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¶ … Ordinary Boot Camp Case Study
Within his provocative case study entitled No Ordinary Boot Camp, management and organization professor Noel M. Tichy seeks to analyze the emerging field of corporate orientation programming, specifically the trend of corporate boot camps for incoming employees. Tichy filters his examination of this expansive aspect of modern industry through the prism of Trilogy University, a paragon of orientation programming devised and designed by the Austin, Texas-based Trilogy software company. To open his analysis, Tichy begins by positing that the modern corporate orientation is "modeled after Marine Corps basic training" and is specifically "designed to push new recruits to their limits" (2001) in an effort to simultaneously prepare employees for their duties and unite them as a cohesive workforce. These dual goals, to ready recruits for the rigors of their new positions while building a genuine...
When Tichy asserts that "those two goals - preparedness and bonding-are usually the whole focus of a boot camp, and achieving them is worth a great deal" (2001), his observation appears to be accurate, in the sense that these goals are fundamentally important to a recruit's potential for success. To augment the application of these two primary goals, it may also be prudent for a corporation to institute morale-building exercises within their orientation programs, because an individual's receptiveness to new information is enhanced by a positive and exciting environment.
Later in the case study, Tichy references how Trilogy University attempts to broker genuine trust between incoming employees, many of whom have never previously met, by encouraging them to exchange stories about extremely meaningful emotional experiences.…
References
Tichy, N.M. (2001). No ordinary boot camp. Harvard Business Review. April, 2001. 63-70.
Noe, R.A. (1999). Employee training and development. (2nd ed.). New York, NY: McGraw- Hill/Irwin.
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