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Employee Benefits
There are several issues with the current benefits plan, but first the overall benefits strategy needs to be addressed. There is ample literature to support taking a strategic HRM approach, whereby the human resources management strategy closely aligns with the overall strategy of the company (Wright & Nishii, 2007). At present, there appears to be misalignment. HG Enterprises is a graphic design and photography service provider. The organizational chart indicates only two people who might be considered to be creatives, however, the design technicians. This firm is all senior management and clerical staff. How is this company even making money, when there is nobody to actually do the work they supposedly do? How are there three FTEs on the phone, not including the sales staff, and to whom are they talking? Why is a consultant being hired when there is already a VP of benefits on staff at $120K. This company looks more like a money laundering front than an actual business. So the first thing that needs to be done is to stop paying people to do nothing -- there's a forest's worth of dead wood in this organization.
The second thing that flows from this is that...
Normally, the lead creative, even when that person is majority owner, does not take on the CEO role -- it is near impossible to run a business and be the lead creative. But worthy of concern is that HG is more concerned with compensation for her senior people, half of whom appear to do nothing, and none of which are a particular concern. The turnover problems that plague this company are at a lower level. HG is proposing from the outset to fix a problem that doesn't exist. The problem is that the benefits package is not compelling enough for the actual useful people in the organization, and they are leaving. The HRM strategy has to be to focus on recruitment and retention of the most valuable people in the organization. The revised benefits strategy needs to focus on that, not on enriching those who already receive wealth from the company grossly out of line with their contributions. The three VPs will all be fired, though they may retain their equity stake. There is good reason for this -- the company will never retain talent if worthless people…
References
Wright, P. & Nishii, L. (2007). Strategic HRM and organizational behavior: Integrating multiple levels of analysis. Digital Commons. Retrieved November 17, 2015 from http://digitalcommons.ilr.cornell.edu/cgi/viewcontent.cgi?article=1469&context=cahrswp
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