These factors are represented by cost reductions, risk management, marketing opportunities, interested parties, and others. Cost reductions can be achieved by resources and waste consumption. Environmental management systems help companies develop programs intended to reduce resources consumption, to monitor and control this process while working towards reaching their objectives. There are several strategies that can be used in order to successfully integrate environmental management systems in companies' strategy. This is usually achieved by developing an implementation team. This team should be consisted of important staff members. It is recommended to address department managers and team leaders. This helps maintain management's commitment towards integrating environmental sustainability within the company's strategy (Johnson, 1997). In addition to this, it helps better communicate environmental strategies and objectives to employees and to business partners.

The success of this integration also relies on the objectives established for the environmental sustainability strategy, but also the control of activities intended to reach these objectives. Another success factors that is emphasized by most specialists in the field refers to the commitment of managers in their attempt to properly...

Therefore, it is important to focus on the influence that managers have on their subordinates and on the strategy of the company.
Reference list:

1. ISO and the Environment (2011). International Organization for Standardization. Retrieved January 29, 2012 from http://www.iso.org/iso/iso_catalogue/management_and_leadership_standards/environmental_management/iso_and_the_environment.htm.

2. ISO 14000 Essentials (2011). International Organization for Standardization. Retrieved January 29, 2012 from http://www.iso.org/iso/iso_catalogue/management_and_leadership_standards/environmental_management/iso_14000_essentials.htm.

3. Hanson, a. (2011). ISO 14000. International Institute for Sustainable Development. Retrieved January 29, 2012 from http://www.iisd.org/didigest/mar96/3mar96.htm.

4. Baxter, M. (2004). Taking the First Steps in Environmental Management. ISO Management Systems. Retrieved January 29, 2012.

5. Johnson, P. (1997). ISO 14000: The Business Manager's Complete Guide to Environmental Management. Retrieved January 29, 2012 from http://books.google.ro/books?id=WwhdVMXh7dwC&printsec=frontcover&dq=iso+14000&hl=ro#v=onepage&q=iso%2014000&f=false.