Strategic Analysis Essays (Examples)

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Strategic Plan Part II SWOT Analysis

Words: 1293 Length: 4 Pages Document Type: Essay Paper #: 40973831

Strategic Plan, Part II, SWOT Analysis

The research will provide an insight about the internal and external environment of the business. The major elements of external business environment including the political, economic, social, technological, environmental are addressed below. The internal environment of an organization is also relevant and requires consideration. Therefore strategy, resources, organizational structure, organizational culture, leadership, and processes of internal environment are also discussed. The SWOT analysis along with its advantages and disadvantages are also a part of the study.

Internal and external environmental analysis for your proposed business:

Legal and regulatory:

The legal and regulatory issues associated with the external environment of the business effect a business to the core of its existence. The development in certain laws and regulations effecting the company operations are considered relevant and to some extant beyond the control and influence of the organization (Trkman, 2010).


The globalization has caused various…… [Read More]


Chen, Y., Wang, Y., Nevo, S., Jin, J., Wang, L., & Chow, W.S. (2013). IT capability and organizational performance: the roles of business process agility and environmental factors. European Journal of Information Systems.

Helms, M.M., & Nixon, J. (2010). Exploring SWOT analysis -- where are we now?: A review of academic research from the last decade. Journal of Strategy and Management, 3(3), 215-251.

Kajanus, M., Leskinen, P., Kurttila, M., & Kangas, J. (2012). Making use of MCDS methods in SWOT analysis -- Lessons learnt in strategic natural resources management. Forest Policy and Economics, 20, 1-9.

Trkman, P. (2010). The critical success factors of business process management. International Journal of Information Management, 30(2), 125-134.
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Strategic Management Case Analysis Business

Words: 2690 Length: 10 Pages Document Type: Essay Paper #: 77833291

"Our growth strategy is to increase the number of customers benefiting from repeatable supply chain solutions, particularly in the healthcare, high tech and retail sectors, and to increase the amount of small package transportation from these customers. We intend to leverage our small package and freight customers through cross-selling the full complement of UPS services" (UPS 2008 Annual eport).

Focus on environmentally friendly operations -- UPS has already declared a supporter of environmentally friendly operations and in order to prove this standpoint they have already purchased 200 hybrid electric and 300 compressed natural gas vehicles. The move not only increased their fleet to the largest private fleet in the industry, but also made a strong statement. UPS has also invested in the purchase of hydraulic hybrid automobiles, a new technology that promises to reduce emissions and fuel consumption (UPS 2008 Annual eport).

3.2. Available Strategic Courses of Action

Given the…… [Read More]


Dickerson, B., Massott, FedEx and UPS in China -- Competing with Contrasting Strategies, Drexel University, last accessed on June 3, 2009

Stroman, J., Wilson, K., Wauson, J., 2008, Administrative Assistant's and Secretary's Handbook, 3rd Edition, AMACOM Div American Management Assn, ISBN 081440913X

2009, United Parcel Service Inc.,, Hoovers,  -- /free-co-factsheet.xhtml last accessed on June 2, 2009

2009, United Parcel Service, Inc., Reuters,  last accessed on June 2, 2009
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Strategic Review Niklas Zennstrom and Janus Friis

Words: 1976 Length: 6 Pages Document Type: Essay Paper #: 80280978

Strategic eview

Niklas Zennstrom and Janus Friis formed Skype in 2003. The two produced VoIP software based on P2P architecture that revolutionized the field of communication. The software provided its users with high quality and free voice calls, as firewalls did not affect this software. The company rapidly grew due to the free quality voice calls reaching its critical user mass in a short time. The company later started premium Skype products to corporate users, which increased the revenue generated. VoIP technology used by Skype means that the company relies on the internet or IP-based networks to transmit the signal. The information transferred through the software requires protection from hackers and for privacy thus encrypted.

Microsoft acquired the company in 2011 for a record 8.5 billion U.S. dollars. This is considers one of Microsoft's most expensive acquisitions as the company grows to become the number one software company in the…… [Read More]


Capon, N., & Hulbert, J.M. (2007). Managing marketing in the 21st century: Developing and implementing the market strategy. Bronxville, N.Y: Wessex Inc.

Cronin, M.J. (2010). Smart products, smarter services: Strategies for embedded control. Cambridge, UK: Cambridge University Press.

Hill, C.W.L., & Jones, G.R. (2012). Strategic management theory. Mason, OH: South-Western/Cengage Learning.

Hitt, M.A., Ireland, R.D., & Hoskisson, R.E. (2012). Strategic management: Competitiveness & globalization. Mason, OH: South-Western Cengage Learning.
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Strategic Impact on Globalization Is a Process

Words: 3835 Length: 12 Pages Document Type: Essay Paper #: 46616960

Strategic Impact on Globalization

Globalization is a process that brought in changes in all walks of human existence the world over. The liberalization has created a global community and brought in the IT revolution and new forms of services like outsourcing. The changes in the world outlook and technology changes have changed the way business and international trade is done and has thus revolutionized the strategies and corporate behavior. It has ushered in new laws and environment concerns. The global community now is a different being and individual countries have now merged -- for example the European Union and many countries have now been fragmented -- as the former USS. These have had a lot of impact in the process of globalization and some international events have been the results of globalization. Has any strategy impacted globalization? And what strategies have come to be created after the globalization and how…… [Read More]


Buttle, Francis. (2008) "Customer relationship management: concepts and technologies"


Drejer, Anders. (2002) "Strategic Management and Core Competencies: Theory and Application." Quorum Books: Westport, CT.

Frankel, Ernst G. (2006) "Challenging American leadership: impact of national quality on risk of losing leadership" Springer.
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Strategic Business Plan for Ryanair

Words: 1128 Length: 4 Pages Document Type: Essay Paper #: 42888722

argaining power of suppliers

Price of aviation fuels is directly related to the cost of oil.

Regional airports have little bargaining power as they are heavily dependent on one airline.

4. argaining power of customers

Customer are price sensitive and switching to another airline is relatively simple

5. Threat of substitutes

a. UK -- none

b. Europe

c. Driving holidays

d. High- speed trains

e. No loyalty of customers (Ryanair, 2009)

. Ryanair - Value chain analysis

Cost-containment is the focus of the low cost airline and includes the following:

Cost containment realized through spending as little money possible for advertising with all marketing identified as 'in-house' marketing to customers to increase turnover;

Cost containment realized through turning the costs of food and drinks on a flight into a revenue stream through making drinks and a selection of food available at a reasonable price;

Cost containment realized through creating additional…… [Read More]


Industry Competitors

Rivalry among Existing Firms

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Strategic Management and Case Study

Words: 4092 Length: 13 Pages Document Type: Essay Paper #: 41797187

Strategic Management

3900 Words on Strategic Management

Why are you taking this course?

I am undertaking this course in strategic management because not only is it a field that I am greatly interested in, but it is also largely for the reason that strategic management is a course that is important and applicable in different fields and aspects. To begin with, strategic management is greatly applicable to globalization which can be deemed to be imperative for the existence of business. Any global aspect has an influence practically on all strategic decisions that are made. In the present day society, the borders of nations do not have any restrictions to the ingenuities that we have and organizations can only continue to exist and flourish if they used the different perspectives of the world. Through the knowledge and understanding of strategic management, managers are able to have clear apprehension of markets, prices,…… [Read More]


Boulton W.R. (2007). Strategic Analysis Model. Retrieved from 

Boundless. (2015, march, 2). Strategic Management. Boundless Management. Retrieved from

Carey A. (2009). How to audit your business strategy. Triarchy Press.

Maliti B. (2012). Lecture notes; strategic management.
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Strategic Recommendations Started in 1973 as an

Words: 824 Length: 3 Pages Document Type: Essay Paper #: 44231911

Strategic ecommendations

Started in 1973 as an addition, General Electric Capital (hereinafter alternatively "GE Capital" or "the company") is currently one of the largest divisions of General Electric. The company competes in the commercial lending and leasing sector, and provides a wide range of financial services for healthcare, media, communications, entertainment, consumers, real estate, and aviation. The company has more than 50,000 employees working in 55 countries. Following the Great ecession of 2008, the company revised its primary strategy of vertical expansion through a series of fairly unrelated major acquisitions to an approach that focuses on forging strategic partnerships and joint ventures to achieve its dual corporate goals of diversification and expansion as described further below, followed by a summary of the research and important findings in the conclusion.

eview and Analysis

Evaluation of strategy recommendations and business case for implementing recommendations

Given the company's current diversification into disparate components,…… [Read More]


Beinhocker, E.D. & Kaplan, S. (2009, August 6). Tired of strategic planning? Many companies get little value from their annual strategic-planning process. The McKinsey Quarterly,


Edmonds, T.N. & Stevenson, L.J. (2011, July). Forgive us our debts: The Great Recession of

2008. Journal of Legal, Ethical and Regulatory Issues, 14(2), 37-41.
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Strategic Research Project Wal-Mart Research

Words: 1290 Length: 4 Pages Document Type: Essay Paper #: 1592138

Here we can clearly see a shift in the company's philosophy of just offering lower quality products for a significant lower price. The company is trying to develop into new markets and to succeed. There have been some set-backs of course, such as the failure in Germany, and yet the company is persistent and keeps growing into new markets. al-mart is seeking to increase the market share for present products or services in present markets through greater marketing efforts (props, 2006). The company culture is also well suited for this type of strategy. The management of al-Mart has ingrained in the employee's the core values needed to excel at increasing their market penetration. Again, their Price Rollback campaigns can readily be diffused into markets where they do not have as much of a market share as they want (props, 2006). In regards to product development, al-mart is slowly changing from…… [Read More]

Works Cited

Lever, P. (2008, 12-15). Strategic Busines Planing: Retrieved 04-22, 2010, from Porter's Five Forces Model-Competitive Analysis: props. (2006, 01-30). Case Analysis on Wal-Mart using the IE Matrix, SWOT Analysis and more . Retrieved 04-22, 2010, from Extensive Case Analysis on Wal-Mart: http://www.*****/essay.php?t=28463


Bush, R. (2006, 03-06). Wal-Mart. Retrieved 04-20, 2010, from Research Papers and Essays for All: http://www.*****/essays/Wal-Mart/80737

Lever, P. (2008, 12-15). Strategic Busines Planing: Retrieved 04-22, 2010, from Porter's Five Forces Model-Competitive Analysis: props. (2006, 01-30). Case Analysis on Wal-Mart using the IE Matrix, SWOT Analysis and more . Retrieved 04-22, 2010, from Extensive Case Analysis on Wal-Mart: http://www.*****/essay.php?t=28463
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Strategic Challenges Facing Fashion Retailers Today

Words: 1884 Length: 5 Pages Document Type: Essay Paper #: 53924733

Dillard's, Inc.

Founded in 1938, Dillard's became a publicly traded company in May 1969 when it first offered its Class Common A stock to the public (Investor FAQs, 2016). Today, Dillard's, Inc. is one of the country's leading fashion retailers with 21, 600 employees, annual sales exceeding $6.6 billion generated by 274 retail outlets and 23 clearance centers nationwide as well as a corporate Web site (Investor overview, 2016). In addition, Dillard's owns and operates CDI, a general contractor, which performs the construction and remodeling work for company retail stores (Dillard's profile, 2016). This level of success is all the more remarkable given that this company was started by William Dillard using an $8,000 loan from his father with one modest retail facility in Nashville, Arkansas (History of Dillard's, 2016). Despite its successful operations to date, though, Dillard's is faced with increasing competition as well as changing consumer preferences. To…… [Read More]


Azria, M. & Bayando, A. (2011, April). Transforming B-list celebrities into licensing juggernauts: Start at the foot, be accessible, make appearances. Marketing to Women: Addressing Women and Women's Sensibilities, 24(4), 1-4.

Dillard's profile. (2016). Yahoo Finance. Retrieved from .

Cheap thrills for shoppers: Why discount stores are suddenly the height of fashion. (2009, April 16). Newsweek, 45.

Garner, R. (2006, November). SWOT tactics: Basics for strategic planning. The FBI Law Enforcement Bulletin, 74(11), 17-18.
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Strategic Policy and Planning at Dell Computers

Words: 1145 Length: 3 Pages Document Type: Essay Paper #: 69072003

Dell, an American multinational computer technology company, was founded in 1984 by Michael Dell. Established on a build-to-order and direct sales business model, the company rapidly established its position in the rigorously competitive global computer technology industry to become the largest personal computer (PC) and server vendor by 2003. In addition to PCs and servers, the company is involved in the development and retailing of computer-related products such as network switches, software, data storage devices, computer peripherals, as well as consumer electronics; all in which it commands a substantial share of the global market. Despite its robust position in the industry, the company has over the years faced significant competitive pressure, with the future presenting even more aggressive rivalry. This case study provides a strategic analysis of the company. First, a SWOT analysis of the company is provided. Second, attention is paid to the organization's corporate-level and business-level strategies. Third,…… [Read More]

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Strategic Management Approaches for a Company

Words: 6436 Length: 19 Pages Document Type: Essay Paper #: 40596721

furnishes a literature review of five strategic management viewpoints, that include Porter's (1980) Generic Strategies, Porter's (1980) Five Forces, Porter's (1985) Value Chain Analysis and Bowman and Faulkner's (1997) Bowman's Strategy Clock. This paper has made use of UK's Tesco supermarket retailer for case study. The analysis of Tesco using Porter's Generic strategies revealed that Tesco's generic strategy needs to be cost leadership given that they can successfully differentiate their clothing line to be able to charge a premium. Apropos globalization, Porter extends the generic strategy construct to international situation. However, Tesco cannot be bracketed as belonging to one particular category. Porter's Five forces revealed that in spite of cost leadership strategy the company has managed to create a very high value when compared to that of its key competitors. Tesco's advantage has been its range of stores, which are within reachable distance from most of residential localities across UK.…… [Read More]


Abeysinghe, T. (2010), 'Roaring tigers, rising dragon', Straits Times (Singapore), February 2, 2010. Available at

Audretsch, D.B. (1995), Innovation and Industry Evolution, (Cambridge: MIT Press)

Baig, V. Ali, and Javaid, A. (2011). Supply Chain Management: Value Configuration Analysis Approach: A case Study. Vision. 15(3), pp. 251-266.

Beaumont & Warman (2008). Can Tesco topple iTunes? [Internet] Available from:
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Strategic Management Mission and Vision Brocade Communications

Words: 3066 Length: 10 Pages Document Type: Essay Paper #: 63399082

Strategic Management

Mission and Vision

Brocade Communications systems "provides innovative network solutions that helps the world's leading organizations transition smoothly to a virtualized world where applications and information can reside anywhere" (, 2013). The company notes that "these solution deliver the unique capabilities for a more flexible IT infrastructure with unmatched simplicity, non-stop networking, application optimization, and investment protection" (Ibid).

This is the company's description of its business, and is not specifically billed as a mission or vision statement, this is precisely what it is. The company is stating what it does, what its vision of its market is, and how it seeks to deliver value to its customers. There are all good elements of a mission statement, so in that sense this description of the business can be evaluated as a business statement. The company's focuses on data centers, Ethernet, storage and converged network solutions. The company competes with…… [Read More]

References (2013). About Brocade. Retrieved November 30, 2013 from 

Brocade Q4 and FY 2013 Report. Retrieved November 30, 2013 from

Caplinger, D. (2013). Can Brocade kick Cisco and Juniper while they're down? Motley Fool. Retrieved November 30, 2013 from 

MSN Moneycentral: Brocade (2013). Retrieved November 30, 2013 from
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Strategic Position Strategic Choices and Strategy Implementation

Words: 3413 Length: 10 Pages Document Type: Essay Paper #: 32967804

Strategic positioning is the positioning of an organization (unit) in the future, while taking into account the volatile environment, plus the systematic recognition of that positioning.

The strategic positioning of an organization includes the planning of the desired future position of the organization. On the basis of present and foreseeable progress, and the making of plans to realize that positioning.

The strategic positioning method is devised from the business world. The method is targeted at ensuring the functioning of the organization. The strategy determines the contents and the character of the organization's activities.

Terms, such as legitimacy, survival, market positioning, relationship with environment and choice for a certain work area, come up in this context.

Subjects, which have been developed reasonably well in literature on strategic management, include information gathering techniques, examination techniques and planning schemes. There are no such methods have been devised for exploring the future:

Various questions…… [Read More]


Career forums. (2010, april 29). Retrieved from Strategic management case studies:

Cultural dimensions. (n.d.). Retrieved from Cultural dimensions and management theories:

Cultural Dimensions and Management theories. (n.d.). Retrieved from Cultural Dimensions:

Freeman, R. (2001). A stakeholder approach to Strategic Management. Retrieved from A stakeholder approach to Strategic Management:
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Strategic Leadership and Management

Words: 5261 Length: 17 Pages Document Type: Essay Paper #: 92251582

Strategic Leadership and Management

The link between Strategic Direction and Leadership

Leadership can be described as "a process in which a number of people work together for a common task. It also covers accomplishment and eventually getting the task done."

Chemers M. (1997) has defined the strategic direction (henceforth referred to as strategic management) as the process whereby one can "identify the needs and wants of an organization and achieving that particular goal through joint efforts and collaboration. It might also include the decisions taken by the management and these are the ones which define the long-term strategic plan of an organization. It also includes devising such policies so that organization and its working environment are in line to achieve a common goal."

Lamb, obert (1984) said that it is an advent fact that leadership and strategic direction both are inevitable in any organization. They help to achieve goals and…… [Read More]


Ballmer, S. (2007) Steve Ballmer Speaks Passionately about Microsoft, Leadership ... And Passion; taken from 

Bolden, R., Gosling, J., Marturano, A. And Dennison, P (2003) A review of leadership theory and competency frameworks - Edited Version of a Report for Chase Consulting and the Management Standards Centre, Exeter: University of Exeter.

Chemers M. (1997) An integrative theory of leadership. Mahwah, USA: Lawrence Erlbaum Associates Inc., Publishers. Taken from 

Covey, S. (1992) Principle Centered Leadership. Fireside/Simon & Schuster: New York.
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Strategic Management Process Vision Goals Objectives This Document

Words: 1515 Length: 5 Pages Document Type: Essay Paper #: 3737640

Strategic Management Process/Vision, Goals, Objectives

This document examines the mission, vision, values, and goals of Kraft Foods Group. It does so primarily to denote the fact that these components are indicators of this company's strategy. The document also aligns these components with the interest of stakeholders.

It is exceedingly important for organizations within today's climate of rapid-fire technology and constantly changing marketplaces to adhere to strategy. Due to the celeritous pace of both of these factors, there has been a tendency of many competitive organizations to assume that they can only remain competitive by refining operations processes, which involves cutting costs and increasing time to market of its products (Hammond, 2001). Nonetheless, an evaluation of one of the most successful enterprises within the food and beverage industry, Kraft Foods Group, reveals that an adherence to strategic positioning is a critical prerequisite for not only short-term success, but that which continues…… [Read More]


Hammonds, K. (2001). Michael Porter's big ideas. Retrieved from 

Welch, J., Welch, S. (2008). State your business. Bloomberg Business Week. Retrieved from
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Strategic Management Case Over the Last 20

Words: 1435 Length: 5 Pages Document Type: Essay Paper #: 77182197

Strategic Management Case

Over the last 20 years, the Balance Scorecard has been used as an approach by corporations to improve their competitiveness and ability to adapt to changes inside the industry. This is based on several fundamental principles to include: financial, the internal business process, learning / growth and the customer. Financial is when the firm is looking at tactics that will measure the monetary impact of the strategy on the organization. The basic idea is to be able to understand shareholders views of management and the company. The internal business process is when executives are examining various strategies inside the firm that will help them to become better in delivering products to customers and achieving the goals of shareholders. Learning & growth is when there is a focus on improving and creating value for different stakeholders. The customer is when management is concentrating on consumer perceptions and how…… [Read More]


Balance Scorecard Basics. (2011). Balance Scorecard. Retrieved from: 

Carpenter, M. (2009). Strategic Management. Upper Saddle River, NJ: Prentice Hall.
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Strategic Leadership Mckinsey 7s Model to Assess

Words: 1200 Length: 4 Pages Document Type: Essay Paper #: 5868200

Strategic Leadership

McKinsey 7s Model to Assess an Organisation (Telenor).

I did just the first 3's for Telenor assessment. These had been strategy, structure along with system. "Telenor Business group is the incumbent telecoms business in Norway, with head office found at Fornebu, near Oslo. Telenor Business group is mainly a worldwide cordless carrier with operational functions in Scandinavia, Eastern Europe as well as Asia, working mostly under the Telenor brand name. It has been ranked as the 6th biggest smart phone driver worldwide, with even more than 172 million customers. In addition, it has substantial broadband and TELEVISION circulation operations in 4 Nordic Countries (Telenor Strategy, 2013).."

As on August 5, 2010, 2 of Telenor strategies had been to catch development in 3 areas (Asia, Central-Eastern European along with Nordic), as well as to embark on Merger and Acquisition (M&A) tasks. These strategies had been reasonable, thinking about the…… [Read More]


Telenor Strategy. (2013). Our strategy. Available at: 

Telenor Structure. (2013). Corporate Governance. 

Harlow, W.F., Brantley, B.C., Harlow, R.M. (2011). BP initial image repair strategies after deepwater horizon oil spill. Public Relations Review, 37, 80-83.
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Strategic Management in Action

Words: 2276 Length: 8 Pages Document Type: Essay Paper #: 54408625

Strategic Management Action: Strategic Position, Choices, And Strategy Implementation

Strategic management is stated to be the "process by which an organization formulates its objectives and manages to achieve them. Strategy is the means to achieve the organizational ends." (Thomas, nd) Managers are required to have a strategic vision in order to become strategic managers and implement strategic management initiatives. The strategic vision of the manager is inclusive of the following elements:

(1) The ability to solve complex and more complex problems;

(2) The knowledge to be more anticipatory in perspective and approach, and (3) The willingness to develop options for the future. (Thomas, nd)

The work of Peter Drucker states that the primary task of strategic management is the focus on the business overall mission and states:

"…that is, of asking the question What is our usiness? This leads to the setting of objectives, the development of strategies, and the…… [Read More]


Futuring: Strategic Planning for Making Your Visions Come True. J. Scott Thornton. American Society of Association Executives, 1986.

Introducing Strategy (nd) Strategy Lab -- Chapter 1. Retrieved from: 

Long-Range Planning. American Society of Association Executives. 202/626-2748 2. Planning for the Future. By Stephen Gilbert. American Society of Association Executives, 1986.

Manual OD Toolkit (nd) Retrieved from:
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Strategic Development Supporting Strategic Development One of

Words: 3160 Length: 10 Pages Document Type: Essay Paper #: 42976547

Strategic Development

Supporting Strategic Development

One of the biggest development issues any company ahs is if they are at a stage where growth into new markets is possible. At some point the market place is going to get so crowded that a company has to decide whether it is going to try and survive in the present market or forge into new ones. Or, the company can simply create a new market through a niche product. Whatever the solution, the company first has to tak a close look at itself to determine if it is a good idea for them or not. The process by which companies do this is by determining a strategic plan whereby it is possible. To implement this strategic plan a company will have use different approaches that take into account how the company is doing at all levels of the process. Considering that a certain…… [Read More]


Buzzell, R.D., & Gale, B.T., (1987). The PIMS (profit impact of market strategy) principles: Linking strategy to performance. New York: Simon & Schuster.

Dias, L.M.C. (2001). A definition of robustness analysis in decision aiding. Retrieved March 15, 2012 from

Manktelow, J., & Carson, A. (2010). Risk analysis: Evaluating and managing the risks that you face. Retrieved March 19, 2012 from 

Osborn, A.F. (1963). Applied imagination: Principles and procedures for creative problem solving. New York: Scribner & Sons.
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Strategic Management Process Strategic Management Entails the

Words: 1009 Length: 3 Pages Document Type: Essay Paper #: 46866101

Strategic Management Process

Strategic management entails the steps taken and combination of managerial decisions which sums up the future performance of a particular company. It entails the four pillars of management. The strategic plans give a framework for the entire company to not only use but also apply. The strategic management consists of steps that shape up the implementation, strategic planning as well as evaluation (Wheelen and Hunger, 2004).

First step: The initial step is to decide the mission of the company and its aims and objectives. Each company requires a mission. When the aims and objectives of an organization are crystal clear, then the managers can work with identifying the viability of its services and products. The managers also need to recognize the goals put in effect at present and strategies being worked upon. The aims and objectives of a company can decide the criteria for performance that employees…… [Read More]


Wheelen, T. And Hunger, D. (2004).Strategic Management and Business Policy.Prentice & Hall, New Jersey.

Knight, B. (2008).Strategic management of British Airways Company. Retrieved on November 10, 2013: from

Wheelen, T. And Hunger, J.(2007). Concepts in strategic management and business policy: Achieving sustainability. Upper Saddle River, NJ: Pearson/Prentice Hall.
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Strategic Planning Is a Systemic and Elaborate

Words: 1236 Length: 3 Pages Document Type: Essay Paper #: 69555584

Strategic planning is a systemic and elaborate plan of action expressing the future move or plans a company plans to take. It is a long-term plan that a company puts down in an attempt to shape or build the future. It gives an organization the direction and a goal. This plan can be laid down to cover the near future, but it can run longer depending on the organization's plans. For most organizations, the strategic plan usually focuses on the entire organization. However, a strategic plan can focus on a department or on one product only. This is referred to as a business plan. Strategic planning involves different models, perspectives and approaches, and this depends on the organization leadership, its culture, the planners and also its size, Boyd & euning-Elliott, 1998()

The Sweet Peas Catering services company has the objective of not only delivering their products to the customers but…… [Read More]


Boyd, B.K., & Reuning-Elliott, E. (1998). A Measurement Model of Strategic Planning. Strategic Management Journal, 19(2), 181-192.

Powell, J.H. (2001). Generating Networks for Strategic Planning by Successive Key Factor Modification. The Journal of the Operational Research Society, 52(4), 369-382.
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Strategic Management Report Toyota Motor

Words: 2443 Length: 7 Pages Document Type: Essay Paper #: 22765940

Therefore, they use strict evaluation criteria to make choice among different alternatives. Keeping in view the strength of customers' bargaining power, Toyota and other automakers are expending huge amounts on advertisements and promotional campaigns to create awareness about their brands and convince these customers to prefer them over all other brands (Jenny & Scammon, 2010).

5. Internal Environmental Analysis for Toyota Motor Corporation

5.1. The esources Types:

Like other types of business corporations, Toyota also relies on four different organizational resources. These are: financial resources, human resources, informational resources, and physical resources. Financial resources are the money invested by the company's shareholders and the profits left after paying off liabilities. These resources enable the company to run its day-to-day operations, run marketing campaigns, and make strategic investments to keep it innovative and competitive in all aspects. Secondly, the human resources are the intellectual capital that plays a major role in…… [Read More]


Bearden, W.O., Ingram, T.N. & LaForge, R.W. (2007). Marketing: Principles and Perspectives, 5th Edition. Boston, Mass: McGraw-Hill

Blythe, J., & Megicks, P. (2010). Marketing Planning: Strategy, Environment and Context, 3rd Edition. U.K: Prentice Hall

Brassington, F. & Pettitt, S. (2006). Principles of Marketing, 4th Edition. Harlow: Financial Times Prentice Hall

Frederic, M., Agnes, V. & John, M. (2011). Pest Analysis, 2nd Edition. U.K: Gardners Books
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Strategic Direction of Apple in the Enterprise

Words: 2355 Length: 7 Pages Document Type: Essay Paper #: 90218008

Strategic Direction of Apple in the Enterprise

Apple (NASDAQ: AAPL) has emerged as one of the most profitable and prolific companies in the world, generating a market capitalization rate of $623B as of this writing in late August, 2012, delivering $148B in evenues in their latest fiscal year and $40B in Net Income (Apple Investor elations, 2012). One of Apple's greatest strengths is its ability to quickly translate innovative product concepts and designs into state-of-the-art products that deliver exceptional customer experiences. Apple has honed this through decades of disciplined execution and a continual focus on creating a highly synchronized supply chain, highly collaborative product design and development workflows, and the ability to take concepts to completed products in a fraction of the time of their competitors (Murray, Goode, Muro, 2010). Apple is credited with creating the smartphone market, tablet PC, cloud-based music buying and delivery service (iTunes), centralized document and…… [Read More]


Apple, Investor Relations (2012). Investor Relations. Retrieved August 23, 2012 from Apple Investor Relations and Filings with the SEC Web site: 

Chang, W., & Weng, S. (2012). Revisiting customer value by forecasting E-service usage. The Journal of Computer Information Systems, 52(3), 41-49.

Fleischer, V. (2006). Brand new deal: The branding effect of corporate deal structures. Michigan Law Review, 104(7), 1581-1637.

Hamlin, C. (1994). Team building a global team at apple computer. Employment Relations Today, 21(1), 55-55.
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Strategic Management Facebook Strategic Management Mission and

Words: 3310 Length: 10 Pages Document Type: Essay Paper #: 69079300

Strategic Management Facebook

Strategic Management

Mission and Vision Statement against Organizational Performance

Evaluation of Strategic Goals

Financial Performance of the Organization

Competitive and Market Analysis

Corporate Strategy to Maximize eturn to Shareholders

Mergers or Acquisitions as a Viable Strategy

Employee Motivational Techniques

Organizational Existing Strategies' Support to Business Ethics

The world of commerce in the twenty fist century has changed, indeed revolutionized in terms of doing business and making money. The technological innovations and advancement has left an indelible imprint on the ways of operating business functions. Strategic management, in this regard, is one of the approaches that are put into effect by the organizations top management in order to analyze their vital initiatives and performance in the external environment (Thompson, Cram101 Textbook eviews, Strickland & Gamble, 2006).

Strategic management is an enduring phenomenon that serves as a roadmap to the organization, where it usually evaluates and controls the overall…… [Read More]


Facebook. (2012). Facebook -- About (Mission Statement). Retrieved from Facebook website: 

Facebook. (2012). Facebook -- Investor Relations (Code of Business Conduct and Ethics). Retrieved from Facebook website: 

Facebook. (2012). Facebook -- Investor Relations (Facebook Reports Third Quarter 2012 Results). Retrieved from Facebook website: 

Fowler, G.A. (2012). Facebook: One Billion and Counting. Retrieved from The Wall Street Journal website:
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Strategic Management Smuckers Bases Its

Words: 1263 Length: 4 Pages Document Type: Essay Paper #: 92271467

It offered a value proposition to consumers who cut back on high-end coffee purchases at the likes of Starbucks in favor of cheaper coffee at home. Consumers of Folgers benefited from the strength and increased visibility afforded the brand by Smuckers.

Employees have not necessarily benefited from the company's mission and objectives in recent years. Smuckers is the process of restructuring Folgers. This benefits workers in New Orleans, where a $70 million expansion is underway and it Orrville (Plain Dealer, 2010). However, workers in four other plants are losing their jobs in the restructuring (Associated Press, 2010). The strategy therefore benefits some of these stakeholders but only at the expense of others as the company is forced to rationalize some plants in order to contain costs and maintain its price competitiveness.

The company can improve its mission by lending it clarity. The company's strategy may be relatively clear, but it…… [Read More]

Works Cited:

Smuckers website, various pages. (2010). Retrieved April 19, 2010 from 

Smuckers 2009 Annual Report. Retrieved April 19, 2010 from

MSN Moneycentral: JM Smucker Company. (2010). Retrieved April 19, 2010 from 

Associated Press. (2009). Smucker's profit surges after acquiring Folgers. MSNBC. Retrieved April 19, 2010 from