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"For successful transactions, final sale fees are calculated using a sliding scale, with a range of 6% to 0.75% of the final transaction value, with a minimum FSF of 10¢ on completed sales. Gold account-holders are able to list up to 2000 items with no monthly fees, while higher listing limits are available with upgraded account levels carrying a monthly subscription fee" (Atomic Mall -- FAQ, 2012).
Anyone who is at least 18 years of age, capable of engaging in legally binding transactions under applicable law, and has either a valid credit card or PayPal account can sell at Atomic Mall. The first step is to complete the secure Seller egistration form and providing ones real name and address, along with a valid Visa, MasterCard or American Express account number. The card is used to help verify your identity, but is not charged until one makes a sale on the…
Atomic Mall -- FAQ. (2012). Retrieved from http://www.atomicmall.com/faq.php#about1
Future of Ecommerce. (2004). Retrieved from http://www.ecommerce-land.com/future.html
Hodgkins, K. (2012). How to Start an Online Retail Business. Retreived from http://www.ehow.com/how_5526742_start-online-retail-business.html
How to Start a Retail Business. (2007). Retreived from http://www.entrepreneur.com/article/75912
American Eagle Outfitters (or AEO) is a clothing retailer with more than one thousand retail outlets and a strong online presence. In January 2016, American Eagle announced fourth quarter sales of their brand clothing had increased by 4%; along with the announcement of these results, American Eagle Outfitters CEO Jay Schottenstein issued a statement noting that "despite a very challenging macro-environment, we had a solid holiday season, driven by positive results in both our brands" while "the online business was particularly strong" ("American Eagle Outfitters Provides Fourth Quarter Update," 2016). In terms of capital investment projects, however, it is crucial to note the most obvious fact: American Eagle Outfitters is a retail business, and capital investment for retailers is different from capital investment for other types of business model. The general public may very well register the success of a retailer by its visibility in expansion -- especially when we…
"American Eagle Outfitters Provides Fourth Quarter Update." (2016). American Eagle Outfitters. http://investors.ae.com/press-releases/financial-news-details/2016/American-Eagle-Outfitters-Provides-Fourth-Quarter-Update-Reiterates-EPS-Guidance-Announces-Participation-in-the-18th-Annual-ICR-Conference/default.aspx
Michman, RD, Mazze, EM, Greco, AJ. (2003). Lifestyle marketing: Reaching the new American consumer. Westport, CT: Praeger.
"Topo Designs x Woolrich Plaid Duffel Bag." (2016). American Eagle Outfitters. https://www.ae.com/web/browse/product_details.jsp?productId=0573_4001_410
Finish Line Shoes is a company that is one amongst many competitors among the shoe sale and athletic wear landscape. This vision statement will define and portray how Finish Line sees itself and how Finish Line desires customers and analysts to see them. What shall be defined in this vision statement includes what the business will look like over the next three to five years, the new and emergent strategies that will be employed and the products and services that Finish Line will use and offer to achieve and maintain success. While there is a lot of competition out there, and that competition is two-fold, Finish Line will reign supreme and stand out amongst the other shoe and athletic wear retailers.
One monumental and major part of Finish Line's long-term strategy is that they will gravitate to the big names in sports so as to ensure…
Finish Line. (2015, January 20). Everyday sport. It's how we roll. Retrieved January 20, 2015, from http://www.finishline.com/
MSP. (2015, January 20). Vision Statements. Retrieved January 20, 2015, from http://mystrategicplan.com/resources/vision-statements/#Criteria
.....managing and operating a recently acquired small retail business. The paper specifically focuses on strategies for targeting customers and information gathering, a plan for recruiting and training new staff and employee management, the relevance of the concept of one hundred percent location and saturation to the business, as well as important financial dimensions for the business. Also, the paper provides a name, mission, and philosophy for the business, a description of hours of operation, and a plan for cultivating an inviting store atmosphere.
Strategies for Targeting Customers and Information Gathering
The importance of targeting customers and gathering information about the target market cannot be overemphasised. It is crucial for understanding customer behaviour, how to best serve the target market, whether a market exists for offering(s) in question, as well as how to effectively communicate with the target audience (Mathur, 2010). In the retail industry, targeting customers may be a little…
As part of the research triangle, Raleigh has a significant portion of its population that fits the target market. For the Farmery to succeed, it only needs to capture a small portion of the market share. This is especially true because the store has a small footprint, and has the flexibility to set up on vacant lots without the costs of either renting or developing fixed real estate. The Farmery therefore needs to focus on two or three key elements to ensure adequate market penetration.
The first of these is location. Let it not be understated that location, location, location is critical to the success of any retail business. Because food is not normally something that people are willing to travel more than a few miles for, it is important that the Farmery target a neighborhood where there is a high concentration of individuals that fit the target market. There…
Falk, T. (2012). Detroit turns shipping containers into condos. Smart Planet. Retrieved December 4, 2012 from http://www.smartplanet.com/blog/bulletin/detroit-turns-shipping-containers-into-condos/5900
Food Marketing Institute. (2012). Supermarket facts. Food Marketing Institute. Retrieved December 4, 2012 from http://www.fmi.org/research-resources/supermarket-facts
Greene, B. (2012) the Farmery. Kickstarter.com Retrieved December 4, 2012 from http://www.kickstarter.com/projects/farmery/the-farmery
Imlay, T. (2006). Challenges in today's U.S. supermarket industry. Microsoft. Retrieved December 4, 2012 from http://msdn.microsoft.com/en-us/library/aa479076.aspx
The business that I am going to start is a small coffee microroastery and shop. The company will perform two basic functions. The first is a product function, the roasting of coffee beans. Green beans will be received by the company, roasted, and then both used in the shop and made available for a variety of retail channels. The second function will be a service function, based on the production and serving of beverages and light snacks. The staffing plan will be simple. The owner/manager/roaster will perform most of the management tasks associated with the shop. There will be an assistant manager who doubles with barista duties, as well as 4-6 part-time staff members, filling 3 FTEs in the barista/service function. This plan is based on experiences at other, similar operations, in addition to meeting a few other needs. One is the need to keep costs down, and…
Inc. (2000). Cash vs. accrual accounting. Inc. Magazine. Retrieved November 13, 2012 from http://www.inc.com/articles/2000/04/19194.html
IRS.gov (2012). Limited liability company (LLC). Internal Revenue Service. Retrieved November 13, 2012 from http://www.irs.gov/Businesses/Small-Businesses-&-Self-Employed/Limited-Liability-Company-%28LLC%29
KPMG. (1999). Internal control: A practical guide. KPMG. Retrieved November 13, 2012 from www.ecgi.org/codes/documents/kpmg_internal_control_practical_guide.pdf
Perez, W. (2012). Types of business organization. About.com. Retrieved November 13, 2012 from http://taxes.about.com/od/taxplanning/a/incorporating_2.htm
Description of the Business
The business is a gourmet candy shop. The shop will sell gourmet candy that has been sourced from all over the world. The shop will operate with one storefront location, and there will be an Internet/mail order component as well.
The rationale for the business is simply. There is a growing trend towards hedonistic approaches to dining. We have seen in the past few years the rise of the bacon fetish, high end craft beer and coffee, cupcakes, the move of fine dining to the mass market and a full embrace by Americans of better quality indulgent goods. Much of this trend can be credited to the aging of the population, as people seek to maximize pleasure. They have the financial means to treat themselves, and seek to balance this hedonism with a desire to be healthy. The intersection of these ideals is where…
Bailey, E. (2013). Pros and cons of incorporation. Suite101.com. Retrieved November 14, 2013 from http://suite101.com/a/pros-and-cons-of-incorporation-a42401
FASB. (2013). International convergence of accounting standards. Financial Accounting Standards Board. Retrieved November 14, 2013 from http://www.fasb.org/jsp/FASB/Page/SectionPage&cid=1176156245663
IRS.gov. (2013). Publication 946. Internal Revenue Service. Retrieved November 14, 2013 from http://www.irs.gov/publications/p946/ar02.html#en_US_2012_publink1000270861
NCA. (2013). Profile of the U.S. candy industry. National Confectioners' Association. Retrieved November 14, 2013 from http://www.candyusa.com/content.cfm?ItemNumber=1607
Business Manager 0668
Tools for customers
E-commerce payment solutions
Search Engine Optimization
Strategies for improvement
Search Engine Optimization and webpage rankings
Global business diversity
Customer elationship Management
Website integration of tools
Discuss how you will facilitate customer payment using e-commerce solutions (e.g., how the transaction will take place, including the tools customers will use).
The customer transactions and payments are one of the important elements of e-commerce strategy. The businesses are required to offer a secure and trust worthy system for their client to manage the financial transactions. There are different transactions handling methods used by the e-commerce-based organizations. These payment methods should be aligned with the overall business transaction handling process as well as appropriate selection of tools and e-payment solutions.
The transactions of products produced under the label of Sunny Day salon are mainly related…
Buttle, F. (2012). Customer relationship management.USA: Routledge.
Kent, P. (2012). Search engine optimization for dummies. USA: John Wiley & Sons Inc.
Kim, C., Tao, W., Shin, N., & Kim, K.S. (2010). An empirical study of customers' perceptions of security and trust in e-payment systems. Electronic Commerce Research and Applications, 9(1), 84-95.
Ojeda-Zapata, J. (2011). iPad Means Business: How Apple's Tablet Computer is Changing the Work World. USA: Happy About.
This means that you must continually monitor and communicate about possible changes, pertaining to the overall scope of the threat. Once this occurs, is when an entity will have an effective security procedure that will adapt to the various changes that are taking place.
This is significant, because this information can be used to corroborate the overall nature of security threats that could be faced by the SME. Where, this information is useful in helping to identify and address possible operational considerations that must be taken into account. As a result, this will help to provide not only a glimpse of possible security challenges that will be faced, but it will also help to establish an effective IT security protocol.
When you compare this with the previous source, this information can be used to highlight specific security threats that the company we are examining could face. Where, it discusses the…
E Commerce Growth. (2010). Strategic E-Commerce Solutions. Retrieved from: http://www.sescommerce.com/ecommerce-growth.asp
Internet Usage Statistics. (2010). Internet World Stats. Retrieved from: http://www.internetworldstats.com/stats.htm
PEW Wireless Internet Usage Rising. (2010). Wireless Week. Retrieved from: http://www.wirelessweek.com/News/2010/07/PEW-Wireless-Internet-Use-Rising-Mobile-Content/
Reflective Writing. (2010). UNSW. Retrieved from http://www.lc.unsw.edu.au/onlib/pdf/reflective.pdf
Inability to generate profits almost immediately from the retail side will impact our ability to grow on the board side, as we will then be supporting the store with the board sales. Our plan expects the opposite.
8c) Assumptions to Income Statement.
We assumed seasonality of retail/servicing revenues and calculated them on a per day basis around off/on/front shoulder/back shoulder seasons. We assumed custom board revenue will average over the year. Cost of goods sold was assumed to be 50% of revenue. We feel this is conservative, since the servicing side of the operation is typically greater than that. Rent will increase in the second and third years as we take on industrial space to expand our manufacturing capability. Salaries are based on store salaries that vary by season and manufacturing salaries. They were calculated on the basis of man-hours. The manufacturing salaries scale up with our production.
The basic explanation for this is that they rely on always offering the lowest prices, which makes them cut back on other costs. However, the future might bring about more pretentious and harder to satisfy customers and strategies will then have to be developed.
3. Internet etailing
The best selling strategy is that of combining multiple channels. This is similar to the financial sector, where the investor is advised to diversify his portfolio in order to reduce risks and maximize its chances of income. In the retailing business therefore, the company should use multiple channels to get their product to the end consumer. A basic explanation as to why numerous internet only purchase stores have failed where multi-channel companies have succeeded could reside in that the multiple-channel companies offer the audience the chance to directly see the product before buying it. In other words, an interested potential buyer can go…
Beal, B., Getting Loyalty Programs Right, CRM News, July 14, 2004, http://searchcrm.techtarget.com/news/article/0,289142,sid11_gci992695,00.htmllast accessed on May 15, 2008
Liebeck, L., 1996, Private Label Goes Premium - Private Label Product Sales at Supermarkets, Drug Stores and Discount Stores - Cover Story, Drug Store News, November 4, 1996
Liebeck, L., Private Label Goes Premium..., Drug Store News, November 4, 1996
Beal, B., Getting Loyalty Programs Right, CRM News, July 14, 2004
In 1962 Sam Walton opened his first store in Rogers, Arkansas. y the year 2000, Wal-Mart had been named "Retailer of the Century." It is the world's largest retail store with $244.5 billion in sales last year (Walmart website, 2005). It is natural to ask, how did Sam Walton do that? He started with a vision of a store that would feature competitive prices, the best prices anywhere. That, combined with generic products (cheaper still), additional services such as pharmacy, groceries, hair dressing, optometrist, and auto maintenance, promotional display of products, and advertising have made Wal-Mart very popular indeed with the buying public. People complain that they go to Wal-Mart for one or two items and come out with a whole basketful of bargains they "just couldn't resist."
Not all retail shops can have the lowest prices in town, of course, nor would this be desirable. Many small…
"About Retail Industry," http://retailindustry.about.com / 'The Motivation Show," http://www.motivationshiw.com/article114
'Walmart at a Glance," http://wwp.greenwichmeantime.com/time-zone/usa/new-york/monroe/larkin/walmart
The U.S. Navy falls more towards the engaged end of the continuum but they are not as actively engaged as Costco. The Navy's ethics relate to its core values. In many respects, honesty and integrity are crucial to the Navy's success. This is certainly the case with respect to internal interactions. ith respect to external interactions, however, the Navy moves away from active ethical behavior towards relative indifference to the issue. To some degree this is necessitated by the work the Navy must do. Combat work and other issues relating to national security occasionally require that the Navy not treat all stakeholders equally well. Such activity, secrecy or lack of public accountability is not actively unethical; it is simply necessitated by circumstances. However, the majority of activity of the U.S. Navy is conducted according to high ethical standards, which puts them towards the engaged end of the continuum.
Goldberg, Alan B. & Ritter, Bill. (2006). Costco CEO Finds Pro-Worker Means Profitability. ABC News. Retrieved April 11, 2009 from http://abcnews.go.com/2020/business/story?id=1362779
US Navy Ethics site. (2009) Retrieved April 11, 2009 from http://ethics.navy.mil/
While their backgrounds and personal beliefs are very different, they never take each other for granted. They are encouraged to express their thoughts and ideas and to treat each other with dignity.
Service to their Customers -- customers are the reason that they are in business, so they believe that they should treat them that way. They offer quality merchandise at the lowest prices, and do it with the best customer service possible. They look for every opportunity where they can exceed their customers' expectations. They believed that this is when they are at their very best.
Striving for Excellence -- They are proud of their accomplishments but are never satisfied. They constantly reach further to bring new ideas and goals to life. They model themselves after Sam Walton, who was never satisfied until prices were as low as they could be. They believe that a product's quality is as…
etail Sales Management
Executive Summery: PC World is a huge UK retailer that is ever expanding into the technology marketplace. From PC's to washing machines, they offer a one-stop shop for everything technology related. With an appealing advertising system that attracts the middle class Englishman, it is no wonder that their business continues to grow.
PC World is a retailer within the Dixons etail businesses. The stores are located in the United Kingdom and it is the largest chain of computer retail stores in the UK and Ireland with a total of 163 stores. This report will review the overall retail sales management of PC World and how the store's overall strategy allowed for its wide expansion.
Background on Sector: PC World is a retail computer store that specializes in selling computers and computer-related technology. They also carry printers, ink, accessories, games, as well as entertainment technology including televisions, DVD…
Fiveash, Kelly (2007). "PC superstore unhinged by Linux."
PC World Ireland
PC World UK
Thomas, Dan (2006). "Dixons owner signs 120m outsourcing deal with Capita."
FID on etailers
Mann I. Grayflannel, Sr.
Supply chain performance is significantly improved by the implementation of adio Frequency Identification (FID) practices. Companies that adopt FID practices can expect to develop sustainable competitive advantage. Widespread adoption of FID technology by retailers shows a steady upward trend. Experts forecast that retail companies will continue to be attracted to FID in the future[footnoteef:1]. [1: Cecere, L. (2007). Three Years Of etail FID Pilots. Forbes.]
esearch indicates that the following areas in company operations typically exhibit positive change: distribution, forecasting, inventory, sales, and supplier when FID is adopted[footnoteef:2]. [2: Vlachos, I.P. (2014, January). A hierarchical model of the impact of FID practices on retail supply chain performance. Expert Systems with Applications, 41(1), 5 -- 15.]
FID innovation has evolved into a major technology implemented around the globe for tracking goods and assets. adio waves are used in the FID technology to automatically identify…
Cecere, L. "Three Years Of Retail RFID Pilots," Forbes. 2007. Retrieved http://www.forbes.com/2007/05/02/amr-rfid-assess-biz-logistics-cx_lc_0502amr.html
Sikander, J. "RFID Enabled Retail Supply Chain." Redmond, WA: Microsoft Corporation. 2005. Retrieved http://msdn.microsoft.com/en-us/library/ms954628.aspx
Vlachos, I.P. "A hierarchical model of the impact of RFID practices on retail supply chain performance," Expert Systems with Applications, 41(1), 5 -- 15. 2014, January. Retrieved http://www.sciencedirect.com/science/article/pii/S0957417413004831
Retailing Will never e the Same Again
This article first appeared in Forbes in 2009 and discusses the affect of the Internet and the recession on the $4 trillion dollar U.S. retailing business. The article notes that just as the Web has ravaged the newspaper business, the retailing business is also being reshaped by the Web and the economic downturn. This article is very germane to the current economic climate in the retail industry.
The authors note assert that the recent bankruptcies of Circuit City, Linens 'n Things, Mervyns, and others are only an indication of things to come. This "economic and technological tsunami" has worked to force retailers into two groups, discounters who sell national product brands on the basis of price or stores that don't need to discount because they offer uniquely compelling products and shopping experiences. As this phenomenon is trans forming the retail business and as…
Karonis, John, & Madison Riley, "Why Retailing Will Never Be the Same Again." Forbes.com (May 13, 2009). Accessed January 20, 2013. http://www.forbes.com/2009/05/13/retail-industry-change-leadership-managing-revolution.html#
Interrelationships of Major Fields of Business Management
The purpose of this paper is to explore the interrelationships of nine key areas of a business, and the synergism that results from the interactions of these key business areas. These interrelationships of all nine key areas of a business create a dynamic, successful, and responsive business by capitalizing on the whole instead of the component parts. To illustrate how synergism arises from these interactions, a fictitious business will be used. The business is a new, small retail business that caters to outdoor enthusiasts such as skiers, climbers and hikers. The retail business is located in the Rocky Mountains, and is called Rocky Mountain Outfitters (RMO). Business arises primarily from store traffic, although a limited web presence provides the opportunity for orders to be placed by mail, phone (voicemail), email or web.
RMO was established in the spring of 2004 as a sole…
retail environment discloses a place for the retail business and the retailers to have the ability to interconnect real-time in order to modernize transactions and re-stocking. Walmart is one of those businesses that is heading towards a technologically progressive direction with adio Frequency Identification (FID). Any machine or person with equipment to read these tags can read from more than a few meters away. In the situation of a retail store, the point that anything from inventory that was purchased by a customer, could be read by the FID tag, and then subtracted from inventory helps keep things in Walmart organized and flowing. Additionally, when the catalogue reaches a predetermined quantity-on-hand - it gets reordered to maintain adequate stock for the stores.
Cross (2007), discusses in an article the effectiveness of such operations. "Benefits of VoiceLogistics together with U.S. Foodservice Inc.'s annual business strategy incorporate five goals including growth on…
Cross, C. (2007). Everything but the kitchen. Industrial Engineer, Norcross, 39(4), 32.
Eom, J., & Lee, T. (2010). Accurate tag estimation for dynamic framed-slotted ALOHA in RFID systems. Communications Letters, IEEE, 14(1), 60 -- 62.
Li, T. (2011). The Implementation of the Integrated Operation of the Supply Chain Logistics Services in Low-Carbon Economy. ICTE, 2449.
Food Emporium -- Business Proposal
This business proposal outlines an emerging model for food preparation. The business will be called the "Food Emporium" and will be located in the downtown Kuwait City area. The overall trend in food services is one that is learning towards health and this trend is expected to develop exponentially as more and more consumers become more health conscious and discover the advantages of living healthier lifestyles. The model consists of some combination or blend of a coffee shop, a cooking school, and retail shop mixed into one spread across two floors. Customers can partake in any of the activities within the store; however it is recommended that they enjoy all three simultaneously to receive the full experience that the location has to offer.
The layout is carefully designed to ensure that the most effective use of space is maintained. On the top floor…
Finding a Solution to Our Camera Failure Problems at Images Studio
Images Studio is a full service photography studio offering multiple photography services. For more than 15 years, Images Studio has been capturing life's memorable moments. Our creativity, knowledge and caring, professional service provide our clients with images of the highest quality. Our clientele choose Images Studio because they can be assured we deliver on our promises of exceptional quality and service.
hile we specialize in elegant wedding photography, we also photograph family portraits, children, senior portraits, special events, executive portraiture, sports, glamour shots, high-definition (HD) video services, commercial and aerial photography. Images Studio offers both in-studio and on-location services.
Since expanding our mix of photographic services in 2007, our revenues have grown steadily with the demand for our additional services. e have accommodated this additional demand by adding personnel and equipment. By hiring two additional full-time photographers…
Affordable 2/3" HD cameras hit the studio. (n.d.). Retrieved October 22, 2011 from: http://www.hdcameraguide.com/guide/hi-def_spotlight/23q-hd-cameras
Current, T. (2009, Sept.27). The new H4D-60 from Hasselblad. Retrieved October 22, 2011 from: http://currentphotographer.com/the-new-h4d-60-from-hasselblad/
Financing photography equipment. (2008). WB Financial. Retrieved October 22, 2011 from: http://www.equipmentleasingspecialists.com/photography-equipment-financing.php
Stephen. (2010, July 11). Hasselblad H4D review. Retrieved October 22, 2011 from: http://bayimages.net/blog/reviews/hasselblad-h4d/
Business Financial Plan for Sweet Tooth Treats
Baking has always been a major part of my family life, and for generations there has been infamous cookie recipes past down from one cook to the next. Every holiday season, my cookies are notorious for being the best any gift receivers have ever had. Finally, I believe it is time to make my baking hobby and actual money making enterprise. I know I have the recipe, the potential customers, and options for both retail space and an online presence. The only thing missing is the initial push to make this hobby an actual business -- Sweet Tooth Treats.
Business Start Up Plan
The essentially product here is the various cookies, of different flavors and ingredients. I have several recipes for cookies, both permanent and seasonal variations. These products will be sold in both individual sales at a retail location,…
Colorado Small Business Association. (2012). The beginning balance sheet. Documents. Web. https://www.coloradosbdc.org/DocumentMaster.aspx?doc=4
Damrauer, Virginia Hire. (2010). One Good Cookie. National University. Web. http://www.academia.edu/346438/One_Good_Cookie_A_Business_Plan
Hub Pages. (2012). How to start your own cookie business from home. Small Business and Entrepreneurs. Web. http://kathrynvercillo.hubpages.com/hub/Start_Your_Own_Cookie_Business
Office of Financial Management. (2012). Generally Accepted Accounting Principles (GAAP). Accounting Principles. Web. http://www.ofm.wa.gov/policy/80.20.htm
Business and Human esources
Apple Company Inc.
Apple was founded by Steve Wozniak, Steve Jobs and onald Wayne in 1976; however it was integrated in 1977. It is an American company which not only produces computer electronics, personal computers, portable devices and software but also sells them. Apple has been in this business since 30 years and in this time span, it has faced highs and lows in its economic activity. It is not only listed on the NASDAQ with the ticker of AAPL but it has a share in NASDAQ-100 and S&P 500 as well. In 2007, Apple gained extensive fame after the struggle of many years when it introduced the iPhone, iPad and iPod touch in the market (Flippone et al., 2012).
The Organization Today
Flippone et al. (2012) mentioned that Apple has 393 retail stores located in 14 countries since August, 2012. Apple is recognized as the…
DataMonitor. (2011). Apple, Inc. Company Profile. Data Monitor, annual Report, Company Overview.
Economist Intelligence Unit: Fertile Ground: Cultivating a talent for innovation. February 2009
Flippone, T., Youden, D., Pennington, K. And Fersht, P. (2012). Human Resources Transformation: Is It Driving Business Performance? HfS Research, Ltd.
The Global Innovation 1000: How the top innovators keep winning. Booz & company, 2010
Business report compares the two Australian service providers where by various aspects are critically looked at in respect to the design elements of a retail store environment. The elements are categorized into exterior facilities, general interior, store layout, interior displays and the social dimensions. Each of these design elements are categorically looked into differently taking into account the services being offered by the two chosen service providers namely Fadez Barbershop and Gloria Jean's Coffees.
The two chosen service providers are unique in their own way having been selected from different industries. Various design elements in comparison with the ussell's Model of affect are discussed and how they relate in different ways. ussell's model of affect talks about the various arousal levels that the consumers achieve when in contact with the mentioned design elements of a retail store environment, the interpretations and the impact they have that affects the buying decisions…
Adam W. (2011). Fadez Barber Shop. Retrieved September 16, 2012 from http://www.yelp.com/biz/fadez-barber-shop-newtown
Anna stahl, Kristina Hook & Petra Fagerberg, (n.d). Designing gestures for Affective input: An analysis of shape, Effort and valence. Retrieved September 16, 2012 from http://eprints.sics.se/145/1/PaperA.pdf
Authorstream, (2012). Crafting the Service Environment. Retrieved September 16, 2012 from http://www.authorstream.com/Presentation/aSGuest80925-757045-personal-environment/
Christopher Lovelock and Jochen Wirtz, (2004). Planning the Service Environment. Retrieved September 16, 2012 from http://tulip.bu.ac.th/~nisit.m/lovelock10.ppt
In certain situations the landed cost can also include customs duties, and other taxes that apply to the shipment in case.
Shipping and insurance -- 7.5% of the product's cost.
Packaging -- 5% of the product's cost.
Profits -- 20% of the product's cost.
Organic bread landed cost - $15+7.5%+5%+20% = $19.2
Organic fruits landed cost - $17 +7.5%+5%+20% = $21.76
Organic vegetables landed cost - $16 +7.5%+5%+20% = $20.48
Organic desserts landed cost - $32 +7.5%+5%+20% = $40.96
Organic cheese landed cost - $45 +7.5%+5%+20% = $57.6
Organic wine landed cost - $46 +7.5%+5%+20% = $58.88
The landed cost is established in accordance with the profits requirements of the company. The company must also identify the profits that distributors in Germany are interested in. This is intended to help Naturally Green develop a pricing strategy that can satisfy the company, its distributors, and its customers. It is important to…
1. Industry Statistics and Projected Growth (2012). Organic Trade Association. Retrieved November 21, 2012 from http://www.ota.com/organic/mt/business.html .
2. Germany (2012). CIA, the World Factbook. Retrieved November 22, 2012 from https://www.cia.gov/library/publications/the-world-factbook/geos/gm.html .
3. Landed Cost (2012). Business Dictionary. Retrieved November 22, 2012 from http://www.businessdictionary.com/definition/landed-cost.html .
Business Society and Corporate Values
There has indeed been a great deal of discussion regarding CEO compensation, which is rightly viewed as being completely out of line. The core problem and cause of inflated CEO salaries cannot be attributed to a single reason, but is rather the result of a range of inter-connected factors. What is definitive is the fact that these salaries have inflated over time; this is in part due to the fact that greed is a progressive, boundless factor. "According to the Economic Policy Institute, in the late 1970s, total compensation of chief executives in large American corporations was 35 times that of the average American worker. In 2007, it was 275 times that" (Borger, 2007). These facts alone demonstrate that there is good reason to be in a state of alarm. The reasons for such severely inflated and remarkably unjust salaries are a result of the…
Ball, P. (2012, July 4). GlaxoSmithKline's bribes are evidence that Big Pharma isn't working. Retrieved from Guardian.co.uk: http://www.guardian.co.uk/commentisfree/2012/jul/04/glaxosmithkline-big-pharma-not-working
Borger, J. (2008, September 5). Why do CEOs make so much? Retrieved from Minnpost.com: http://www.minnpost.com/politics-policy/2008/09/why-do-ceos-make-so-much
Boselovic, L. (2011, May 15). Rajaratnam case puts big chill on insider trading. Retrieved from post-gazaette.com: http://www.post-gazette.com/stories/business/news/rajaratnam-case-puts-big-chill-on-insider-trading-297777/
Choudhury, U. (2011, October 14). Rajaratnam becomes a 'whipping boy' for Wall Street misdeeds. Retrieved from firstpost.com: http://www.firstpost.com/business/rajaratnam-becomes-a-%E2%80%98whipping-boy%E2%80%99-for-wall-street-misdeeds-107346.html
Retail Supply Chain Analysis
Company X is a well-established online retailer based in Great Britain. It sells a variety of food and non-food related products and delivers them to the consumer's doorstep. In an era in which consumers are increasingly turning to online retailing as a convenient way to shop and "add more hours to the day," a number of online retailers are becoming even more aggressive in the UK market, thus infringing on Company X's profits. Company X's Board, upper Management, and stakeholders are concerned about the future strategic direction of the company, specifically holding on and growing market share. To that end, the Managing Directory and strategic planning departments believe that Company X should expand from the online only model to at least 20 new brick and mortar sites in major cities (London, Birmingham, Manchester, and Liverpool).
Positioning Strategies - Currently, Company X is considered to be "middle…
Birkin, M & Clarke, G, CM 2002, Retail Geography and Intelligent Network Planning, John Wiley, West Sussex.
British Retail Consortium 2007, BRC Yearbook, TSO Publishers, Norwich.
Enders, A & Jelassi, T 2000, 'The converging business models of Internet and bricks-and-mortar retailers', European Management Journal, vol 18, no. 5, pp. 542-50.
Investopdia 2011, The Industry Handbook: The Retailing Industry, viewed July 2011,
Under this system, "each joint venture partner would separately account for and pay tax on its income and claim the proportionate share of joint venture expenses" (Ernst & Young, no date).
Liability is also limited in the joint venture under Australian law. It is worth noting that in this case one part of the joint venture "cannot make the other joint venturer liable for debts that they incur in the name of the joint venture, unless authorized under the joint venture agreement" (Cordato Partners, 2012). Thus, John cannot undertake a cost and then ask Fred to foot part of the bill. This is something that differentiates a joint venture from a partnership, and is worth taking into consideration, depending on how the two men expect to handle the operations and financing of the venture. This also makes joint ventures a little bit more complicated to manage than a partnership, because…
ATO. (2012). Partnership tax. Australiian Tax Office. Retrieved April 22, 2013 from http://www.ato.gov.au/corporate/content.aspx?doc=/content/37484.htm&page=106
Cordato Partners. (2012). Joint ventures for real estate? Cordato Partners. Retrieved April 22, 2013 from http://www.vendorfinancelawyer.com.au/joint_ventures.htm
Ernst & Young. (no date). The Australian tax landscape. Ernst & Young. Retrieved April 22, 2013 from http://www.ey.com/Publication/vwLUAssets/The_Australian_tax_landscape/$FILE/The_Aust_tax_landscape_JBS.pdf
Net Lawman. (2013). Choosing a legal structure for your business: Partnership. Net Lawman. Retrieved April 22, 2013 from http://www.netlawman.com.au/info/partnerships-ins-and-outs-australia.php
Summarize the actions that lead to the lawsuit.
The actions that lead to the lawsuit are from an Ace Hardware franchisee alleging that they were defrauded by the company. What happened is oy and Pattie Ewers are suing based on the fact that the company deceived them into buying a well-known hardware store in Northern Virginia (named Fisher Hardware). The basic idea is that the Ewers' would make an initial purchase. While Ace, set up the franchise and helped the facility to build upon the customer base that was established over 60 years. ("Ace Hardware Lawsuit," 2012)
However, after the Ewers' received a $1.8 million SBA loan is when they were facing numerous difficulties with a supply chain that was filled with bugs. To make matters worse sales were much lower than the financial figures that oy Ewers examined before purchasing the store. The combination of these factors…
Ace Hardware Lawsuit. (2012). WHLA. Retrieved from: http://www.wjla.com/articles/2012/08/ace-hardware-lawsuit-fischer-s-hardware-owners-claim-ace-ruined-business-78662.html#ixzz2EzL0SOQP
Barkoff, R. (2008). Fundamentals of Franchising. Chicago, IL: American Bar Association.
Barney, J. (2012). Purchasing, Supply Chain Management and Competitive Advantage. Journal of Supply Chain Management, 48 (2), 3 -- 6.
Cross, F. (2011). The Legal Environment of Business. Mason, OH: South Western.
Over the Moon Toys: A Business Proposal
The following pages contain a financial overview and qualitative description of a proposed retail venture. A need for an independent toy store located within the confines of the municipality has been identified, with a growing number of consumers seeking alternatives to the "big-box" retailers and lower-quality merchandise. The project description provides greater detail regarding the focus of Over the Moon Toys, the proposed business, including the impetus for the creation of this business, market and sales expectations based on a qualitative analysis of the local consumer base, and a discussion of the physical location within the community that might best serve this community and the proposed business. Following this project description, a work schedule breakdown and related financial details and estimates of the project are provided. A series of relatively simple yet highly interconnected and dependent tasks will lead to the…
Consumers also seem to become complacent, expecting poor customer service, and not demanding anything better. In addition, many consumers who experience poor customer service do not do anything about it, they simply never return to the store, and the retailer has no idea why. etailers need to remember consumers have choices. As one retailer notes, "And that's important because no retailer sells anything that customers can't get from another retailer" (atner, 2002). In addition, online shopping, for many, is a valid alternative to local shopping, because online retailers often offer a larger variety and volume pricing, enticing consumers to order with the click of a mouse. If a local retailer offers poor customer service, it is much less of a hassle to deal with a monitor than a mouthy or rude retail clerk. atner continues, "esearchers can identify the point during a transaction when the service level is most noticed…
Editors. (2007). Eight key luxury retail trends for 2008. Retrieved 6 May 2008 from the Consumer Lab Web site: http://consumerlab.wordpress.com/2007/11/26/eight-key-luxury-retail-trends-for-2008/ .
Ratner, D. (2002). "Much ado about customer service." Retrieved 6 May 2008 from the About.com Web site:
The global economy overall is mending from the 2008 crisis. Many key metrics over the past 5 years have improved materially relative to the crisis years. The S&P 500, for instance, after reaching its low in 2009 has recovered more than 150%. The financial markets are now more stable through the enactment of various legislation including Dodd-Frank and Basel III. Even unemployment has rebounded steadily as consumers are more confident of their future prospects. These trends bode very well for the furniture retailing industry which was devastated by the financial crisis. As such, I believe many companies within this sector are poised for a strong and sustained recovery. Of the many companies and competitors within the sector, Ethan Allen Interiors, Inc. is best positioned for sustainable long-term growth (Gray, 1977).
To begin, the company is fortunate enough to have a strong economic tailwind behind it. The housing sector, which…
1) Gray, Channing. "Haute and cool: Fine Furnishings show branches out in 10th year with a bigger spread of classic and cutting-edge pieces." The Providence Journal (1977)
2) Evens, P. And Wurster, T. "Strategy and the New Economics of Information," Harvard Business Review, Sept/Oct 1997.
3) Robert J. Gordon (1988), Macroeconomics: Theory and Policy, 2nd ed., Chapter 22.4, 'Modern theories of inflation'. McGraw-Hill.
Business Transformation Strategy
GE Capital oodchester is a leading provider of motor car, equipment, and personal finance in the country of Ireland. They offer the most flexible packages for diverse financial needs and as such, have earned the position of leading the personal and capitol acquisition financial services. GE Capital oodchester also provides specialized financing and services and they focus on niches including equipment and car leasing, hire purchase and loans to businesses and individuals across Ireland. Headquartered in Dublin, GE Capital oodchester services the financial needs of its customers through its regional sales centers and extensive dealer and partner network.
GE Capital oodchester is a wholly owned subsidiary of GE Capital. ith assets of more than U.S.$425 billion, (gecapitol.ie, online) GE Capital is a global, diversified financial services company with 28 specialized businesses worldwide. GE Capital has had an enviable record of growth over the past decade delivering value…
Who We Are. (2002) GE Capitol. Accessed 6 August 2003. Website: http://gecapital.ie/GECapital/WhoWeAre.cfm
Our Expertise. (2002) GE Capitol. Accessed 6 August 2003. Website: http://gecapital.ie/GECapital/OurExpertise.cfm
Hill, C. & Jones, G. (2001) Strategic management: an integrated approach, 5th ed. Houghton Mifflin Company: Boston.
Porter, Michael. (1980) Competitive Strategy: Techniques for Analyzing Industries and Competitors New York: Simon and Schuster.
Kea Fashion Ltd., a national New Zealand garment chain, has come to an important point in its development: the decision to internationalize its business and to enter a foreign market. In general, and it is also the case here, such a decision can have a double goal. One would be to find sources of production that would decrease production costs. This is usually done by extending the company's activity in the production area in a country where the wages are much lower than in the country of origin. Usually, the developing countries are the best places to relocate one's business in this sense, because of two reasons. One of them is related to lower wages, as I have mentioned here above. Another reason is that, even if the wages are low, the workers' experience is notable and it would not affect the quality of the products they make. In…
http://www.ttf.co.uk/industry/csr/issues_brief.asp http://www.cia.gov/cia/publications/factbook/ (for general information on China, such as population, etc.)
4. Adler, Nancy. International Dimensions of Organizational Behavior, 2nd ed., PWS- Kent Publishing, Boston, 1991.
5. Buckley, Peter, J. The Internationalization of the Firm, 1994
Given the scarcity of lever machines on the market and the unique nature of the niche market, price elasticity of demand is expected to be low. There may not be many prospective consumers, but those who want this product will be keen and are unlikely to be strongly price sensitive. The best price would therefore be at the high end of the range, $1,200. This means that the selling price to the distributor would be $600, for a contribution margin of $350 per machine when sold through the distributor, or $950 if sold through the company website. These figures have been included in the contribution margin analysis.
Marketing Issues -- Place
Distribution for a niche product is a tricky proposition. Consumers are often far apart, meaning that it is difficult to use a storefront retail location to reach these consumers. The Australian market -- in particular with respect to high…
AFP. (2008). Coffee culture grinds Starbucks' Australian operation. AFP. Accessed January 16, 2011 from http://afp.google.com/article/ALeqM5hh5ZejoZIuPexWy8T3R_zQIzELSg
Allen, S. (2011). Pricing strategy. About.com. Accessed January 16, 2011 from http://entrepreneurs.about.com/od/salesmarketing/a/pricingstrategy.htm
Brynjolfsson, E., Yu, J. & Smith, M. (2006). From niches to riches: Anatomy of the long tail. MIT Sloan Management Review. Vol. 47, 4, 67-71.
Carmody, K. (2004). Coffee culture. Sydney Morning Herald. Accessed January 16, 2011 from http://www.smh.com.au/articles/2004/04/19/1082326139253.html
As a result, we expect to hit the market with premium pricing. The price point will also be set in accordance with the data gathered from our target market research.
A promotional message will need to be finalized and an advertising agency selected in order to help us build our promotional campaign. The promotional message will vary depending on the target market, focusing on different elements of the product. Two main features of all promotions, however, will be building brand awareness and promoting the product's innovative technology. Building brand awareness is critical because the brand is unknown at this time. By developing a brand, we will be positioned to extend that brand in the future. The main selling point of the device will be the technology. This message will be positioned more in light of what this technology allows the customer to do -- the coolness of the device is…
Assess the organisation in terms of its organisational strategy, objectives, mission and values.
Analyse the environment in which the organisation operates with regards to industry, business life cycle, etc.
Evaluate the organisation's current reward and pay strategies on two criteria: for meeting its overall organisational strategy and for maintaining competitive advantage in the face of new challenges and changing conditions.
Reach a reasoned and evidence-based conclusion about the level of success achieved by the organisation in motivating employees to reach organisational objectives and propose a reward and pay strategy that may better serve this purpose.
tarbucks: The Company and its Compensation ystem.
tarbucks is the largest coffee producing industry in the world with 19,555 stores in 58 countries. This includes 12,811 in the United tates, 1,248 in Canada, 965 in Japan, 766 in Great Britain, 580 in China and 420 in outh Korea (Location xcelrated). tarbucks has succeeded to…
Starbucksgossip (Jan. 16, 2005) http://starbucksgossip.typepad.com/_/2005/01/starbucks_is_th.html
Workforce Starbucks is Pleasing Employees and Pouring Profits
Pattern of Ethical Challenges
One company that consistently makes the news because of ethical issues is Walmart. This essay examines business ethics as practiced at Walmart.
Founded in 1962, Walmart has grown to sales of $405 billion and more than 2.1 million associates worldwide. The company is now ranked as the world's largest retail chain. But that explosive growth has also made Walmart an exceptional target. How many companies can boast of their own dedicated watchdog organizations, whose sole purpose is monitoring the company's performance on a wide range of issues related to business ethics? Walmart is such a company, although it would probably prefer otherwise. According to the website of Walmart Watch, it exists solely to "hold Walmart fully accountable for its impact on communities, the American workforce, the retail sector, the environment and the nation's economy" (Walmart Watch, 2011). Launched in 2005, Walmart Watch's stated purpose…
The existence and specialization of these three competitors materializes in the need for Creativity Sure to excel in the offering of the three types of products and services offered by challengers Karina Advertising, Falling Agency and Dorna PLC.
4.2 PEST Analysis
Political forces: The development of a full legislation within the advertising field has yet to become a complete process. ecent efforts have however limited the operations of advertising campaigns in the meaning of having eliminated all features that are not compatible with the product or which promise unrealistic outcomes, such as the tremendous loss of weight. Other issues regulated by the new laws refer to truth-in-advertising, product labeling requirements, online advertising and marketing, the advertising of specific products, telemarketing and direct marketing, and finally, regulations relative to environmental marketing (The Official Business Link to the U.S. Government, 2009). The new Obama administration has yet to take a new stand…
Chesbrough, H.W., 2003, Open Innovation: The New Imperative for Creating and Profiting from Technology, Harvard Business Press School, ISBN 1578518377
Fabozzi, F.J., Peterson, P.P., 2003, Financial Management and Analysis, 2nd Edition, John Wiley and Sons, ISBN 0471234842
Kellner, H., Heuberger, F.W., 1994, Hidden Technocrats: The New Class and New Capitalism, Transaction Publishers, ISBN 1560007877
LeClaire, J., 2000, Benefits of Advertising in Any Economy, Sign Industry, http://www.signindustry.com/management/articles/2002-10-31-JL-AdvertInDownEconomy.php3 last accessed on May 5, 2009
Some customers are interested in the advertorials they find in their favorite magazine, some are attracted by the fact that celebrities promote the product in case, and other customers are attracted by sponsoring and organizing certain events they are interested in.
There are several aspects that must be taken into consideration when analyzing the success of the media message in the case of Gillette ProFusion razor. For example, it is not only important that the message reaches the targeted customer segment, but also if the message produced the expected results. In order to analyze the success of the message and of the product, it is recommended to take into consideration product reviews.
Gillette's website provides a section for each product where customers can post their review for these products. Customers' opinions are varied regarding the performance of Gillette ProFusion razor. In this case, the customers and their opinions can be…
1. Gillette Fusion Power (2010). Gillette. Retrieved November 29, 2010 from http://www.gillette.com/en/us/Products/Razors/fusion.aspx .
2. Agarwal, a. (2010). King C. Gillette: Inventor, Marketer, and Strategist. Retrieved November 29, 2010 from http://www.marketingcrossing.com/article/220303/King-C-Gillette-Inventor-Marketer-and-Strategist/ .
3. McNamee, P. & Stewart, K. (2001). Strategy and Marketing Management. Retrieved November 29, 2010 from http://www.slideshare.net/rupakfeb7/gillette-final .
4. Altaf, N. (2010). Gillette -- Launching the Fusion. Retrieved November 29, 2010 from http://www.brandsynario.com/mindkey/article/535_gillette-launching-the-fusion.aspx .
Through acquisitions of Ben & Jerry's Homemade Ice Cream and Good Humor-Breyers Ice Cream, the company has grown to dominate the entire frozen desserts market within the U.S. And has a significant share globally as well. All of these competitors however have taken the traditional approach to frozen yogurt, offering only a very limited set of flavors, most often the most popular in their other products to save on costs. There is no product development occurring in any of these companies with regard to developing high energy frozen yogurt for customers to impulse purchase and take with them. Impulse purchasing accounts for 14% of total yearly sales in 2008 and is expected to increase in 2009 as companies seek to create greater levels of buyer activity based on price and availability, looking to overcome the perception of ice cream as a luxury (Gloria, 2008). The competitive landscape of frozen yogurt…
Carlin, Peter. (1995). Will rapid growth stunt corporate do-gooders? Business and Society Review,(93), 36.
Del Rey, J.. (2009, January). A Nice Consistency. Inc., 31(1), 94.
Gloria, L. (2008, September). Ice cream nostalgia sweetens the palate. Retail World, 61(18), 19.
Rodolfo M. Nayga Jr. (1999). Retail health marketing: Evaluating consumers' choice for healthier foods. Health Marketing Quarterly, 16(4), 53-65.
business idea create a thrift store. Focuses employing boys girls juvenile detention center. The profits store invested housing education workers, children maintain store. The assignment: Clearly explaining idea reader Then focus briefly highlighting aspects idea: 1.
The modern day society is more and more pressured by changes in the behavior of people, but also by larger changes at the greater social level. A notable change is as such represented by an increasing gap within the population. While the efforts are focused towards increasing social and economic equality, fact remains that the gap between the rich and the poor continues to be impressive. In such a setting, some people possess large amounts of products, which have to be disposed off, and others are in need of various products, but do not afford them. The thrift store comes to answer the needs of both population categories, by collecting goods and…
Hatten, T.S. (2011). Small business management: entrepreneurship and beyond. Cengage Learning.
Katzmann, G.S., (2002). Securing our children's future: new approaches to juvenile justice and youth violence. Brookings Institution Press.
Longenecker, J.G.. Moore, C.W., Palich, L.E., Petty, W.J., (2006). Small business management: an entrepreneurial emphasis. Vol. 1. Cengage Learning.
Olson, G.E. (2010). Better green business: handbook for environmentally responsible and profitable business practices. Pearson Prentice Hall.
All businesses are started with the intention of success, although this intention alone cannot guarantee immunity from failure. Whether or not businesses experience success or failure depends on several factors. Some of these factors are in the control of the business owners themselves, such as quality of management, while some factors are out of the control of the business owners, such as current economic climate. The following discussion highlights factors involved in why businesses succeed or fail, and how certain factors such as sex of the business owner or location of the business play into the equation.
avindran (2008) described how studies have demonstrated that approximately 50% of small businesses experience failure within their first four years of existence. This failure is most often a result of lack of knowledge regarding proper workings of businesses and poor management (avindran, 2008). Another crucial factor involved in the failure of…
Ravindran, N.. "Why businesses may fail: why some businesses fail and why some succeed is debatable. There are various factors behind business failures. We look at some common mistakes that can sink a business in no time." Today's Manager. Singapore Institute of Management. 2008. Retrieved March 12, 2011 from HighBeam Research: http://www.highbeam.com/doc/1G1-187622241.html
Robinson, Sherry. "Business failure rates: a look at sex and location.(Statistical table)(Survey)." Academy of Entrepreneurship Journal. The DreamCatchers Group, LLC. 2007. Retrieved March 12, 2011 from HighBeam Research: http://www.highbeam.com/doc/1G1-175065812.html
S. International Industries could face a situation like this. The existing legislation does not require safety equipment in one country that is standard in most countries. The company then needs to decide on a choice between using the safety equipment anyway or squeezing that last $500,000 in profit out of the well.
Ethical dilemmas occur frequently in business. They arise out of the conflict between two reasonable but mutually exclusive objectives. In each of these situations, the laws act as the source of ethical guidance, but that is not always the case. The ethical standards of one region do not always apply in other regions. This can be seen in international business with bribery, nepotism and the cultivating of political influence. For International Investments, such issues are going to occur constantly, given the businesses in which the company operates. It will be necessary for the company to develop an ethical…
EPA (2009). Cruise ship discharges. Environmental Protection Agency. Retrieved May 8, 2010 from http://www.epa.gov/owow/oceans/cruise_ships/
The third category is the small business, who in many cases cannot afford a single chair from Herman Miller due to the high price relative to incomes of these smaller companies. The famous Aeron chair for example, a favorite for large-scale enterprises is often too expensive for the small business owner. Instead of this high-end chair, small business owners look at the stand, off-the-shelf chairs for their offices.
Capturing a Business-Based Segment Through Consumer Marketing
In devising a strategy to capture one of these segments, the low-end of the market is the most accessible for a consumer-based chair company. Targeting the lack of customization for office furniture the marketer could concentrate on a build-to-order manufacturing strategy to gave small business owners flexibility in defining the exact type of chair they wanted (Sharma, LaPlaca, 2005). In addition many small businesses are actually in peoples' homes, so creating a build-to-order strategy at…
Ed Christman (2007, March). Retail Track. Billboard, 119(11), 19. Retrieved November 28, 2008, from ABI/INFORM Trade & Industry database. (Document ID: 1239029211).
Heike Dieckmann (2007, April). New lease of life. Office Products International,1. Retrieved November 29, 2008, from ABI/INFORM Trade & Industry database. (Document ID: 1262470541).
Arun Sharma, Peter LaPlaca. (2005). Marketing in the emerging era of build-to-order manufacturing. Industrial Marketing Management, 34(5), 476-486. Retrieved November 27, 2008, from ABI/INFORM Global database. (Document ID: 850306371).
3. SWOT Analysis
The SWOT analysis reveals the strengths, weaknesses, opportunities and threats which are likely to affect the outcome of launching the electronic commerce at Blue Cut Fashion. The strengths and weaknesses derive from internal features and amongst others, may refer to financial highlights and previous expertise. The opportunities and threats are generated by the external environment and may refer to commercial trends and technological advancements. All these are presented in the following table:
Table 1: SWOT for e-commerce at Blue Cut Fashion
1. International recognition and favorable image on the market, facilitating as such the penetration of the online market
2. Blue Cut Fashion possesses sufficient financial resources to engage in an electronic commerce venture
3. The existent logistics system could be extended to cover the delivery of the online sold clothes and shoes
4. Blue Cut Fashion employs dedicated workers which produce high quality products…
Ghosh, Anup, K., 1998, E-Commerce Security: Weak Links, Best Defenses, 1st Edition, Wiley
Goel, Ritendra, 2007, e-Commerce, Department of Computer Science and Engineering, Institute of Engineering and Technology, Lucknow, U.P.
Korper, Steffano and Ellis, Juanita, 2000, the E-Commerce Book: Building the E-Empire, 2nd Edition, Morgan Kaufman
Rosen, Anita, 2002, the E-Commerce Question and Answer Book: A Survival Guide for Business Managers, 2nd Edition, American Management Association
Business Market of Airlines
What is the Business Market of an Airline Industry?
Business market has been defined as a market that is characterized by fewer customers and larger transactions. Customization is the key and the usage of the product or service determines its value. Brand name means little to customers and there is no retailing. Also, selling is a complex process and the target of the sales pitch may not always be the end product's users (NarayanDas 2005).
This kind of market is different from customer markets and, service is the cornerstone of business markets. The products are customized to meet the needs of different customers in different geographical or operational regions. Also, every company operating in a business market strives to attain customer loyalty though the means by which they create and sustain it varies between industries.
With regards to the airline industry, business markets determine many aspects…
Business and Corporate
business strategy analysis of kraft foods
Analysis of Business Level Strategy
Kraft Foods Inc. is the second largest food company in the world and makes annual revenues in excess of $54 billion (Kraft Foods Annual eport, 2012). It operates in a highly competitive consumer foods industry where high volume sales are essential for competitive success. Tapping into new markets and growing one's brand portfolio are also important for growth and success.
Kraft Foods Inc. pursues a number of business-level strategies to support its corporate level strategies. The business level strategies are determined by answering the question How do we compete? (Ireland, Hoskisson & Hitt, 2008). Kraft Foods Inc. has selected product differentiation and brand development as its primary business level strategy. Product differentiation involves creating and conveying to the consumer a unique feature of the product portfolio that distinguishes the company from the competition and…
Furrer, O. (2011). Corporate level strategy: Theory and applications. (p. 2). Routledge
Ireland, R.D., Hoskisson, R.E., & Hitt, M.A. (2009). Understanding business strategy: Concepts and cases. (p. 88). Cengage Learning
McKern, B. (2003). Managing the global network corporation. (p. 125). Routledge
O'Grady, T.P., & Malloch, K. (2010). Innovation Leadership. (p. 371). Jones & Bartlett Learning.
The Head Pharmacist has worked as a pharmacist in the area for a long time, including at the small pharmacy in the medical clinic near the hospital where many doctors have their offices. As such, he is well positioned to make contacts with those doctors in order to build the reputation of our pharmacy.
The financial plan will begin with the income statement. There are two main revenue streams, being retail and pharmacy. A third revenue stream within Pharmacy will be the online ordering, whereby customers can order over the eb and have their drugs ready for pick-up, or for delivery via the courier of their choice. Such revenue will be attributed to Pharmacy, and retail products will not be included in these orders.
ith respect to costs, labor costs are expected to reflect the staffing levels. hile there will be as many as 20 staff members, there…
ACCP. (2008). The definition of clinical pharmacy. Pharmacotherapy. Vol 28 (6) 816-817.
Fein, a. (2006) How pharmacists view Wal-Mart's pricing strategy. Drug Channels. Retrieved November 12, 2012 from http://www.drugchannels.net/2006/10/how-pharmacists-view-wal-marts-pricing.html
Hellinger, F. (1995). Any-willing-provider and freedom-of-choice laws: An economic assessment. Health Affairs. Vol. 14 (4) 297-302.
Miles, M. (2011). A research note on market creation in the pharmaceutical industry. The Journal of Business Research. Vol. 64 (7) 723-727.
etail internationalisation is much more than the opening of stores abroad. Provide a critical review of this statement.
etailers will often saturate a region and see the need to expand their customer base to others. This is generally uncomplicated if the new customer base is within the same national region, but it can be very problematic if the retailer is trying to move to a new country. Different issues arise that were not issues within the original country. Even when the move is to a country that speaks the same language as the original, local customs can cause unforeseen problems. As the statement above mentions, there is more to a move than just opening a store in a new country.
Not understanding the customer base is the initial problem. A retailer cannot think that its new clients will shop exactly like their established ones (Bruce, Moore & Birtwistle, 2004). New…
Ailawadi, K., Zhang, J., Krishna, A., & Kruger, M., 2010. When Wal-Mart enters: How incumbent retailers react and how this affects their sales outcomes. Journal of Marketing Research (JMR), 47, 4, pp. 577-593, Business Source Complete, EBSCOhost, viewed January 5, 2011.
Bhandari, N.C., 2010. Wal-Mart is coming to India - The Case. Journal of the International Academy for Case Studies, 16, 4, pp. 79-89, Business Source Complete, EBSCOhost, viewed January 5, 2011.
Bruce, M., Moore, C. And Birtwistle, G., 2004. International Retail Marketing. Oxford: Butterworth Heinemann.
Burt, S.L., & Sparks, L., 2002. Corporate branding, retailing, and retail internationalization. Corporate Reputation Review, 5, 2/3, 194-212.
Perhaps they're put off by the cracked floor tiles or the cobwebs on the headless, foam-rubber mannequins. Whatever the reason, the store's rock-bottom prices and helpful service clearly aren't pulling in many shoppers" (Fairlamb and Cohn, 2003).
After nearly a decade of trying to penetrate the German market, Wal-Mart counted its losses and exited Germany. A Wal-Mart spokesman argued that, despite the million dollar losses, the experience was a positive one as it represented a turning point and a lesson for the future. The lesson was that in spite of its national success, Wal-Mart is vulnerable in the international context (Lander and Barbaro, 2006). Similar situations are also encountered in Asia, and the question that is being posed here refers to the future strategies Wal-Mart could implement in order to reduce its vulnerability and increase its position in the global context.
Two recommendations are of vital importance when…
Fairlamb, D., Cohn, L., October 6, 2003, a Bumpy Ride in Europe, Business Week
Featherstone, L., December 16, 2002, Wal-Mart Values: Selling Women Short, the Nation, Vol. 275
Featherstone, L., June 28, 2004, Rollback Wages! Will Labor Take the Wal-Mart Challenge? The Nation, Vol. 278
Greenwald, R., (Director), 2005, Wal-Mart: The High Cost of Low Price
Further the fair pricing strategy which Yousuf refers to as "a permanent discount of at least 40% on all items" could also effectively defend the company's market share from both existing competitors and new entrants. Next, J.C. Penney's move to embrace a new management team could end up yielding some positive results as such a move will inevitably change the way things are done at the firm. Indeed, in the opinion of Heller, the incoming management team possesses some radical new ideas. This can be gleaned from the background (as highlighted earlier on in this text) of some of the key executives who have joined J.C. Penney in recent times. I am also convinced that J.C. Penney's new logo will give the company a brand identity that is largely unique. The same in my opinion could in addition to having the effect of repositioning J.C. Penney's brand in its clients'…
Heller, Laura. "Why J.C. Penney Will Be the Most Interesting Retailer of 2012." Forbes. N.p., 26th January 2012. Web. 3rd April 2012.
Hitt, Michael a., R. Duane Ireland and Robert E. Hoskisson. Strategic Management: Competitiveness & Globalization. 3rd ed. Mason, OH: Cengage Learning, 2010. Print.
Mattioli, Dana and Russell Adams. "Martha's Deal Miffs Macy's: Sale of Stewart Stake to Penney Leads Rival to Review Changes to Its Stores' Line." The Wall Street Journal. N.p., 8th December 2011. Web. 4th April 2012.
Yahoo Finance. "J.C. Penney Company, Inc. (JCP) -- NYSE." Yahoo Finance. N.p., 3rd April 2012. Web. 3rd April 2012.
While at J.C. Penney, Walton read extensively about retailing theory and principles. He also had the insight to consider the importance of proximity to his merchandise suppliers and he took full advantage of his ability to turn around merchandise so fast that he could leverage his short-term debts to suppliers into capital for investment and growth.
6. Who is in charge of the company now?
Michael Terry Duke, became the Chief Executive Officer and President of Wal-Mart tores Inc. In 2009. Previously, he was the Executive Vice President of Wal-Mart tores Inc., and before that, he served as Executive Vice President of Administration, and Executive Vice President of Logistics, enior Vice President of Logistics at Wal-Mart tores Inc., and enior Vice President of Distribution of Wal-Mart tores Division (UA).
7. Describe any "barriers of entry," competition or marketing challenges the Entrepreneur overcame.
The principal barrier of entry faced by Walton…
Kennon, J. (2011) Sam Walton (aka Samuel Moore Walton)
The Hershey Company. (2011). Our Story.
The nature of disputes in business is varied and in some instances they come because of the wrong performance of people. Let us take the case of Mr. Coughlin who retired from Wal-Mart in January finally gave his resignation from the board of directors on March 25th. According to Wal-Mart there was a pattern of expenses account abuses by him, as also the use of incorrect invoices for getting reimbursement of expenses. This action has been accompanied by the sacking of a few other employees also. The investigation into the matter is being carried by the U.S. attorney for the Western District of Arkansas. The matter is also being investigated by Wall Street Journal and they feel that Mr. Coughlin often forced his subordinates to create false bills so that he could get payments for his personal expenses from Wall-Mart. He is now 55 years old and this…
Bandler, James; Zimmerman, Ann. (8 April, 2005) "A Wal-Mart Legend's Trail of Deceit." Wall Street Journal. Retrieved from http://www.mindfully.org/Industry/2005/Wal-Mart-Coughlin8apr05.htm Accessed on 23 May, 2005
Franke, Diane. "5 tips for better business cases." (Sept. 20, 2004) Retrieved from http://www.fcw.com/fcw/articles/2004/0920/pol-5tipsbiz-09-20-04.asp Wal-Mart 2002 Accessed on 23 May, 2005
Fishman, Charles. (December, 2003) "The Wal-Mart You Don't Know." Retrieved from http://www.fastcompany.com/magazine/77/walmart.html Accessed on 23 May, 2005
"Wal-Mart Loses Unpaid Overtime Case." (20 December, 2002) Retrieved from http://www.cbsnews.com/stories/2002/12/20/national/main533818.shtml Accessed on 23 May, 2005
P&G has recognized that there are three pillars needed to support its sustainable development strategy. These include environmental protection, economic development, and social responsibility (MacNealy, 2007).
Summary and Future esearch ecommendations
Procter and Gamble's commitment to sustainability has been shown by its development of new products. Product development is geared towards the preponderance of consumers who would like to improve sustainability outcomes without comprising value or quality. During 2008, Procter and Gamble was able to diminish packaging waste by changing many of their standard carton packaging to a fully recyclable seal tight plastic material packaging. This modification in packaging has resulted in an 80% decrease in the amount of packaging that is being used compared to carton packaging (Lloyd, 2009).
Environmental forces disclosed by Procter and Gamble have included water usage, energy usage, carbon emissions and total waste. The company has reported that energy use at its household care plant…
Corporate Social Responsibility. (2010).Retrieved August 15, 2010, from As you sow Web site:
CSR Profile of Procter & Gamble. (2010). Retrieved August 15, 2010, from CSR Wire Web site:
022 million was registered in 1998 and the lowest of $308.670 million was registered in 2001
The operating expenses fluctuated between the high value of $24.745 million in 2000 and the low value of $15.737 million in 1998
The operating profit also fluctuated between $21.250 million in 1997 to a negative 17.591 million in 2000
The net income followed a constant descendant trend, decreasing from $12.368 million in 1997 to -$26.393 in 2001 (Keystone Workbook, Historical Common Size Income Statements)
elative to financial ratios, the following must be considered:
All ratios of operational analysis are larger than the industry averages, meaning that the company operates at high levels of quality and performance
With the exception of payable turnover and cash conversion cycle, all resource management ratios are superior to the industry averages, meaning that Keystone is fairly able to use its resources and transform them into money
Profitability ratios are…
This in turn often leads to low inventory on the shelves to be sold at the various retailers.
The notion of reverse logistics stands for all procedures related to the recycle of products and materials. It is the process of planning, putting into practice, and controlling the knowledgeable, cost effective flow of raw materials, in-process inventory, finished goods and related information from the point of use to the point of source for the reason of recapturing worth or proper discarding. The issues for sellers and vendors is to process returns at a proficiency level that permits rapid, efficient and cost-effective compilation and return of merchandise. Customer requirements facilitate command for an elevated standard of service that includes correctness and timeliness. In the end it's the logistic company's responsibility to cut down the connection from return origination to the point of resell.
This issues for supply chain flows that offshoring…
Agrawal M, 2011. "Impact on Inventories in Moving Manufacturing outside America for Domestic Demand." Web. 3 November 2011. Available at:
Burnson, P., 2010. "Reverse Logistics." Web. 3 November 2011. Available at:
Starbucks continues to use the music-to-emotion connection in the television spots to underscore their core messaging and differentiation.
Internet - Starbuck's Internet strategy stresses their environmentally friendly corporate policies, humanitarian efforts, and accentuates its health coverage for part-time employees. In short, the Internet strategy primarily focuses on showing global corporate responsibility, which is a critical messaging platform as the company moves into new Pacific im nations including Australia, Japan, and Korea. The global reach of the company is also exemplified in the use of maps to show where the various coffees are grown and sourced from.
Starbucks also supports their two core messages of delivering "reward" drinks on the one hand (Frappacinos) and getting a caffeine boost for a job (Double Shot) through the heavy use of graphics and downloadable computer art. For the summer promotion of "reward" drinks there is also the attempt to link music with the positioning…
Citigroup Research (2006) - SBUX: Too Hot For Us. Citigroup Global Markets Research. May 16, 2006.
Mintel Research, 2006, A Classy Cup of Coffee, Convenience Store News
March 15, 2006. Retrieved April 28, 2006, at http://www.csnews.com/csn/foodservice/article_display.jsp?vnu_content_id=1002158065
Starbucks Profile, 2005 - Starbucks Corporation. Company Profile. June, 2005. DataMonitor Corporation. New York, NY.
Business Management -- etail Marketing
What should online retailers do to establish a clear difference from retailers that have off-line stores?
Online retailers must be concerned with some factors that are entirely different from their off-line counterparts. They must create and optimize their websites in a manner conducive to customer satisfaction and they must manage transactions in a manner that earns repeat patronage (Francis, 2007). Unlike off-line retailers, online retailers must maintain processes to deliver goods to the customer and they must ensure the security of their online systems sufficiently to guarantee the safety and privacy of their customers' information (Francis, 2007).
Online retailers compete with a much larger community of similarly situated retailers and, therefore, rely more heavily on the success of their advertising and marketing initiatives (Francis, 2007; avi, 2006). Specifically, online retailers need to determine how their customers found them, why they selected them from their competitors,…
Chinta, Ravi. "Retail Marketing Trends in USA and Their Effects on Consumers and The
Global Workforce." Business Renaissance Quarterly. Business Renaissance Institute. 2006. Retrieved April 09, 2011 from HighBeam Research: http://www.highbeam.com/doc/1P3-1262560331.html
Francis, Julie E. "Internet retailing quality: one size does not fit all," Managing Service
Quality, Vol. 17, No. 3; (2007):.341 -- 355.
Business Communications Final Analysis Report
In order to apply the strategies and decisions formulated in the initial phases of the communication research, they are applied in the context of business communication, particularly in group decision-making processes. In the final analysis report, the case study on the Creative Media team conflict is discussed, addressing the prevalent issues that bring about miscommunication within the team.
The case study on the Creative Media team situation has the following specifics: Gap Jeans, Inc. is planning to launch a new advertising campaign for its new product, called the Gap Washed Jeans, which features a denim-wash (faded look) feature for women, which will be available in hipster and flared styles. Gap is looking for a creative ad agency that will conceptualize and produce the ad campaign, although specific information about the nature of the ad campaign is not yet formulated. Thus, the whole advertising and marketing…