2006; Hursthouse, 1999).
Pathos in Car Sales
To employ the pathos approach to argument in a presentation in connection with car sales, the salesman would make arguments along the following lines: "This vehicle is the most environmentally friendly vehicle on the market and will require less gasoline that any other car. If you care about the environment, purchasing this vehicle is the most responsible decision you could make for the future health of this planet." This strategy is intended to convince the audience that the product being promoted will allow them to uphold values (like environmental responsibility) that they care about. The ultimate goal of this argument would be to generate product interest and sales by convincing people that the product is more consistent with their values and beliefs than other products are (Belch & Belch. 2006; Hursthouse, 1999).
Logos in Car Sales
To employ the logos approach to argument in a presentation in connection with car sales, the salesman would make arguments...
In today's economic environment, it is an extremely intelligent choice." This strategy is intended to convince the audience that the product being promoted represents the most logical of all possible decisions. The ultimate goal of this argument would be to generate product interest and sales by convincing people that the product is a better choice than other products for logical reasons like economic responsibility (Belch & Belch. 2006; Hursthouse, 1999).
Sources Consulted
Belch, G. And Belch, M. (2006) Advertising and Promotion: An Integrated
Marketing Communications Perspective. Irwin/McGraw-Hill: New York
Halbert, T. And Ingulli, E. (2008). Law & Ethics in the Business Environment.
Cincinnati: West Legal Studies.
Hursthouse R. (1999). On Virtue Ethics. Oxford: Oxford University Press.
(Slattery, 2008) According to Slattery "every good speech deserves a great beginning." (2008) Slattery addresses the attention-getter in another article and states that another technique or type of attention-getter is the use of 'questions', which are useful for the following reasons: Questions engage the audience on a personal level by beginning a thought-process about your topic Questions help frame the rest of your introduction and speech in a way that promises answers Questions
Public Speaking Class If it hadn't been for this class, I would be blushing amidst my various shades of sickly green, sweating through my shirt, and shredding my note cards into tiny pieces on the floor. As a result of taking a public speaking course, I have lost my previous feelings of self-consciousness, feel for the first time in life that my ideas have value, and am not intimidated by
Public speaking: Tips from the Toastmasters According to the Toastmasters International Website, visual aids are a key part of professional presentations. I have found this to be the case, given that visual aids give the speaker something to focus on rather than him or herself. They also draw the audience's attention away from the speaker and instead focus it on the subject the speaker is addressing. This is also why
Speech Class Learning Statement The author of this report has been asked to offer what was learned over the course of the public speaking class that is about to conclude. There are actually a great many things that were discovered or at least improved internally within the student who is writing this response. The author of this report will describe and expand on the terms and tricks that were learned over
Public speaking is a form of speaking to a group of people in an informative, influential manner. A public speaker should target the expectations and motivations of the audience and clearly state the main purpose of speech. The purpose of public speaking can include but not limited to simply informing, to motivating people to garher together, to simply telling stories and to entertaining the audience. Good speakers should drag the
Public Speaking Consider that you will only have the designated amount of time to communicate your message to the audience. You will need to determine your goal in advance. Do you wish to teach something in particular to the audience? Are you interested in inspiring or motivating them? Are you only providing information that they will use at a later time, and to which they will have ready access to reference