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Smartphones
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What is Smartphones?

Smartphones sit at the intersection of technology, business, and society, making them a frequent subject across courses in information technology, business management, marketing, and media studies. What makes the topic academically compelling is its scope: a single device functions as a communication tool, a computing platform, a commercial product, and a cultural artifact all at once. Students are drawn to examine how smartphone technology evolves, how companies compete to develop and sell devices, and how individuals are affected by the widespread adoption of these products in everyday life.

The papers archived on this topic reflect a range of approaches. Many take an industry and market focus, analyzing how companies position their products, compete for dominance, and respond to economic conditions. Others explore the technological dimensions of smartphones, including mobile computing capabilities, operating systems, and applications. Some papers shift toward social and behavioral angles, examining how devices shape habits, emotions, and development, particularly among younger users. Business-oriented essays often incorporate supply and demand analysis or eCommerce frameworks to assess the smartphone market's broader economic impact.

A strong essay on smartphones benefits from a clearly scoped thesis that commits to one angle rather than trying to cover the entire subject. If the focus is industry competition, specific companies and market dynamics should anchor the argument; if the focus is individual impact, particular behaviors or outcomes need to be defined precisely. Evidence drawn from product data, market analysis, or documented research carries more weight than general observation. The most common pitfall is treating smartphones as a monolithic subject — strong essays make deliberate choices about whether they are examining the technology, the market, or the human experience.

478 papers
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Paper Doctorate
Golf Ball Tracker Differentiation and Competitive Analysis
Product. Tracker fits with the new technological footprint of multiple applications on a single mobile device. The performance of chip-fitted golf balls has been defined and accepted in the marketplace.
Paper Masters
Libertad Build-to-Order Smartphone Marketing Plan
The role of smartphones in society continues to accelerate. The trouble is that companies can't keep up with the many requirements customers have for more control over the features included. The intent of this marketing plan is to define how to create a build-to-order smartphone that can meet the current and future needs of customers well - and be highly differentiated in the market in the process.
Essay Doctorate
Going Green with Information Technology: Benefits and Challenges
This paper provides a review of the relevant literature to provide a definition of going green with information technology and present an analysis of the impact of going green with information technology on the environment. A discussion concerning the pros and cons of going green with information technology is followed by a description of some ways to go green with information technology. Finally, a summary of the research and important findings are presented in the conclusion.
Essay Doctorate
Decathlon China Social Media Strategy and Market Analysis
This paper is about the Decathlon in China case from the Ivey School. The issue at hand is the company's social media strategy in China. The case writeup contains extensive internal and external analysis that helps Decathlon to understand the customers it is targeting with the strategy, and how best to reach them.
Essay Doctorate
Amazon e-Strategy: A Strategic Assessment of Amazon.com
Amazon's remarkable ascent as one of the top online global retailers can be attributed to the foresight they had in creating a comprehensive distributed order management, Enterprise Resource Planning (ERP), Supply Chain Management (SCM) and e-commerce series of systems. The many other e-commerce sites that rose quickly with massive infusions of venture capital just as quick exited the market, flaming out due to a lack of system and process scalability, lack of understanding of customer dynamics, and a complete loss of focus on scalable business models. All of these factors are what caused competitors to Amazon to exit the e-commerce market either through acquisition, merger or complete exist from the market. When starting Amazon, Jeff Bezos invested heavily in the distributed order management, ERP, SCM and e-commerce integration points to book distributors initially, and then expanded into a broader product mix. This allowed the enterprise to quickly scale as volumes increased during the first five years of the company's existence. Having creating this reliable, scalable and secure platform, Mr. Bezos and the Amazon founders concentrated on creating an analytics layer throughout their architecture that could quantify customer, distributor, dealer and even competitor activity on the site (Amazon Investor Relations, 2012). This reliance on analytics also gave Amazon executives and technical staff the insight they needed to launch quickly into entirely new product categories, get the complex and often confusing task of localization right, and also create a highly popular and profitable Amazon Web Services (AWS) cloud computing platform and hosting platform for Software-as-a-Service (SaaS) applications (Mitchell, 2012). From a technology standpoint the performance of Amazon today can be directly attributed to the insightful decisions made in 1994 and 1995 when the company founders prioritized the development of enterprise-wide platforms and a strong focus on analytics over spending all their time on the front-end website and its façade (Lindic, Bavdaz, Kovacic, 2012). As Jeff Bezos would later remark in interviews, by investing to create a truly world-class enterprise back-end system first, his company was freed up to fast track the actual user interface of the e-commerce sites globally at a pace that left comp[editors far behind in terms of functionality and product breadth (Amazon Investor Relations, 2012). Mr. Bezos chose in 2007 to also institute a culture of metrics that also capitalized on the nearly two decades of investment in their infrastructure (Amazon Investor Relations, 2012). Combining the global e-commerce, enterprise-tested infrastructure and the most robust set of analytics that any e-commerce provider had, Amazon was ready to begin expanding their product strategies, start offering greater options in their Amazon Web Services initiative which today is expected to be a $1B by 2015, even by conservative forecasts (Amazon Investor Relations, 2012) and also invest heavily in their state-of-the-art recommendation engine technology that seeks out products and services customers may be interested in and present them during shop[ping sessions in real-time (Sun, 2012). It's important to appreciate just how vast of an e-commerce infrastructure Amazon has in completing this analysis of their e-strategy. They have greater agility, flexibility and capability to execute than any other online retailer globally today. How they choose to use these technologies to attract new customers and keep existing ones loyal, a point the case study makes in greater detail, is predicated on the ability to get the most value from this infrastructure while still staying focused on delivering a world-class customer experience in each transaction. Based on the analysis undertaken for this case analysis, it is abundantly clear that Jeff Bezos and the executive management team are passionate about keeping the company as customer-focused as possible, including the continual selective use of technology to accentuate and strengthen the user experience online and off (Murphy, Narkiewicz, 2010). With these foundational aspects of Amazon defined, the seven areas of focus in this analysis are next presented. The overarching objective of this analysis is to understand the value of e-strategies in organizations, with Amazon being the organization of interest in the analysis. Specifically concentrating on the benefits of having an e-strategy at Amazon, defining how e-strategies contribute to Amazon's broader accomplishments, and an analysis of how Amazon aligns their e-strategy to the overarching organizational strategy as well., The analysis continues with an analysis of the key business factors that are the catalysts of the e-strategy at Amazon, followed by a suggested strategic plan for ensuring e-strategy initiatives at the company continue to lead to profitable growth. The final section of this analysis provides an assessment of the technical infrastructure needed to accomplish the proposed strategic plan. As Amazon has continually evolved its position as a global force in online retailing, its command of supply chains globally has also evolved very quickly. In the latest rankings of the highest-performing supply chains completed by Gartner, a leading research consultancy, Amazon has ranking within the top twenty five for five years running (Amazon Investor Relations, 2012). What this signals is that Amazon has progressed from relying on enterprise-wide infrastructure to compete and is now on the growth trajectory of making supply chain processes their competitive advantage.
Paper Doctorate
Export Business Plan for Moldovan Cellular Phones
The plan has been written in order to guide our mobile phone export business. Cell phones in Moldova are rapidly overtaking land phones as many cellular phones now provide Internet access and cell phone computers. SMS, MMS and broadband are becoming standard features on cell phones. Nonetheless, mobile phones are expensive in Moldova and not everyone can afford them. Furthermore, although Moldova has made great lines in improving their technology in the telecommunications area, there is still line for improvement. Cellphones need to be upgrade to a 4G level. At the moment they are ranked at 2G and 3G. Moldovan Cellular Phones can find their niche by exporting refurbished cheap mobile phones to Moldova, introducing cheap policies and incentives, and providing Moldavians with quality mobile phones at competitive prices. The potential for success is huge.
Paper Undergraduate
Cloud Computing Benefits, Risks, and Data Security for Business
Cloud computing service providers have made their systems so inexpensive to use and easy to access, that there is little reason that companies should not be exploring this option for providing data and services.
Paper Undergraduate
The Economic, Social, and Ethical Impact of Cellphones
The economic impact of cellphone technologies: Ever since mobile devices like cell phones have come on the market, they have made a "direct contribution" to economic growth (Lum, 2011).
Essay Doctorate
Fiedler's LPC Theory, Workplace Tech, and HR Interviews
This paper answers three questions pertaining to leadership and career development: the first discusses the validity of LPC theory; the second discusses the influence of technology upon communication in the workplace and everyday life; the third is a mock 'interview' with the author regarding his or her qualifications for a position in HR.
Paper Doctorate
Golden Line Smartphone Marketing Plan: Strategy & Analysis
Gold Line is a mobile telephony company seeking to expand its services to cover a wider market and counter rivals like Samsung and Nokia. This plan analyses the business and operating environment with the aim of proposing the viable alternatives for the company. The company may also opt to move the R&D resources to the advertising team. As the dissection offered exhibits, there were regions where Golden Line could see expanded returns by moving resources around.