Sign Up Now
Get instant access to over 1 million+ study documents
OR
Already registered? click here to login
By creating your account, you agree to our terms of service, privacy policy and student honor code.
Nike vs. Coca-Cola's sense of Corporate Social Responsibility
"Wouldn't it be nice," to use the first words of Coca-Cola's popular advertising jingle, to find that these two popular American companies, Nike and Coca-Cola, were paragons of social responsibility? Or, if one is of a more anti-conglomerate and anti-capitalist turn of mind, wouldn't it be nice to find that the picture of harmony, of all the world being taught to sing in perfect harmony were a lie? In fact, neither is true -- the legacy of social responsibility of both Nike and Coca-Cola is a mixed one, although Coke's abuses, when they have occurred, have been more apt to be denied by the company, while Nike as a more internationally focused company, with a less 'family friendly' image has thus had more of an incentive to be open about its transgressions.
For instance, according to a November 13, 2004 report filed by an independent corporate watch group, Mallen Baker, "Nike has become one of the leading global companies targeted by a broad range of campaigning journalists" as a symbolic representation of the negative impact of business...
In the face of constant accusations, Nike has developed a considered response. True, because of the cheaper cost of labor, just about all of Nike's products are still manufactured by independent contractors, in China, Taiwan, Korea, Mexico and Indonesia. However, Nike continues to monitor itself, including producing a quarterly newsletter on corporate responsibility and has sought to rectify at least some of its abuses.
Recently, the Global Alliance reported on the Nike factories in Indonesia. It gave the following workforce profile, which it described as characteristic of many Nike factories abroad 58% of the workers are young adults between 20 and 24 years old, and 83% are women. Nearly half of these workers had completed senior high school. Few have work-related skills when they arrived at the factory, in contrast to after leaving the factory. 95% of the workers in the nine participating factories had received pay or wage increases in the last year, consistent with government minimum wage increases,…
Work Cited
Coca-Cola. (2004) Official Website. Retrieved November 22, 2004 at http://www2.coca-cola.com / 'India" (2003) Mallen Baker. http://www.mallenbaker.net/csr/CSRfiles/page.php?Story_ID=1011
Global Alliance Indonesia report on Nike (2004) Retrieved November 22, 2004 at http://www.theglobalalliance.org/pdfs/indonesia1.PDF & http://www.theglobalalliance.org/pdfs/indonesia2.PDF
'Nike." (November 13, 2004) Mallen Baker. Retrieved November 22, 2004 at http://www.mallenbaker.net/csr/CSRfiles/nike.html
Social Responsibility Corporate social responsibility Companies are facing increasing pressure from investors, consumers, and the society. For investors, they are required to increase profits while consumers and the society require them to be socially responsible. Scholars have studied corporate social responsibility for years and over the years, they have documented their findings concerning social responsibilities of corporations. Over the years, consumers have built the typology of unresponsive to highly responsive purchasing in
Social responsibility is subject of considerable debate. For not-for-profit organizations, their responsibility is defined by their mandate. Their donors set this mandate, or at least they accept it. It is actually not much different in for-profit entities, except that the general perception is that earning profit is not socially responsible, whereas the activities of not-for-profit entities are generally considered to be socially responsible. For a for-profit entity, there are two schools
Social Responsibility Types of people who live in the community in regards to the overall type of individuals who live within the community, the demographics vary considerable. However, the underlying values and principles that govern the population remain relatively homogenous. For one, many of the individuals on the base are military oriented or have some affiliation with the principles embedded within the military. The virtues of honor, respect, integrity and so
Social Responsibility: The Container Store Social Responsibility: The Container Store Social responsibility is defined by the small business encyclopedia as "acting with concern and sensitivity, aware of the impact of [one's] actions on others, particularly the disadvantaged."[footnoteRef:1] This definition therefore implies the fact that a business must, perhaps above all else, respect and reward its employees. The case study below will focus on a thriving enterprise, and will thus describe the social responsibilities
Company Q. appears to have allowed the fear of corruption, particularly fraud and theft, on behalf of their employees to get in the way of their contributing to the greater good. It would appear that if management has concerns regarding employee theft then this issue should be addressed through theft prevention programs rather than an avoidance of engagement in activities that may or may not result in theft by
However, it's a social factor and the chance for the issue draw closer devotion on cooperation in that stipulation the chap by no means fall the twenty dollar invoice and making ethical decision is not even needed in this situation. In addition, the system of principles approaches in beneath our communal issue. Formerly the chance factor has been bringing in as an individual in an employment place the surroundings that