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Customer Relationship Management Essays (Examples)

1000 results for “Customer Relationship Management”.


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17 Pages
Essay

Business

Customer Relationship Management E-Customer Relationship

Words: 5217
Length: 17 Pages
Type: Essay

The majority are in the Developing Phase (45%) with just 3% in Optimizing. This indicates that there is a strong need for greater integration of social networking, permission marketing…

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10 Pages
Research Paper

Business

Customer Relationship Management Takes a

Words: 2801
Length: 10 Pages
Type: Research Paper

The communication system may be able to facilitate the transfer of information, but an essential component of a CRM system is the transfer of responsibility. Somebody at the company…

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3 Pages
Term Paper

Business

Customer Relationship Management Dealing With

Words: 1262
Length: 3 Pages
Type: Term Paper

just an isolated or siloed strategy. Gartner's definition is shown in Figure 1. Figure 1: Gartner Group's Eight Levels of CRM Gartner has defined CRM using both purely technologically-based…

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2 Pages
Term Paper

Business

Customer Relationship Management 260 Lake

Words: 627
Length: 2 Pages
Type: Term Paper

This program helps users include articles that their customers find interesting, and to promote their products and services. This program also includes numerous discounts. The objective of this program…

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4 Pages
Research Paper

Education - Computers

Customer Relationship Management Social Media

Words: 1214
Length: 4 Pages
Type: Research Paper

Today, it is becoming much clearer that the use of social media in building customer relationships is no longer a matter of individual choice. With the greater use and…

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6 Pages
Dissertation

Business

Customer Relationship Management CRM and Customer Loyalty

Words: 1740
Length: 6 Pages
Type: Dissertation

Customer relationship Management (CRM) and customer loyalty are successful marketing strategies in banking industry in Hong Kong The role of customer relationship management is significant to facilitate the customer…

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2 Pages
Essay

Business

Customer Relationship Management What You

Words: 607
Length: 2 Pages
Type: Essay

Consider how Harley-Davidson has created an exceptional brand with little reliance on technology and exceptional execution of their events including the annual rides and the mega-event in Sturgis, South…

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2 Pages
Term Paper

Business

Customer Relationship Management Modern Day

Words: 580
Length: 2 Pages
Type: Term Paper

"Effective marketing is and will always be founded on a simple premise: customers are won by personalizing the communication between the seller and the buyer and customizing the product…

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3 Pages
Term Paper

Business

Customer Relationship Management Given the

Words: 871
Length: 3 Pages
Type: Term Paper

This action is expected to produce more reliable information. Sprint Nextel keeps in close and strong connection with its customers, through advertising campaigns that are designed to being the…

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18 Pages
Multiple Chapters

Business

Customer Relationship Management at Gibca

Words: 5430
Length: 18 Pages
Type: Multiple Chapters

Electronic Customer elationship Management (eCM) -- the application of Customer elationship Management within electronic businesses Customer Data Integration (CDA) -- the process by which data is collected, assessed and…

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25 Pages
Term Paper

Business

Customer Relationship Management and Its Link to Sales Performance

Words: 6951
Length: 25 Pages
Type: Term Paper

CRM and Ca Buying The wold of business has come a long way since the only maxim was "The custome is always ight." One of the most impotant new…

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4 Pages
Term Paper

Business

Customer Relationship Management CRM

Words: 1310
Length: 4 Pages
Type: Term Paper

quality customer relationship program improve sales performance? Introduction customer is certainly the most important asset of any organization or a business venture that depends on sales and repeat sales.…

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4 Pages
Essay

Business

Technology Customer Relationship Management the Lifeblood of

Words: 1784
Length: 4 Pages
Type: Essay

Technology: Customer elationship Management The lifeblood of any business are its customer relationships and the lifetime value of customers from one product or service generation to the next. As…

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2 Pages
Term Paper

Business

CRM Customer Relationship Management at

Words: 537
Length: 2 Pages
Type: Term Paper

The sales cycles of the enterprise software industry however are changing drastically due to Software-as-a-Service and Cincom's CM systems are in the middle of a transition as the company…

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2 Pages
Research Paper

Business

CRM Customer Relationship Management the

Words: 618
Length: 2 Pages
Type: Research Paper

In conjunction with these factors there needs to be a continual focus on increasing the quality of service as well, often using metrics including Service Quality Index (SEVQUAL) to…

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10 Pages
Business Proposal

Business - Management

ABC company needs a new CRM Now what

Words: 3591
Length: 10 Pages
Type: Business Proposal

IT ProposalIntroductionABC is a small company that needs a new CRM. In order to ensure that the new CRM meets the company's needs, ABC needs to undertake the following…

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7 Pages
Research Paper

Business

Customer Relationship Management

Words: 1892
Length: 7 Pages
Type: Research Paper

Customer elationship Management Over the last several years, customer relationship management (CM) has become an area which is helping firms to reduce costs and increase productivity. This is because…

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17 Pages
Term Paper

Business

Customer Relationship Management Strategy

Words: 4756
Length: 17 Pages
Type: Term Paper

Customer relationship management (CM) is an essential component of organizational management. The purpose of this discussion is to focus on a CM strategy for United Behavioral Health a subsidiary…

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3 Pages
Essay

Business

Customer Relationships Managing Relationships Is One of

Words: 808
Length: 3 Pages
Type: Essay

Customer elationships Managing relationships is one of the critical success factors in managing sales. What form might relationships between selling organisations and customers take? There are many forms that…

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5 Pages
Case Study

Management

Carnival Cruise Customer Relationship Management

Words: 1628
Length: 5 Pages
Type: Case Study

1. Should Carnival do “CRM?” Carnival should definitely do CRM. Carnival obtained its identity as the “fun ship” when its maiden voyage ran onto a sandbar: the management team…

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2 Pages
Essay

Business

Customer Relations Management Concepts the

Words: 599
Length: 2 Pages
Type: Essay

Generally, the principal means of achieving that essential integration of functions is through modern data information systems capable of storing relevant information and connecting it in ways that are…

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5 Pages
Thesis

Business

Customer & Client Relationship Management

Words: 1450
Length: 5 Pages
Type: Thesis

Lastly differentiating on the extent of experience our customers have had with Internet-based software is useful in defining how much extra time is necessary for software application training. Discuss…

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5 Pages
Term Paper

Business

Customer Relation Management Customer Relationship

Words: 1585
Length: 5 Pages
Type: Term Paper

Once contractors and employees recognize that CUTCO is interested in making changes, they will willingly provide the company with the information they need to better understand what the customers…

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3 Pages
Term Paper

Business

Customer Relation Management Help Britannia

Words: 1151
Length: 3 Pages
Type: Term Paper

Britannia links CM to the customer knowledge. It emphasizes on complete knowledge of the customer to engage in meaningful conversations, to identify with them and to assist realize their…

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3 Pages
Term Paper

Business

Customer Relationships

Words: 923
Length: 3 Pages
Type: Term Paper

Customer Relationships Nordstrom, Inc. has long enjoyed a reputation for providing superior customer service. This paper examines Nordstrom strategies that the retailer employs to build customer relationships and promote…

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2 Pages
Term Paper

Education - Computers

Customer Relations Management Technologies Customer

Words: 564
Length: 2 Pages
Type: Term Paper

Also, while there are numerous similar products being sold in the market, the Apple products make statements, and this -- combined with the multitude of features and the high…

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3 Pages
Research Proposal

Business - Advertising

Managing Profitable Customer Relationships Marketing

Words: 1154
Length: 3 Pages
Type: Research Proposal

In contrast, Harley-Davidson is selling more of an experience and also a lifestyle change. For Harley, the open road and freedom is the catalyst of their unique value proposition.…

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10 Pages
Term Paper

Business - Advertising

Building Effective Customer Relationships- Apple

Words: 3072
Length: 10 Pages
Type: Term Paper

But in a world that changes so drastically in such short periods of time and in a market filled with fierce competition and customers which change and increase their…

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3 Pages
Research Paper

Recreation

Hospitality CRM Systems Customer Relationship

Words: 1125
Length: 3 Pages
Type: Research Paper

Effects of CM on the Hospitality Industry At a very strategic level, CM has made the hospitality industry much more attuned to the preferences, wants and needs of guests.…

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6 Pages
Essay

Transportation

Recommendations to Volkswagen on Managing Customer Relationship

Words: 2016
Length: 6 Pages
Type: Essay

VW on CM Customer elationship Management (CM) highlights the significance of the ability of companies in managing customer relations, current and future ones (Kumar & einartz, 2012). The concept…

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2 Pages
Research Paper

Business - Management

Customer Relations Over the Last

Words: 761
Length: 2 Pages
Type: Research Paper

This is significant, because it allows a particular restaurant to use this technology to improve the customer experience by: creating a unique solution that will reach out to everyone.…

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8 Pages
Thesis

Business - Management

Managing Projects Operations and Information

Words: 2210
Length: 8 Pages
Type: Thesis

The performance of each team member depends on the performance of all others, this being a team project. Constraints include time and financial resources; as such improvement requires permanent…

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3 Pages
Essay

Business - Management

Managing IT Politics and Planned

Words: 890
Length: 3 Pages
Type: Essay

As our CEO is known for being technology-savvy when he started using the new CM in pilot mode on his laptop and started giving presentations based on the analytics…

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3 Pages
Term Paper

Business

Customer Relations Service Comparisons There Are

Words: 1447
Length: 3 Pages
Type: Term Paper

This irritated the client, but the situation was the worst when he took the family on an international trip and found that their seats has been reassigned to the…

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10 Pages
Term Paper

Business

Customer Centric Culture - Organizing

Words: 3643
Length: 10 Pages
Type: Term Paper

All those nice customer-friendly marketing techniques notwithstanding, hite notes, customer-centered personalization can't work well without being linked with high-quality, high-visibility customer service. Even some of the most successful corporations,…

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20 Pages
Thesis

Business

Customer Centricity - Literature Review

Words: 6336
Length: 20 Pages
Type: Thesis

Even customers who are satisfied with something do not always return to that specific business, especially if the business is somewhat out of the way or relatively inconvenient to…

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3 Pages
Case Study

Business

Customer Lifecycle and Database Marketing

Words: 975
Length: 3 Pages
Type: Case Study

When comparing the theoretical wins of customers targeted with the budget upside program with its incremental cost, the difference is $1,927, which amounts to 4%. This is significantly less…

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2 Pages
Essay

Business

Relationship Marketing You Have Been Hired as

Words: 621
Length: 2 Pages
Type: Essay

elationship Marketing You have been hired as a consultant by a community college to help them increase the profitability of their athletic program. Discuss the recommendations that you would…

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2 Pages
Term Paper

Business - Advertising

Relationship Marketing

Words: 673
Length: 2 Pages
Type: Term Paper

Relationship Marketing- Pepsi Cola Customers play the most important role in determining a company's success and for this reason, great amount of attention has always been paid to attracting…

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8 Pages
Essay

Business

Managing Organizational Change it Is Reasonable to

Words: 2233
Length: 8 Pages
Type: Essay

Managing Organizational Change It is reasonable to suggest that companies of all types and sizes have integrated information technology systems of some sort to help them manage their businesses…

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10 Pages
Term Paper

Education - Computers

Management of Technology for Microsoft's

Words: 2735
Length: 10 Pages
Type: Term Paper

. The mobile business market has seen significant of uptake of 2E (mobile sales-force and field service) solutions and Microsoft has the chance to develop its offerings around its…

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33 Pages
Multiple Chapters

Business

Customers' Attitudes Towards Own Labels

Words: 9570
Length: 33 Pages
Type: Multiple Chapters

Tesco, the largest UK company, employs 260,000 people. This corporation has global aspirations and has come a long way in a relatively short period of time" (2003, p. 3).…

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22 Pages
Term Paper

Business

Customer Value Countrywide Delivering Customer

Words: 7185
Length: 22 Pages
Type: Term Paper

The real estate concept is very different in Great Britain. It consists of a system of bidding and auction. Still this obstacle did not stop Countrywide's management from seeing…

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7 Pages
Term Paper

Business

Supplier Relationship Management

Words: 2020
Length: 7 Pages
Type: Term Paper

Information Technology Building Streamlined Supplier elationships Within the Organisation Using SAP Organisations are continually recognising the benefits of enterprise resource planning systems (EPs) to streamline business processes. EP systems…

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5 Pages
Research Paper

Business

Management Styles Used by JC Penney's Management

Words: 1854
Length: 5 Pages
Type: Research Paper

management styles used by JC Penney's management and pros and cons of each era of management. The paper begins with a general introduction of the management and then by…

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20 Pages
Term Paper

Business

Customer Satisfaction and Loyalty in

Words: 5232
Length: 20 Pages
Type: Term Paper

2 of the respondents were self-employed and 11.2% of respondent were white-collar workers with 1.2% of respondents being blue-collar workers. The following chart shows the factor analysis results with…

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12 Pages
Term Paper

Business

Customer Services it Takes Examples

Words: 3631
Length: 12 Pages
Type: Term Paper

The employees should be firmly committed to the firm, they are the face of a firm (also its eyes and ears). The staff focus should be involved in the…

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35 Pages
Term Paper

Business

Customer's Loyalty in the Online

Words: 9559
Length: 35 Pages
Type: Term Paper

anking and financial services includes such firms as investment banks, commercial banks, brokerage firms, and credit card institutions. The common it pulse throughout the daily operations of these organizations…

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3 Pages
Term Paper

Education - Computers

Relationship Marketing in Assessing the

Words: 870
Length: 3 Pages
Type: Term Paper

In short, Microsoft has been successful in relationship marketing in their core businesses in addition to sustaining momentum in the global application and software development community. The company has…

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1 Pages
Essay

Business

Managing a Customer Mix

Words: 305
Length: 1 Pages
Type: Essay

Customer Satisfaction and Customer PrivacyCustomer relationship management (CM) has become critical for modern business organizations because of the value of potential and current customers. Despite the significance of CM,…

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34 Pages
Term Paper

Business

Customer Loyalty in E-Commerce Outlets

Words: 9393
Length: 34 Pages
Type: Term Paper

Much marketing research has been done on analysing customer behaviour and retention. As a consequence, it is crucial for online companies to create a loyal customer base, as well…

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9 Pages
Term Paper

Business

Management of Amazon

Words: 3055
Length: 9 Pages
Type: Term Paper

Amazon is the largest internet-based company in America with headquarters located in Washington and Seattle in the United States. The company was founded in 1995 by Jeffrey Bezos and…

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2 Pages
Term Paper

Business

Profitable Customer Relationships

Words: 676
Length: 2 Pages
Type: Term Paper

Profitable Customer Relationships Until about two years ago I was a long-suffering customer of Sprint. During the time I subscribed to their service, there just always seemed to be…

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1 Pages
Term Paper

Business

Business Managing Profitable Customer Relationships

Words: 327
Length: 1 Pages
Type: Term Paper

I think it is very important to create and maintain profitable customer relationships for any business, no matter how large or small. Some companies seem to think they have…

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7 Pages
Capstone Project

Business

Changing Customer Service

Words: 2261
Length: 7 Pages
Type: Capstone Project

Customer Service We shall, for the purposes of this paper, accept the proposition that we are moving from a culture that can be categorized as "you get what I…

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17 Pages
Term Paper

Business

Study of Relationship Marketing and Its Impact on Consumer Behavior

Words: 4930
Length: 17 Pages
Type: Term Paper

Relationship Marketing and Its Impact on Consumer Behavior Research Questions & Sub-questions Research Design & Methodology Organization of Study Secondary Research his report explores Customer Relationship management. In [articular…

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4 Pages
Term Paper

Business - Management

Management and New Technology General

Words: 1198
Length: 4 Pages
Type: Term Paper

Technology Strategies Anticipated to Accomplish Business Goals GE Lighting Division's expectations for SharePoint were not realized, and as a result, the division moved to adopt a globally-based Partner elationship…

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3 Pages
Essay

Business - Management

Management Assessing the Many Management Challenges George

Words: 1064
Length: 3 Pages
Type: Essay

Management Assessing the Many Management Challenges George Faces Having stepped into Stevenson Company transportation department as its new supervisor, George is quickly overwhelmed by a department in disarray, chaotically…

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5 Pages
Term Paper

Business - Management

Management the Manager's Basic Responsibility it Has

Words: 1498
Length: 5 Pages
Type: Term Paper

Management The Manager's Basic esponsibility It has been said that the manager's most basic responsibility is to focus people toward performance of work activities to achieve desired outcomes. Is…

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3 Pages
Term Paper

Business

Management - Case Analysis the

Words: 1005
Length: 3 Pages
Type: Term Paper

I will address the group with a general overview of the problems the company is facing, with the assertion that I believe it can be rectified. I will ask…

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