c. When did you first start chewing gum?
Again, the question assumes that the survey-taker chews gum at all. Second, the question gives no time frame. Do they mean the first time you ever chewed gum, the first time you chewed a certain brand of gum?
d. How much discretionary buying power do you have each year?
This question doesn't define what "discretionary buying power" is -- is the survey-taker supposed to answer in a dollar amount? It would be better to have a multiple choice question with ranges of dollar amounts to choose from. With this method, the survey designer can set the ranges in a way that is most useful for their needs.
e. Why did you decide to attend Big State University?
This open-ended question might...
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