages and disadvantages of the various commercial capabilities of E-commerce especially regarding the recent innovations of I-commerce to M -- commerce to U-commerce and how those innovations change the manner in which E-commerce business is conducted.
A technology expert wrote in early 2002 that "wireless technology has altered the existing capabilities of incumbent E-businesses" (Wheeler, 2002) and that was before many of today's technology had ever even been created. The article shows just how true Wheeler's statement is; it presents the growth of E-commerce through a series of improvements starting with I-commerce (internet), moving to M-commerce (mobile) and the current improvements allowing for U-commerce (ubiquitous). The article not only seeks to provide a greater understanding of how the different commerce capabilities change the business model, it also seeks to "provide guidelines to help practitioners adapt from one type of innovation to the next" (p.…
Jen-Her, w. & Tzyh-Lih, H.; (2008) Developing E-business dynamic capabilities: An analysis of E-commerce innovation from I-, M-, to U-commerce, Journal of Organizational Computing and Electronic Commerce, Vol. 18, Issue 2, pp. 95-111
Wheeler, C. (2002) NEBIC: A dynamic capabilities theory for assessing net-enablement, Information Systems Research, Vol. 13, No. 2, pp. 125-146
Employee Privacy Torts
History of Employee Privacy
Changing Trends of Employee Privacy
Impact of Innovative Technology on Employee Privacy
ole of Social Media towards Employee Privacy
Impact of Changing Community/Society on Employee Privacy
Adaptation to the new Environment pertaining to Employee Privacy
Employee Monitoring and Surveillance
Laws and Employer Policies for Text Messaging and Social Media
Electronic Communication Privacy Act
Monitoring of Employee Conversations over Telephone & Email
ecommendations for creating Effective Policies
Future Implications of Employee Privacy
As years have passed and the human race has penetrated into the epoch of twenty first century, the technological advancements have conquered almost every facet of human life, especially the workplace. The widespread platform of the internet has become the integral part of a person's life, in the same manner as businesses are employing technological advancements to perform numerous activities like internet infrastructure, maintenance of computers and so on. It means that…
Baker, D., Buoni, N., Fee, M. & Vitale, C. (2011). Social Networking and Its Effects on Companies and Their Employees. Retrieved from: http://www.neumann.edu/academics/divisions/business/journal/Review2011/SocialNetworking.pdf
Bergh, N.V.D. (2000). Emerging Trends for Eaps in the 21st Century. Haworth Press, Incorporated.
Campbell, D. (2007). The Internet 2007: Laws and Regulatory Regimes. USA: Lulu.com.
Cate, F.H. (1997). Privacy in the Information Age. USA: Brookings Institution Press.
Often companies who have highly configurable products or services, such as Dell or in the services businesses, insurance and healthcare companies, need to provide customers with the ability to customize products in real time to their needs. Product configurators today are being used in e-business systems in these industries to provide suppliers with advance visibility of customer demand while capturing orders accurately at the same time (Aurich, Wolf, Siener, Schweitzer, 2009). The quote-to-order process encompasses creating customized products and services while staying within the constraints of profitability for an enterprise (Sawik, 2011). Studies also indicate the greater the level of system integration in these process areas, the higher the level of eturn on Investment (OI) achieved by companies who commit to making their systems work with each other in real time (Das, 2011). The greater the accuracy and velocity of information in the build-to-order, configure-to-order and engineer-to-order workflows of companies…
JC Aurich, N Wolf, M Siener, & E. Schweitzer. (2009). Configuration of product-service systems. Journal of Manufacturing Technology Management, 20(5), 591-605.
Barrett, J. (2007, November). Demand-Driven is an Operational Strategy. Industrial Management, 49(6), 14-19,5.
Das, K. (2011). A quality integrated strategic level global supply chain model. International Journal of Production Research, 49(1), 5.
Hernandez, J., Poler, R., Mula, J., & Lario, F. (2011). The Reverse Logistic Process of an Automobile Supply Chain Network Supported by a Collaborative Decision-Making Model. Group Decision and Negotiation, 20(1), 79-114.
As the authors note the study utilizes more reflective constructs rather than formative (Hsu et al., 140). KBCP is measured through ease of navigation of the KB and other similar questions. SSE refers to the problem solving experiences of customers through independent use. PA is operationalized as "possible factors for customers to select a certain brand" (Hsu et al., 140). The other dependent variable PI is measured through would you buy this brand?
The problem of purchase intention is complex and it is not possible to capture the variability within the construct with a single question. Additionally consideration should be given to directly measure the value received from prior experience with the product or service. While there seems to be a tacit acceptance of this variable its omission from the model limits the explicative power of the model. It is reasonable to assume that self-efficacy is correlated to the prior…
Hsu, S., Balasubramanian, S., Thakur, R., & Kulviwat, S.. (2011). Knowledge-base and online self-service. Journal of Electronic Commerce Research, 12(2), 133-151.
Kerlinger, F.N. & Lee, H.B. (2000). Foundations of Behavioral Research. London:
Reliability and Item Analysis (2012). StatSoft electronic statistics text book. Retrieved from http://www.statsoft.com/textbook/reliability-and-item-analysis/
Leadership and Organizational ehavior
Smith & Falmouth is a television shopping and mail order network with operations in the United States and Canada. S& F. Online is the electronic commerce division of this corporation. The Chief Executive Officer (CEO) of S& F. Online is Irene Seagraves. I play the role of the newly selected Chief Operating Officer (COO) to Miss Seagroves. Reporting to the COO is James Argyle, Project Manager, rian Kervor, Logistics Manager, and Adam Searle, Marketing Manager. A Web development team reports to James and a Logistics team reports to rian.
The organizational structure of S& F. Online might be described as of a functional model, in the sense that it has a specific corporate structure, a regimented division of labor, and hierarchical paths of communication -- comparable, one might say to many large corporations in the military precision of its standard operating procedures, albeit on a much…
Both the project and logistics managers for S& F. Online have informal relationships with the Web development and logistics teams (respectively), which are important factors in the success of the organization. Working through the simulation regarding S& F. Online, I found that an appreciation for the informal relationships within the group was essential to finding ways to motivate managers and employees. For example as the simulation progressed, problems arose that required me to select allies to motivate the team to higher and higher levels of performance.
When I chose James Argyle, as a respected team member and an employee that had demonstrated experience, my rationale did not merely rest with the selection of James as a valuable ally. Then, I needed to determine the best way to approach this ally with my ideas. From the listed approaches, I decided to have a one-on-one meeting with James to keep him at ease and to convey that I respected his authority and his leadership abilities.
An organization with a work environment that responsively supports the quest for individual unity and direction, and fosters spiritual development, will realize heightened individual and organizational performance in all of its facets and functions. (Castka et al., 2003, p. 153.). Once I selected a strong ally and approach to recruit that ally, my next step was to choose the right courses of action to motivate the organization and to demonstrate to everyone concerned that would be risking as much
A second lesson learned is that e-commerce can be used for creating a unique product based on customer requirements. Michael Dell quickly realized that his build-to-order PC business could grow much faster than his small shop in Austin, Texas would allow for. He chose to create one of the first product configurators that could be used on a website, making it a unique differentiator relative to all other PC companies selling through e-commerce channels before (Jones, et.al.). The product configurator Dell created has specifically designed to allow customers online to work at their own pace, and even abandon a product configuration midway through building it (Liu, Mackie, 292). Customers online could also mix and match accessories for the PCs first, and then their entire laptops as well. Soon, customers were creating dozens of laptops and then printing out the configurations and comparing them to see which best fit their needs…
Ho, S., R. Kauffman, and T. Liang. "Internet-based selling technology and e-commerce growth: a hybrid growth theory approach with cross-model inference. " Information Technology and Management 12.4 (2011): 409-420. (journal)
Kathryn Jones. "The Dell Way. " Business 2.0-1 Feb. 2003 (article)
Liu, C., and B. Mackie. "Enabling Customization through Web Development: An Iterative Study of the Dell Computer Corporation Website. " Journal of Information Systems Education 19.3 (2008): 291-300. (journal)
Newing, Rod. "Variety, the spice of life: ONLINE PRODUCT CONFIGURATION: One of the biggest challenges is bringing supply chains together to respond rapidly to customers' diverse requirements: [Surveys edition]. " Financial Times 1 Nov. 2000 (newspaper)
Ethics is an essential part of the individual condition. As an important person who starts up a large business as well as deals on a daily basis with other corporation at all arena of expansion so basically business ethics is lively and glowing plus hotly chat about in boardrooms all over the world. Furthermore for the majority of administration and boards know their accountability goes well beyond periodical results. These corporations consist of one component of a much larger arena that has lost its cooperative acceptance for unprincipled actions. Moreover, if an individual is in scripting copy and keeping a client's electronic business or electronic commerce website think about the consumer confidentiality and legal issues which includes publishing and copywriting for a customer is an evidence of how they are out looked to the rest of the earth. pessimistic or offensive piece of writing published as regards a variety of…
Graham JH Smith, Partner Bird & Bird, et al. Internet Law and Regulation. Thomson Sweet & Maxwell, 2007.
David R. Johnson and David G. Post, et al. Law and Borders - the Rise of Law in Cyberspace. Standford Law Review, 1996.
CRS Report for Congress. Rev. Of Internet Privacy: Overview and Pending Legislation, by Macia S. Smith. The Libary of Congress July 10, 2003.
Hamlet, Clay, and Mike Strube. "Community Banks Go Online." ABA Banking Journal, 2003.
A survey questionnaire design is employed to gather data to be used in the lazy user model test, with details on the sample population in which the questionnaire is to be administered. An innovative method to increase response rate is offered, followed by a data analysis plan. Finally, a conclusion and recommendation will complete this research project.
2. Literature Review
2.1 Information Technology and the Internet
The Information Age has changed our world in many different areas, from mankind's first steps into the space frontier, to the development of consumer items of convenience. Computers where once virtually inaccessible to the average person, and at that time were used only for information processing and logical calculations on a grand scale for large corporations and military endeavors. Indeed, only in the military did the information age really begin to develop, with the need for advanced military operations driving the information technology race.…
Bellaaj, M. (2010). The competitive value of the internet: an empirical investigation. International Journal of Technology Marketing, 238.
Bagozzi, R.P. (2007). The Legacy of the Technology Acceptance Model and a Proposal
for a Paradigm Shift. Journal of the Association for Information Systems, 8, 244-
Chau, M., Wong, C.H., Zhou, Y., Qin, J., & Chen, H. (2009). Evaluating the use of search engine development tools in it education. Journal of the American Society for Information Science and Technology, 288-299.
" (Al-Ghaith, Sanzogni, and Sandhu, 2010)
With a focus on Saudi Arabia it is reported that there is "no reliable local production in the fields of software or the hardware. The increased demand for ICTs is met by acquiring overseas technologies.
The trend towards increased reliance on ICTs by the Saudi people, in particular computers and internet services, is one of the highest when compared with other developing countries; however it is still far below the ownership rate in developed countries. Table 1 illustrates the ownership rate of equipment such as fixed-line telephones, cellular phone and personal computers. The ownership rate was calculated per 1000 persons in variant countries over the world." (Al-Ghaith, Sanzogni, and Sandhu, 2010) the goal of the study reported in the work of Al-Ghaith, Sanzogni, and Sandhu (2010) is to enhancing the understanding of factors that influence adoption and usage of online services in Saudi Arabia.…
Molina, Alfonsa, Ben-Jadeed, Mohammed (2004) the Emergence and Evolution of e-Banking in Saudi Arabia: The Case of Samba Financial Group. Frontiers of E-Business Research 2004
Jasimuddin, Sajjad, M. (nd) Saudi Arabian Banks on the Web. Online available at: http://www.arraydev.com/commerce/JIBC/0103_02.htm
Agarwal, R. And Prasad, J. (1998), "The antecedents and consequents of user perceptions in information technology adoptions," Decisions Support System, Vol. 22, pp. 15-29.
Ahmed, a.M., Zairi, M. And Alwabel, S.A. (2006). Global benchmarking for internet and e-commerce applications, Benchmarking: An International Journal 13(1/2), 68-80.
Since the store sells clothing and accessories, it's highly visual and isn't quite so dependent on language and such related issues, one needn't worry about translation as much.
When it comes to government, it will be necessary to acquaint oneself with the laws of merchant selling online in each of the respective countries where one will be shipping items to. The most crucial aspect about infrastructure is that the shipping part of the business needs to be completely tight: this refers to shipping and production. Once an order is place online, it needs to be shipped immediately to the buyer. "Annually, new and established online sellers will see dozens or even hundreds of packages that fail to arrive -- lost or damaged in the conveyor belts and trucks meant to carry them to customers. Be prepared to manage both the cost of lost items and the problem of disappointed customers"…
Aicpa.com. (2013). Executive Summary. Retrieved from aicpa.com: http://www.aicpa.org/interestareas/forensicandvaluation/resources/electronicdataanalysis/downloadabledocuments/top-5-cybercrimes.pdf
Ftc.gov. (2000, March). Electronic Commerce: Selling Internationally A Guide for Businesses. Retrieved from ftc.gov: http://www.business.ftc.gov/documents/alt067-electronic-commerce-selling-internationally-guide-businesses
Roggio, A. (2013, July 18). 5 Things I Wish I Knew Before Opening an Ecommerce Business. Retrieved from ecommerce.com: http://www.practicalecommerce.com/articles/4105-5-Things-I-Wish-I-Knew-Before-Opening-an-Ecommerce-Business
SBA.gov. (2013). Online Business Law. Retrieved from sba.gov: http://www.sba.gov/content/online-business-law
technology has taken over globally, there maybe yet a few organizations trying to store their documentation in the traditional manner. But a large number of enterprises have chosen an alternative, which provides them to secure all their electronic documents in database. here a vast area of an office floor would occupy endless files, creating an urgency to retrieve any information, its been shortened by technology. Different types of electronic documents have created a paperless strategy, making filing easier for the HR Heads and other departments in most firms. The paperless dilemmas may have occurred, and there are firms who still refer to that process, but the vital information is mostly secured in the database systems.
Paperless Human Resource lot of people are still applying the paper-base documentation method, even though maintaining such an operation is more costly. "Traditionally, paper documents are produced, photocopied and then mailed or faxed around as…
Smith, Del, Decision Support: Consider these five issues when choosing a document-imaging strategy, 4th (Sept 2003), Available at http://techrepublic.com.com/5100-6262-1058083.html
Moran, T. Robert, Harris, R. Philip, Ph.D, Stripp, G.J.D, William,
Developing the Global Organization: Strategies for Human
Resource Professionals, Gulf Professional Publishing, 1st (July 1993)
The corporation or seller could benefit by developing marketing strategies prior to consumer reviews being available online.
Seller Response to Novice and Expert Consumers
efore allowing consumers to post product reviews on a corporations or sellers website, the seller should consider the size of the segments of expert consumers and novice consumers. For example, the seller may benefit from selling certain products if a significant number of expert consumers exist, especially for technology driven products. On the other hand, the seller may damage sales if the expert consumers' segment overshadows that of the novice consumers.
Unknown or Less Popular Stores Online Seller Response
Relatively unknown corporations should be overly cautious when allowing consumers to post comments on their websites. If brand marketers fail to attract enough consumers to post reviews, the corporation may damage its reputation. these corporations might consider hiring a well-known, popular third-party source to handle consumer reviews.…
About the Motley Fool. 2010. Viewed 28 June 2010, .
Ajay, K & Soberman, D 2010. 'The forgotten side of marketing.' Journal of Brand Management. 17, 301 -- 314. Viewed 28 June 2010,
Baran, J, Galka, RJ & Strunk, DP 2007. Principles of customer relationship management. Florence, KY: Cengage Learning.
That irony is not lost on many of the high technology executives who at one time advocated disintermediating their entire dealer channel and taking their largest customers direct only to discover that trust is the greatest catalyst of efficient transactions of all (Smith, Manna, 2004, 377, 378).
Why Disintermediation Failed to Live Up to the Hype
Before discussing the reasons why disintermediation failed to live up to the hype associated with it, there are exceptions that need to be taken into account. The first is in those industries that have undifferentiated supply chains and where price and availability alone are the only differentiators, disintermediation often takes hold. Such is the case with the Indian tea market, and many sectors of the consumer electronics industries that sell on a commodity-based strategy. These are the industries most susceptible to disintermediation as the middle tier of the distribution channels don't deliver that…
Veneta Andonova. 2003. ONLINE DISINTERMEDIATION: Differences in the Behavior of Traditional Retailers in Adopting E-Commerce. Management Research 1, no. 3, (October 1): 279-290.
Bernoff, J., and C. Li. 2008. Harnessing the Power of the Oh-So-Social Web. MIT Sloan Management Review 49, no. 3, (April 1): 36-42.
Bull, C.. 2010. Customer Relationship Management (CRM) system, intermediation and disintermediation: The case of INSG. International Journal of Information Management 30, no. 1, (February 1): 94.
Technology in Use in 1910 and the Technology in Use Today
Technology during 1910 and its rapid evolution to the present era:
The 19th century witnessed major upheavals in science and technology ushering a gamut of changes and widespread ripple effect on the society. The dawning of science in industry brought about by the Industrial evolution was a watershed in global technology that continued to shape the future of mankind. It was in that era when development of large scale metal working techniques popularised steam power. ailroads appeared and facilitated in mass migration of populations. Urbanizations started, commerce flourished, fortunes were made and a new class of affluent appeared. Major scientific inventions like electromagnetism by Clerk Maxwell and greater sophistication of electricity brought about technological changes and improved quality of life with telegraph, electric light and radio transforming the world for the better. (Jeff, 2002)
Development in natural science spearheaded…
Chandrinos, K.V; Trahanias, P.E. (n. d.) "Beyond HTML: Web-based Information Systems"
Institute of Computer Science, Retrieved 15 March 2012 from http://www.ercim.eu/publication/ws-proceedings/DELOS6/chandrinos.pdf
Davenport, Thomas H; Short, James E. (1990) "The new industrial engineering information technology and business process redesign" Center for Information Systems Research. CISR WP No. 213, Sloan WP No. 3190-90.
EEA. (2010) "SOER 2010 -- Assessment of global megatrends"
online purchases?" using the two-part approach provided below.
Description of the Participants
In most cases, the more subjects that are surveyed, the more trustworthy the results, but there are some diminishing returns involved in qualitative analyses that limit the usefulness of increasingly larger sample sizes. In this regard, Neuman (2003) reports that, "One principle of sample size is the smaller the population, the bigger the sampling ratio has to be for an accurate sample. Larger populations permit smaller sampling ratios for equally good samples. This is because as the population size grows, the returns in accuracy for sample size shrink" (p. 232). esearchers who employ survey methods for data-gathering purposes may have a general idea about how many subjects they would like to recruit, but the harsh realities of recruiting sufficient numbers of subjects to participate in surveys means that sometimes researchers must simply accept what they get…
Chaudron, D. (2008). Master of all you survey: Planning employee surveys. Organized Change.com. Retrieved from http://www.organizedchange.com/pdfs/employee surveys.pdf.
Darlington, Y., & Scott, D. (2002). Qualitative research in practice: Stories from the field.
Crows Nest, NSW: Allen & Unwin.
Mauch, J.E. & Park, N. (2003). Guide to the successful thesis and dissertation: A handbook for students and faculty. New York: Marcel Dekker.
Starting a New Business
There are several issues that one need to consider in starting a new business. These issues relate to marketing research, competitive analysis, and financial matters. Below, we define some of these issues on detail.
To finish my projects I contacted over ten professors at our university and other institutions, and have obtained valuable advice from them. I was fortunate enough to receive the valuable advise from two of my family friends, who I interviewed about the issues of opening a new business. One of the family friends that I interviewed is Mr. Arshadi, who is self-employed and the other family friend, Mr. Ghomeshi, is a manager at a company. I also looked at several Internet resources to find the useful information about opening a new business.
Based on the research, I was able to find the following issues that are important in opening a new business.…
Boyd, Lynn, Gupta, Mahesh, and Sussman, Lyle. Electronic Commerce Issues for Business Education - A New Approach to Strategy Formulation: Opening the Black Box.
Journal of education for business. 76 (6), 2001: 338-345.
Henderson, Carter. U.S. Small Business Heads Overseas. In business, 17 (6), November 01, 1995: 18
Racanelli, Vito J. Enough Expansion. Barron's, December 11, 2000: 19-22.
For IBM, it took Louis Gerstner getting angry about unfulfilled opportunities for new businesses to create the EBO structure. For Nokia, the similarities with IBM are at a very high structural level, yet Nokia relies on a completely different set of processes for fostering innovation and corporate entrepreneurship. The rapidly changing world of laptop computers needed a corporate nonconformist to accomplish what carefully defined processes in Toshiba could not. In the case of Trilogy the need for creating a steady stream of significant new innovation forced the creation of a proving ground where PhDs in software and mathematics could quickly define entirely new product and business concepts.
Abetti, P (2004) - Informal corporate entrepreneurship: implications from the failure of the Concorde alloy foundry and the success of the Toshiba laptop;. J. Entrepreneurship and Innovation Management, Vol. 4, No. 6, 2004, pp. 529-545
Arthur D. Little (2002) - Developments in…
Abetti, P (2004) - Informal corporate entrepreneurship: implications from the failure of the Concorde alloy foundry and the success of the Toshiba laptop;. J. Entrepreneurship and Innovation Management, Vol. 4, No. 6, 2004, pp. 529-545
Arthur D. Little (2002) - Developments in the area of Corporate Venturing based on a global Arthur D. Little Study. December, 2002. Page 11 quoted with the Nokia graphic. Accessed from the Internet on March 30, 2007: http://www.adlittle.com/insights/studies/pdf/corporate_venturing_study_report.pdf
Garvin, D.A., & Levesque, L.C. (2006). Meeting the Challenge of Corporate Entrepreneurship Harvard Business Review, Business School Publishing. Pages 102-112.
Nunes, S. (2004). IBM research: Ultimate source for new business. Research Technology Management, 47(2), pages 20-23.
Data Warehousing: A Strategic Weapon of an Organization.
Within Chapter One, an introduction to the study will be provided. Initially, the overall aims of the research proposal will be discussed. This will be followed by a presentation of the overall objectives of the study will be delineated. After this, the significance of the research will be discussed, including a justification and rationale for the investigation.
The aims of the study are to further establish the degree to which data warehousing has been used by organizations in achieving greater competitive advantage within the industries and markets in which they operate. In a recent report in the Harvard Business eview (2003), it was suggested that companies faced with the harsh realities of the current economy want to have a better sense of how they are performing. With growing volumes of data available and increased efforts to transform that data into meaningful knowledge…
Agosta, L. (2003). Ask the Expert. Harvard Business Review, 81(6), 1.
Database: Business Source Premier.
Babcock, Charles (1995). Slice, dice & deliver. Computerworld, 29, 46, 129 -132.
Beitler, S.S., & Lean, R. (1997). Sears' EPIC Transformation: Converting from Mainframe Legacy Systems to Online Analytical Processing (OLAP). Journal of Data Warehousing (2:2), 5-16.
E-Commerce and Privacy
Internet security has become a big issue because post people use it, at least in some capacity, and there are many unscrupulous people also who would love to profit from the security lapses of web sites. Since this is a factor in whether a web business can make money, it is just as important for the site as it is for the customer to make sure that an individual site is secure. Following is a description of an internet site security system designed to keep visitors from being defrauded and an evaluation of the security of four web sites which should have great security protocols.
For a web site to be secure, the security measures should be transparent. A user should be able to see what is there to protect them even if they do not understand what the measures are or how they work (Ackerman &…
Ackerman, Mark S., and Donald T. Davis, Jr., "Privacy and security Issues in E- Commerce." In, The New Economy Handbook, in press. Web.
Ackerman, Mark S., Lorrie Faith Cranor, and Joseph Reagle. "Privacy in E-Commerce: Examining User Scenarios and Privacy Preferences." ACM Conference on Electronic Commerce, 1999. pp 1-8. Web.
Privacy Rights Clearinghouse. "Fact Sheet 23: Online Shopping Tips: E-Commerce and You." Retrieved 29 November, 2010. Web.
, 2008, p. 83). In addition, softwae enginees have also ceated a new flight scheduling model fo Delta Ailines and U.S. Aiways and othe eseaches ae examining ways to use existing aispace moe efficiently though othe softwae solutions (Hasan & Hammad, 2010).
Flight scheduled was shown to be faught with oppotunities fo delays, including aivals and depatues, en oute congestion, en oute sevee weathe, and aipot weathe, and unexpected eventualities in any of these aeas can ceate significant delays and flight cancellations. The eseach was absolutely consistent in showing that such flight delays ae costly to both passenges and ai caies alike, but the eseach also showed that even the most sophisticated softwae solutions cannot ovecome aipot congestion caused by ai caies scheduling thei flights without egad fo the impact of these decisions on thei domestic and intenational competition. In the final analysis, all types of tavel have thei…
references: An axiomatic approach. Southern Economic Journal, 77(3), 543-545.
Cohen, J.P., Coughlin, C.C. & Ott, L.S. (2009). Auctions as a vehicle to reduce airport delays and achieve value capture. Review - Federal Reserve Bank of St. Louis, 91(6), 569-570.
Guzhva, V.S. (2008). Applying intervention analysis to financial performance data: the case of U.S. airlines and September 11th. Journal of Economics and Finance, 32(3), 243-244.
Hasan, M.K. & Hammad, a.A. (2010). Intercity bus scheduling for the Saudi Public Transport
Company to maximize profit and yield additional revenue. Journal of Service Science
Many researchers have conducted studies on many aspects of m-commerce and the use of mobile technology by consumers. deuyter, Kleijnen, & Wetzels (2006) stated, "M-commerce has been heralded repeatedly as the new service frontier of the millennium. Present market reality, however, seems to be less optimistic, therefore, the current study explores the factors contributing to the adoption of mobile services in a context of wireless finance" (p. 206).
Organization of the Study
Chapter two will consist of the literature review of published works and research studies on the subject of mobile commerce. There are many points-of-view and definitions of m-commerce and this chapter will attempt to examine the data as it relates to what is also referred to wireless e-commerce.
Chapter three through chapter five will substantiate and provide the details of the research methodology utilized for collecting the data. The collected data will be used to answer the research…
Amin, H., Hamid, M., Lada, S. & Tanakinjal, G. (2006). Undergraduate attitudes and expectations for mobile banking [Electronic Version]. Journal of Internet Banking & Commerce, 11(3), 7-7.
Bhatti, T. (2007). Exploring factors influencing the adoption of mobile commerce [Electronic Version]. Journal of Internet Banking & Commerce, 12(3), 1-13.
Birch, D.G.W. (2007). Near-field is nearly here [Electronic Version]. Journal of Telecommunications Management, 1(1), 55-68.
Brown, L. (n.d.). Observational Field Research. Retrieved January 24, 2009 from, http://www.socialresearchmethods.net/tutorial/Brown/lauratp.htm
exchange of goods and services between two or more people, otherwise known as commerce, is as old a practice as mankind. In recent times commerce has added a twist, pairing it with electronic resources. With the invention of the computer and the creation of the Internet business done online became known as Electronic Commerce (e-commerce). E-commerce combines technology, information systems, and the long reaching arm of the Internet to bring together businesses and customers in a paperless exchange of business information. It has proven to be an alternative means of conducting business that formerly was done in person, by phone, or in a brick-and-mortar store.
Business-to Business electronic commerce facilitates inter-organizational interaction and transaction. Here two or more business entities interact with each other directly or through an intermediary (Kumar & Kumar, 2009). In 1990 Tim Berners-Lee invented the World Wide Web, taking an academic computer network and transforming it…
Koh, T., Fichman, M., & Kraut, R.E. (2009). Trust across borders: buyer-supplier trust in global B2B e-commerce. Academy of Management Annual Meeting Proceedings, 1-6. Retrieved from EBSCOhost.
Kumar, M., & Kumar, M. (2009). An Analysis of E-commerce models and strategies. Advances in Management, 2(12), 7-10. Retrieved from EBSCOhost.
Moore, R.S., & Breazeale, M. (2010). Electronic commerce research: the first 15 years in the fields of marketing, management, and information systems. Marketing Management Journal, 20(1), 105-122. Retrieved from EBSCOhost.
Sunita, D., & Ajeya, J. (2010). Training Need Assessment: A Critical Study. Advances in Management, 3(11), 59-65. Retrieved from EBSCOhost.
E-Commerce on Business Strategy
The purpose of this literary review is to determine the effects and impacts of e-commerce on business strategies and internal processes with particular emphasis on the travel industry.
Our review will include material from several different sources including the Sloan Management eview, Travel Weekly and white papers from Ernest & Young.
We will begin by defining E-commerce and the impact of it in the new economy. Subsequently we will discuss the impacts and effects of e-commerce on business strategies. Finally our discussion will focus on the Travel industry and the impact of e-commerce on Tour operators.
E-commerce is defined as the use of telecommunications, in particular the Internet, to purchase and sell goods and services. (The Macmillan Encyclopedia 2001) The term e-commerce also refers to using electronic means to improve the way a company does business and to create value, or competitive advantages, for the…
Business/Technology Editors. "Research Finds 4 E-Commerce Strategies - Only 3 Successful." June 12, 2001 PETERBOROUGH, N.H. -- (Business WIRE) -- June 12, 2001
CMC E-commerce Suite, (2002). Available at http://www.cmcltd.com/visic/ecom.htm . Accessed 27, September 2002
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E-commerce With Talisman" [Online].(1999). Available at http://www.datam.co.uk/e_commerce.htm. Accessed 3, October 2002
E-Commerce on etail Trade 20/09/2015
E-commerce has gone on to alter the way retail was done for centuries. Many facets of retail trade have been changed. The influence of e-commerce is undeniable and unreversable especially on retail trade. However there is much scope for further advancement of e-commerce into the retail industry. In this paper we will look into the aspects of e-commerce that have influenced retail trade. We will also look into the factors of e-commerce that affect the cost and productivity in retail industry and the impact that e-commerce has left and the factors of e-commerce that impact the cost structure in the retail industry.
Both primary and secondary data collection methods were employed for the research. Analysis of primary and secondary data was done to arrive at a result in the research and the research used and paid equal importance to secondary and primary data and their…
Allen, J., Clark, C. and Houde, J. (n.d.). Market Structure and the Diffusion of E-Commerce: Evidence from the Retail Banking Industry. SSRN Electronic Journal.
Atkearney.com, (2015). Global Retail E-Commerce Keeps On Clicking - Full Report - A.T.A Kearney - A.T.A Kearney. [online] Available at: https://www.atkearney.com/consumer-products-retail/e-commerce-index/full-report/-/asset_publisher/87xbENNHPZ3D/content/global-retail-e-commerce-keeps-on-clicking/10192?_101_INSTANCE_87xbENNHPZ3D_redirect=%2Fconsumer-products-retail%2Fe-commerce-index [Accessed 18 Sep. 2015].
Bagley, C. and Dauchy, C. (2008). The entrepreneur's guide to business law. Mason, Ohio: Thomson/West.
Bakos, J. (1997). Reducing Buyer Search Costs: Implications for Electronic Marketplaces. Management Science, 43(12), pp.1676-1692.
2SWOT analysis of Citigroup UAE
The Porters 5 forces analysis
The future trends in the internet banking arena
Benefits of e-banking
The legal and ethical issues surrounding e-banking
Alan, F (2002).Your e-banking future. Strategic Finance. Available online at Citibank is a bank that is a subsidiary of the larger Citigroup. Citigroup is a leading financial institution that has services an excess of 100 million clients, close to 6 million online relationships as well as worldwide presence that spans 100 nations. Citibank UAE began its operations in 1987 in an environment that was very competitive. It rolled its services that included a comprehensive array of top notch financial services that targeted the high class and the middle class households. The bank employed cutting edge innovation in order to leverage its global expertise. This positioned it in the UAE region as…
Al-Mudimigh, A.S.(2007) "E-Business Strategy in an Online Banking Services: A Case
Study," Journal of Internet Banking and Commerce, April 2007, Vol. 12, no. 1.
Alan, F (2002).Your e-banking future. Strategic Finance. Available online at http://www.allbusiness.com/technology/computer-software-customer-relation/171142-1.html
Choi, S., Stahl, D.O., and Andrew B. Whinston.,A.B (1997).The Economics of Electronic
This researcher rejects the existence of online communities because computer mediated group discussions cannot possibly meet this definition. Weinreich's view is that anyone with even a basic knowledge of sociology understands that information exchange in no way constitutes a community.
For a cyber-place with an associated computer mediated group to be labeled as a virtual settlement it is necessary for it to meet a minimum set of conditions. These are: (1) a minimum level of interactivity; (2) a variety of communicators; (3) a minimum level of sustained membership; and (4) a virtual common-public-space where a significant portion of interactive computer mediated groups occur (Weinreich, 1997). The notion of interactivity will be shown to be central to virtual settlements. Further, it will be shown that virtual settlements can be defined as a cyber-place that is symbolically delineated by topic of interest and within which a significant proportion of interrelated interactive computer…
Al-Saggaf, Y. & Williamson, K. Online Communities in Saudi Arabia: Evaluating the Impact on Culture Through Online Semi-Structured Interviews. Volume 5,
No. 3, Art. 24 - September 2004
AnchorDesk Staff. (2000). Sign of Trouble: The Problem with E-Signatures.
Retrieved April 9, 2005, from ZDNet AnchorDesk Web site: http://reivews- zdnet.com.com/AnchorDesk/4630-6033_4204767.html?tag=print
Third is a series of passwords and personal information chosen by the customer. On top of this they guarantee customers that if they are victims of fraudulent activity on their Egg accounts, any losses are covered in full. "This has never happened," says Andrew. "There has never been any breach of internet security." ("- -- : Safety Net for" 2001:44)
Again internet and bank security are largely overexagertated yet they are occurring more frequently all banks and many other institutions are taking daily active precautions to reduce risk to customers and they are largely successful in doing so Electronic banking can take many forms. A recent trend that is a direct threat to banks is the development of e-money which takes the jurisdiction of stored financial value away from banks. The trend is growing as an alternative way in which to do online commerce transactions without utilizing bank systems including…
Figure 5 Online Banking and Ecommerce in Europe (Meyer 2006: http://www.dbresearch.com/PROD/DBR_INTERNET_EN-PROD/PROD0000000000196129.pdf )
Figure 6 Security Breech Experience is Rare in Europe (Meyer 2006:
Next, the researcher will conduct a query of the computer awareness of education administrators, teachers, parents, and students in the New Orleans school district, then evaluation of documented data will provide a research base of the required elements needed to consider while developing a framework that can be used as a guide by educational leaders and parents for the protection of children at school and at home. esearch areas will include law enforcement agencies, various information systems security sites that provide security solutions that can be implemented in schools and in the home, other avenues of research will include interviews with a multitude of technical personnel proficient in hardware, software and network technology utilized for computer security.
The purpose of this dissertation is to provide recommendations from experienced practitioners of detailed, hands on instruction or guides that even the computer illiterate parent or senior caregiver can use to…
Atkinson, E.N. (1995). Interactive dynamic graphics for exploratory survival analysis. The American Statistician, 49(1), 77.
Barker, C., & Groenne, P. (1996). Advertising on the World Wide Web. [online]. Available: http://www.samkurser.dk/advertising/research.htm[1998, April 6].
Bever, T.G., Smith, M.L., Bengen, B., & Johnson, T.G. (1975). Young viewers' troubling response to TV ads. Harvard Business Review, 54, 109-120.
Cai, X., & Gantz, W. (2000). Online privacy issues associated with Web sites for children. Journal of Broadcasting & Electronic Media, 44(2), 197.
he growing sophistication of internet, along with advancing abilities of individuals to hack into electronic systems is creating a growing need for improved encryption technology. he internet is becoming a domain all to itself, with its own rules, and requirements. he internet is creating new opportunities for the business and communication industries. It is also creating new demands. he internet is now facing a period in its evolution similar to the period of our country's history of westward expansion, and settlement
Wild Wild West years of the internet have passed with the bursting of the ech bubble in the early 21st century. Now business is building entire enterprises on the net. As hundreds of thousands of dollars change hands based on digital bleeps, the needs for government, business, and individuals to protect their data is becoming of paramount importance. Who will be the exas Ranger's of the internet,…
The Promotion of Commerce Online in the Digital Era Act of 1996, or "Pro-Code" Act: (1997) Hearing on S. 1726 Before the Senate Comm. On Commerce, Science, and Transportation, 104th Cong. 13.
U.S. Government Restrictions on Cryptography Exports and the Plight of Philip Zimmermann, 13 GA. ST U.L. REV. 581, 592-600 (1997)
Yoshida, J. (1996, Oct. 14) Intel Weighs in on DVD Encryption, Elecrtronic Engineering Times.
(Marketing Pros: B2B vs. B2C Marketing) At present in excess of 700 B2B markets are either carrying their business or in the pipeline. Even though B2Bs are positively anticipated to clock sales of $5 trillion by 2004, the latest slowdown in the online business-to-consumer market has put some doubts into a sector which on other fronts is a promising sector. (Harbour, 2001)
In the thinking pattern of individuals performing the selling, a difference exists between selling Business-to-Business and Business-to-Business customers. However, it could be stated that no difference exists between selling to Business-to-Business and Business-to-Business customers as the rules for selling are identical for the two categories. Moreover, the reality that business-to-business customers purchase the identical products at reduced prices compared to business-to-consumer customers, there is truly a single point of difference. Business-to-Business buyers are on the hunt for a choice to fill a vacant space or their customer's requirement;…
"Ebusiness" Retrieved from http://answers.google.com/answers/threadview?id=508439 Accessed on 22 April, 2004
"Electronic Commerce Security: An introduction for everyone" Retrieved from http://2000.worldfantasy.org/ecomm_sec.html Accessed on 22 April, 2004
Harbour, Pamela Jones. (May 7-8, 2001) "B2B Basics and Antitrust Issues" Federal Trade Commission Workshop on Emerging Issues for Competition Policy in the E-Commerce Environment. Retrieved from http://www.ftc.gov/opp/ecommerce/comments/harbour.htm Accessed on 22 April, 2004
"Marketing Pros: B2B vs. B2C Marketing" Retrieved from ttp://www.marketingprofs.com/ea/qst_question.asp?qstid=1141 Accessed on 22 April, 2004
Business Model Framework to Analyse the Impact of eBusiness on an Existing Business by Susan Lambert. This was published at the Collecter Conference 2007, held December 9-11th in Australia. The article attempts to "demonstrate that a business model framework that affords primacy of concept to the value proposition and that follows the rules of the object-oriented paradigm can be useful in evaluating e-business initiatives." The wording of this objective obfuscates the nature of the study, which appears to be that the use of models can help to understand why e-business initiatives succeed or failure in established companies. The author wastes considerable space on superfluous information, such as three pages defining "primacy of concept," and this further obfuscates the findings of the work. The author's conceptual background is then applied not to a study but to a singular anecdote.
The author's base question revolves around finding ways to determine the success…
Lambert, S. (2007). A Business Model Framework to Analyse the Impact of eBusiness on an Existing Business. Collecter Conference 9-11 December 2007, Australia.
Kimery, K. & Amirkhalkhali, S. (2008). Cultural Differences in the Adoption of Electronic Commerce: A Comparison of Japan and the United States. EABR & TLC Conference Proceedings, Rothenburg, Germany, 2008.
Internet Privacy for High School Students
The unrestrained stream of information is conceived necessary for democracies and market-based economies. The capability of the Internet to make available the vast quantity of information to practically everyone, irrespective of their locations thus entails large benefits. The Internet provides access to the greatest libraries of the world to the students even in the smallest towns and permit the medical specialists to analyze the patients situated about thousands of miles away. The attribute of interactivity of the Internet fosters communication and personal and political expression. The Internet also assists to make the economies progress as it enhances the ease, speed and cost effectiveness with regard to the collection, compilation and delivery around the world to the multiple extent. The electronic commerce will decline the business costs as companies are able to take the benefits of enhanced access to customers, products and suppliers worldwide along…
Baskin, Joy Surratt; Surratt, Jim. "Student Privacy Rights and Wrongs on the Web" School Administrator. Vol: 35; No: 2; pp: 102, 114-116
Beth Givens, (February 2000) "Privacy Expectations in a High Tech World" Computer and High Technology Law Journal. Retrieved from http://www.privacyrights.org/ar/expect.htm Accessed on 14 April, 2005
'Board Policy with Guidelines Date Subject: Student Technology Acceptable Use Policy" (17 July, 2001) North Sanpete School District Policy. Number V-30. Retrieved from http://www.nsanpete.k12.ut.us/~nshs/nslibrary/accuse.html Accessed on 14 April, 2005
Brooks-Young, Susan. (November-December, 2000) "Internet usage update" Today's Catholic Teacher. Vol: 17: No: 2; pp: 53-56
The communication with readers can be instituted in the form of responsive remarks from visitors. More specifically, the blog sites can be instituted for free of cost. While the webmasters carryout unethical optimization of a client's website, it could have enduring negative business costs for that client that cannot be mended smoothly. The results that apparently are at first glance be negligible. People are becoming shrewder online. They are initiating to visualize the e-business false advertising that is upon us. It is therefore, required to be more cautious, since it is just a matter of time until we are aware of more stories and legal measures to be enforced. (Internet-Marketing Ethics)
Anil, Samtani; Tan, Harry SK. "Legal, egulatory and Policy Issues of E-Commerce in Asia." Asia-Pacific Development Information Program: United Nations Development Program. etrieved at http://www.apdip.net/projects/2003/asian-forum/docs/papers/session7.pdf. Accessed on 28 April, 2005
E-business Definitions (B2C, B2B etc.)" etrieved at http://www.cheshirehenbury.com/ebusiness/ebdefinitions.html.…
Anil, Samtani; Tan, Harry SK. "Legal, Regulatory and Policy Issues of E-Commerce in Asia." Asia-Pacific Development Information Program: United Nations Development Program. Retrieved at http://www.apdip.net/projects/2003/asian-forum/docs/papers/session7.pdf . Accessed on 28 April, 2005
E-business Definitions (B2C, B2B etc.)" Retrieved at http://www.cheshirehenbury.com/ebusiness/ebdefinitions.html . Accessed on 28 April, 2005
Harris, Lisa; Spence, Laura. J. (2002) "The Ethics of E-Banking" Journal of Electronic Commerce Research, Vol: 3; No: 2. Retrieved at http://www.csulb.edu/web/journals/jecr/issues/20022/paper5.pdf . Accessed on 28 April, 2005
Internet-Marketing Ethics" Retrieved at http://pwebs.net/marketing/ethics/articles/internetethics.htm . Accessed on 28 April, 2005
Information System holds in Accounting Industry's future?
Looking through the glass and estimating what the future holds for any individual or profession is always a difficult exercise as the trends in any business or profession may change and so the path of development. It is better to look at the experience of some companies whose systems have changed over the past few years and thus try to estimate what is likely to happen.
There are many changes that have come to the world through the development of Information Technology and Computers. All the changes have come over a relatively short period of twenty years, and in many cases both industry and concerned humans are yet to adjust to the changes. There are many changes which have come in the accounting industry also, and those changes give an idea of what is likely to happen in the future.
The organization where…
Anders, Susan B. (February, 2005) "Website of the Month: Legalbitstream" The CPA Journal.
Retrieved from http://www.nysscpa.org/cpajournal/2005/205/essentials/p70.htm Accessed on 12 July, 2005
Anders, Susan B. (July, 2005) "Website of the Month: Kaplan CPA Review" The CPA Journal.
Retrieved from http://www.nysscpa.org/cpajournal/2005/705/essentials/p70.htm Accessed on 12 July, 2005
David E. Sorkin, Technical and Legal Approaches to Unsolicited Electronic Mail, 35 U.S.F.L. Rev. 325 (2001).
Google and other search engines:
Encarta Encyclopedia online. 2006
Articles collected for Review so far (just a sampling of articles on SPAM laws) www.spamlaws.comSpam Laws: Articles
David E. Sorkin, www.jcil.orgSpam Legislation in the United States, 22 J. Marshall J. Computer & Info. L. 3 (2003).
David E. Sorkin, www.spamlaws.comTechnical and Legal Approaches to Unsolicited Electronic Mail, 35 U.S.F.L. Rev. 325 (2001).
David E. Sorkin, www.spamlaws.comUnsolicited Commercial E-Mail and the Telephone Consumer Protection Act of 1991, 45 Buffalo L. Rev. 1001 (1997).
David E. Sorkin, Revocation of an Internet Domain Name for Violations of "Netiquette": Contractual and Constitutional Implications, 15 J. Marshall J. Computer & Info. L. 587 (1997).
Dominique-Chantale Alepin, Note, "Opting-Out": A Technical, Legal and Practical Look at the CAN-SPAM Act of 2003, 28 Colum. J.L.…
Coined by marketing guru Jay Conrad Levinson, guerrilla marketing is marketing that is unconventional, nontraditional, not by-the-book, and extremely flexible. The nine major differing factors from conventional marketing provided in "360 Degree Internet Marketing - Think Outside the ox for Minimum Cost, Maximum Results," (2001), are:
Instead of investing money, you invest time, energy and imagination.
Instead of guesswork, you utilize our expertise and experience.
Instead of measuring your success in terms of traffic, responses or sales, you do so in terms of profits - your bottom-line.
Instead of ignoring customers once they've purchased, you follow-up for cross-sales, up-sales, and referral sales with great persistence.
Instead of only concentrating on making sales, you are dedicated to making relationships, which result in many more sales over the long-term.
Instead of focusing on a single strategy, you utilize a combination of many.
Instead of growing large and diversifying, you grow profitably…
360 Degree Internet Marketing - Think Outside the Box for Minimum Cost, Maximum Results," (2001), (Bulls Eye Marketing Group), Available: http://www.bullseyemarketinggroup.com/guerrillamarketing.html (Accessed 2003 March 1).
Arora, S. (2000), "Guerilla Launch Tactics," (eFuse), Available: http://www.efuse.com/Grow/guerilla_marketing.html (Accessed 2003 March 2).
Case Studies," (the Viral Factory), Available: http://www.theviralfactory.com/casestudy.htm (Accessed 2003 March 1).
Churchill, C. "Search Tip: Use Gateway Pages," (NetMechanic), Available: http://www.netmechanic.com/news/vol2/search_no2.htm (Accessed 2003 March 2).
(Harris & Dennis, 2002, p. 72) These human factors will be explored in more detail below.
2.3. Human Barriers
As is evident from the above discussion, while many of the barriers to e-marketing are technological and demographic in nature, what is also apparent from the literature on the subject is that there are many human barriers to these developments. Central to these human barriers is resistance to change. As one pundit states, there are a number of reasons why people may be unwilling to accept organizational and technological changes implicit in e-marketing; for example when their stability and security is threatened and "… Coping strategies and comfort zones are affected." (Harris & Dennis, 2002, p. 74) This can occur when new emerging technologies are introduced.
The growth of e-marketing methods can therefore cause anxiety in some people who may feel threatened by these new technologies and approaches to marketing and…
Bielski, Lauren (2006) 'Debit's Growing Popularity', ABA Banking Journal, vol. 98, no.1.
Chan-Olmsted, S 2002, 'Branding and Internet Marketing in the Age of Digital Media', Journal of Broadcasting & Electronic Media, vol 46, no. 4, pp. 641+.
Dholakia, N, Fritz W, Dholakia R. And Mundorf N (Eds.) 2002, Global E-Commerce and Online Marketing: Watching the Evolution, Quorum Books, Westport, CT.
Doyle P. 2000, Value-Based Marketing: Marketing Strategies for Corporate Growth and Shareholder Value, John Wiley & Sons, New York.
Social E-Commerce on the Innovative and Entrepreneurial Capabilities in the GCC
The advancement of social media has changed how individuals and companies conduct their business. The increase in use of smartphones has made it possible for more users to advertise their products on social media and provide links to their sales pages. Statistics indicate that by 2015, goods and services sold through online social networks globally attained the $30 billion mark. The research aims at evaluating the effects of social e-commerce on the innovative and entrepreneurial capabilities in the GCC. This research study indicates that social e-commerce has had a positive impact on the level of innovation and entrepreneurship in Gulf nations. It is recommended that through social e-commerce, entrepreneurs ought to lay more emphasis on engagement, which is generating relationships, communication and connections with an audience. What is more, embracing comments and conceptions from users, far and wide, is…
References Comment by babyliza: Not in alphabetical order
Al-Alawi, A. I., & Al-Ali, F. M. (2015). Factors Affecting eCommerce Adoption in SMEs in the GCC: An Empirical study of Kuwait. Research Journal of Information Technology, 7(1), 1-21. doi: 10.3923/rjit.2015.1.21
Crowther, D. & Lancaster, G. (2008) Research Methods: A Concise Introduction to Research in Management and Business Consultancy. Butterworth Heinemann
Davis, F. D. (1989). Perceived Usefulness, Perceived Ease of Use and User Acceptance of Information Technology. MIS Quarterly 13(3), 319-340.
Hashim, N. A., Nor, S. M., & Janor, H. (2016). Riding the waves of social commerce: An empirical study of Malaysian entrepreneurs. Malaysian Journal of Society and Space, 12(2): 83-94.
The analysis cited above continues to describe the ways in which corporate "life" (in the sense of how many different individuals and entities are vital to the running of a corporation in the current climate):
Businesses today must be consumer, profit, and publicly oriented. Only a few years ago, the first two would have sufficed. But, in support of our dualistic argument regarding the marketing concept, that is -- creating exchanges that satisfy individual and organizational objectives more effectively and efficiently than the competition -- Philip Kotler (2000) has labelled marketing as inappropriate in a world of environmental deterioration, population expansion, world hunger and poverty, and neglected, under-funded, and business-like social services. Thus, marketing as exchange has been augmented by the need to preserve or enhance consumer and societal well being, too. Increasingly, this extends beyond 'seeming' to the needed 'substance' of corporate social responsibility.
The above touches on…
Aaker, D.A., Brand Portfolio Strategy, New York: Free Press, 2004.
Balmer, John and Alan Wilson, "Corporate Identity: There Is More to It Than Meets the Eye," International Studies of Management & Organization, Vol. 28, 1998.
Bridson, K., and Evans, J., 'The secret to a fashion advantage is brand orientation', International Journal of Retail and Distribution Management, 32(8): 403-11, 2004.
D'Alessandro, David, Brand Warfare, New York: McGraw Hill, 2001.