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obesity rates were 5% higher among the ninth graders whose schools were within one-tenth of a mile of a pizza, burger or other popular fast-food outlet, compared with students attending schools farther away from fast-food stores" (Rabin 2009).
This indicates that proximity increases weight over time -- again, incrementally, through exposure, not necessarily in a self-imposed binge. By using a wide range of test subjects, the reliability of the results has greater controls than either Spurlock's experiment, or even the experiments by the European Space Agency and the Swedish "Supersize me" study. Its validity is also enhanced by using actual fast food consumers, without trying to replicate 'average' fast food behavior, by stuffing normal weight subjects and forcing them to exercise. Even if one believes that a large proportion of the test subjects have a propensity to be overweight because of genetic factors not controlled by the experiment, the study indicates that a proportion of the population is sufficiently large enough to be hyper-sensitive to the supersizing effects of fast food. The impact of Spurlock's findings, that fast food is toxic, might be questionable given his study, but the...
Schoeller, S. Normand, G. Gauquelin-Koch, M. Laville M. (2006).
Effect of physical inactivity on the oxidation of saturated and monounsaturated dietary fatty acids: Results of a randomized trial. PLOS Clinical Trial 1(5): e27.
doi:10.1371/journal.pctr.0010027
Blomkvist, Marten (2006, September 7). Only another 5, 500 calories to go. The Guardian.
Retrieved March 26, 2008 at http://www.guardian.co.uk/lifeandstyle/2006/sep/07/healthandwell-being.health
Rabin, Roni Caryn. (2009, March 25). Proximity to fast food a factor in student obesity.
The New York Times. Retrieved March 26, 2008 at http://www.nytimes.com/2009/03/26/health/nutrition/26obese.html?_r=1&ref=health
Pelham & Blandom. Conducting Research in Psychology: Measuring the Weight of Smoke.
3rd Edition.
Schlosser, Eric. Fast Food Nation. New York: Harper Perennial, 2002.
Works Cited
Bergouignan a., D.A. Schoeller, S. Normand, G. Gauquelin-Koch, M. Laville M. (2006).
Effect of physical inactivity on the oxidation of saturated and monounsaturated dietary fatty acids: Results of a randomized trial. PLOS Clinical Trial 1(5): e27.
doi:10.1371/journal.pctr.0010027
Blomkvist, Marten (2006, September 7). Only another 5, 500 calories to go. The Guardian.
Retrieved March 26, 2008 at http://www.guardian.co.uk/lifeandstyle/2006/sep/07/healthandwell-being.health
The New York Times. Retrieved March 26, 2008 at http://www.nytimes.com/2009/03/26/health/nutrition/26obese.html?_r=1&ref=health
The film's promotions played upon a common element of human psychology, namely concern about public health and body image. Much like films like "Bridget Jones Diary" and "Raging Bull," it made use of a highly publicized, real-life weight gain upon the part of its protagonist and director, using verisimilitude and relevant shock value to publicize the film. The director used his own alleged physical deterioration to draw in viewers,
Battlefields and Big Macs Documentaries A Comparative Analysis of Documentary Styles The role of documentary film in helping to shape and inform American culture has become increasingly apparent, especially in the last decade. The ability of nearly anyone to create and distribute documentaries cheaply and effectively using home computer software and video sharing sites like YouTube has created a diverse body of documentaries available with the click of a button. They are not
After all, the company rationalized that new menu items had always been a part of McDonald's innovative image, and keeping on the cutting edge of restaurant trends, as had been the case with the introduction of its innovative breakfast sandwich items like the Egg McMuffin in 1976 and Chicken McNuggets in 1980 ("McDonald's Case Study,"2008). Effectiveness of the Decision-Making Process One problem with initiating changes like the "Made for You" campaign
Thus, although hamburgers and fries are synonymous with 'comfort food' in America, in other countries, these food items are exotic -- also the pull of the 'whining' child has less clout than in America, hence the lesser popularity of Happy Meals and the greater emphasis on adult staples like beer. The idea of media violence in "Pulp Fiction" rather than "I'm lovin' it" shows how America is capitalizing on even