The applications will be similar to the sales community, which will be able to get contact information from the potential customers and partners they meet during professional trips. Finally, to the medical community, the Smart Contact Chip will be presented as a possibility to store vital information in regard to the future patient's medical history, blood type or donor options.
Influences on the purchase

The decision to finalize the purchase will be influenced by various factors, including, but not limited to, the following:

the product features the benefits it generates for the buyer the existence of substitute products onto the market, and the retail price to the end consumer (including the generic price or the promotional price)

Context

The Smart Contact Chip would be successful foremost because of the context against which it will be launched. From this particular standpoint, the nanochip will consist of the latest technological innovations that drive the contemporaneous society….

Describe eGO's design process. How is it similar to the process detailed in the chapter?

The eGO design process is comparable to the concepts in the book in that it strives to create innovative solutions to long-established and well-known problems. The costs of transportation continue to escalate, and eGO concentrates on creating a solution for the challenge of short-range transactions with their products.

Visit eGO's website to learn more about products the company offers. What stage of the product life cycle is the eGO vehicle experiencing? What do you learn from eGo's product development experience?

A eGO is in the new product introduction phase of not only their product but also an emerging industry of motorized and eco-friendly low-end cycles. The launch of the eGO series of cycles globally is actually a pivotal point in the industry of low-end cycles, with the launch covering several continents. In terms of lessons learned from eGo's….

New product development is pivotal and vital for the success of any business and organization. By developing and unveiling new products, a company is able to generate new prospects and reach markets. One particular important aspect that is deemed important in achieving successful product development is attaining innovative feedback and participation from consumers and markets, as they provide a concrete basis (Zemlickiene and Maditinos, 2012). Despite the fact that new product development encompasses a great deal of risk, it is deemed to be one of the most imperative strategies in any market or industry that is filled with competition. Numerous companies have been able to generate competitiveness and attained considerable profits and returns through the process of new product development. The influence that new product development has on consumer espousal and innovative behavior cannot be stressed or underlined enough. The unveiling of new products and services in the marketplace signifies….

Product Life Cycle
The product category chosen for the purpose of discussion in this paper is the domestic airline industry in the United States, which is in the mature stage of its product life cycle. The fact that the domestic airline industry in the U.S. is in the maturity stage is evident when the category is traced through the various stages of the product life cycle: "...the Product Life Cycle (PLC) is based upon the biological life cycle... A seed is planted (introduction); it begins to sprout (growth); it shoots out leaves and puts down roots as it becomes an adult (maturity); after a long period as an adult the plant begins...to die." (Marketing Teacher)

The aviation industry was born in the early twentieth century when aircraft technology was first developed by the right brothers in the United States leading to the use of aircrafts in orld ar I, with European leaders….

Creating Competitive Advantages
Through New Product Development

Creating Competitive Advantages Through New Product Development

The transformation of many diverse forms of customer, supplier, internal development, and research & development (&D) insights into a consistent and productive platform for product development is key to long-term competitive growth. The reliance on advanced frameworks for organizing these diverse sources of innovation into taxonomies that can eventually be used to fuel new products is often called the New Product Development (NPD) process. As every company has a unique, highly differentiated and often highly customized business model, the same holds true for the NPD process. Companies over time define the NPD process to align with their unique technological and market strengths. Comparing the NPD process at Salesforce, the leading provider of SaaS-based CM software vs. Apple makes this point clearly. Salesforce is known for very rapid product releases of the CM applications and exceptionally quick updates. Conversely, Apple….

The Power Frappuccino was however not introduced directly in all markets, but was first of all tested in different representative markets for a reaction from the customers. We can see from this example that the two main sources for new product ideas worked closely together before this product was introduced.
Another product that was tested during the late 1990s was the Chai Tea Latte, combining black tea, exotic spices, honey and milk. The move in itself could have been considered quite risky, given the fact that Starbucks is recognized as a coffee seller rather than tea shop, but the move did not affect the Starbucks brand. In fact, it showed the customers that there was a lot coming from Starbucks in terms of new product development and that they can virtually expect the company to come up with new ideas not only in the sector where they are market leaders,….

" (Briggs, 2005)
The following figure labeled Figure 2 illustrates the "Brand-Crossroads Decision Points"

Brand-Crossroads Decision Points

Source: Briggs (2005)

At this point the questions asked are those of:

Does the new product fit under the brand's current umbrella?

If yes, how does this product enhance the brand?

If not, is it possible to broaden the umbrella?

If not, is the opportunity great enough to justify the expense of creating a new brand for this product? (Briggs, 2005)

According to the work entitled "Product Development Stages": During the product concept' stage several important questions must be asked in order to identify the value proposition of the product. Those questions are:

What extra value does the product bring to the marketplace?

How does the product create value for the customer?

How is the product different from what is offered in the marketplace now?

Will customers be interested in and willing to buy your product?

How many customers will buy your product? Will they buy more….

A new color, True Blue Clearcoat, is added to the Lightning exterior paint palette. Meanwhile, a detuned version of the SVT-developed supercharged Lightning engine finds its way into a 2002 Ford F-150 Harley-Davidson specialty truck and promptly helps it double sales over the previous year's F-150 Harley truck model. SVT reaches the milestone of 100,000 vehicles produced.
The SVT Cobra rocks the enthusiast world with the performance of its Eaton supercharged DOHC 4.6-liter "Terminator" V-8. It also features a 6-speed gearbox, redesigned front and rear fascias, new "heat-extraction" hood, special rocker moldings and side scoops, and several new interior appointments. To help celebrate its 10-year Anniversary, SVT offers a 10th Anniversary Special Edition package on the Cobra Coupe or Convertible, with production limited to a total of 2,003 units. Lightning is certified as the "World's Fastest Production Pickup Truck" by Guinness World ecords, Ltd., clocking a top speed of 147….

New Product Development Group
Gerry assumes that because Maria has been successful as a small entrepreneur that her business will easily be integrated into a much larger-scale operation. Although her product has national distribution, this does not necessarily translate into widespread market demand for all demographic groups. Food is very regionalized in terms of eaters' preferences (for example, deep dish pizza is popular in Chicago while 'skinny' pizza is popular on the east coast). Maria's tacos may have an audience, but it does not necessarily coincide with that of Manchester Food's audience. Furthermore, some foods work well as small scale operations but do not as a mass-produced product. For example, on the streets of New York, halal food in like grilled lamb in pitas is very tasty and affordable but this has not translated into generic fast food success for this item. Maria's idea for Sudden Seafood seems more of a….

In the most successful SMB implementations of collaborative new product development tools including PLM and PDM, priority is put first on process definition and process improvement. Once processes have been defined, continually managed to greater efficiency and as optimized as possible, then the use of information systems technologies and platforms to automate them are added (Christensen, Magnusson, Zetherstrom, 2006, 583-585). PLM as a technique or strategy is not automated until the core processes that comprise a given SMBs use of it are made as efficient as possible and optimized through business process re-engineering over time. It is critical then for SMBs looking to build a collaborative new product development strategy to first look to streamline the most critical core processes their collaborative new product development strategies will address.
Collaborative New Product Development Process Focus

Empirical studies indicate collaborative new product development strategies have a significantly higher level of success when they….

Brand equity is becoming a necessity within the modern day business climate, when economic agents compete not only for market shares, but also for the best employees, the best technologies or the best resources. In this setting, brand equity provides competitive advantages and points of differences and is essential.

The creation of brand equity varies across industries, across economic agents and it depends on various elements. In other words, there are no secret recipes to creating brand equity, but Yahoo! has to devise its own strategies based on its own specifics. Some of the features which can impact the brand equity strategy would include the size of the company and its resource availability, the marketing expertise it possesses, the features of the market it addresses or the nature of the items it sells.

In terms of the items commercialized, it could be argued that brand equity is created differently at the level….

HIV AIDS / HIV / AIDS: Societal Influence on Product Development
The Human Immunodeficiency Virus (HIV) causes AIDS (Acquired Immunodeficiency Syndrome). This virus interferes with the ability of the body to counter disease causing organisms.

Factors that Affected the response to HIV-AIDs 1980s-present day

There were several factors that influenced the response by the government and the pharmaceutical industry to the emergence of the AIDs virus.

Social Factors

This came out largely in the form of the degree of empowerment. Women were in a system that saw them as less than equal. Factors such as the movement of people within and without countries affected how well the disease was tracked. Many countries were not tracking the disease or did not have systems to survey it and even identify the people who had the highest risk of contracting it. Another social factor was that the youth were uninhibited when it came to talking on sensitive subjects.….

Generation Techniques in New Product Development
The process of new product development begins with identification of good product ideas and the use of an appropriate criterion to determine ideas to pursue. This process involves concept generation, which is the most important step since it involves generating and/or obtaining ideas regarding the product. Concept generation in new product development entails developing a set of customer needs, specifying targets, and determining several product alternatives for the design process. Given the significance of concept generation in new product development, there are several concept generation techniques. These techniques can be utilized to create variations of the basic concept in relation to different product form, characteristics, positioning, benefits, and customer target.

Overview of Concept Generation

According to Nobel (2013), concept generation is the process through which product development team creates or obtains ideas relating to the various aspects of a product such as product form and characteristics,….

Marketing Innovation
Market Innovation

New products can either be an entirely new product to the marketplace, or more commonly are an extension of a product line or an iteration of a pre-existing product. One new product released in the past year was the iPhone 6S. This is an extension of the iPhone line in general, or more specifically the iPhone 6 line that was originally launched in 2014. The 6S represents some tweaks to the older products, but nothing so dramatic that an entirely new name for the product was warranted. Thus, this product is an extension of the older line, intended to replace older models of the iPhone, as anything before the 6 series is now discontinued. The biggest challenge that Apple had with this product was to differentiate it sufficiently from its other offerings. The existing iPhone 6 proved popular, and the 6S was viewed by the marketplace favorably as….

Narrative on the Circumstances of the Case StudyDSS Consultings case study revolves around Chris Peterson, a managerial figure, steering her newly assembled squad through a pivotal strategic overhaul. The key goal is to develop an innovative integrated planning and budgeting system. The journey is replete with trials and tribulations.Peterson takes on the responsibility of organizing a unit and introducing a fresh approach at DSS Consulting. This renewed approach is characterized by transitioning from singular projects to collaborative team-based product initiatives. Chriss group, specifically, aims to design a unified budget and strategy system tailored for smaller educational districts. This diverse group of professionals must find synergy in their operations.Adapting to this novel structure, they encounter obstacles like centralizing the team and embracing new responsibilities. But, surprisingly, the team kicks off their collaboration on a positive note, realizing the necessity of a unified plan for smaller districts - a realization that ignites….

Essay Topics on Adidas: A Comprehensive Analysis

1. The Rise and Evolution of Adidas: A Study in Sports Marketing

Trace the origins and growth of Adidas, examining its key marketing strategies and product innovations.
Analyze the company's target audience, brand positioning, and communication channels.
Discuss the challenges and opportunities Adidas has faced in the competitive sportswear market.

2. Adidas's Social and Environmental Impact: A Critical Assessment

Evaluate Adidas's commitment to social responsibility and sustainability initiatives.
Examine the company's efforts to address issues such as labor rights, environmental protection, and diversity and inclusion.
Discuss the effectiveness of these initiatives and their impact on....

1. The importance of ethics in business decision making
2. The impact of technology on modern business practices
3. The role of corporate social responsibility in business operations
4. The benefits and challenges of globalization in the business world
5. The influence of culture on international business practices
6. The significance of leadership and management in successful business operations
7. The effects of digital marketing on consumer behavior and business success
8. The role of innovation in driving business growth and competitiveness
9. The importance of sustainability in business practices
10. The impact of financial management on business success
11. The role of entrepreneurship in driving economic growth and innovation
12.....

1. Discuss the ethical implications of using animals for cosmetic testing, as portrayed in the short film "Save Ralph." How does the film challenge viewers to reconsider their attitudes towards animal testing?

2. Explore the role of empathy in shaping our attitudes towards animal rights and welfare, as illustrated in the character of Ralph in "Save Ralph."

3. Analyze the effectiveness of visual storytelling in raising awareness about animal testing and advocating for cruelty-free alternatives, using "Save Ralph" as a case study.

4. Compare and contrast the approach of "Save Ralph" with other advocacy campaigns or documentaries that address similar issues in the....

Business statistics is the science of collecting, organizing, analyzing, interpreting, and presenting data to help make informed business decisions. It involves using statistical methods and tools to analyze business trends, evaluate performance, forecast future outcomes, and identify opportunities for improvement. The information gathered through business statistics is used by managers, executives, and other decision-makers to guide strategic planning, resource allocation, and overall business operations.


Business statistics also plays a crucial role in risk management, as it helps businesses assess the likelihood of certain events occurring and the potential impact they could have on the company. By analyzing historical data, businesses can....