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Pricing Strategy Essays (Examples)

1000 results for “Pricing Strategy”.


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2 Pages
Marketing Plan

Business - Advertising

Pricing Strategy

Words: 665
Length: 2 Pages
Type: Marketing Plan

Pricing strategy needs to take into account a number of different factors. These include the costs of production, the positioning of the product, competitive pricing, and the customer's willingness…

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4 Pages
Essay

Education - Computers

Pricing Strategy and Channel Distribution Pricing Strategy

Words: 1090
Length: 4 Pages
Type: Essay

Pricing Strategy and Channel Distribution Pricing Strategy . Pricing Tactics Legal and Ethical Issues elated to the Pricing Tactics .… Marketing Distribution Channel Analysis Distribution Strategy Fitting Marketing Objectives…

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3 Pages
Essay

Business

Pricing Strategy for Our New Product Is

Words: 931
Length: 3 Pages
Type: Essay

Pricing strategy for our new product is going to be penetration pricing. This strategy involves undercutting the competition on price in order to win market share. Undercutting does not…

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5 Pages
Marketing Plan

Business - Advertising

Pricing Strategy and Channel Distribution

Words: 1323
Length: 5 Pages
Type: Marketing Plan

Pricing Strategy and Distribution Build-to-Order Netbook Marketing Plan Pricing and Channel Distribution Strategies The two most critical aspects of any marketing strategy are the pricing and distribution strategies, as…

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2 Pages
Essay

Business - Advertising

Pricing Strategy and Distribution Pricing and Distribution

Words: 775
Length: 2 Pages
Type: Essay

Pricing Strategy and Distribution Pricing and Distribution Strategy Analysis The most critical series of decisions any company makes are which distribution channels and pricing strategies to rely on for…

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3 Pages
Essay

Business - Advertising

Pricing Strategy How Well Does Apple Create

Words: 1086
Length: 3 Pages
Type: Essay

Pricing Strategy How well does Apple create value for its market segments? Explain. The way that Apple creates value for its market segments is by finding areas that are…

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2 Pages
Essay

Business

Pricing Strategy I Email Files Pricing Overall

Words: 594
Length: 2 Pages
Type: Essay

Pricing Strategy I email files. PICING OVEALL COSTS The initial set up and marketing costs in starting the business will be treated as capital costs and thus, they will…

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3 Pages
Case Study

Healthcare

Pricing Strategy General in Health

Words: 942
Length: 3 Pages
Type: Case Study

The focus on making patients the winners and allowing them to be the stars of the treatment programs is also what differentiates excellent branding in healthcare. Concentrating on making…

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4 Pages
Essay

Business

Starbuck's Pricing Strategy Throughout Its History Starbucks

Words: 1340
Length: 4 Pages
Type: Essay

Starbuck's Pricing Strategy: Throughout its history, Starbucks Corporation has established a reputation for having the most expensive coffee products in the marketplace. The evident premium pricing at Starbucks are…

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2 Pages
Term Paper

Education - Computers

Business - Marketing Pricing Strategy

Words: 530
Length: 2 Pages
Type: Term Paper

Feb11 ____$1,700 (2) C/P ____$2,000 (2) O/P 6.Mar24 ____ ____$1,300 for two adults C/P_ ____$1,650 for two adults O/V 7.Ar21 _$1,300 for two adults C/P_ ____$1,650 for two adults…

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11 Pages
Reaction Paper

Business - International

Brazilian Market entry pricing'strategy

Words: 3155
Length: 11 Pages
Type: Reaction Paper

Entering the Brazilian Market Problem Statement Peak must decide on a pricing strategy for entering the Brazilian market. It has narrowed its options down to three: penetration pricing, skim…

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3 Pages
Essay

Business

Pricing Strategies Price and Cost Variables Are

Words: 991
Length: 3 Pages
Type: Essay

Pricing Strategies Price and cost variables are not fixed. At times, there are some fixed elements to these costs but in many instances these costs are subject to fluctuation.…

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1 Pages
Essay

Business - Advertising

Pricing Strategies Watch the GE

Words: 416
Length: 1 Pages
Type: Essay

How do the sites support the positioning and pricing of the three brands? They are dramatically different, with the Monogram site being completely separate, supporting the premium positioning. The…

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2 Pages
Essay

Business

Pricing Comparing the Pricing Strategies of Media

Words: 619
Length: 2 Pages
Type: Essay

Pricing Comparing the Pricing Strategies of Media Distributors (NetFlix) And Canned Food Pricing strategies vary significantly by the type of product or service, its supply chain, timeliness of delivery…

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4 Pages
Essay

Business - Advertising

Pricing Strategies There Are a Number of

Words: 1222
Length: 4 Pages
Type: Essay

Pricing Strategies There are a number of factors that go into a firm's pricing strategy. The firm can consider the prices offered by competitors and the firm's own desired…

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2 Pages
Essay

Business - Advertising

Pricing Management Determinants of Pricing Strategies in

Words: 645
Length: 2 Pages
Type: Essay

Pricing Management Determinants of Pricing Strategies In pricing a new, specialized electronic product, the product development, engineering, marketing, accounting and finance teams internally will rely on internal and external…

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9 Pages
Research Paper

Economics

Pricing Strategies

Words: 3056
Length: 9 Pages
Type: Research Paper

market structures and the pricing strategies which are specifically related to each of them. The introductory section of the paper gives an overview of the four major types of…

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8 Pages
Essay

Urban Studies

Pricing Strategies for Products

Words: 2679
Length: 8 Pages
Type: Essay

Price Setting Setting the right price is important for any product. There are many different approaches, based on the different variables that can be considered. For a new product…

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5 Pages
Essay

Business

Tesla's Problematic Pricing Strategy

Words: 1605
Length: 5 Pages
Type: Essay

Pricing Strategies and Decisions Pricing Strategy Management Pricing Policies, Processes and Methods Policies used to manage Tesla’s pricing strategy. Currently Tesla is not only benefiting by but is actually…

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4 Pages
Essay

Marketing

Tesla's Terrible Pricing Strategy

Words: 1319
Length: 4 Pages
Type: Essay

Pricing Strategy  There are several critical factors that affect making pricing decisions: customers, competitors, regulations, government laws, the overall economy, and production costs and some of the most important…

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5 Pages
Research Paper

Business

Assemblage -- Pricing Strategy There

Words: 1503
Length: 5 Pages
Type: Research Paper

hen expanding, the Assemblage will be more focused on setting up locations with a high amount of traffic from our target 21-35 demographic but Manhattan's density and role as…

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3 Pages
Essay

Business - Advertising

Marketing Pricing Strategies the Pricing of a

Words: 1095
Length: 3 Pages
Type: Essay

Marketing Pricing Strategies The pricing of a product or service is an important aspect of the marketing mix. The pricing of a product will need to be set at…

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9 Pages
Research Paper

Economics

Market Structure and Pricing Strategies

Words: 3091
Length: 9 Pages
Type: Research Paper

market structures in detail and analyses the pricing strategies that the firms have to undertake when they operate in different regimes. The case study on Toyota is considered next,…

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5 Pages
Research Paper

Business - Advertising

Marketing Pricing Strategy There Are Different Approaches

Words: 1443
Length: 5 Pages
Type: Research Paper

Marketing Pricing Strategy There are different approaches to pricing strategy. The pricing strategy should fit within the context of the overall marketing strategy. Among the different options for pricing…

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1 Pages
Term Paper

Business - Advertising

Service Pricing Strategy in Comparing

Words: 484
Length: 1 Pages
Type: Term Paper

While Virgin America has just begun flying in the U.S. On August 8, 2007, this last aspect of service pricing strategy is relatively new, yet the company has a…

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2 Pages
Essay

Business

JC Penney's New Pricing Strategy J C Penney

Words: 880
Length: 2 Pages
Type: Essay

JC Penney's New Pricing Strategy J.C. Penney was founded in 1902 by James Cash Penney, and by 1907 he had purchased full interest in three locations, moving his company…

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3 Pages
Term Paper

Recreation

Product Promotion and Pricing Strategies

Words: 1051
Length: 3 Pages
Type: Term Paper

The company was in a difficult position during the previous year, losing significantly to discounter Target or to Wal-Mart and it even had to announce that it may leave…

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5 Pages
Thesis

Business - Miscellaneous

Product Decisions Pricing Strategies and

Words: 1532
Length: 5 Pages
Type: Thesis

The ability to create a makeup palate that is suited to the consumer's specific beauty needs, to create a unique image of beauty that is healthy and an enhancement…

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5 Pages
Term Paper

Transportation

Saturn's Pricing Strategy

Words: 2029
Length: 5 Pages
Type: Term Paper

Saturn's Pricing Strategy The Unique Project - Saturn The Saturn Project was an experiment by General Motors to stop the heavy loss in terms of sales that GM was…

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2 Pages
Essay

Agriculture

Marketing the Pricing Strategy for Big Mabel's

Words: 571
Length: 2 Pages
Type: Essay

Marketing The pricing strategy for Big Mabel's Chicken and Waffles will be in line with other similar businesses. Though food trucks are able to deliver meals quickly, they compete…

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3 Pages
Essay

Business

Freemium Pricing at Dropbox Inc The Freemium Pricing Strategy

Words: 1002
Length: 3 Pages
Type: Essay

dynamic nature of the current business environment, identifying and implementing an efficient pricing strategy is one of the most critical decisions that an organization has to make when launching…

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2 Pages
Term Paper

Business

Larson Pricing Strategy Recommendations Larson

Words: 697
Length: 2 Pages
Type: Term Paper

Non-Price Barriers to Entry In the OEM business, ongoing contracts are a strong driver of future sales. Once Larson becomes the battery supplier for a company, it can build…

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2 Pages
Essay

Business - Advertising

Starbury Collection Stephon Marbury's Pricing Strategy to

Words: 542
Length: 2 Pages
Type: Essay

Starbury Collection Stephon Marbury's pricing strategy to endorse a signature sneaker for $0.98 only demonstrates his objective for his brand to become the "cost leader" among sneaker products in…

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3 Pages
Case Study

Business

Pricing JC Penney

Words: 1058
Length: 3 Pages
Type: Case Study

Pricing JC Penney is a major department store, doing billions of dollars in revenue per year. The industry, however, is mature and some would say stale. Younger consumers in…

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1 Pages
Essay

Education - Computers

Pricing Misconception the Two Stores Whose Pricing

Words: 348
Length: 1 Pages
Type: Essay

Pricing Misconception The two stores whose pricing strategy has been looked at here are GIM Computers and Ginstar Computers, both located Downtown Atlanta, with the varying prices for their…

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3 Pages
Term Paper

Business - Advertising

Pricing Structures the Company Has

Words: 782
Length: 3 Pages
Type: Term Paper

This virtually means that the company's reputation could suffer demises. Telemarketing efforts are often constructed on impulse buys and psychological pricing, such as $19.99 instead of a round $20.00…

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4 Pages
Term Paper

Business

Pricing in Marketing in 2003

Words: 1392
Length: 4 Pages
Type: Term Paper

" Green stated loss leaders in particular have a drastic effect on those brands that are deeply discounted in the process. According to Green, when consumers see such deep…

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3 Pages
Essay

Business

Pricing and Distribution As an Extremely Important

Words: 951
Length: 3 Pages
Type: Essay

Pricing and Distribution: As an extremely important decision for a company, pricing is the only element of the marketing mix that generates revenue. The positioning of a product in…

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2 Pages
Research Paper

Business

Pricing Employee Empowerment Is a

Words: 580
Length: 2 Pages
Type: Research Paper

The penetration pricing strategy is intended to be temporary, such that once the desired market effect has occurred -- the penetration has been made -- the price is then…

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3 Pages
Essay

Business

Pricing Department and Strategic Profitability

Words: 851
Length: 3 Pages
Type: Essay

From a supply chain standpoint, pricing departments must also create a high level of communication and collaboration across a business as well. Their role is to be the orchestrators…

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2 Pages
Essay

Education - Computers

Pricing the Kindle Fire the Kindle Fire

Words: 577
Length: 2 Pages
Type: Essay

Pricing the Kindle Fire The Kindle Fire, priced at $199, is just 39% of the price of it's most well-entrenched and popular competitor the Apple iPad2, which sells for…

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5 Pages
Essay

Business

Pricing Decisions Coca Cola Product

Words: 1507
Length: 5 Pages
Type: Essay

Pricing Decisions Describe the strategic implications that would need to be considered in setting a price for that product The public company selected for this analysis is Coca Cola…

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2 Pages
Essay

Business - Management

Pricing Determining if Pricing Needs

Words: 686
Length: 2 Pages
Type: Essay

Value-based pricing is critically important in B2B marketing and selling scenarios as well, as the value delivered by enterprise software for example determines the percentage of maintenance paid every…

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5 Pages
Term Paper

Business

Strategies for Success for a Small Company

Words: 1665
Length: 5 Pages
Type: Term Paper

Small Business Growth Achieving the desired organizational growth is a dream most organizations aspire to realize. Organizational growth entails an increase in the total productivity, sustainability, and competitiveness in…

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2 Pages
Marketing Plan

Urban Studies

Strategies for Success Walt Disney

Words: 672
Length: 2 Pages
Type: Marketing Plan

Walt Disney's Marketing Mix/Strategies Product and Service Strategy The products offered by Walt Disney are much more tangible and services. These products have offered Walt Disney high awareness among…

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2 Pages

Transportation

Strategies for Success Wal Mart and Amazon

Words: 689
Length: 2 Pages
Type:

AMAZON'S AND WAL-MAT'S DISTIBUTION CHANNELS Understanding Amazon's and Wal-Mart's Distribution Channels It is common knowledge that a change in the business strategy has a serious implication on the performance…

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4 Pages
Research Paper

Transportation

Strategies for Market Entry

Words: 1533
Length: 4 Pages
Type: Research Paper

Company International Expansion Potential Countries for Expansion Canada United Kingdom China Country for Expansion Expansion Advice Potential Countries for Expansion In this case, we will discuss the potential for…

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2 Pages
Term Paper

Business - Advertising

Price Reduction Strategy

Words: 527
Length: 2 Pages
Type: Term Paper

Pricing Strategy Price eduction Strategy What are the implications for revenue and profits of implementing the price cut? The implications for revenue and profits are dependent on the demands…

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5 Pages
Essay

Business

BUS599 SLP 2 Pricing Strategy

Words: 1719
Length: 5 Pages
Type: Essay

Background This discussion continues with the analysis of how Module Price adjustments impact the total profits and market share of SunPower vis-à-vis industry-wide performance. Further, the discussion highlights how…

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4 Pages
Case Study

Business

Strategy Management Business

Words: 1233
Length: 4 Pages
Type: Case Study

Strategy Management Current Situation Home Depot is a "category killer" retailer, selling supplies for home and garden. Home Depot operates with a cost leadership strategy, as it seeks to…

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4 Pages
Essay

Business

Pricing Method in Any Market There Is

Words: 1066
Length: 4 Pages
Type: Essay

Pricing Method In any market, there is bound to be a strategy that is used to decide on the prices that the commodities or the services that the potential…

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5 Pages
Chapter

Business

Strategy From the Viewpoint of

Words: 1965
Length: 5 Pages
Type: Chapter

Just as Sarbanes-Oxley legislation created significant opportunities for management consultancies, the same holds true for sustainability requirements in European nations. In conclusion, all management consultancies are attempting to position…

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4 Pages
Term Paper

Business

Strategy and Decision-Making

Words: 1589
Length: 4 Pages
Type: Term Paper

Strategy & Decision Making Vision Wal-Mart has become a global corporation. The company's primary vision focuses on a more global presence and promotion of the organization's ethical culture across…

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3 Pages
Term Paper

Business

Strategy Analysis of the Ideal

Words: 1130
Length: 3 Pages
Type: Term Paper

These new customers of the optimal industry are looking for their own long-term competitive advantage through better alignment and direction of their own resources. Differences between competitors are significant…

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4 Pages
Research Paper

Business - Advertising

Mochalicious Branding Pricing and Distribution

Words: 1117
Length: 4 Pages
Type: Research Paper

Distribution Channel Analysis Identifying Wholesalers, Distributors, Retailers, and e-Commerce ingle or multiple channels of distribution can be utilized including the direct channel of the Internet using the company's e-Commerce…

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5 Pages
Marketing Plan

Business

Royal Clothing Marketing Plan and Price Strategy

Words: 1514
Length: 5 Pages
Type: Marketing Plan

Marketing Plan oyal line clothing Marketing Plan oyal line clothing is a company that undertaking production and distribution of casual clothing for both men and women. The company's clothing…

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4 Pages
Essay

Business

Marketing Strategies Competing in Today's Economy Demands

Words: 1142
Length: 4 Pages
Type: Essay

Marketing Strategies Competing in today's economy, demands that a business find ways to break out a commodity status to meet customer needs more than competing firms do. A sound…

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3 Pages
Essay

Business

Cookie Craze Preliminary Pricing There Are a

Words: 752
Length: 3 Pages
Type: Essay

Cookie Craze Preliminary Pricing There are a number of different approaches to the issue of preliminary pricing, and which one the company chooses depends on the strategy that the…

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3 Pages
Term Paper

Business

Sony Psp Pricing the Strategy

Words: 1022
Length: 3 Pages
Type: Term Paper

From this standpoint, Sony was successful in using pricing as a significant messaging part of their product mix. When analyzing the pricing strategies Sony has relied on since the…

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8 Pages
Term Paper

Business - Advertising

Product Strategy Addresses Issues of

Words: 2399
Length: 8 Pages
Type: Term Paper

Thus, all content will be designed to avoid such data collection (no signups or memberships, for example) (Aftab, 2005). The company will also engage in a public relations strategy.…

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