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Innovation Strategy Essays (Examples)

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Innovations at Service and Product Providers
Words: 898 Length: 3 Pages Document Type: Essay Paper #: 62295832
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Innovation, design and creativity are essential elements of a competitive advantage for company's services and products. This paper evaluates the impact that innovation, design, and creativity have on the strategy of Hewlett-Packard and Sprint. An assessment of the respective processes, products or services of these organizations is followed by a summary of the research and important findings in the conclusion.


Innovation and creativity are key aspects of Hewlett-Packard's track record of success. For instance, according to this company's promotional literature, "At HP, we live for the big idea, the next great discovery. 'Invent' is more than a word: it's who we are. Everything we do, we do to make technology more practical, usable, and valuable to our customers" (About HP, 2014, para. 3). Currently, Hewlett-Packard has more than 317,000 employees worldwide (Number of employees at Hewlett-Packard, 2014). An assessment of the various programs in place at Hewlett-Packard shows that…


About HP. (2014). Hewlett-Packard. Retrieved from .

Brown, M. (2008, May/June). Successfully embedding innovation: Strategies and tactics.

Research-Technology Management, 51(3), 65-71.

De Kuijper, M. (2009). Profit power economics: A new competitive strategy for creating sustainable wealth. New York: Oxford University Press.

Innovation of L3 Communications
Words: 2508 Length: 9 Pages Document Type: Research Paper Paper #: 45751522
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Innovation at L3 Communications

Company Background

Innovation Strategy

Planning for Innovation

Management Systems and Innovation Metrics

Rewards and Incentives

Organizational Learning

Leadership's Commitment to Innovation

Leadership's Innovation Strategy Involvement

Ethics in Innovation

Company Background

L-3 is a prime contractor in Command, Control, Communications, Intelligence, Surveillance and Reconnaissance (C3ISR) systems, platform and logistics solutions, and national security solutions; L-3 is also a leading provider of a broad range of electronic systems used on military and commercial platforms (L-3, N.d.). The company's client base includes an array of different organizations such as the U.S. Department of Defense and its prime contractors, U.S. government intelligence agencies, the U.S. Department of Homeland Security, U.S. Department of State, U.S. Department of Justice, allied foreign governments, domestic and foreign commercial customers and select other U.S. federal, state and local government agencies.

The L-3 concept was developed along three different central components that constitute the organization's…

Works Cited

Alipour, F., K., I., & Karimi, R. (2011). Knowledge Creation and Transfer: Role of Learning Organization. International Journal of Business Administration, 2(3), 61-67.

Halliday, S., & Beddie, F. (2009). Informal Learning. At a Glance. National Centre for Vocational Education Research, 12(1), 1-12.

Hooley, G., Greenley, G., Fahy, J., & Cadogan, J. (2010). Market-focused Resources, Competitive Positioning and Firm Performance. Journal of Marketing Management, 17(5-6), 503-520.

IMT. (N.d.). Innovative Micro Technology Receives Equity Investment From L-3 Communications to Partner on MEMS-based Strategic Technologies for Defense Applications. Retrieved from IMT:

Innovation Best Practices
Words: 1910 Length: 6 Pages Document Type: Essay Paper #: 60575523
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In his book, Beyond the obvious: killer questions that spark game-changing innovation, Phil McKinney (2012) argues that most innovation efforts fail because the right questions are never asked -- people are taught and do not stray from the obvious. McKinney asserts that in a rapidly changing world, people ought to ask the right questions about their businesses -- they must stretch beyond the basic or usual. Indeed, asking the right questions is the heart of innovation (Berger, 2014). Asking the right questions causes a fundamental shift in how a business sees its products and customers, and the way the two interact. In addition to asking the right questions, innovation involves creating an environment that supports innovation and having the right leadership practices. These three themes constitute the focus of this paper. The paper particularly highlights important questions that drive the innovation process and the role of leadership in creating a…

Innovation at Virgin Atlantic
Words: 4523 Length: 14 Pages Document Type: Essay Paper #: 70216391
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Product: Xperia Z1 Twist plus ear

Enrolling a product in the market attracts subsequent challenges that seek to examine its validity. Therefore, it is inopportune that modern companies develop products that will seek to minimize issues related to the incorporation. The impetus behind this approach is in the knowledge that a good product might fail because of implementation because of the ever-increasing incorporation problems. This becomes challenging if the product in question is affecting several markets. This report will present a product; Xperia Z1 twist plus ear owned by the Sony roup. The report will specify on considerate techniques on how to enroll the product in the market. The report is segmented into three main sections; firstly, the generation of a new idea. Secondly, this report will second an argument of innovation through the democratizing process. Finally, the report will present brief changes that are instrumental in customizing the product…

Guellec, Dominique, and Bruno Van Pottelsberghe De La Potterie. "The Value of Patents and Patenting Strategies: Countries and Technology Areas Patterns." Economics of Innovation and New Technology 11.2 (2002): 133-148. Print.

McMillan, G. Steven, Alfredo Mauri, and Robert D. Halmilton. "The Impact of Publishing and Patenting Activities on New Product Development and Firm Performance: The Case of the U.S. Pharmaceutical Industry." International Journal of Innovation Management 07.02

(2003): 213-221. Print.

Innovation Apple Inc Apple Is a Classic
Words: 916 Length: 3 Pages Document Type: Essay Paper #: 23124852
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Apple Inc.

Apple is a classic example for the modern business world of a company that bases a significant proportion of its strategy on innovation. Most all of its products are innovative by some measure while a few of their product offerings have been revolutionary. There are two events that have occurred recently that make an examination of Apple an especially interesting event. The first is that the co-founder and the commonly known Apple visionary, Steve Jobs, has recently stepped down as the company's chief executive and shortly after he passed away (Sherr, 2011). Another headline that was recently reported on the major media channels recently is that Apple had passed up Exxon Mobile to become the world's most valuable company in regards to its total net worth (Market Data Staff, 2011).

Apple's strategy of innovation is built into its product design. Apple doesn't manufacture the products it sells…

Works Cited

Lipschutz, N. (2011, June 1). Netflix's Formula for Innovation. Retrieved from The Wall Street Journal: 

Market Data Staff. (2011, September 26). Apple, Exxon Mobil: Money Flow Leaders (AAPL, XOM). Retrieved from The Wall Street Journal: 

Sherr, I. (2011, October 18). Apple to Close Some Retail Stores Wednesday During Jobs Memorial. Retrieved from The Wall Street Journal:

Innovation Through Acquisitions Motorola's Strategies
Words: 339 Length: 1 Pages Document Type: Thesis Paper #: 3457620
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This acquisition gave Motorola the necessary services to expand their commercial divisions and also sell more effectively into enterprise-wide accounts. The use of mergers and acquisitions at Motorola for gaining differentiation and therefore delivering innovative solutions, freeing themselves from being a purely product-driven company illustrates how this strategy can be effectively used.


Abetti, Pier a (1994). Impact of technology on functional roles and strategies: Illustrative cases in the U.S.A., Japan, and France, and lessons learned. International Journal of Technology Management, 9(5,6,7), 529.

Retrieved September 10, 2008, from ABI/INFORM Global database. (Document ID: 879027).

ara ee (2008, February). Innovation at Risk. Business Week (Online),1. Retrieved September 13, 2008, from ABI/INFORM Trade & Industry database. (Document ID: 1428625341).

David Probert, Michael Radnor. (2003). Technology roadmapping: Frontier experiences from industry-academia consortia. Research Technology Management, 46(2), 26-30. Retrieved September 11, 2008, from ABI/INFORM Global database. (Document ID: 305041271).

Weekly Corporate Growth (2006). Motorola…

Lara Lee (2008, February). Innovation at Risk. Business Week (Online),1. Retrieved September 13, 2008, from ABI/INFORM Trade & Industry database. (Document ID: 1428625341).

David Probert, Michael Radnor. (2003). Technology roadmapping: Frontier experiences from industry-academia consortia. Research Technology Management, 46(2), 26-30. Retrieved September 11, 2008, from ABI/INFORM Global database. (Document ID: 305041271).

Weekly Corporate Growth (2006). Motorola to Acquire Netopia Inc. For 1.97 Times Revenue. (2006, November). Weekly Corporate Growth Report,(1416), 3. Retrieved September 11, 2008, from ABI/INFORM Global database. (Document ID: 1178968731).

Innovations in Marketing Services Innovation of Services
Words: 977 Length: 3 Pages Document Type: Essay Paper #: 36117162
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Innovations in Marketing Services Innovation

Innovation of services

According to Chang (2010), service-based concepts have traditionally lent themselves less easily to innovation than tangible products (Chang 2010:113). Service-based enterprises are said to suffer from the problem of immediate exposure or the fact, that unlike the launch of a new, technical device, there is no 'build-up' or secrecy regarding the released service. However, clearly innovative services have been generated. For example, the innovation of providing supermarket shoppers with home-based deliveries, ordered online, has recently begun to be a popular service. Service sectors have been identified as existing in the Wholesale and etail, Business and Professional, Education, Government, and Finance sectors. The Goods Sector encompasses Manufacturing, Construction, Agriculture and Extraction services (Omachonu & Einspruch 2010: 110).

Services have been defined as deeds, processes, and performances after which no material object is generated (Omachonu & Einspruch 2010: 111). However, there is a clear…


Chang, C.M. (2011). The creation of novel and marketable service ideas. International Journal

of Innovation and Technology Management, 8 (1) 113 -- 133.

Omachonu, Vincent K. & Norman Einspruch. (2010). Innovation: Implications for goods and services. International Journal of Innovation and Technology Management, 7 (2) 109 -- 127.

Strategy From the Viewpoint of
Words: 1965 Length: 5 Pages Document Type: Chapter Paper #: 4587773
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Just as Sarbanes-Oxley legislation created significant opportunities for management consultancies, the same holds true for sustainability requirements in European nations.

In conclusion, all management consultancies are attempting to position themselves as trusted advisors to firms looking to stabilizing existing sales while growing into emerging markets. Of the five included in this analysis, all also have social media channels that are well-populated with content meant to convey their thought leadership in specific areas as well. Yet in the area of equating strategies to IT investments, the majority take the approach that more IT spending is potentially the path out of strategies not performing well. Only the Boston Consulting Group takes a more strategic view of systematic change to businesses, choosing to layer in TI after the frameworks have been created. Their legacy strengths in the BCG and Growth/Share Matrices could be the impetus for this approach. Despite that fact, Boston Consulting…


Greiner, L., Motamedi, K., & Jamieson, D.. (2011). New consultant roles and processes in a 24/7 world. Organizational Dynamics, 40(3), 165.

Mors, M.. (2010). Innovation in a global consulting firm: when the problem is too much diversity. Strategic Management Journal, 31(8), 841.

Klaasjan Visscher, & J. Irene A Visscher-Voerman. (2010). Organizational design approaches in management consulting. Management Decision, 48(5), 713-731.

Strategy in Action and Contemporary
Words: 3557 Length: 10 Pages Document Type: Essay Paper #: 47132055
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The shared understanding is crucial in order to build strength and enough confidence necessary for the implementation of strategy and to necessitate evolution.

Second Phase: LG's strategic intent

In order to remain competitive, LG has to stick to its long-term vision which should act as stabilizers to the corporation in times of uncertainty. The vision in this case refers to as a statement of the things that can be achieved by the corporation. The concept of strategic intent is very crucial to the operating of a corporation since it acts as a magnet that pulls the present corporate dynamics and activities to the future. Any given strategic intent should be formulated in a manner that the corporation's remain with a large vision that can energize the workforce at all times. The formulation of new strategic intent options can help LG in capturing new markets while remaining competitive within the uncertain…


Chandler, AD (1962).Strategy and structure: chapters in the history of the industrial enterprise.

The American Historical Review, October 1962, Vol. 68 Issue: Number 1 p158-158

Bradford, RW (2008). Communicating Your Strategic Plan with Employees . Available online retrieved 16 January 2011

Bartlett, C. And Ghoshal, S. (1994), "Changing the role of top management: beyond strategy to purpose," Harvard Business Review, Vol. 72

Innovation the Airline Industry Is a Service
Words: 631 Length: 2 Pages Document Type: Essay Paper #: 94229554
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The airline industry is a service industry, but one where several firms have been able to innovate their service offering. Such innovations have been to create viable low-cost carriers (RyanAir, EasyJet, Air Asia) while other innovations have led to the creation of high-service airlines (Emirates, Qatar, Singapore). In either case the process of innovation has been roughly the same for all of these companies. The first component of the map is searching. All of these companies searched for niches that were either not being served at all (such as price-focused customers in Europe and Asia) or were not being served effectively (passengers traveling on routes between Europe and Asia).

Of the six airlines mentioned above, only Singapore is a legacy carrier. The others have entered their markets in the few couple of decades, and brought with them a number of critical service innovations. After identifying a core market whose…

Works Cited:

Phong, G. (2011). Building on strong. IATA -- Airlines International. Retrieved November 5, 2012 from 

Tidd, J. And Bessant, J. (2009). Managing Innovation: Integrating Technological, Market and Organizational Change 4th Ed. Hoboken, NJ: Wiley & Sons.

Innovation for Leaders in Organizations
Words: 775 Length: 2 Pages Document Type: Essay Paper #: 18496599
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While the logistics, supply chain execution, management and optimization along with exceptional control over pricing is what Wal-Mart is known for today, it was Sam Walton who initially defined the supply base as strategic partners (Friedricks, 1995). Being partners, the concept of collaborative supply chain planning and execution could easily drive greater value and lower cost for the core Wal-Mart customer base, the Price Value Shopper (Blanchard, Comm, 2008). According to Wal-Mart executives, Sam Walton believed heavily in the vision and mission of his stores as being the necessary foundation for America's middle class to make ends meet (amanathan, Gunasekaran, Subramanian, 2011). His focus on managing price as aggressively as he could, in collaboration with suppliers, set a new foundation for low-price retailing while also creating a foundation for middle class families to afford to live within their means (Blanchard, Comm, 2008). This is one of the core precepts of…


Blanchard, C., & Comm, C.L. (2008). Adding value to service providers: Benchmarking Wal-Mart. Benchmarking, 15(2), 166-177.

Friedricks, W.B. (1995). Wal-mart: A history of sam waltons retail phenomenon. Business History Review, 69(4), 574-574.

Krishnamurthi, M. (2001). Forecasting using data warehousing model: Wal-marts experience. The Journal of Business Forecasting, 20(3), 13-17.

Ramanathan, U., Gunasekaran, a., & Subramanian, N. (2011). Supply chain collaboration performance metrics: A conceptual framework. Benchmarking, 18(6), 856-872.

Strategy Mapping and the Learning and Growth Perspective
Words: 664 Length: 2 Pages Document Type: Capstone Project Paper #: 50989492
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Strategy Mapping & the Learning and Growth Perspective

Learning and growth is the fourth category of the balanced scorecard, which makes up the basis of any strategy. In this perspective, there is establishment of the employee capabilities, skills, technology, and a corporate environment to support a strategy. There are several objectives identified by Cattaraugus ehabilitation Center Mission (CCM) in an attempt to improve their learning and growth. These include (i) recruit, orient, manage, develop and retain personnel, (ii) Utilize technology to progress the organization's information systems and (iii) Promote, train and practice the organization's culture (Kaplan and Norton, 1992).





ecruit, orient, manage, develop and retain personnel

The turnover rates

Attract the best employees in an attempt to achieve sustainability

Develop a motivated and satisfied employee

Utilize technology to improve and progress the organization's information systems

The number of staff who successfully complete training

Incorporation of technology…


Kaplan, R., & Norton, D. (1992). The balanced scorecard: Measures that drive performance.

Harvard Business Review, 70(1), 71-79.

Martello, M., Watson, G.J., & Fischer, J.M. (2008). Implementing a balanced scorecard in a not-for-profit organization. Journal of business & economics research, 6(9), 67-80.

Innovation Distribution Co Supply Chain Risk Case
Words: 1539 Length: 4 Pages Document Type: Essay Paper #: 13972785
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Innovation Distribution Company: A Total Cost Approach Understanding Supply Chain Risk Case

The initial purchase cost per unit paid to Dong Hai Supply is calculated as follows. The current exchange rate is 1 CNY China Yuan Renminbi = 0.14646 U.S. Dollar. As pointed out, the price per unit in Dong Hai supply is 547 ¥.

Therefore, the price per unit is 547 x 0.14646 = 80.11362.

The initial purchase cost per unit in U.S. Dollars is $80.11 (Frankel, 2013).

The average time for an order filling a TEU container to come from Dong Hai Supply in Chengdu, China to the distribution center in Alliance Fort Worth

Dong Hai Supply in Chengdu, China to the distribution center in Alliance Fort Worth



Standard Deviation

Time for processing and manufacturing order at Dong Hai

Moving Container by Rail from Chengdu to Shanghai

Loading to ship at Port of Shanghai

Pacific Ocean…

Strategy Formulation Evaluating Efficiency and Effectiveness for
Words: 891 Length: 3 Pages Document Type: Essay Paper #: 26989153
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Strategy Formulation: Evaluating Efficiency and Effectiveness

For any business to continued growing over time it must balance the strategic formulation of its business model with the implementation of strategies (Buttner, 2006). There is however, an inherent conflict between strategic formulation on the one hand, or effectiveness, and the implementation of strategies, or efficiency, on the other. As markets change and economic conditions vary by country and region, strategy formulation and implementation are forced to flex or change over time to keep serving customers and generating revenue. The intent of this analysis is to explain how strategic effectiveness becomes more critical the greater the uncertainty there is in a given industry or geographic market. The effectiveness of a business must also be based on a solid foundation of agility and market focus (Dandira, 2011). Efficiency must be increasing in speed and accuracy of execution in highly competitive markets, yet must be…


Bettina Buttner. (2006). Effectiveness vs. Efficiency: Growth-Accelerating Policies in a Model of Growth without Scale Effects. German Economic Review, 7(3), 297-316.

Martin Dandira. (2011). Involvement of implementers: missing element in strategy formulation. Business Strategy Series, 12(1), 30-34

Desposito, J... (2010, October). With iPad Sales Soaring, Are Netbooks Dead? Electronic Design, 58(14), 13.

Meskendahl, S.. (2010). The influence of business strategy on project portfolio management and its success - A conceptual framework. International Journal of Project Management, 28(8), 807.

Strategy Mapping Please Title Case 4 I
Words: 740 Length: 2 Pages Document Type: Case Study Paper #: 14408952
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Strategy Mapping

Please title Case 4 I attached Previous 3 Papers (Case1-3) Explain process strategy mapping relates performance management establishing propositions. You discuss theoretically Glacier Inn case study presented Armitage Scholey (2009) document readings serve integrating ideas.

Strategy mapping, performance management and establishing value propositions

Virtually all organizations today have some sort of defined 'strategy' which they are ostensibly attempting to put into action -- but merely articulating strategy is not enough. Executing the strategy is the critical often-forgotten element. Following through, organizations often face roadblocks, both internal and external. A strategy map sets "appropriate overriding objectives in a corporate setting" and is intent upon "establishing a dominant value proposition that will set the direction for achieving those objectives, and "using that proposition to guide the selection of critical financial, customer, internal process, and learning and growth strategies" (Armitage & Scholey 2006: 4).


Although strategy mapping shares many similarities…


Armitage, H., Scholey, C., (2006). Using strategy maps to drive performance. Society of Mgt.

Accountants of Canada. Retrieved from:

Strategy and Policies of the
Words: 4060 Length: 11 Pages Document Type: Essay Paper #: 82424777
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This is important, because physics has allowed the combustible engine to provide the world with a cost effective solution for traveling long distance. Sadly, the electric car can only be used for short to medium distances. Then, there is another potential problem that could be developing with the lithium batteries that are used, where China control 95% to 100% the resources for these batteries (lithium). This is problematic because they could restrict how much they are exporting (which they already have) to ensure that there is enough supply for the country to meet its own internal demand. (ryce 2010)

Despite this dire news, there are increased effort within the industry to support the use and development of such new technologies, to work in conjunction with the combustible engine. An example of this support for such technologies can be seen by the fact several oil companies hold the patents on several…


2011 Volt, 2010, Chevrolet. Available from: [25 April 2010].

Exxon Mobil, 2010, Yahoo Finance. Available from: [25 April 2010].

Exxon Valdez Facts, 1999, Oceana. Available from [25 April 2010].

Fuel Efficiency Standard, 2009, MSNBC. Available from: [25 April 2010].

Innovation Assessing the Impact of
Words: 1172 Length: 3 Pages Document Type: Research Paper Paper #: 39857164
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The development of Google G-Mail is one of the best-known as is the creation of Picasa and Google Scholar as well. Google's senior management team realizes that to the extent they can continually deliver new applications is the extent to which they will become a platform, not being relegated to only a search engine (Gawer, Cusumano, 2008). The development of Chrome, a Web-based operating system that can work within a browser, to the development of Google Office, and Translate, an incredibly powerful tool for translating documents of all types from one language to another all came into existence due to the ule of 20%.

All of these innovations have over time completely re-ordered the definition of strategy within the company as well, concentrating the focus more on services and extension to enterprises on the one hand, and being the replacement of individual operating systems on the other. Google's single largest…


THE WORLDS 25 MOST INNOVATIVE COMPANIES. (2007, May). Business Week,(4034), 54-55.

Leaders: Lessons from Apple; Innovation. (2007, June). The Economist, 383(8532), 9.

Annabelle Gawer, Michael a Cusumano. (2008). How Companies Become Platform Leaders. MIT Sloan Management Review, 49(2), 28-35.

Von Johnson, & Pierre Ollivier. (2007). The Technology Disruption Conundrum. Journal of American Academy of Business, Cambridge, 12(1), 215-221.

Strategy and Human Resource Management
Words: 3815 Length: 10 Pages Document Type: Essay Paper #: 27087824
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For Apple, this strategy has translated into market dominance in the smartphone and tablet PC markets. The success of that company continues to underscore the inherent value in synchronizing these three elements of an HM framework, transformational leadership, and a continual supply of disruptive innovation for heavy investment in &D.

The Practicality of Agile HM Frameworks and Their Impact on Long-Term Financial Viability

The creation of an effective HM framework, continual improvement of transformational leaders and their skill sets, and the infusion of innovation can transform a company much like these approaches worked at Apple. For the majority of companies however the practicality of how best to manage these three areas and attain profitability remains a challenge. The majority of companies struggle with creating an agile HM framework that can balance the urgent need to get employees hired and accomplishing tasks quickly using transactional leadership vs. getting employees to buy…


Ann, G. & Pamela, D. & Jerry, W. 2008. 'Characteristics of leadership effectiveness: Implementing change and driving innovation in organizations' Human Resource Development Quarterly, vol. 19, no. 2, pp153. (Online Pro-quest)

Avolio, B. & Walumbwa, F. & Weber, T. 2009. 'Leadership: current theories, research and future directions', Annual Review of Psychology, vol. 60, no. 5, pp. 421 -- 449. (Online Pro-quest)

Brown, M. & Trevino, L. & Harrison, D. 2005. 'Ethical leadership: a social learning perspective for construct development and testing', Organizational Behavior and Human Decision Processes, vol. 97, no. 3, pp. 117 -- 134. (Online Pro-quest)

Cshawn, B. & Dana, E. & Sims, E. & Eduardo, S. 2007. 'Trust in leadership: A multi-level review and integration'. Leadership Quarterly, vol. 18, no. 6, pp 606 (Online Pro-quest)

Innovation and Theories of Management Managerial Planning
Words: 2604 Length: 8 Pages Document Type: Essay Paper #: 97380941
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Innovation and Theories of Management.

Managerial Planning and Leading in Organizational Innovation

The account presented here is intended to examine the role of innovation in modern business practices. Particularly, this will be examined from the perspective of management and with a focus on the two primary management functions of Planning and Leading. The literature review hereafter considers these functions of management in direct relation to the complex questions pertaining to innovation. Primary areas of consideration are the decision-making which enters into the determination of whether to innovate or to follow market patterns; the impact of market externalities and economic cycles on this decision; and the correlation of internal factors and personnel matters on this decision. The discussion ultimately produces the finding that innovation is only suited for those firms possessing the right mix of internal and external conditions.


Corporate innovation is often thought of as an inherency in the…

Works Cited:

Abramson, Mark A. & Ian D. Littman. (2002). Innovation. Rowman & Littlefield.

Audretsch, David B. (1995). Innovation and Industry Evolution. The MIT Press.

Audretsch, David B. (2006). Entrepreneurship, Innovation and Economic Growth. Edward Elgar Publishing.

Barnett, Homer Garner. (1906). Innovation: The Basis of Cultural Change. McGraw-Hill.

Innovation and Collaboration at Coca
Words: 2745 Length: 8 Pages Document Type: Term Paper Paper #: 73088133
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Identify which one of the five alternative system building approaches you believe Coca Cola, applied, and explain why Coca Cola would have selected that alternative. What management, organization and technology issues would Coca Cola have considered before it implemented the online image library and digital archive system?

The five alternative systems that Coke could have considered would include: working on team level, group level, regional level or organizational level. The organizational level system was selected because it allows them to be able to effectively communicate with bottlers about changes that are taking place in the marketplace. The biggest issues that would have to be considered before implementing such a system would include: effectively organizing all the data, ensuring that the system is user friendly and encouraging all to bottlers to work with headquarters on a collaborative effort. ("Innovation and Collaboration at Coca Cola")

Describe the differences between fault tolerant and…


"Decision Support System." Webopedia. 2010. Web. 10 May 2010.

"Five Competitive Forces." 12 Manage. 2010. Web. 10 May 2010.

"High Availability Computer Definition." Your Dictionary. 2010. Web. 10 May 2010

"Innovation and Collaboration at Coca Cola."

Strategy and Tactics Warfare and
Words: 1100 Length: 3 Pages Document Type: Essay Paper #: 45589388
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For example, in decision making style differences arise from professional backgrounds, "the decision cycle of a fighter pilot (the Navy Captain) [is] measured in seconds while that of an infantry officer (the Colonel) in hours and days." If one compounds this paradigm with career Statists, who tend to measure decisions in months or years based on "never enough data," we can see the conundrum (Marks, 2007).

For generations, though, training on both sides has been based on a world polarized by fear -- of mutual destruction, or of the United States and the Soviet Union continuing to militarize in order to maintain the balance of power that would ensure the other side refrained from ever having the advantage. . Through it all, though, the economic model that drove both sides certainly caused the downfall and bankruptcy of the U.S.S.., and an overall change in the very idea of war as…


Horibe, F. (2001). Creating the Innovation Culture. New York: John Wiley & Sons

Marks, E. (April 2007). Three Years Before the Mast. American Diplomacy. Retrieved from: 

Rife, R.L. (1998). Defense is from Marx, State is from Venus. Army War College. Retrieved from: / …/dod_from _mars_state_from_venus.doc

Smith, R. (2007). The Utility of Force: The Art of War in the Modern World.

Strategy Analysis of the Ideal
Words: 1130 Length: 3 Pages Document Type: Term Paper Paper #: 64596151
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These new customers of the optimal industry are looking for their own long-term competitive advantage through better alignment and direction of their own resources.

Differences between competitors are significant and aligned more on quality and customization of products than on price or aggressive discounting and the use of promotions. As a result, price elasticity is a permanent factor of the market and also signals the use of more effective means of differentiation, including the delivery of exceptional levels of service and greater levels of product customization expertise.

Supplier Power

In the optimal industry there are also an abundance of suppliers, each with highly differentiated and highly efficient supply chains of their own, all ensuring perfectly filled orders. The supply chain then is the greatest competitive differentiator of the industry from the manufacturing and fulfillment perspective.

The highly unique approach to service that is provided by suppliers also focuses on the…


Porter (1990) - Competitive Advantage of Nations. Harvard Business Review. March, April, 1990 Edition of Harvard Business Review. Dr. Michael Porter.

Figure 1:

Porters' Five Forces Model

Strategy and Management in the
Words: 2688 Length: 7 Pages Document Type: Term Paper Paper #: 69542380
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This system has the ease of being used in any lighthouse irrespective of its current lighting and power systems. Due to this, Vega is the sole company in the world having such advanced technological and optical competencies. Through the system, all the beacons installed can be monitored from a central location, thereby reducing the quantity of false call outs and identifying faults which require manual attention.

Considering the Total Cost of Ownership -- TCO Vega's product offer a low TCO as their IT products recover the average cost of $30,000 for installation since it reduces the $1,250 per hour helicopter-assisted maintenance. The computer-managed systems have to be fail-proof as any type of false call could cost up to $3,500. This system manufactured by Vega uses the interactive technology capable of permitting technicians to switch lights on or off from a remote location. Vega enjoys economies of scale as it has…


Vega Industries Ltd.: A History" (May, 2004)

Case Study- Given by client

Innovation at Google
Words: 1798 Length: 5 Pages Document Type: Interview Paper #: 77552364
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Innovation at Google

The significance of innovation in creating and maintaining a competitive advantage in today's increasingly aggressive business environment cannot be overemphasized. Businesses that survive in such an environment are those that constantly deliver innovative offerings and/or reengineer their structures and processes amidst ever more changing market and industry conditions (Andriopoulos & Dawson, 2009). Google is one such organization that embodies innovation. With an innovation-oriented culture, the organization has, in a little more than a decade grown to be one of the most innovative organizations in the internet realm. From its adword online advertising service and search engine, to its cloud computing service, browser, productivity software, social networking service, desktop applications, operating system, mobile applications, as well as a host of other internet products, the organization provides a perfect example of how innovation can be an engine for rapid growth.

Based on responses obtained from an interview with one…


Andriopoulos, C., & Dawson, P. (2009). Managing change, creativity and innovation. London: Sage.

Chen, Y. (2015). The role of reward systems in product innovations: an examination of new product development projects. Project Management Journal, 46(3), 36-48.

Mayle, D. (2006). Managing innovation and change. London: Sage.

Nilsson, S., & Ritzen, S. (2014). Exploring the use of innovation performance measurement to build innovation capability in a medical device company. Creativity & Innovation Management, 23(2), 183-198.

Innovations in Technology in Recent
Words: 4737 Length: 17 Pages Document Type: Research Paper Paper #: 1054395
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One such exemplary resource is Epicor's recent guide, "Managing Today's Professional Services Organization: How to Improve Efficiency and Increase Profits" (2011). Although the guide contains some self-serving information concerning Epicor's own IT product line, the bulk of the guide is devoted to timely and informative insights concerning how IT can facilitate project delivery in professional services organizations. For instance, according to Epicor's guide:

Ultimately, a successful operational model demands higher-order tools such as resource, opportunity and knowledge management to achieve operational best practices. The reality facing most organizations, from small, specialized firms to the largest, most sophisticated multinational consulting agencies, is the same -- each faces significant challenges related to accurately and efficiently capturing time and expense, managing work-in-progress, generating and approving invoices, and reporting on project and client status. (Managing today's professional services organization, 2011, p. 1)

Given the wide array of enterprises that now fall under the umbrella…


Ashby, M.D. & Miles, S.A. (2002). Leaders talk leadership: Top executives speak their minds.

New York: Oxford University Press.

Bielski, L. (2002). Talent is available, will anyone grab it? ABA Banking Journal, 94(5), 30-32.

Copeland, M.C. (2010, August). Marketing and advertising for CPAs: Leading-edge strategies.

Innovations in Technology and Telecommunications
Words: 1189 Length: 4 Pages Document Type: Research Proposal Paper #: 91249099
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2). The complexity of the situation is more pronounced in some settings than others, of course, and it is reasonable to posit that healthcare organizations represent some of the most complex organizational settings because of the wide range of professions and services that are involved. A number of researchers have confirmed effective organizational change requires progressive leaders who are not afraid of "rocking the boat" and overcoming administrative inertia and the reluctance to change that is characteristic of any type of organization (Mclagan, 2002). For example, while it may be possible to improve the quality and efficiency of healthcare services by implementing technology-based solutions, professional healthcare providers may be reluctant to embrace drastic changes to their routine unless they can discern a "what's in it for me?" quality to the initiative. Indeed, leading other people to a common organizational goal may well represent one of the most difficult endeavors in…


Froeschle, M.L. & Donahue, P.M. (1998). Academic health care: Leadership in time of change.

Journal of Leadership Studies, 5(4), 60.

Mcgoldrick, J., Stewart, J. & Watson, S. (2002). Understanding human resource development: A

research-based approach. London: Routledge.

Managing Innovation in Its Simplest Form Can
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Managing Innovation

Innovation in its simplest form can be termed as something new or newly introduced into the market. Innovation in the business field is quite necessary since it forms the backbone of a company's growth and that of the economy as a whole. Innovation is the success of every business and must be managed effectively and efficiently (Limerick, 2002).

The ever changing technology and instant global communication have made it easier for companies to find answers to some problems they encounter and more so come up with innovations to improve on the current ones. Companies are also faced with pressures arising from global competition and by this; most of them are seeking the need to manage their innovations. Companies are nowadays attracting and managing innovations by having rewards or prizes for individuals within the company who manages to come up with brilliant and innovative concepts. This will give the…


AFUAH, A. 2003. Innovation Management: Strategies, Implementation, and Profits, New York and Oxford, Oxford University Press.

ALEXY, O. & REITZIG, M. 2012. Managing the business risks of open innovation. McKinsey Quarterly, 17-21.

BROWN & HELEN 2008. Knowledge and innovation: a comparative study of the U.S.A., the UK, and Japan London Routledge.

DANNEELS, E. 2002. The Dynamics of Product Innovation and Firm Competences. Strategic Management Journal, 23, 1095-1121.

Corporate Approach to Solutions Innovation
Words: 3055 Length: 9 Pages Document Type: Term Paper Paper #: 51168818
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Henry W. Chesbrough uses this exact notion of "permeable boundary," when he gives his definition of open innovation: "In the open innovation model a company commercialises both its own ideas as well as innovations from other firms and seeks ways to bring its in house ideas to market by deploying pathways outside its current business. Note that the boundary between the company and its surrounding environment is porous, enabling innovations to move more easily between the two." (MIT Sloan Management Review: The era of open innovation, Henry W. Chesbrough) Having this in mind Procter and Gamble created their "Connect and Develop" innovation model.

In order for "Connect and Develop" to become what Procter and Gamble envisioned the company realized it was of the outmost important not to use time and valuable resources on ideas that may be interesting at first but later on prove to have no concrete, specific application.…


MIT Sloan Management Review: The era of open innovation, Author: Henry W. Chesbrough (undated) Available. Online. HTTP:// (accessed 6th May 2007)

Harvard Business Review: Connect and Develop, Authors: Larry Huston and Nabil Sakkab (undated) Available Online HTTP:;jsessionid=YVENOB4MC1EKCAKRGWDSELQBKE0YIISW (accessed 6th May 2007)

P&G Connect+Develop Homepage Available Online HTTP: (accessed 6th of May 2007)

Creativity and Innovation in an Organization Is Easier Said Than Done
Words: 2352 Length: 8 Pages Document Type: Term Paper Paper #: 11923238
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Innovation in an Organization Is Easier Said Than Done

Creativity and innovation are considered the sources of the competitive advantages for a company, as Higgins (1996, p. 374) predicted that managing innovation would become the most important organizational task of the future. Therefore, presently, the management attention has focused primarily on how organizations generate creative ideas and carry out innovation projects successfully.

However, majority of managers are finding that creativity and innovation in an organization is easier than said. They are finding that in practice the creative ideas and new development activities fail to achieve their anticipated level of success and some of these projects actually end into failure (Belbin, 1981, p. 31). Therefore, the question arises what are the main factors that contribute to the failure of creativity and innovation in the companies.

The paper looks at some of these issues, including management roles, team management, and internal and…


Alder, H. (1993), The Right Brain Manager, Piatkus, London.

Anderson, N., Hardy, G. And West, M. (1992), "Management team innovation," Management Decision, Vol. 30, No. 2, pp. 17-21.

Belbin, R.M. (1981), Management Teams: Why They Succeed or Fail, Heinemann, London.

Cleland, David I. (1996), Strategic Management of Teams, John Wiley & Sons, Danvers, MA.

Policy Strategy Innovation a Policy Strategy of
Words: 3068 Length: 10 Pages Document Type: Essay Paper #: 43523017
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Policy Strategy Innovation

A Policy Strategy of Innovation

Organizational survival and success are predicated on the establishment of a strategic orientation and a set of clear, realistic and relevant policies intended to drive this strategy. From these features, an organization will ultimately derive goals, procedural norms, role designation, organizational culture, leadership orientation and a host of other defining features. It is thus that the Policy Strategy driving a company will ultimately come to define the company itself, with the resultant productivity, reputation and industry position helping to project a certain identity, image or set of consumer expectations. As the discussion hereafter will show, many times the selected policy strategy of an organization can be the long-term difference between success and failure. As a subsequent section of this discussion will show, there is a direct connection between a meaningful policy strategy and the opportunity for long-term viability and success.

This is…

Works Cited:

Apple. (2007). Steve Jobs: CEO Apple. Apple Press Info.

Boyd, D. (2009). Corporate Innovation Strategy Template. Innovation in Practice.

Crum, R. (2006). As iPod sales slow, Apple looks to next big thing. Bradenton Herald.

Goodell, J. (2003). Steve Jobs: The Rolling Stone Interview. Rolling Stone.

Inside Corporate Innovation
Words: 1212 Length: 4 Pages Document Type: Term Paper Paper #: 90395245
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Corporate Innovation

Chapters 8, 9 and 10 in obert Burgelman's book help answer one of the questions posed for this assignment: "How do you resolve the apparent conflict between innovation as abandonment and strategy as persistence?"

Burgelman points out (151) that some big corporations seem to cling to highly conservative goals such as "minimal fluctuation, stability, and predictability" - which explains why the U.S. automobile industry was sluggish back in the 1970s and 1980s when it came to innovations. And because of that recalcitrance, the auto industry (123) was subsequently forced into change by the stunning success the Japanese auto industry's more efficient cars achieved.

To avoid those kinds of corporate hindrances, Burgelman suggests a "new-venture division" (NVD) should be part of corporate strategy. And so, within the structure of a visionary company, one should expect to see "two structures and associated cultures" (125): one, for existing technologies and a…


Burgelman, Robert A. Inside Corporate Innovation: Strategy, Structure, and Managerial

Skills. New York: Free Press, 1986.

Foster, Richard N. Innovation: the Attacker's Advantage. New York: Summit, 1986.

Moore, Geoffrey A. Crossing the Chasm: Marketing and Selling Technology Products

Marketing Strategy First of All
Words: 1373 Length: 5 Pages Document Type: Term Paper Paper #: 74955327
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The marketing strategies that will create positive relationships with the shareholders will certainly be in the growth strategies category. Following the discussion we have previously had for the customers category of stakeholders, a diversification strategy seems to be the most appropriate to encourage positive relationships with the shareholders.

Indeed, a diversification marketing strategy will encourage the shareholders to believe that the company is constantly willing to promote its own business model and its own particular products and services on the market. Additionally it will also sustain the idea that the company has a clear plan and strategy for the future, one that will support the company's profitability.

On the other hand, the company also has to promote innovation strategy of the leader/pioneer type. Such a strategy will determine the fact that the management's aim is towards supporting a leadership path into the future. Such marketing strategies will allow the shareholders…


1. Starbucks Corporation Corporate Social Responsibility / FISCAL 2006 ANNUAL REPORT. On the Internet at  retrieved on July 17, 2007

Culture of Innovation Making Companies Successful
Words: 1784 Length: 6 Pages Document Type: Essay Paper #: 54126810
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innovation is a group of steps and activities visualized for translating ideas into actual products / services / processes. The innovation process commences with identifying and defining the source problem (Sva?, 2012).The building blocks of an innovative culture are as follows:






These aforementioned building blocks are linked. For instance, the values of an enterprise affect the employee's behavior, workplace climate, and how success is perceived and quantified.

An innovative culture inherits ideas from research conducted by multiple authors. For promoting innovation, most enterprises generously invest time in resources, processes, and quantifying success. However, most companies have neglected to evaluate the more difficult to identify and/or measure factors of innovative culture with respect to people - including climate, behavior, and values.

To date, apparently, most companies have quantified innovative culture in terms of processes, management of resources, and measuring success of innovation rather than measuring building…


Curtis, S. (2013, October 15). The Innovations That Took Amazon from Online Bookseller to Dominant Global Marketplace. Retrieved from 

Eaton, K. (2013, Febuary 05). Fast Feed. Retrieved from 

He, L. (2013, March 29). Google's Secrets Of Innovation: Empowering Its Employees. Retrieved from 

IBM. (2006). Five barriers to innovation: Key questions and answers. IBM Global Business Services.

Closed vs Open Innovation
Words: 4213 Length: 12 Pages Document Type: Literature Review Paper #: 64701023
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Innovation Models Lead to a Sustainable Business -- Closed vs. Open Innovation

Following the introduction of the concept of open innovation, the exploration in the area has increased significantly. Open innovation involves the utilization of purposive knowledge inflows and outflows to help in the acceleration of internal innovation and the expansion of external markets for innovation. On the other hand, closed innovation refers to a situation where every activity is carried out within the organization and for the benefit of the organization. There are strong arguments for both approaches.

The Shift from Closed to Open

Innovation previously adopted a linear view where the focus was on science and tended to favour 'closed' systems. This approach would later be replaced by a more interactive and 'open' model that was grounded on continuous education and learning for all participating parties. The evolution and constant changes in the micro and macro environment produces…


Aranha, E. A., Garcia, N. P. & Correa, G., 2015. Open Innovation and Business Model: A Brazilian Company Case Study. Journal of Technology Management and Innovation, pp. 91-98.

Arora, A., Fosfuri, A. & Gambardella, A., 2004. Markets for Technology. The MIT Press.

Brunswicker, S. & Ehrenmann, F., 2013. Managing Open Innovation in SMEs: A Good Practice Example of a German Software Firm. International Journal of Industrial Engineering and Management, pp. 33-41.

Chesbrough, H., 2003. Open Innovation: The New Imperative for Creating and Profiting from Technology. Boston: Harvard Business Publishing.

Coca-Cola Strategy
Words: 2637 Length: 8 Pages Document Type: Case Study Paper #: 94834904
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Coca Cola

Summary of the Company

Coca-Cola is a manufacturer and sometimes distributor of non-alcoholic beverages. The company was founded in 1886 in Atlanta, where the company is still based. It was concocted by John Pemberton, who then sold the product in soda fountains and pharmacies. The name comes from key ingredients, including cocaine and Kola nut, and the drink was initially marketed as a medical tonic. Coca-Cola was initially a syrup that was sold, to which carbonated water was added at the time of dispensing. The company spread nationwide in the early part of the 20th century, and began overseas expansion (Bellis, 2015).

The first major shift in the business model came in the 1960s when the soda fountain -- the main distribution point for the product, began to fall out of favor (Bellis, 2015). To some extent, this was replaced with fast food restaurants, another primary distribution point,…


Bellis, M. (2015). The history of Coca-Cola. Retrieved April 24, 2015 from 

Coca-Cola Form 2014 Form 10K. Retrieved April 24, 2015 from

Hebblethwaite, C. (2012) Who, what, why: In which countries is Coca-Cola not sold? BBC News. Retrieved April 24, 2015 from 

Interbrand (2014). Rankings. Interbrand. Retrieved April 24, 2015 from

Innovation and Using Technology to Make Better
Words: 1306 Length: 4 Pages Document Type: Essay Paper #: 72603310
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innovation and using technology to make better products. It discuses several tactics taken up by companies and they used the plans for their growth and success. The long-term impact of strategies is discussed and emphasized. Furthermore, personal opinions about the implementation of strategies are also discussed.

Strategic Management

Due to the increase in the rate of technological enhancements and globalization, technological innovation is something crucial to the growth and survival of any company. A business environment is very competitive, complex and ever changing. The strategies taken up by an organization to manage the ongoing innovation play a very crucial role in all of the technology-based companies. This process is basically used to manage the production of a certain product and how that production is organization within in the company. There are many tools that engineers and managers have to implement. This clearly states that both the upper level and the…


Andrew, J. And Sirkin, H. (2003) Innovating for Cash. Harvard Business Review, September p.76 -- 83.

Hof, R. et al. (2004) Building an Idea Factory. Business Week, October 22.

Schilling, M. And Hill, C. (1998) Managing the New Product Development Process: Strategic Imperatives. Academy of Management Executive, August p.67 -- 81.

Innovation Apple Has Managed to
Words: 2155 Length: 5 Pages Document Type: Term Paper Paper #: 72518519
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Such a strategy would also help the firm to address its weaknesses while acting on its strengths. Some of Apple's strengths include an innovative cast of executives and a well-known brand. Its weaknesses include significantly high R&D costs in comparison to those of competitors. Competition from makers of similar products is one of the main threats the company faces. In regard to opportunities, Apple could seek to take advantage of emerging markets to push up its sales figure.

Ratio Analysis

To further evaluate how successful Apple is, such ratios as the gross profit margin, inventory turnover, current ratio and return on equity can be taken into consideration.

Gross Profit Margin

Apple's gross profit margin can be computed by deducting C.O.G.S from the figure given for sales. The resulting figure in this case is then divided with the sales figure. Consider below.

2008 gross profit margin = 37.49B - 23.49B/37.49B =…

Works Cited

Apple. "10K: Annual Report-Oct 2010." Apple Stock. P. 6. Oct 2010. Web. 9th Oct 2011.

Dalrymple, J. "Interview: HP says Apple is not Touchpad's Target. The Loop. 30th June 2011. Web. 9th Oct 2011. 

Ferrell, O.C. And Michael Hartline. Marketing Strategy. Cengage Learning, 2010. Print.

Harrison, Jeffrey. S. & Caron, H. St. John. Foundations in Strategic Management. Cengage Learning, 2009. Print.

Innovation Design Creativity Strategy Organizations Kudler There
Words: 864 Length: 3 Pages Document Type: Essay Paper #: 57455401
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innovation, design, creativity strategy organizations: Kudler

There are several key components to effective business and marketing strategy. Some of the most eminent of these are the prudent usage of creativity, innovation, as well as an appropriate design that customers and potential partners can relate to. An analysis of the strategy of two companies in particular, Kudler Fine Foods and iordan Industries, readily confirms these facts, and serves as a model for other organizations to pattern themselves after.

There is an innate simplicity in the strategy employed by Kudler Fine Foods, which was the creation of Kathy Kudler in the final years of the 20th century. The food retailer still relies on the marketing image of its founder simply trying to merge two exceedingly pragmatic ideas into one innovative one -- that in which it could "create one store that would stock a wide selection of the freshest ingredients as well…


Baihaqi. (2009). "Riordan manufacturing history." Riordan Manufacturing. Retrieved from

No author (2013). "About Kudler." Kudler Fine Foods. Retrieved from

No author (2010). "Riordan manufacturing: analysis of service request assessment."

Retrieved from

Innovation Management at Ford Motors
Words: 3250 Length: 10 Pages Document Type: Thesis Paper #: 21514353
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Additionally, aside financial resources, they also used their assets. The most relevant example in this sense is the selling of part of its interests in Mazda. It as such transformed its assets into liquidities -- the 20% shares in Mazda were converted into $540 million (Murphy) -- that better allowed them to pursue their innovation objectives.

The matter of technological innovation is not only a core focus of Ford's, but of all players within the American automobile industry. The reasons for the rivalry in terms of &D are numerous, the most outstanding however being constituted by the desire to attract and satisfy as many customers as possible, managing as such to increase organizational revenues. "&D efforts in the U.S. Auto industry are channeled into a variety of processes such as stamping, casting, machining, and assembling. Within the time-frame of our investigation, &D efforts had to embrace sudden changes in taste…


Brighton, G., July 17, 2006, Ford to Drive Revolution with £1bn R&D Project, PSFK,  last accessed on May 6, 2009

Murphy, J., November 18, 2008, Ford Cuts Mazda Stake, The Wall Street Journal

Ramrattan, L.B., 1998, R&D Rivalry in the U.S. Automobile Industry: A Simultaneous Equation Model Approach to Bain's Hypothesis, American Economist, Vol. 42

Ramsey, J., October 7, 2007, Ford is Biggest Spender on R&D, AutoBlog,  / last accessed on May 6, 2009

Innovation Culture Horibe F 2001
Words: 4283 Length: 17 Pages Document Type: Book Review Paper #: 63023949
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Both dissenters and innovators are outsiders -- thinking and acting outside the box. The very qualities that make these individuals annoying (e.g. arrogance, single-mindedness) are also part of the types of qualities (passion, drive, confidence) that are needed to keep ideas alive and vital. A good manager can deal with the package and manage the wheat with the chaff.

Talking Points

Usually impossible to get the type of innovators one wants without getting some of their own negatives (arrogance, inability to compromise, etc.).

Managing means eliciting the needed strengths out of each individual employee, and harkens back to the idea that not all employees are equal.

Managers often have the urge to tame the wild nature of a dissenter; to "bring them into the fold."

There are people who provide dissent because they are simply unhappy -- regardless of the situation. These types of dissenters rarely contribute innovation, but instead…

Cited in

Senge, P.M. (2006). The Fifth Discipline: The Art and Practice of the Learning

Organization. Broadway.

Tichy, N. And a. McGill, eds. (2003). The Ethnical Challenge: How to Lead with Unyielding

Integrity. Jossey-Bass.

Strategies for Achieving Competitive Advantage
Words: 3280 Length: 10 Pages Document Type: Essay Paper #: 29148455
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Business Operations in Your Organization: Strategies for Achieving Competitive Advantage

Organization Selected

The company I have chosen to examine is Walmart Stores, Inc. Walmart Store Inc. became originally established in the year 1945 and is in the present day undertaking its operations in retail stores in over twenty seven countries. The company is split into three key segments. These are Walmart International, Walmart United States and Sam's Club. The business undertaken by Walmart as a company encompasses restaurants, superstores, retail stores and also warehouse clubs. The company also undertakes e-commerce through its website In terms of retail products, the merchandises being sold in Walmart's retail stores include baby products, healthcare products, household goods, electronics, books, automotive products, clothing, furnishings and decor, alcohol, grocery, paper products and so much more. Walmart is a United States global retailing corporation that operates chains of massive discount department and warehouse stores (Walmart Website,…

Strategy Corporate and Competitive Management
Words: 1301 Length: 4 Pages Document Type: Thesis Paper #: 28315505
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Others feel Five Forces is too cumbersome in its need for data and heavy-duty analysis and does not fit today's rapidly changing, dynamic market.

So where do we go with this thought that some of today's tools may not suffice as the market moves faster and companies need these dynamic, flexible analytical tools to update their strategies?

Where Is the Field of Strategy?

Disruptive Innovation? Four actions framework? Factor conditions? Demand conditions? Preemptive strategies? Five Forces? Ten Schools? Are any of these concepts/theories new and innovative? Do they pave the path toward the future of corporate and competitive strategizing? The answer is probably yes...and no.

It is difficult to find a brand new strategizing tool or model or school that is not just a rehashed version of our current standard, and quite effective, methods to analyze strategies. One innovative strategy to arise out of an existing concept is "lue Ocean."…


Corporate Level Strategy. (2003, January). Retrieved 11-07, 2008, from BNet Business


Day, G., & Reibstein, D. (1997). Wharton on dynamic competitive strategy. Hoboken,

N.J.: John Wiley & Sons, Inc.

Strategy Development and Organization Learning
Words: 1555 Length: 5 Pages Document Type: Research Proposal Paper #: 82213032
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The primary reason for their achievements lays in the creativity and innovation brought in by CEO Howard Schultz, but also by the appropriate understanding and integration of theoretical managerial concepts. Two of the most relevant such concepts are the strategy development and the organization learning. The two concepts are interconnected and both rely massively on the firm's ability to analyze the internal and external environments and best adapt to the emergent changes in these environments: seize opportunities, minimize threats, maximize strengths and eliminate weaknesses.


Bryson, J.M., 2004, Strategic Planning for Public and Nonprofit Organizations: A Guide to Strengthening and Sustaining Organizational Achievement, John Wiley and Sons

Easterby-Smith, M., Araujo, L., Burgoyne, J., 1999, Organizational Learning and the Learning Organization: Developments in Theory and Practice, SAGE

Enderle, ., March 22, 2004, Starbucks and HP: The Future of Digital Music, Tech News World, accessed on January 14, 2009

Harrison, .T.,…


Bryson, J.M., 2004, Strategic Planning for Public and Nonprofit Organizations: A Guide to Strengthening and Sustaining Organizational Achievement, John Wiley and Sons

Easterby-Smith, M., Araujo, L., Burgoyne, J., 1999, Organizational Learning and the Learning Organization: Developments in Theory and Practice, SAGE

Enderle, R., March 22, 2004, Starbucks and HP: The Future of Digital Music, Tech News World,  accessed on January 14, 2009

Harrison, R.T., Leitch, C., 2008, Entrepreneurial Learning: Conceptual Frameworks and Applications, Routledge

Innovation Models in an Organization
Words: 4034 Length: 15 Pages Document Type: Multiple Chapters Paper #: 94690805
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administered to 50 respondents. The data obtained from these participants was credible for analysis since there were no substantive missing values. The questions were based on a Likert Scale that made it easier for participants to provide their responses and enhance reliability. Data obtained from this instrument was analyzed using descriptive statistics and measures. In this case, the researcher utilized Cross Tabulation analysis and Chi-Square analysis.

Participants' Demographics

This study had 50 respondents working in German and Swiss labor markets though the research was not restricted to participants from German or Swiss origins. Actually, the respondents were from different nationalities though they were working in German or Swiss labor markets as shown in the table below.

Table 1: Nationality of espondents


Number of espondents



























Aas, T.H. & Jorgensen, G., 2016. Open vs. Closed Innovation: Advancing the Debate. Proceedings of ISPIM Conferences, pp. 1-12.

Aranha, E. A., Garcia, N. P. & Correa, G., 2015. Open Innovation and Business Model: A Brazilian Company Case Study. Journal of Technology Management and Innovation, pp. 91-98.

Brunswicker, S. & Ehrenmann, F., 2013. Managing Open Innovation in SMEs: A Good Practice Example of a German Software Firm. International Journal of Industrial Engineering and Management, pp. 33-41.

Creswell, J.W 2014, "The selection of a research approach," in Research design: qualitative, quantitative, and mixed methods approaches, 4th ed., Sage Publications, Thousand Oaks, California, pp.3-24.

Strategy Theory and Actual Strategies Being Used
Words: 7593 Length: 28 Pages Document Type: Term Paper Paper #: 67275298
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Strategy Theory and Actual Strategies Being Used in Small Insurance Companies

Ask any layman on the street what they think about insurance companies and the answer will invariably be negative. Consumers, by and large, view insurance companies with disdain. It is a business that sits among other necessary, yet not always understood businesses, therefore when the economy began to slump very few people had sympathy for the struggles the small insurance business faced. While insurance is a necessary evil that survives as an industry, through seemingly impossible financial odds at times, there small companies within the field that are working hard to maintain status quo while the economy batters them without sympathy. In addition to the need for economic stagnation maintenance the small insurance office has recently been challenged by big business. Across the nation large insurance companies are flooding the market with mass advertising and lower rates. This competition…


Reshmi Mitra and Venugopal Pingali, Analysis of Growth Stages in Small Firms: A Case Study of Automobile Ancillaries in India. Vol. 37 no, Journal of Small Business Management, 07-01-1999.

Foreman, Gary, Take a bite out of insurance costs., Countryside & Small Stock Journal, 09-01-2002, pp 104.

Mary Brandel, Is the World Ready for Web Quotes?., Computerworld Electronic Commerce Journal, 04-29-1996, pp 12.

BOB LEWIS, OPINIONS: IS SURVIVAL GUIDE. Vol. 19, InfoWorld, 07-28-1997.

Strategy for HR Management
Words: 2201 Length: 6 Pages Document Type: Research Paper Paper #: 49811186
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Human esource Strategy

Compare and contrast the two (2) industries you have identified in terms of size, products, services, and customers, economic and regulatory environment.

The two companies that are compared in this analysis are Starbucks and Samsung Electronics

Samsung Electronics operates out of South Korea. It is information technology and electronics giant that works using the model of vertical integration. It operates in an end-to-end, from procurement to final products ready to sell range of operations. Samsung Electronics also supplies discrete components and electronic parts to major players in the global market like Hewlet-Packard, Dell, Apple and Sony.

Starbucks is the major coffee chain operator in the world. By 2014 end, the company owned 21,878 locations across the world of which 14,400 operate in the Americas. About 50% are company-owned while the rest are licensed.

Samsung is known as a leader in televisions worldwide. Lately the company competes with…


D & M. consultancy services. (2013). Strategic Management Analysis: Starbucks.

Data Monitor. (2008). Republic of Korea: Country Analysis Report -- In-depth PESTLE Insights.

Roby, L. (2011). An Analysis of Starbucks as a Company and an International Business. Liberty University.

Starbucks. (2015). Business Ethics and Compliance: Standards of Business Conduct.

Innovation and Their Rate of Adoption
Words: 1616 Length: 5 Pages Document Type: Term Paper Paper #: 42438691
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knowledge statements on Cardiovasular Diseases among Minority Women in U.S.

Globally, cardiovascular diseases (CVD) accounts for the single largest cause of death among women, causing 8.6 million deaths annually (Keyhani et al., 2008). In the U.S., it is estimated that about 38.2 million women currently live with CVD and more women than men die each year from CVD (Mosca et al., 2007). Cardiovascular disease varies substantially not only across gender lines, but also across different ethnic groups in the U.S. For example, Hamner and Wildner (2008) noted that the prevalence of CVD is higher among African-American women (49%) when compared to Caucasian women (35%). According to Williams (2009), age-adjusted death rate to CVD in 2002 was significantly higher among African-American women (169.7 per 100,000) when compared to Caucasian women (131.2 per 100,000). Knowledge and awareness of cardiovascular risk factors is limited among African-American women as Williams (2009) citing a survey…


Hamner, J., & Wilder, B. (2008). Knowledge and risk of cardiovascular disease in rural Alabama women. J Am Acad Nurse Pract, 20(6), 333-338.

Keyhani, S., Scobie, J.V., Hebert, P.L., & McLaughlin, M.A. (2008). Gender disparities in blood pressure control and cardiovascular care in a national sample of ambulatory care visits. Hypertension, 51(4), 1149-1155.

Mosca, L., Banka, C.L., Benjamin, E.J., Berra, K., Bushnell, C., Dolor, R.J., . . . Wenger, N.K. (2007). Evidence-based guidelines for cardiovascular disease prevention in women: 2007 update. Circulation, 115(11), 1481-1501.

Williams, R.A. (2009) Cardiovascular disease in African-American Women: A health care disparities issue. Journal of National Medical Association, 101, 536-540

Innovations From Frontline Military Wanted
Words: 891 Length: 3 Pages Document Type: Essay Paper #: 42444140
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DRNC Leadership Practicum

Actions to Encourage Innovative Ideas

Major events are always a special concern to law enforcement and a test of its crowd control capabilities (Connors, 2007). Security management covers the entire duration of the events -- before, during and after. Even after the event, security management continues with the clearing up the place, administrative tasks, and debriefing and after-action report. The after-action report critiques all the operations conducted, such as deviations from the event plan and recommendations. Recommendations, in turn, tackle what should be kept and changes that should be made. These recommendations and changes may be innovative ideas from frontline officers on how to upgrade crowd control tactics. Frontline officers are valuable to the organization. They are more numerous than middle managers or frontline supervisors. They are also more knowledgeable about the situation and, at the same time, are the ones in daily contact…


Behn, R.D. (1995). Creating an innovative organization: ten hints for involving frontline workers. Vol. 27 # 3, State and Local Government Review: Government Leaders.

Retrieved on March 31, 2014 from 

Connors, E. (2007). Planning and managing security for maor special events. Office of Community Oriental Policing Services: U.S. Department of Justice. Retrieved on March

31, 2014 from

Innovation in Las Constriction Industry in the 1950s
Words: 1621 Length: 5 Pages Document Type: Essay Paper #: 23963645
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Csh 21, La: Challenges and Innovations in Its Construction

Case Study House 21, LA. Challenges and Innovations in Its Construction

The Case Study House 21 (ailey House) epitomizes an icon in the Case Study program. It was implemented as a visionary project aimed at re-establishing the modern living that was implemented by John Entenza for arts and architecture magazine. After its completion in 1959, Arts and Architecture appreciated it as one of the immaculate imaginations in the development of the small contemporary house. It is pertinent to mention the development remains a vital global influence for architects. The purpose of this article is to explore the challenges and innovations experienced in building by the time Case Study House 21 was developed. In this case, the paper analyzes the condition of the building industry regarding the materials and technologies available for construction.

As mentioned, the establishment of the above program was…


Dhir, R. K. et al. (2002). Innovations and Developments in Concrete Materials and Construction: Proceedings of the International Conference Held at the University of Dundee, Scotland, UK on 9-11 September 2002. Thomas Telford

Koenig, G. (2000). Iconic LA: Stories of LA's Most Memorable Buildings. New York: Balcony Press

Llinares-Millan, C., Fernandez-Plazaola, I. & Hidalgo-Delgado, F. (2014). Construction and Building Research. New York: Springer Science & Business Media

Rothstein, Mignon E. A Study of the Growth of Negro Population in Los Angeles and Available Housing Facilities between 1940 and 1946. University of Southern California.

Innovation and Diffusion Theories
Words: 768 Length: 2 Pages Document Type: Research Paper Paper #: 89197960
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Diffusion of Innovation

The change process that takes place within a system is not so different from the change process that takes place within a patient or client on a behavioral level. There are fundamental variables that are needed for change in both individuals and systems (Anderson & Anderson, 2001). While those variables are different from one another, the way in which they work and what they offer to the individual or system as the change occurs are not that different (Anderson & Anderson, 2001). Consider the idea that a person must change one small piece at a time. This is why things like New Years' resolutions rarely work. A person promises to, essentially, get up the next day and be someone different. However, people do not work that way, in the vast majority of cases. While some people are able to make large changes overnight, most people need time…


Anderson, D. & Anderson, L.A. (2001). Beyond change management: Advanced strategies for today's transformational leaders. San Francisco: Jossey-Bass/Pfeiffer

Marshak, R.J. (2005). Contemporary challenges to the philosophy and practice of organization development. In Bradford, D.L. & Burke, W.W. Reinventing organization development: New approaches to change in organizations. San Francisco: Jossey-Bass/Pfeiffer

Strategy of Ray Kroc Mcdonald's
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ay Kroc paying particular attention to leadership qualities. It has 6 sources.

Business strategy implemented in a particular market determines the success that an organization would have. In a highly competitive world, business strategy is vital to success and as demonstrated by some individuals an ordinary business can be converted into a massive chain of outlets on an international scale. An example of this kind of success is ay Kroc's McDonald's, which developed from a relatively small fast-food company into a fast-food chain with outlets in nearly every corner of the world.

ay Kroc's strategy is the key that changed the manner in which things were being conducted at the McDonald brothers' fast-food. At first he gained franchising rights from the owners, and then founded McDonald's Corporation in 1955. Six years later, Kroc bought the McDonald brothers for a sum of $2.7 million. From then on, Kroc implemented strategies of…


Avolio, Bruce J. & Bernard M. Bass. (1999). "Re-examining the Components of Transformational and Transactional Leadership Using the Multifactor Leadership Questionnaire." Journal of Occupational & Organizational Psychology, 72(4), 441-462.

Barnes, Donelle M. (1996). "An Analysis of the Grounded Theory Method and the Concept of Culture." Qualitative Health Research, 6(3), 429-441.

Ciulla, Joanne B. (1995) "Leadership Ethics: Mapping the Territory."

Business Ethics Quarterly, v. 5, 5-24.

Strategy of Cellox
Words: 2621 Length: 7 Pages Document Type: Capstone Project Paper #: 65922836
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Cellox case

Using the concepts developed by Collis and Montgomery in Competing on esources describe how the Cellox could attain a sustainable competitive advantage. Clearly state the competitive advantage and indicate how the following impact the competitive advantage

The esource-Based View (BV) combines internal analysis of phenomena within companies with external analysis of industry and competitive environment. Since no two companies are alike, a company is best positioned for success if it has the best and most appropriate pool of resources for its business and strategy. esources may be both physical such as needed element for the product, and intangible such as the brand name or technological know-how. It is these specific resources slanted to the need of the particular company that make the company an outstanding, rather than mediocre, organization in the long run. Competitive advantage gives the company an edge over competitors. For Cellox, therefore, to become distinct…


Buchanan, D. & Huczynski, A.: Organizational behavior, introductory text. Prentice Hall, Third Edition (1997) 

Corning, P.A. Synergy and self-organization in the evolution of complex systems.

Strategies for Success Compuco Corporation
Words: 972 Length: 3 Pages Document Type: Case Study Paper #: 48784048
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CompuCo Corporation is a corporation that was started in the year 2004 by Pierre Durand and Girard, who are brothers. The corporation begun as a computer retail outlet and expanded to printing of computer manual for distribution of consumer software. The company started in France and spread to other countries globally, including the United States of America, Spain, Belgium, Japan, the United Kingdom, and Germany. The corporation faced numerous challenges as it struggles to achieve its desired competitiveness. This study analyzes some of the changes that are recommendable for the corporation to adopt to enable it achieve its desired international Global Product Development strategy alongside giving some of the steps it will adopt to implement the changes. The essay also identifies of the key reasons as to why the corporation wants to expand its market to the U.S. market.

The changes I would ecommend Dr. Durand to make in the…


CompuCo Corporation (2011). Creating Sustainable Competitive Advantage through Global Innovation. Paris: CompuCo Corporation

Strategy to Beat Competitors Using Supply Chain and Operations Case of Ford
Words: 1570 Length: 5 Pages Document Type: Research Paper Paper #: 55095393
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Ford Motors: Strategy to Beat Competitors Using Operations and Supply Chain

Company Overview

Ford Motor Company is the second largest automobile manufacturer in the United States apart from General Motors. The Ford Company is credited for the production of trucks and cars for mass markets. The company also produces car accessories such as cars' electronic components, vehicles' plastic, and replacement parts. Moreover, Ford Motor owns approximately 8% stakes in Aston Martin, a 2.1% stake in Mazda, and 49% stake in Jiangling. Ford Motor also develops joint ventures with several companies around the world. The company has also diversified their business operations into financial services such as American oad Insurance and Ford Motor Credit. However, Lincoln and Ford's models accounted for the approximately 10.5% of the company sales in the United States. A rise in prosperity of emerging markets has made Ford focusing their business attention in China. At the end…


Kearney, A.T. (2013). Creating Competitive Advantages through Supply Chain: Insights on India. Council of Supply Chain Management Professional.

Bozarth, C. & Handfield, R.B. (2012). Introduction to Operations and Supply Chain Management. Pearson Education.

Ned Davis Research (2016). NYSE:F Ford Motor Company. USA.

Morningstar (2016).Ford Motor Co F (XNYS). USA.

Strategies to Communicate and Educate Stakeholders in Change
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Family Nurse Practitioner: Promoting Change

Strategies to communicate and educate stakeholders

I am currently employed as family nurse practitioner and am doing my DNP at a clinic under the supervision of a medical doctor. Communicating with patients is an essential component of treatment and care. If patients cannot engage in effective self-care at home, the treatment dispensed by the clinic will be of little value. The nurse must communicate clearly and seriously the full weight of the patient's condition and need for treatment. For example, if a patient is pre-diabetic, the nurse must make the patient understand what this means: that weight loss, diet and exercise modifications may be able to prevent full-blown diabetes from occurring. The fact that diabetes is not a disease that can easily be managed with drug treatments, although many new drugs and forms of glucose monitoring are available, should also be conveyed to the patient:…


Alavi, M. & Tiwana, A. (2002). Knowledge integration in virtual teams. Journal of the American Society of Information Science and Technology. 53(12):1029-1037. Retrieved from:

Bowers B (2011) Managing change by empowering staff. Nursing Times; 107: 32/33.

Retrieved from:

Strategy Tesco
Words: 3239 Length: 11 Pages Document Type: Research Paper Paper #: 203022
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Strategic Advantage

Introduction and Description of the Problem

Tesco is the market leader in the UK supermarket industry, with a share of 28.8% as of the summer 2014 (Statista 2014). Other major firms in the industry are Asda, Sainsburys and Morrisons, but the industry overall is highly fragmented. Most firms in the industry compete in the mainstream segment of the market, including Tesco. Few major players operate with a premium platform. The industry has recently been characterized by the rise of discounters, including new market entrants from the continent in Aldi and Lidl, both of which compete in the discount segment, along with incumbent discounter Iceland.

The emergence of the discounters is a major strategic problem for Tesco. The discounters, well-financed and operationally sophisticated, have been able win market share in the UK with their low prices, and at this point are stealing share away from the more established companies.…

Works Cited

BBC. 2014. Economy tracker: Unemployment. British Broadcasting Corporation. Accessed November 16, 2014 from 

Kirka, D. 2013. Tesco will put out of U.S., sell Fresh & Easy. USA Today. Accessed November 16, 2014 from 

Matthyssens, P.; Vandenbempt, K. And Berghman, L. 2008

Value Innovation in the Functional Foods Industry: Deviations from the Industry Recipe

Strategy Valve Corp
Words: 876 Length: 3 Pages Document Type: Term Paper Paper #: 68157416
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Valve Corp

The central problem is to determine a strategy going forward for Valve Corporation. The company is the market leader in its space, but needs to consider how to either expand this business or enter new ones. Growth is the major strategic objective for Valve at present. The company can also place emphasis on reinforcing its competitive advantages, but this leaves it vulnerable to changes in its industry space, and given the size of some of the competitors such changes could ultimately be unfavorable to Valve. So expanding the business and building out new opportunities seems like it should be the main strategic priority for Valve.

There are two central opportunities for Valve. The first is international expansion, bringing its platform to audiences around the world. Predominantly a U.S.-based business, Valve can grow quickly if it is able to establish its business either in Asia or in Europe. The…

Strategies for Success HP
Words: 1521 Length: 5 Pages Document Type: Term Paper Paper #: 74555002
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HP's Mission, Vision Statements, And The Strategic Direction

HP is a leading company in the production of computer hardware and software. Two electrical engineering students from Stanford University started it. From the history recorded, it is noted that the company began operations from a garage somewhere in California, USA. The founders William Hewlett and David Packard founded the company and gave it the name as Hewlett Packard from their personal names. In the industry, the company has made much presence to the point that it has become a household name. Much of the HP computers are being sold at the new markets in Africa and Asia. The company also commands a greater share of the international market available.

Mission and Vision Statement

The vision statement states "To view change in the market as an opportunity to grow; to use our profits and our ability to develop and produce innovative products,…


Harrison, J. & St. John, C. (2009). Foundations in Strategic Management. Cengage Learning,

Packard, D., & Kirby, D. (2011). The HP way: How Bill Hewlett and I built our company. New York: Harper Business.

Riggs. (2013). Encyclopedia of Major Marketing Campaigns. Detroit, MI: Gale.