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Utilitarian
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What is Utilitarian?

Utilitarianism is one of the most widely studied ethical theories in academic philosophy, and it appears across disciplines including moral philosophy, political science, business ethics, law, and applied ethics courses. The theory holds that the moral worth of an action is determined by its consequences, particularly its capacity to maximize overall well-being or minimize harm across society. Its straightforward consequentialist logic makes it a natural framework for analyzing real-world decisions, policy debates, and institutional behavior, which explains why instructors assign it so frequently in both introductory and advanced coursework.

The papers gathered here approach utilitarianism from several directions. Many take a comparative angle, placing utilitarian principles alongside Kantian duty-based ethics or virtue ethics to evaluate their relative strengths and weaknesses. Others apply the theory to specific cases and dilemmas, including capital punishment, workplace drug testing, advance medical directives, and racial inequality in business contexts. Some papers focus on a particular strand of the theory, such as hedonistic act utilitarianism, while others treat it as one analytical tool within a broader ethical framework for examining institutional or social issues.

A strong essay on utilitarianism needs a clearly bounded thesis — arguing how the theory applies to a specific action, policy, or case rather than summarizing the theory in general terms. Evidence drawn from concrete scenarios carries more weight than abstract claims, and engaging with tensions or trade-offs within utilitarian reasoning strengthens the analysis considerably. The most common pitfall is treating all forms of utilitarianism as identical; distinguishing between act and rule variants, or between hedonistic and preference-based versions, demonstrates the analytical precision that instructors reward.

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Essay Doctorate
Teleological, Deontological, and Virtue Ethics Compared
This paper compares teleological (otherwise known as consequence-based or utilitarian ethics), deontological, and virtue-based ethical systems. The paper outlines the contentions and criticisms of all three systems. It provides workplace-based scenarios for each ethical system and suggests different generic questions someone might ask, when approaching problems from these different perspectives.
Thesis High School
Gemeinschaft and Gesellschaft in Dickens' Hard Times
Ferdinand Tonnies' Gemeinschaft and Gesellschaft, or community and society, are two ways to view social relationships. Gemeinschaft is a sense of community where relationships form orhanically and naturally, while Gesellschaft are the artificial constructs of "society," such as orgainizations, businesses, etc.. When one compares Tonnies' theory and Charles Dickens' "Hard Times," one can see that Dickens' two social classes: wealthy and poor, seem to form the two types of social relationships described by Tonnies. Therefore, the wealthy represent Tonnies' "society," while the poor represent "community."
Paper Undergraduate
Creating a Personal Ethical Theory: Wellness and Nursing Ethics
Given what you've learned about ethical theory, give some thought to how you might create your own ethical theory. What would be the central principle by which you would measure right and wrong action?
Paper Undergraduate
Kant and Mill on Happiness and Moral Philosophy
For the philosopher Kant, happiness is something that is rather ambiguous -- that is, happiness is not black or white, but rather, many different shades of grey, depending on the person.
Paper Doctorate
Objections to Virtue Ethics: Character, Culture, and Critique
My ethical philosophy could be said to be defined by what is known as 'virtue ethics' -- or the idea that a good person is more likely to make good ethical decisions, based upon his or her character.
Paper Undergraduate
Insider Trading: Economic Effects, Ethics, and Market Trust
Insider trading has two distinct effects on the financial sector. The first is a purely economic effect while the second is an indirect effect that, while harder to measure, in all likelihood, has a more serious overall…
Paper Doctorate
How Social Networks Use Your Data to Build CRM Systems
The decision social networks face on how to monetize their content and fuel new growth is predicated on data mining and business intelligence techniques, ethicacy of how customer data is used, and their strategies for…
Essay Doctorate
Multinational Companies, Human Rights, and Ethical Theory
This paper examines the human rights obligations of multinational companies in light of human rights issues in the global supply chain. The article seeks to identify the most useful ethical theory in understanding the role of a multinational company with respect to human rights issues in the global supply chain. In addition to examining other theories, the discussion demonstrates the usefulness of the utilitarian ethical theory in this process.
Paper Undergraduate
Utilitarian Analysis of Shooting Down Hijacked Planes
Utilitarian approach to the issue requires that the various courses of action available and the consequences for each action be studied in detail and the benefits or disadvantages tabled such that the course of action…
Paper Undergraduate
Brand Evolution, Equity, and Positioning Strategies
The history of brand has quickly evolved from a relatively simple approach taken by companies to differentiate their products and services by name or graphical representation alone to highly targeted, effective, emotive approaches to communicating value. Brands have evolved from fairly generic approaches to communicating the functional value of a product or service to evoking emotions customers attain when using them. An example of this is the progression of Proctor & Gamble (P&G) to communicate the utilitarian values of soap in the previous centuries of their branding to the psychographic benefits to parents of providing clean clothes for their children. P&G continues to excel on this progression from the utilitarian or functional value their products deliver to the psychographic and emotive nature of them. Today the branding and positioning from P&G and other consumer packaged goods (CPG) manufacturers concentrate on the contributory value of their products to the roles of consumers using them. In other words, using P&G soap and cleansers are marketed to imply a mother is more capable and caring for their family by using these products. The progression of the Coca-Cola brand is also a case in point. This company is masterful at the evolution of brands, progressing across over 150 nations with their branding strategies, creating a highly positive, energy-charge persona of their customer. All of these factors are orchestrated to create a highly effective strategy of reinforcing the core messaging and differentiated value of Coca-Cola.