- Words: 1242
- Length: 4 Pages
- Topic: Business - Advertising
- Paper #: 65224536
In this order of ideas, when the adults are parents who supervise and approve, Nike had to convince the parents that there was more behind the international brand. Parents has to realize the high quality of the Nike sports ware and realize that one product bought from the manufacturer would last much longer that other products and is therefore worth the additional money.
From a second major stand point, the