I dressed plain and was seen at no places of idle diversion. I never went out a-fishing or shooting; a book indeed sometimes debauched me from my work, but that was seldom, was private, and gave no scandal; and to show that I was not above my business, I sometimes brought home the paper I purchased at the stores through the streets on a wheelbarrow (Franklin, 1914, p. 70).
Franklin was uncertain regarding his job, as he could not decide whether he was better at doing business or if he was better at writing and trying to influence the public. This is perfectly exemplified through the fact that he occasionally engaged in writing articles under various pseudonyms in the paper he bought in 1729, the Pennsylvania Gazette. The paper appealed to the public and this became obvious through the fact that it became one of the best selling papers in the colonies, significantly contributing to Franklin's rise in influence. From his behavior and from the articles published in his newspaper people observed how he was particularly interested in the well-being of the general public (Russell, 1926, p. 147).
The year 1733 marked Franklin's first major endeavor at dedicating his work to the public, as he issued Poor Richard's Almanac. This writing was also under a pseudonym, Richard Saunders -- an underprivileged individual who wanted to raise money for his sick wife. The Almanac distinguished itself from other almanacs contemporary to Franklin because of the character of its text.
"I considered it a proper vehicle," he says, "for conveying instruction among the common people, who bought scarcely any other books; I therefore filled all the little spaces that occurred between the remarkable days in the calendar with proverbial sentences, chiefly such as inculcated industry and frugality, as the means of procuring wealth, and thereby securing virtue; it being more difficult for a man in want, to act always honestly,...
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