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Summary: How sushi went global
In this article on Sushi's global popularity, Bestor has focused not just on sushi alone but on Japanese cuisine in general to show how Japan has been influencing American taste. The author first presents am extraordinary auction scene where bluefin tunas are exhibited for potential buyers, most of whom have arrived from Japan to purchase quality tuna. Many will even depart from their home country with bluefin tuna the very next day. The import of tuna from United States to Japan has increased tremendously in last few years, thanks for ever-increasing popularity of Japanese cuisine and demand for high quality fish back home. While Bluefin tuna may sound like an unlikely item for globalization, it has certainly played a huge role in reversing the global trends from East to West.
Tuna's popularity in Japan is not something we should even be discussing since it should be taken for granted. Fish with rice has always been high in demand and campaigns for tuna are run on large scales. There is even a mascot which appears in Tuna fish advertisements in Japan symbolizing the changing trends in tuna's popularity around the globe. On Oct 10, tuna day…[continue]
"How Sushi Went Global" (2005, March 17) Retrieved March 7, 2014, from http://www.paperdue.com/essay/How-Sushi-Went-Global-63436
"How Sushi Went Global" 17 March 2005. Web.7 March. 2014. <http://www.paperdue.com/essay/How-Sushi-Went-Global-63436>
"How Sushi Went Global", 17 March 2005, Accessed.7 March. 2014, http://www.paperdue.com/essay/How-Sushi-Went-Global-63436