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Smartphones
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What is Smartphones?

Smartphones sit at the intersection of technology, business, and society, making them a frequent subject across courses in information technology, business management, marketing, and media studies. What makes the topic academically compelling is its scope: a single device functions as a communication tool, a computing platform, a commercial product, and a cultural artifact all at once. Students are drawn to examine how smartphone technology evolves, how companies compete to develop and sell devices, and how individuals are affected by the widespread adoption of these products in everyday life.

The papers archived on this topic reflect a range of approaches. Many take an industry and market focus, analyzing how companies position their products, compete for dominance, and respond to economic conditions. Others explore the technological dimensions of smartphones, including mobile computing capabilities, operating systems, and applications. Some papers shift toward social and behavioral angles, examining how devices shape habits, emotions, and development, particularly among younger users. Business-oriented essays often incorporate supply and demand analysis or eCommerce frameworks to assess the smartphone market's broader economic impact.

A strong essay on smartphones benefits from a clearly scoped thesis that commits to one angle rather than trying to cover the entire subject. If the focus is industry competition, specific companies and market dynamics should anchor the argument; if the focus is individual impact, particular behaviors or outcomes need to be defined precisely. Evidence drawn from product data, market analysis, or documented research carries more weight than general observation. The most common pitfall is treating smartphones as a monolithic subject — strong essays make deliberate choices about whether they are examining the technology, the market, or the human experience.

478 papers
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Paper Masters
Apple's marketing strategy for the iPad 2
The product being analyzed is the iPad 2, a tablet computer marketed by Apple Corporation. The iPad 2 was introduced in 2011 and sold an estimated one million units in its first weekend of sales, at prices starting at…
Paper Undergraduate
The introductory stage of the product life cycle and marketing strategy
The introductory stage of the product life cycle is the beginning of the cycle, where the product is new on the market. Consumers are generally unfamiliar with the product at this stage and it has almost no market share.
Essay Doctorate
Apple's financial growth and competitive position in consumer electronics
This paper is about Apple, and in particular it is about Apple's financial situation. The company's financials are given an overview, and then the relationship between these and the economy is examined. The next step is to discuss the financial trends at Apple, and also the final section talks about Apple's share price.
Paper Doctorate
Offshore outsourcing as a path to American economic recovery
As America continues to struggle through a recession that was in many ways self inflicted, today's leading economic minds are debating the issue of offshore outsourcing with more interest than ever before.
Essay Doctorate
Garmin's loss of market position to smartphone GPS technology
This paper is about Garmin. The company's finances are traced over the past five years, as the GPS consumer automotive business has risen and fallen. Garmin's income statement and balance sheet are subject to analysis, and these findings are compared with what we know about the company's business successes and failures.
Paper Doctorate
Wireless versus wired LAN upgrade options for construction company
Memo to Construction Company to Upgrade their High Speed LAN
Essay Doctorate
Palm's financial and operational outputs in the Nadler-Tushman congruence model
In the Nadler-Tushman Congruence Model, outputs comprise everything that derives from the organization's activities. Thus, there are many categories of outputs. These include financial outputs (revenue, costs, profit),…
Paper Doctorate
Google's business strategy, vision, and competitive position in search
1. The vision that Google focuses its activity on is represented by developing Internet search services that would lead to gaining loyal followers among most Internet users. The mission of the company consists in organizing a rather infinite amount of information on the Internet. The principles that Google relies on are represented by: focusing on the user, focusing on a reduced number of activities that the company can work on continuously improving, fast services, democracy on the web, providing information through wireless services, and others
Essay Doctorate
Customer perceptions of HTC product defects and quality issues
High Tech Computer Corporation, known almost universally by the acronym HTC, is a Taiwan based designer and manufacturer of smartphone devices. The company generally creates a base design, gives it a "codename", such as Hermes, and then offers the devices to be sold rebranded by other companies, such as i-mate, or networks, such as T-Mobile or Orange. In 2006 HTC started offering devices in some markets under their own HTC brand (Benou, 2007). The company has long used its own Dopod house brand to sell devices directly in Asia. HTC anticipates continued growth in the smartphone sector (Colombo, 2010). The convenience and excitement delivered by the plethora of mobile digital applications available such as location based services, multimedia entertainment, social networking services, and e-books continue to push smartphones to the fore of mobile phone purchase choices and increase penetration of smartphones in the mobile phone market (Butler, 2009). One of the games folks like to play when a new phone comes out is "spot the defect." And in the case of the HTC One X, a small but vocal number of HOX owners have run into a particularly annoying problem with Wifi (Fruin, 2009). We've known that HTC was still tweaking things on the software side, but this one seemed to involve some internal antennae connections. Squeeze a part of the phone, and your Wifi connection improves.
Essay Doctorate
Smartphone adoption and the decline of American landline telephone markets
The ability to find new markets is critical for any new business and established one as well. The most important aspect of this process is creating new foreign markets for older products. This summary includes an analysis of where handsets can he marketed successful in Cuba.