Quick Response Qr Code Experience Analysis

¶ … QR) Code Experience

What they are; a case study; how this can be improved; how it can be used in personal business.

Quick Response (QR) code

A Quick Response (QR) code is a type of matrix barcode that was first designed for the automotive industry. Its fast readability and large storage makes it popular in many sectors and more popular than the standard UPC barcodes. The combination of black spots, squiggles, and squares against a white background are a combination of four standardized kinds ("modes") of data (numeric, alphanumeric, byte/binary, Kanji).

QR was invented in Japan in 1994 by the Toyota subsidiary Denso Wave to track vehicles during the manufacturing process and allowed components to be scanned at high speed. It has since crossed over into an unrelated diversity of industries -- including graveyards as the case study will show -- and has shown enormous applications for all sorts of fields (Mash able.)

Case History of Quick Response

One of the most interesting examples of employment of QR codes can be seen in Britain where they are becoming popular in cemeteries. Bar codes are attached to gravestones, to trees, even to benches or to anything attached to a certain dead person. Visitors can glimpse the persons' past life by scanning the code with a smartphone and multimedia images of the person come alive. In this ways, visitors get to see, hear, even experience the lives of the dead providing an interactive life story of the dead (Shifrin, N. ( Sept, 2012))

Managers of cemeteries insist that this is helpful not only for relations but for anyone who walking through the cemetery has an interest in the lives of any particular person behind the gravestone.

Sometimes codes are attached to certain websites, and living obituaries of the person too can be accessed via these codes. The new thing about this is that companies are playing with attaching the codes to anything that a family chooses to mark the death of their beloved one: a gravestone, bench, tree or anything else.

How QR can be used in my business

QR codes are increasingly used in business of all types by connecting consumers to website, video or special offer. They are, for instance, seen on books where the user, by scanning code with this smartphone, is connected to interactive exercises on a website.

Some entrepreneurs have used QR scans in the following ways:

1. Scanning into leads -- for instance, Web Imax who embedded the QR on banners and scanned people who arrive at the company's website via seminars, trade shows or marketing materials. WebiMax has also embedded its e-mail within the code, so scanners can immediately contact the sales department.

2. QR-logo mashup -- some companies implant it on products such as mugs, books, posters, t-shirts and so forth in order to market the company's products.

3. One-stop connection -- QR codes have been used by some to instantly and simultaneously connect to several of the social media feds and pages (such s newsletter, Facebook, blog) at one time. (Moran G, (2012)