¶ … Risk Assessments
Milestone Schedule
Final Business plan created
Begin app production
Set up social media & Android accounts
Startup financing acquired
Prototype app developed
Beta-testing
Hiring of marketing personnel
Secure distribution channel through Android
Commence sales
Start work on iOS version
Beta-test iOS version
Revisit marketing plan
Evaluate strategic plan
Launch iOS version, start work on Android v 2.0 or MS version
The cycle for the milestones is based on a fairly short development time frame. The key elements to this business are to create the app and to sell the app. It will take approximately 2-3 months to create the app, but the marketing strategy will begin before that time. The initial round of financing will be used mainly to support the marketing effort, and possibility to add another developer, allowing the company to accelerate the time frame for launching the iOS and Microsoft version of the app.
Contingency Plan
One of the major risks lies with the development...
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