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Our board of directors should sponsor the endeavor because it will give us the opportunity to promote our company and make our name a household word. We will not only enjoy direct revenues from the park but also spillover revenues from increased sales due to advertising. Moreover, through the amusement park we will form new business ties with a wide range of companies, from food and service industries to construction and land development corporations. Our existing business ties will be strengthened. The amusement park will also strengthen our local economy by bolstering the tourism industry, bringing new hotels, restaurants, and other businesses.
The amusement park will be the only one of its kind in the state. I envision a theme park that will promote the symbolism of the Southwest, including rides and games evocative of the Wild West and the glory of the desert. Because an amusement park would improve…… [Read More]
American Amusement Parks in the 1890s
Amusement Parks in America in the 1890s
In the years just before the dawn of the 20th Century, America was going through dramatic cultural, social, political and economic changes. The Industrial Revolution was reshaping the way Americans worked and played; an emerging "mass culture" was creating a "cultural upheaval" - as mentioned in the John F. Kasson book, Amusing the Million: Coney Island at the Turn of the Century. This upheaval was driven in part by technological innovations (affordable books, magazines, photographs, lithographs, the invention of the telephone, phonograph) in communication, which opened the door to a new way of living - for a new generation of Americans it was a distinct departure from "genteel respectability" (Kasson, 6). This paper offers a close look at how U.S. families were learning to enjoy their leisure time in the 1890s, leisureliness being a luxury that citizens…… [Read More]
There is a laser show which marks as the height of every night; the show is located near the Iron Dragon. These come into play when flames, fireworks and other special effects combine to thrill the eyes and ears of those present. The park itself is entertaining it has an expert landscape that designers create stunning flower beds with a range of colors throughout the park this is rivaled by the brightly painted rides and buildings. There are other entertaining options which include the petting farm, feeding the fish that are found in lagoons within the park or even playing the many games that are available along every thoroughfare in the park.
There cannot be a visit to cedar amusement park that can be complete without snacks. On offer in the park are fine dining options in the in-site hotels. There are also buffets, fresh home-style french-fries, frozen custard…… [Read More]
International Association of Amusement Parks and Attractions (IAAPA) 319 million people attended Americas 450 amusement parks, which grossed over $9 billion in revenues in the year 2001.1 ("The U.S. Amusement Industry," 2002) Amusement Parks are an essential part of American Life and have been for decades. Theme Parks blanket the country and add an interesting dynamic to the American economy. Many of us can't imagine the world without Mickey Mouse and the Tasmanian devil. America's amusement parks have brought these characters to life and created a lucrative industry in the process.
The following discussion will aid us in understanding the United States Amusement Industry.
The purpose of this essay is to provide an in-depth analysis of the Amusement Industry. We will begin by clearly defining the Amusement Industry. Then we will discuss the industry's impact on Gross Domestic Product. Employment factors relating to the industry and the Major Players that…… [Read More]
Marketing Plan for a Children’s Amusement Park
The marketing objectives for this paper are to create a strategic marketing plan that considers the situational analysis, target segmentation, marketing mix, financials and controls needed to get the Park to the kids and get parents to buy an annual membership.
The vision for the Park is to be a safe place where all ethnicities and children are welcome and stimulated; where they can play games and have a snack zone with healthy but good-tasting treats. It is to be a place where parents are comfortable spending time as well while they allow their children to play on their own.
The mission is to reach this vision by adhering to the company’s main principles: 1) differentiate, 2) advocate, and 3) create. The first step is to make sure the Park is always offering something unique that sets it apart from other…… [Read More]
co.uk 2012). These issues can negatively affect the economic impact of the parks operations.
- Visitor Experience and Quality
As noted above, variability can have a huge impact on economics. However, the intangibles of visitor experience and quality have been affected as well. Visitor perceptions have a lot of relationship to the visitor experience and its quality. This is what the attractions sell and it is much more abstract and harder to qualify which is why this critical feature of management is often ignored (Week 8: Visitor Experience 2012). The performance of the attraction itself will have a direct impact upon user experience and satisfaction (ibid). Swarbroke notes "Visitor attractions are at the heart of the tourism industry, they are motivators that make people want to take a trip in the first place (Swarbroke, 2002)."
This author visited the park on March 21th, 2012 and had a chance to play…… [Read More]
Lincoln Park Zoo
ecreational activities can be termed as a necessity for every individual despite his age, social status or society. A man with a 9 to 5 job would certainly prefer a vacation or a short weekend road trip. A housewife who is busy taking care of her children and dealing with the household chores all day long would long for a change. Similarly, children attending schools, tuitions and taking exam would prefer an entertainment to get a break from their routine life. This is because of the fact that humans often want change from their daily routine which builds up stress, work load, tensions and burden them up with worries. Consequently, it is not only their work or the responsibilities which are adversely affected, but their health and well being is also compromised. Therefore, although every man would want shelter, food and clothes for their living,…… [Read More]
The case involving the hometown favorite, Ocean Park in Hong Kong, going up against a new competitor, Disneyland, represents a trend that has revolutionized the business world in the last few decades. Many locations around the world have had their existing businesses in all industries be challenge by newly introduced multinational corporations. The trend is nearly universal a crossed all industries. McDonalds will enter an international market and challenge the local restaurants; Wal-Mart may open a new superstore and go up against local retail establishments. The Ritz Carlton may open a new luxury hotel that competes with establishments that over a century old. All these represent some of the challenges that are found in the modern business environment.
While the local company may have a long track record of operating success as well as decades of experience with the local culture, multinational companies have access to quantities of…… [Read More]
Why do you think that the world's largest theme park operator, Walt Disney Company, was motivated to establish parks in Tokyo, Paris, and Hong Kong?
Disney Strategic Planning was able to find the optimal mix of income, family composition by key demographics, and favorability of national government to their expansion in each region (Data Monitor, 2004). The one area they had the most trouble with from a cultural and media relations standpoint was Euro-Disney in Paris (Forman, 1998). Disney pressed on however as the potential to attract millions of visitors from the United Kingdom, Germany, Italy and throughout western Europe galvanized their commitment to this market (Kepler, 2005). Tokyo was a completely different experience, with many Disney fans asking for a park to be built there and the per capita income and demographic factors aligning with Disney's most loyal customer bases (Kepler, 2005). Hong Kong is one of…… [Read More]
If this employee's testing policy is to be implemented, the company especially their HR Department must be strict with their rules. If the applicant fails in one of the requirements one should not accept the applicant. The amusement also needs to hire one Lifeguard Professional Trainer from all applicants. This trainer will be hired only during peak season to orient and to have further training for everybody who has passed the initial interview. The trainer will also be one of the evaluators of each applicant. The qualifications that a trainer must have are the following: 1. He must be a CPR Professional Rescuer; 2. He must be a First Aid Certified; 3 He is currently employed and has trained in a well-known amusement complex; 4. He must have a minimum of 10 years experience as a lifeguard; 5.He must be 30-40 years old.
All new employees who undergo training and…… [Read More]
It seems strange to me, in retrospect, that I could have managed to reach the age of sixteen without having ever visited an amusement park. Of course, I was aware of places like the Epcot Center and Disneyland -- what American child isn't? But I grew up in a city that didn't have any local amusement parks, and my family didn't have a lot of extra money to spend on vacations. Instead, my parents saved up to send me to boarding school in Massachusetts. Living away from my parents and siblings was at times stressful, and required me to develop a great deal of independence. However, the road trip that we took to Bush Gardens in Virginia remains one of my fondest memories and marks a strong transition point between my adolescence and young adulthood.
When I returned home from school for the summer after my junior year,…… [Read More]
Unfortunately for Six Flags, it looked like the heavy debt burden and the challenges of running a seasonal business, would more than likely sink the company. While many positive changes had occurred that indicated a positive future, it is unlikely that Six Flag was going to have any lasting success immediately. It's true that in 2006 more families were returning to parks and spending more money and that the guest approval rating had reached a five-year high, with employees accomplishing a tremendous amount in what was a very transitional year for the company. Heavy discounts for tickets were eliminated and more aggressive sales techniques were adopted as well. Even though there was an increase in guest spending, something which appeared to continue at a strong pace, and the elimination of deep discounts was there to help re-establish the integrity of the brand and to stop teenagers who don't boost…… [Read More]
The National League was formed in 1876 and enabled spectators to observe touring athletes play the game. The first World Series was played between the National League and its rival, the American League, in 1903. The popularity of baseball allowed for the financing of large baseball fields such as Fenway Park, Shibe Park, and Wrigley Field (Sports and Leisure, 2011). This era also saw the rise of collegiate football, boxing, and basketball.
The rise of entertainment was meteoric in the Gilded Age. With Americans working less and having a higher expendable income, they were able to enjoy entertainments such as expositions, amusement parks, vaudeville shows, sports, and music. To this day, the influence of these innovations and pastimes can still be seen in modern entertainment outlets and continue to amuse audiences everywhere.
Jim Crow Laws:
Jim Crow laws were state and local laws that were enacted between 1876 and 1965…… [Read More]
Parental Discipline Methods in Public Places
In the past, the biblical imprecation to "spare the rod, spoil the child" (Proverbs 13:24) has been replaced by a more enlightened view of discipline and corporal punishment is becoming increasingly rare. To determine the current state of affairs in this area, this paper provides a record of empirical observations of the discipline methods used on children by parents in public places, including a shopping mall, a park and an amusement park. An analysis of the frequency of physical punishments to discipline children and in what situations is followed by an assessment concerning the effects of differing locations, situations and social classes of the parents influenced their public behavior. Finally, a summary of the research and important findings concerning the discipline methods used by parents in public places are provided in the conclusion.
eview and Analysis
Disorderliness and misbehaviors in children have been a…… [Read More]
Merchants of Cool
On February 27, 2001 the Public Broadcasting System's (PBS) program Frontline aired The Merchants of Cool. The program examines the efforts of corporate America to exploit the teenage market. At the time of broadcast there were 32 million teenagers in the United States, the largest generation ever, spending 100 billion dollars annually on their own while their parents spent another 50 billion on them. This ability to impact the economy has made this generation the most studied in history. Robert Mc Chesney, media critic, has characterized the behavior of corporate America toward this youth market as analogous to the British Empire's takeover of Africa. I believe a valid comparison can be made between these two otherwise unconnected events.
Briefly, the earliest British colonies on the west coast of Africa were dedicated to creating wealth through the trade of slaves. Gold and ivory also attracted investors to the…… [Read More]
This too is a generalization
Dr. Judy is her most stereotypical in her section on "Men, women and dating" (chapter 13) where she informs men about women's desires and vice versa. She advises men for instance to send flowers -- but not all women like that. Some may prefer so -- called male trinkets such as books. She also advises men to cuddle; but some women may not like that either. To women, Dr. Judy advises that men like having a night out with the guys and would not profess devotion so soon. She also tells both men and women to adopt certain actions or to refrain from certain actions that may repel the other sex. Dr. Judy categorizes and by doing so (and refraining from telling her reader that she is doing so) is doing her reader a disservice.
She also categorizes in the stages of hooking. Nothing can…… [Read More]
PC BANG - PC Bang is a Korean Internet cafe with 21460 outlets across Korea.
Kinko's - Kinko's is a copy centre chain with 1100 stores across the United States and overseas.
Office Max - Office Max is a retail chain which also has a major online presence. Office Max offers a full range of business services.
Staples - Staples is a retail chain providing office supplies and services. It also has services available online.
Local Coffee Shop - Local coffee shop providing food and drinks to local customers.
SERVICES PROVIDED BY POTENTIAL COMPETITORS
PC BANG - PC Bang provides Internet services, specializing in entertainment. Its main service is providing an online gaming venue.
Kinko's - Kinko's operates from a store front, offering a full range of office services. Those services include photocopying, scanning, printing, mailing and fax services, FedEx drop boxes, videoconferencing, electronic document transfer, paper and office…… [Read More]
d) When expanding, a crucial decision refers to the actual place in the foreign country where to open the new operational facility. This should be selected based on the concentration of the target market as well as its access to the location.
e) The fact that the company has been successful in the past does not automatically mean that it will be successful in the future expansion projects. It is crucial to adapt each decision to the specifics of the expansion project.
f) The decision of whether to use a local or a delegated managerial team depends on each situation and should be made after a thorough analysis of the project features and requirements.
g) While it cannot be said that a specific industry or business is recession proof, the McDonald's experience in India has shown that there are still businesses which thrive in times of crisis. It…… [Read More]
Flags Discovery Kingdom in Vallejo, California wants to implement a new revenue management system, maximizing revenue per customer, per visit and improving overall revenue. There are several tactics that can be utilized to extract the maximum revenue from customers. Some of these will be discussed in this paper. The nature of the business is important here, because amusement parks deal in a perishable good (park capacity). There are many different revenue streams within the park as well, so revenue management policies affect an entire suite of products and services, rather than a single good (No author, 2013).
One revenue management strategy is to foster repeat visits. While some customers travel to visit the park, there is a market of local consumers who might visit the park. Converting occasional visitors from this group into regular visitors can increase revenue substantially. Heo and Lee (2009) note that consumers find revenue management at…… [Read More]
This analyst adds that Andy Davies of the Tussauds Group that operates Alton Towers reports that park visitors subscribing to the "Magic Moments" DVD "simply see it as a fun souvenir," and adds, "esearch shows that our visitors have a positive propensity to purchase these products, providing themselves with a personalized reminder of the day they and their friends and family had at Alton Towers. The system proposed will allow guests to relive their unique day time and time again through personalized digital video footage'" (quoted in Tucker at 10).
These types of innovative marketing initiatives are important for a theme park competing in the United Kingdom today because of the approaching saturation levels that appear to be developing in some regions of the country. For instance, besides the historic attractions that are ubiquitous throughout the United Kingdom, Alton Towers is also in competition with a number of other theme…… [Read More]
History of Disneyland
Walt E. Disney sat down on a bench at a small amusement park in California to watch his daughters play. While he was setting there, he noticed how tattered and filthy the small amusement park was. He also observed people's reactions to the different rides and noticed the parents of the children had nothing to do. They would be ready to go home halfway through the day, and their children were still playing and having fun.
This is where Walt started thinking about building a new type of amusement park. He wanted to create an amusement park that was clean, with safe rides, and one that had rides for and attraction for children and their parents. Eventually, this idea turned into Disneyland.
Years before he started construction on Disneyland, Walt completely created the entire theme park in his mind. He traveled the United States, and visited buildings…… [Read More]
Marketing Strategies of the Shanghai Disney esort
Shanghai Disney esort
Brief History and Facts
Target Market for the Shanghai Disney esort
The Marketing Strategies of the Shanghai Disney esort
Integration with the Chinese Culture
The Major esort Segments
Entertainment and ecreational Facilities
The Most Potential Customer Segment
Why Chinese Market?
Segmentation for Promotional Campaigns
Selection of Promotional Mediums
Overall Plan of Shanghai Disney esort
Internal Environment (Strengths & Weaknesses)
External Environment (Opportunities & Threats)
Failed Market Strategy
Successful Market Strategy
Selection of the Chinese Market
Critical Analysis and Concluding Thoughts
Appendix 1: Introduction
The Shanghai Disney esort is an upcoming theme park in China. The resort is being built by the world's largest entertainment corporation -- the Walt Disney Company. Consisting of theme parks,…… [Read More]
Innovative Business Plan
Explain the innovative idea concisely
The Mobilink solution employs the standardized technologies for instance SMS plus a general website easily accessible via the internet. The usage of set market standards works for all, rather than the latest technology (Market must be open for all degrees of users). This is vitally imperative while bringing out a new service. It is highly probable that the target market for Mobilink solutions is worthwhile for the student category. The youth seldom have out dated mobile devices. The data shows that mobile phones have a period of functionality of just 2-3 years in the case of Finland. This means that present end users are deprived of this sophisticated technology. That's why it's advisable to work with present technology rather than futuristic one. Mobilink can bring in WAP later and utilize it. The following two subsystems define the system and service proposition of…… [Read More]
This also means that the prices must be reasonable. The resort also has an opportunity to make substantial revenue from this asset because it is open to the general public.
Entertainment- entertainment also has the capacity to generate revenue for the resort. The resort has banquet facilities that can accommodate bands and other types of entertainment. These banquet facilities were added on as part of the restoration of the resort and have proven to be a valuable revenue generating asset.
Gift Shop/Souvenir Items- ecause the resort is located so close to Disney land and designed to accommodate families the resort sells souvenirs and other products in its gift shop. Therefore the gift shop is a revenue generating asset. Once again the resort has to be careful to sell the memorabilia and other items at a discounted price because these items are available throughout the city.
Rentals/services-there are several things that…… [Read More]
In contrast to vertical slats and bars that signify guilt, round signifies innocence in this film (as in the double, round collars that Babs wears), plus, Hitchcock uses light to make Guy's wrist buttons shine brightly. We know by this that Guy's hands are good. They are not the hands of a murderer. He is the innocent man, wrongfully accused and working to clear himself.
At a party at Senator Morton's house, during a discussion about murder, Bruno coaxes Mrs. Cunningham, an older woman, to allow him to put his hands around her throat. She is foolishly flattered by his attention and actually lets him. Ann's younger sister Babs happens to come near and when Bruno sees her, we see Babs through Bruno's eyes. She wears glasses like Miriam did (double lenses) and in the lenses of her glasses two flames appear -- the flame of the cigarette lighter, doubled.…… [Read More]
Los Angeles' worship of the culture of the car is likewise mocked. For example, Stan and his friend Gene have to find a new engine for their car, and to navigate their way to their other friend's house, they must wander through what looks like a graveyard of parked cars, where people are drinking cheap booze. The metaphor is clear -- they may be in cars, and Stan may be on a fruitless errand to fix his car, but the cars are going nowhere, just as Stan is going nowhere. The violence that resulted from the atts riots is palpable in the atmosphere of the film.
The city of Los Angeles, instead of being a place of opportunity, is a dead end, just as Paris is hardly a city of refinement for the protagonists of "Hate." The sheep become a metaphor for the people of atts, treated in an inhuman…… [Read More]
Visitor Attraction Management
(LO 1) Legoland, Denmark and the Sydney Opera House
LEGOLAND® Billund is Denmark's most famous and popular amusement park for families and children of all ages (Legoland Billund Resort, 2012). Legoland Billund opened on June 7, 1968 in Billund, Denmark. The park is located next to the original Lego factory which has been a primary economic driver for the entire community since Ole Kirk Christansen began manufacturing Legos mid-century. Because of the Lego factory providing many local jobs, the Lego brand and business had already been integrated into the local culture before the construction of the park. However, after the park was built it became an immediate success and serves as one of the top three attractions in Europe attracting close to two million visitors per year. Therefore, the Lego factory and the Legoland theme park are the primary drivers of economic activity for the entire community.…… [Read More]
Two real world organizations that immediately come to mind when thinking of the most common 'standing in line' scenarios are, of course, the military (the ultimate in hurry up and wait situations) and amusement parks; where people stand in numerous, long, snaking lines of little movement in order to achieve a few seconds of fleeting pleasure, only to be caught up in the same scenario again, and again, and again. Each situation seems (to those who are unfortunate enough to be caught in either situation) to provide enough frustration to light a powder keg of incivility.
The type of queing used at amusement parks is necessarily one that cannot be lightly modified. This system of queing can best be described as a single line -- single server model. The ride or amusement at the end of the line rainbow is so large that it cannot be broken down into…… [Read More]
In the eighteenth century, the concept of pleasure gardens flourished in Britain, a trend that could be traced partly to the relatively stable democratic government coupled with the international trade that thrived at that time in London. Vauxhall Gardens was perhaps the most famous pleasure garden according to the lectures. Founded in 1661, it reached the peak of popularity during the early years of the nineteenth century. It became a model for several other pleasure gardens in Europe, like the Tivoli Gardens in Copenhagen. Historians believed it was arguably the first modern amusement park. Some of the most popular entertainments offered in Vauxhall were firework displays, theatre shows, theatrical entertainments as well as dancing floors and drinking booths. Both Vauxhall and Tivoli Gardens were so popular that they became generic names for all pleasure gardens in both Europe and the United States (UoS 2015). According to the course,…… [Read More]
Tourism Demand esearch & Analysis
International Tourism Demand Estimation
Tourism Attraction Sales
Tourism Attraction Sales
Tourism & Employment
Tourism may be defined as, "The sum of the phenomena and relationships arising from the interaction of tourists, business suppliers, host governments and host communities in the process of attracting and hosting these tourists and other visitors," (McIntosh and Goeldner, 1990, p. 4).
From the above definition, it can be seen that the development of tourism in any area involves multiple players. In addition, tourism is made of up numerous activities, services, and industries that contribute to the tourists' experience. These include the provision of transportation and accommodation; eating and drinking establishments; entertainment facilities; and shops, among others (McIntosh and Goeldner, 1990). Edgell (1990, p. 12) adds that,
"The full scope of international travel and tourism, therefore, encompasses the output of segments of many industries.…… [Read More]
The prime reality is that it is primarily an illusion. God's kingdom is everywhere. God's kingdom is on earth as it is in heaven. As it is above so below and within as without. God is nothing more than an anthropomorphic response to that which is unknowable. That which can be deciphered is illusion, because it is knowable. God is unknowable and the prime reality is that we are ignorant in many ways, but blessed in many ways as well. Everything is spirit, everything is divine in way or another, when balance and harmony is achieved.
We were most likely created as parts of the divine unknowable source to know itself and enjoy its creative output. I am most happy when I am creating and enjoying my creation, whether that be a meal or a complicated idea, the urge to create is divine in many aspects and reflects…… [Read More]
This will lead to a tremendous increase in the number of people belonging to this segment, which will require more attention from travel businesses.
egarding financial power, the mature segment has a very strong, healthy, and sustained position. Furthermore, the mature traveler group presents the highest net worth of all age groups. The stability of their income is also due to the fact that they do not have to support the cost of setting up a household or of raising children. In addition to this, this segment has the lowest consumer debt compared to all the other segments. The availability of their income goes hand in hand with the availability of their time, which allows them to have more leisure time that can be used for traveling than other segments of the travel market (TIA, 2000).
In the past 15 years, the mature segment of the travel market in the…… [Read More]
Leadership in the Girl Scouts
Before becoming involved as a Girl Scout Leader, I would have minimized the amount of leadership necessary for the position. ather than being a true leader, I envisioned that a Girl Scout Leader would simply be the person organizing Scouting activities. What I did not realize is that leading a Girl Scout troop is a true exercise of one's leadership skills. After all, a Girl Scout troop leader must lead not only girls, but also the other parents in the group. Moreover, while troops are generally organized by age, they generally contain girls with a variety of backgrounds and experiences, so that the skills necessary for leading in one scenario are not the same ones required for leading in another scenario. Therefore, while I had hoped to be a transformational leader when I began my role as troop leader, inspiring each of the girls to…… [Read More]
Marketing eport for Ms. Janet Bradley
Keeping in view the increasing obesity rates in Australia and finding the spicy and high-calorie fast foods as the major reason for it, Ms. Janet Bradley has planned to establish a low-calorie fast food restaurant chain that will serve as an alternative to McDonald's, ed ooster, KFC, and other fast food chains. This paper presents a comprehensive analysis of the micro and macro environment for the new fast food chain in order to recommend strategies which can help it in becoming successful in the industry. The major micro environmental forces which will impact its business are consumer behaviour, suppliers and intermediaries, publics, and competitors. The buyer behaviour has been analysed using cultural, social, personal, and psychological dimensions -- all having a significant impact on the purchase decisions and preferences of the consumers towards fast food products. The restaurant chain will also take a big…… [Read More]
The Chinese sport has been identified as one of the most dynamic sectors in China based on the market value of the sports industry. In 2013, the market value of the Chinese sports industry was more than $2.91 Billion and increased to $3.44 Billion in 2014 revealing an increase of 18.01%. Typically, Chinese sports industry also recorded the market values of $3.43 Billion at the end of 2015 fiscal year. Although the Chinese sports industry only contributes to 0.63% of the GDP in 2013, however, since 2000, the sports industry has recorded more than 4% annual growth rate based on the increase in the household spending. After the Olympic game in 2008, the market value of the Chinese sports industry has increased by 20%. A report by the Chamber of Commerce (2015) shows that before the success of Lina's, the CSSM ("Chinese Sports Sponsorship Market") value (p 1) was approximate…… [Read More]
The level of the investment also isolated them more in the case of a failure. They paid attention to the wrong details. Disney acted on American views of Europe rather than on native views, which could identify the important cultural differences. It appeared that the managers were too confident in their success to research the small details about European cultures.
In planning Euro Disney there were not any contingency plans put into place. The attitude towards customer habits was very complacent. They assumed that there would be so many customers every day, each staying an average number of nights spending an average amount of money. In America this would have worked because there is already a well established theme park culture. The European market proved to be a lot more unpredictable.
Up until now, Disney's venture into China has been anything but magical. The Hong Kong theme park, which opened…… [Read More]
The area northeast of Madison, Wisconsin between the city and the area of Interstate 90 and Cottage Grove oad contains a large swath of viable and as of yet undeveloped land. This proposal to develop this target plot follows a sustainable policy of sprawl. The goal is to develop the land as an extension of the Madison metropolitan area rather than as a suburb, providing urban residents with green space while providing those living near the target area with recreational activities as well. Land use policies will be progressive and focused on social justice and ethical development. The proposal for development includes the potential for ethical and sustainable business development, which encourages small business owners to establish a presence in the new space. The new area will be known as Park 420.
Park 420 will be divided into quadrants including one quarter set aside for urban farmland. Grown…… [Read More]
The confidence of Disney was to some extent based on the number of Europeans visiting U.S. Disney parks. The Europeans would be visiting the parks based in U.S. As they were in America but not going to America with the specific motive to pay a visit to the parks. Therefore these figures do not exactly show the popularity of Disney theme parks in Europe. The American Disney Parks are viewed as a part of the American experience and not as a complete holiday destination. All the predictions of attendance are based on parks inside the U.S. And Japan that is also much Americanized. (Euro Disney - Why it failed)
Besides one more striking mistake on the cultural front has been the attention to the wrong details. There will be very few Europeans who will be paying attention to the leather wallpaper when they cannot get their normal breakfast or wine…… [Read More]
However, when I visited Big Thicket National Preserve, I got an entirely different view of Texas, which actually seems to capture the essence of the state. Driving through Texas, I learned that it is an incredibly biologically diverse land, and nowhere is this biological diversity more evident than in the Big Thicket. t the park I learned that the Big Thicket has an extremely unusual level of biological diversity, and actually represents almost all of the major North merican geography types including swamps, forests, deserts, and plains. I was lucky enough to see some of the alligators that populate the park, but which are rarely seen by people. I also met some "hunters" who were at the preserve hoping to photograph some of the rarer wildlife in the park: black panthers. The problem is that the panther population is not large, and they are not seen reliably at any set…… [Read More]
The woman has been a victim of bad experience on the plane when a man started touching her when she was sleeping. "This policy should not be billed as having anything to do with the idea that "men sexually assault," but should be associated with the comfort of grown men and young women in terms of the physical proximity that makes everyone comfortable."
Interestingly the policy has attracted lot of comments and attention. People approach the policy from their own experiences and viewpoints and hence what they contribute gives us a deeper insight into the issue. This policy has already been implemented by some other airlines including Air New Zealand. One person comments that it is rather unfair to women to make them sit next to children: "When Air New Zealand started this policy, many locals pointed out that this discriminated against women too. Who wants to sit next to…… [Read More]
I am simultaneously jealous of the people at the front of the line, especially when it is obvious that they realize they will be in the next group to ride.
As I finally make it to the same coveted spot at the end of the line, my heart begins to race once again, only this time, it seems to be twice the rate it was racing on the walk over to the ride. My stomach feels like it has constricted to a fraction of its normal size as though sucked out by a vacuum pump and I wonder whether the obese lady in front of me could possibly be experiencing the same thing considering all the cotton candy she just swallowed. I remind myself to take a seat far enough from her to avoid coming off the ride in shades of pink, just in case. The few seconds between the…… [Read More]
The following is a sceen captue of the game.
Mobile Advetising at Disney
At the initial Mickey and Minnie Block Blast game sceens thee is the potential to also use this on a tablet o smatphone by setting paametes. Disney is one of the leades is using HTML5 and auto-sense technologies that allow games to immediately be configued on the fly fo a given device they ae going to be used on (Edwads, Gove, 2011). Fo this game, when accessible on an Apple iPad fo example, the configuation and sceen esolution completely changes and suppots the device it is being viewed on. This suppots the technology leadeship position Disney has in these gaming aeas. The full configuation of the game fo Mobile is so tanspaency the playe doesn't have to do anything on the most popula devices.
Disney has also ceated the ability to give paents contol ove…… [Read More]
Walt Disney is the epitome of success through perseverance and hard work. The animator, filmmaker, and entrepreneur once said, "All of our dreams can come true, if we have the courage to pursue them." Disney had dreams that many did not think was possible to come true, and yet he continually proved to the world that anything was possible. The world of magic that we know of today would not have existed without the dreams and accomplishments of Walt Disney, who built veritable empires out of his own imagination. It is impossible to picture children's entertainment or theme parks without invoking the contributions of Walt Disney. His innovation and personal sacrifices required to make those innovations tangible realities have given us a world of magic and a world with no limitations to our imaginations.
Many have known Walt Disney to be the man who built the theme parks, particularly Disneyland…… [Read More]
Wild Water Gets Soaked:
Wild Water is a water park that is managed by Jason and Marie Salerno since it's a family business. The brother and sister run the park that is situated around the New Jersey shore and also receive help from their parents. The park has developed to become a landmark for both locals and summer tourists since it has been in existence for over 4 decades. Throughout its operations, the water park's organizational culture has remained hierarchical despite of the fact that the employees and Jason and Marie refer to each other as part of the family. However, while this organizational culture at Wild Water is the same, the environment in which the park operates is constantly changing. As a result of these changes in the environment, there are significant effects on the organization's competitive environment due to various elements in its macroenvironment.
Generally, the macroenvironment and…… [Read More]
"Amy or Annie" is the symbol of integrity, a child who had won Eddie's affection and managed to bring in him his care for other people.
In sum, Mitch Albom's "The five people you meet in heaven" is an effective illustration of the life of Eddie, an 83-year-old man who, through a vision of "heaven" on earth, received self-actualization/integrity as he approached the end of his life on earth. Interestingly, Albom uses "heaven" in a figurative sense in order to extend the important message of the novel to his readers: "heaven" is but a supernatural concept that actually exists anytime, anywhere in this world. Enlightened people who realize this truth about heaven, like Eddie, achieve self-actualization/integrity in life. Moreover, Albom wants his readers to realize that the path towards self-actualization/integrity does not end at death; rather, it is dynamic or ever-changing and continuous, and it is only in achieving a…… [Read More]
These chips store two numbers one to represent the product ID (same with the information that bar codes used) and one to represent the unique tag ID. While this store has claimed in its brochures that deactivated kiosk located at store exists overwritten and could be read days later and hundreds of kilometers away from the store with an inexpensive RFID reader purchased over the Internet. Furthermore, payback cards distributed at this store to give discounts and rewards to frequent customer that contained embedded RFID tags that can transmit the identity of the owner to readers up to five feet away even if the card is in a wallet or pocketbook.
ecause RFID tags transmit data using radio signals, concern arises from the possibility of these signals being intercepted by a third party. A tag intended to send bank account information to scanners at the local grocery store…… [Read More]
Business innovation and enterprise -- Innovation in China
The buzzword of today is represented by the internationalized economic crisis which has commenced from within the American real estate sector and soon expanded to impact all sectors across the entire globe. Before the emergence of the crisis however, the buzzword was that of globalization, understood as the process by which boundaries between states are gradually eliminated and the values, beliefs, cultures and resources of one region can easily transcend to another region.
Globalization has impacted all aspects of life, from the means in which one spends their leisure time to the means in which one completes their professional tasks. Globalization has generated effects on all fields of life, from politics, to economics and culture.
Within the business community, globalization has translated into a myriad of impacts. For once, the phenomenon allowed economic agents to transcend boundaries and benefit from the comparative…… [Read More]
Walt Disney's Marketing Mix/Strategies
Product and Service Strategy
The products offered by Walt Disney are much more tangible and services. These products have offered Walt Disney high awareness among many customers in the market. The products are designed to meet the specific needs and preferences of the customers in the diverse market. Walt Disney has gone ahead to customize all of its products under certain characteristics of the company. These characteristics help to differentiate and demarcate its products from those of other brands in the market (Deodhar, 2013).
Prices of goods and services offered by Walt Disney are not low. Nonetheless, when one makes a comparison of the prices of products and services of Walt Disney and those of other competitor brands, he or she will realize that the prices are fair, with consideration of the quality and quantity of the products produced by Walt Disney. Pricing is…… [Read More]
Maine: Amenities & Competitiveness
A Comparative View of Scarborough: Amenities & Competitiveness
The town of Scarborough is located in Cumberland County on the southern coast of Maine. The town is a coastal resort area. It is located about 7 miles south of Portland. Scarborough is part of the Portland -- South Portland -- Biddeford metropolitan area (About our town, n.d.). With a resident population of just under twenty thousand, Scarborough is the tenth largest city in Maine and the third largest in Cumberland County (American fact finder, 2012).
Comparative Fiscal Analysis of Scarborough, Maine
"The settlement of Scarborough was one of the earliest made on the New England coast. The town was incorporated in 1658 and was named for Scarborough, England. It included the lands of Black Point, Blue Point, and Stratton's Island and extended back eight miles from the sea. These boundaries have changed almost every century" (About our…… [Read More]
But now, here, in order to move on, you must understand why you felt what you did, and why you no longer need to feel it…" uby served as the voice of Albom, and even God, acting as Eddie's guide to the path towards enlightenment, forgiveness (and self-forgiveness), and ultimately, happiness.
Indeed, this pivotal moment in Eddie's life culminated with the characters of Marguerite and Tala, symbols of love and forgiveness, respectively. With Marguerite, he began crying again, releasing repressed feelings he never thought he still had with him until he died. It was through Marguerite that Albom explicated true and lasting love, which permeates through life and death.
Eddie's ultimate emotional release was through Tala, the young girl whom he never forgave himself for not being able to save her from a fire while he was stationed as a soldier in the Philippines. It was with Tala that Eddie…… [Read More]
Another writer notes, "It is important to point out that the marketing/merchandising effort is not a haphazard or casual affair. Not only are licensees carefully selected, but the Disney company insists on coordinating all aspects of the design and marketing of the products" (Wasko, 2001, p. 56). Most American children grow up on a diet of Disney films, and that has continued for generations, really showing that good, high-quality films really do stand up to time and generational change. Our culture would not be the same without Disney, because he is such an integral part of growing up, going to films, and creating family films that bring generations together. It is hard to imagine a world without Disney - it would be a world a little less enchanting and magical, and a world with far fewer entertainment choices.
Disney's work has permeated our culture in other ways, too. Most families…… [Read More]
The services will take the form of "recreational experiences and hospitality." They will be generally focused on providing customers with the highest standards of accommodation and meal preparation and serving, but will also include other additional services. The services will be structured onto two categories: activities within the hotel and activities outside the hotel. The first category will include dinner parties and movie projections.
The second category of additional services will be structured based on customer needs and preferences. For instance, for those consumers who prefer to relax in the sun, the hotel will prepare beach activities. On the other hand, for the quests who prefer an active vacation, the hotels will prepare trips to natural reservations, parks and hiking in the mountains, accompanied by a local guide. And for the customers who prefer the cultural side of Nigeria, the hotels will organize excursions to cultural destinations.
The location…… [Read More]
The children also rent decorated bikes to ride around town on for the holiday. It is a time for families to get together and celebrate with food and music and fellowship.
For a lot of families from working neighborhoods, Eid celebration also includes picnics in green areas including parks, zoos, botanical gardens and even green islands on major roads (Osama, 2004)."
Most of Egypt is Islam. Like Christians, the Islam followers trace their roots to Abraham and believe in one God who is universal. In Islam God is referred to as ALLAH which means One Universal God.
The Quran is the final revealed Word of God and provides the complete guide for human behavior. Its text was revealed directly to the prophet Muhammad between 610 and 632 C.E. Muhammad is revered by Muslims as the last of God's prophets but is not worshipped (Ahmad, 2005)."
Men and women are…… [Read More]
Among the great features of Gothenburg is the Gothenburg Opera House, the Liseberg amusement park and Universeum, a great place to take the family because kids will love the discovery and science center at Universeum.
Boat trips are available that take visitors out into the harbor and into the archipelago further north. Marstand in the archipelago and is well-known as a great place for yachting and yacht racing, and it is easily located from Gothenburg.
A couple of great Swedish traditions include "The Day of the Herring" (in June) during which Swedes make it a point to eat herring; many chefs have seminars teaching people how to make a "Midsummer herring dish." There is a floating hotel and restaurant (the Salt & Sill), and while on board a visitor can devour a three-course dinner and a night's stay in the Bed and Breakfast for 65 British pounds.
The Port of…… [Read More]
Critical Infrastructure and Key Resources
NIPP (National Infrastructure Protection Plan) offers the necessary structure for coordination, synchronization and integration of activities originating from different pertinent statutes, presidential directives and national strategies for the creation of a combined countrywide approach for the implementation of the protection mission of CIKR (Moteff & Parfomak, 2004). The continuity and protection of CIKR is fundamental for national security, safety, vitality, lifestyle and public health. Critical infrastructure can be understood as the systems, networks and assets, virtual or physical (Fisher & Norman 2010). Critical infrastructure is quite fundamental to a nation to the extent that their destruction or incapacitation may cause a devastating impact on public health, national security, safety, or a combination of all (Moteff & Parfomak 2004). Critical infrastructure sectors include:
Food and Agriculture: This sector can be understood as the national animals, feeds, and feeds supply chain as well as the fertilizer, seeds…… [Read More]
Each of these was included in the initial Senate bill, but was struck from the final Senate version. Despite the victories, the group isn't ready to pledge support for health reform bills. The AMA will not endorse any legislation unless Congress gets rid of the mandated payment cuts of more than $200 billion over 10 years in the government's Medicare program for the elderly. The cuts are part of Congressional action that was passed in 1997 in order to cut costs in the Medicare program, but have never gone into effect. There are also several hospitals, insurers, pharmaceutical manufacturers and advocacy groups that are withholding final support. Most of these groups have pledged support to health care reform in principle while working privately through lobbyists to protect their industries (Eaton and Pell, 2010).
Healthcare lobbyists range from very large companies and corporations to very small groups who are all looking…… [Read More]
Thus, placing the business emphasis on meeting the customers' expectations is imperative.
Finally, when finance is the bottleneck, nothing at all can run smoothly. Finance is the engine that powers all of the other business functions. You could have the most high performance business model imaginable but without enough assets to fund the model all is lost. For example, if the supply chain and marketing operations are strong but finance isn't providing the budgets necessary for these functions to run at optimal levels then this acts like a handicap for the whole of the business. It is incredibly important for the finance department to accurately match the funding to the meet the requirements of all the various functions. Furthermore, since this cannot always be accurately predicted, it is best for finance to have fast acting mechanisms to quickly adapt to meet the needs.
We mentioned briefly examples of when one…… [Read More]
In order to address the issues, efforts would be made towards the creation of stress free interviews and the preservation of objectivity.
c) the psychological interview
The psychological interview is characterized by assessment of the mental state of the individual. It is usually constructed based on standards of psychological testing and the results are interpreted by a specialist.
d) the interview with the top management
Finally, the interview with the top management would be the final stage of the selection process and it would be structured around an informal interaction between candidate and the top managers. Throughout the conversation, the managers would once again test the communication skills, the commitment to the firm as well as the candidates' perceptions over which features made them suitable for the managerial position within the firm.
At this level, more emphasis would be placed on the individual's commitment to the firm and sensitive questions…… [Read More]
Additionally, the affordability of the Disney products and services is also relative. While in the economically developed countries in the western hemisphere, the Disney products and services are affordable and part of every day life, within the less economically developed countries, the Disney products and services are less affordable; here, they represent social statements and signs of wealth, which integrate an overall experience, rather than a simple product or service.
All in all, the Disney capabilities and resources become mixed to create a series of organizational strengths, which, among other things, include the following:
Innovation and commitment to high quality
Brand strength and customer loyalty to the brand
The ability to create experiences, rather than just products and services
Large size of the corporation, which integrates extensive financial and human capitals (both labor as well as intellectual)
The ability to serve the entertainment needs of various age groups
A well…… [Read More]
"Their activities emphasized the sensual, pleasure-seeking dimensions of the new century's culture and brought sexuality out from behind the euphemisms of the nineteenth century (1997). This was seen in the dances of the era (e.g., the slow rag, the bunny hug, etc.) as well as the dress styles of American women. Women's appearance changed. They no longer were buried under petticoats and big skirts, restricted by their corsets. The silhouette was now slender and smaller, allowing a greater freedom of movement as well as more exposure of arms and legs. Women who worked were now considered "bachelor girls" as opposed to "homeless women" or "spinsters" (1997). By 1920, the image of the flapper girl was everywhere; this can be viewed as an example of just how far women had come.
Unit III: 1921 -- 1945:
Zelda Fitzgerald, wife of novelist F. Scott Fitzgerald, said in 1924: "I like the jazz…… [Read More]